Badass Making Users Awesome
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Badass Making Users Awesome
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Author : Kathy Sierra
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2015-01-29
Badass Making Users Awesome written by Kathy Sierra and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-29 with Business & Economics categories.
Note for ebook customers: The design and layout of this book play a key role in conveying the author's message. When creating the ebooks, we've tried to keep the look and feel of the print edition, but this means that not all e-reading devices will support the files. The EPUB format is optimized for iPad. The Mobi files are optimized for Kindle Fire tablets and phones and for Kindle reading apps. Imagine you’re in a game with one objective: a bestselling product or service. The rules? No marketing budget, no PR stunts, and it must be sustainably successful. No short-term fads. This is not a game of chance. It is a game of skill and strategy. And it begins with a single question: given competing products of equal pricing, promotion, and perceived quality, why does one outsell the others? The answer doesn’t live in the sustainably successful products or services. The answer lives in those who use them. Our goal is to craft a strategy for creating successful users. And that strategy is full of surprising, counter-intuitive, and astonishingly simple techniques that don’t depend on a massive marketing or development budget. Techniques typically overlooked by even the most well-funded, well-staffed product teams. Every role is a key player in this game. Product development, engineering, marketing, user experience, support—everyone on the team. Even if that team is a start-up of one. Armed with a surprisingly overlooked science and a unique POV, we can can reduce the role of luck. We can build sustainably successful products and services that rely not on unethical persuasive marketing tricks but on helping our users have deeper, richer experiences. Not just in the moments while they’re using our product but, more importantly, in the moments when they aren’t.
Don T Make Me Think
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Author : Steve Krug
language : en
Publisher: Pearson Education
Release Date : 2009-08-05
Don T Make Me Think written by Steve Krug and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-08-05 with Computers categories.
Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day. In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don't be surprised if it completely changes the way you think about Web design. Three New Chapters! Usability as common courtesy -- Why people really leave Web sites Web Accessibility, CSS, and you -- Making sites usable and accessible Help! My boss wants me to ______. -- Surviving executive design whims "I thought usability was the enemy of design until I read the first edition of this book. Don't Make Me Think! showed me how to put myself in the position of the person who uses my site. After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book. In this second edition, Steve Krug adds essential ammunition for those whose bosses, clients, stakeholders, and marketing managers insist on doing the wrong thing. If you design, write, program, own, or manage Web sites, you must read this book." -- Jeffrey Zeldman, author of Designing with Web Standards
My Badass Book Of Saints
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Author : Maria Morera Johnson
language : en
Publisher: Ave Maria Press
Release Date : 2015-10-30
My Badass Book Of Saints written by Maria Morera Johnson and has been published by Ave Maria Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-10-30 with Religion categories.
Winner of a 2016 Association of Catholic Publishers Excellence in Publishing Award (first place, inspirational books). Winner of a 2020 Catholic Press Association book award (honorable mention, backlist beauty). In this edgy, honest, and often audacious book of Catholic spirituality, blogger and popular podcaster Maria Morera Johnson explores the qualities of twenty-four holy women who lived lives of virtue in unexpected and often difficult circumstances. In My Badass Book of Saints, Johnson shares her experience as a first-generation Cuban-American, educator of at-risk college students, and caregiver for a husband with Lou Gehrig's disease. Through humorous, empowering, and touching portraits of twenty-four spiritual mentors who inspired her, Johnson shows how their bravery, integrity, selflessness, perseverance, and hope helped her and can help others have courage to reach for a closer connection to God. She presents remarkable holy women and saints--including the gun-toting Servant of God Sr. Blandina Segale who tried to turn the heart of Billy the Kid, and Nazi resister Irena Sendler who helped smuggle children out of the Warsaw Ghetto during World War II--in a way that brings their vivid personalities to life and helps readers live out the challenges of their lives with virtue and conviction. The book includes a group discussion guide.
The Secret Product Manager Handbook
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Author : Nils Davis
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2018-03-05
The Secret Product Manager Handbook written by Nils Davis and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-03-05 with categories.
"Product management isn't about you and it isn't about your product. It's about solving problems for your customers, creating a solution, and taking it to market." When I started in product management, I had a lot of questions, like "What is product management?" It's a common question still, but most people don't have a good answer. After all these years, the same questions keep coming up. I see them on forums, I hear them when I talk to new and experienced product managers, and I still do not see them being answered well or usefully. So I wrote this book, with the answers to the questions I always had. You'll learn: The real reason people choose to buy a product - it's not about how "good" the product is! How to get the very best from your developers. The 5-word phrase that can accelerate sales and marketing. The best ways to talk to executives and customers about what you're building. Among other critical information, you'll find a powerful framework for thinking about product management - and even for talking to your Mom about what you do. The framework provides an infrastructure for most of The Secret Product Manager Handbook. I provide a concrete and explicit explanation of why product management is so important for businesses, including a calculation of the true business value of product management. And the book is full of specific techniques and practices for transforming your product management career. What People Are Saying "Nuggets of product management wisdom and ideas you'll want to hang on your monitor. The book is like having a conversation with a mentor." (Ken Hanson, Growth Product Manager) The summary of product management - identify market problems, guide the creation of solutions, and take the solutions to market - is powerful. As a former engineer, it's especially important to be reminded of the third point" (Frank Licea, Product Manager) "The intro is one of the clearest and smartest explanations of the value a product manager should bring to the table I've ever read." (Luca Candela, VP of Product Management)
Product Management In Practice
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Author : Matt LeMay
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2017-11-08
Product Management In Practice written by Matt LeMay and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-08 with Business & Economics categories.
Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains. In this book, author Matt LeMay focuses on the CORE connective skills— communication, organization, research, execution—that can build a successful product management practice across industries, organizations, teams, andtoolsets. For current and aspiring product managers, this book explores:? On-the-ground tactics for facilitating collaboration and communication? How to talk to users and work with executives? The importance of setting clear and actionable goals? Using roadmaps to connect and align your team? A values-first approach to implementing Agile practices? Common behavioral traps that turn good product managers bad
The User S Journey
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Author : Donna Lichaw
language : en
Publisher: Rosenfeld Media
Release Date : 2016-03-22
The User S Journey written by Donna Lichaw and has been published by Rosenfeld Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-22 with Design categories.
Like a good story, successful design is a series of engaging moments structured over time. The User’s Journey will show you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and test a cohesive vision for an engaging outcome. See how a “story first” approach can transform your product, feature, landing page, flow, campaign, content, or product strategy.
The Buddha And The Badass
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Author : Vishen Lakhiani
language : en
Publisher: Random House
Release Date : 2025-05-20
The Buddha And The Badass written by Vishen Lakhiani and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-05-20 with Self-Help categories.
NEW YORK TIMES, USA TODAY, AND #1 WALL STREET JOURNAL BESTSELLER • Forget hustling. This book, from the author of The Code of the Extraordinary Mind, will disrupt your deeply held beliefs about work, success, and, indeed, life. If you’re the average person in the developed world, you spend 70 percent of your waking hours at work. And if you’re the average person, you’re miserable for most of those hours. This is simply not an acceptable state of affairs for your one shot at life. No matter your station, you possess incredible unique powers. It’s a modern myth that hard work and hustle are the paths to success. Inside you is a soul. And once you unleash it fully into the domain of work, magic happens. Awakening the Buddha and the Badass inside you is a process that will disrupt the way you work altogether. You’ll gain access to tools that bend the very rules of reality. • The Buddha is the archetype of the spiritual master. The person who can live in this world but also move with an ease, grace, and flow that comes from inner awareness and alignment. • The Badass is the archetype of the changemaker. This is the person who is out there creating change, building, coding, writing, inventing, leading. The badass represents the benevolent disruptor—the person challenging the norms so we can be better as a species. Once you integrate the skill sets of both archetypes, you will experience life at a different level from most people. You will operate from a space of bliss, ease, inspiration, and abundance. The Buddha and the Badass: The Secret Spiritual Art of Succeeding at Work will show you how. Author of the New York Times bestseller The Code of the Extraordinary Mind and founder of Mindvalley, Vishen Lakhiani has turned his own life and company into his research lab. He’s codified everything he’s learned into the how-to steps in this book. The Buddha and the Badass teaches you how to master your work and your life.
Playing Tyler
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Author : T L Costa
language : en
Publisher: Watkins Media Limited
Release Date : 2013-07-02
Playing Tyler written by T L Costa and has been published by Watkins Media Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-02 with Juvenile Fiction categories.
When is a game not a game? Tyler MacCandless can’t focus, even when he takes his medication. He can’t focus on school, on his future, on a book, on much of anything other than taking care of his older brother, Brandon, who’s in rehab for heroin abuse… again. Tyler’s dad is dead and his mom has mentally checked out. The only person he can really count on is his Civilian Air Patrol Mentor, Rick. The one thing in life it seems he doesn’t suck at is playing video games and, well, thats probably not going to get him into college. Just when it seems like his future is on a collision course with a life sentence at McDonald’s, Rick asks him to test a video game. If his score’s high enough, it could earn him a place in flight school and win him the future he was certain that he could never have. And when he falls in love with the game’s designer, the legendary gamer Ani, Tyler thinks his life might finally be turning around. That is, until Brandon goes MIA from rehab and Tyler and Ani discover that the game is more than it seems. Now Tyler will have to figure out what’s really going on in time to save his brother… and prevent his own future from going down in flames.
Love Goes To Buildings On Fire
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Author : Will Hermes
language : en
Publisher: Penguin UK
Release Date : 2014-03-27
Love Goes To Buildings On Fire written by Will Hermes and has been published by Penguin UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-03-27 with Music categories.
Love Goes to Buildings on Fire by Will Hermes - Five Years in New York that Changed Music Forever 'A must-read for any music fan' (Boston Globe) Crime was everywhere, the government was broke and the city's infrastructure was collapsing, but between 1974 and 1978 virtually all forms of music were being recreated in New York City: disco and salsa, the loft jazz scene and the Minimalist classical composers, hip hop and punk. Bruce Springsteen and Patti Smith arrived from New Jersey; Grandmaster Flash transformed the turntable into a musical instrument; Steve Reich and Philip Glass shared an apartment as they experimented with composition; the New York Dolls and Talking Heads blew away the grungy clubs; Weather Report and Herbie Hancock created jazz-rock; and Bob Dylan returned with Blood on the Tracks. Recommended by Nick Hornby, this fascinating and hugely inspiring book will be loved by readers of Just Kids by Patti Smith, Chronicles by Bob Dylan, How Music Works by David Byrne and The Rest is Noise by Alex Ross. 'Can literature change your life? Yes ... along came Will Hermes, who cost me several hundred pounds on iTunes and ruptured my relationship with guitars' Nick Hornby, Believer magazine Will Hermes was born in Queens, in the city of which he writes. He is a senior critic for Rolling Stone, and also writes for the New York Times and the Village Voice. He was co-editor of SPIN: 20 Years of Alternative Music.