Big Data Analytics Techniques For Market Intelligence
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Big Data Analytics Techniques For Market Intelligence
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Author : Darwish, Dina
language : en
Publisher: IGI Global
Release Date : 2024-01-04
Big Data Analytics Techniques For Market Intelligence written by Darwish, Dina and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-01-04 with Computers categories.
The ever-expanding realm of Big Data poses a formidable challenge for academic scholars and professionals due to the sheer magnitude and diversity of data types, along with the continuous influx of information from various sources. Extracting valuable insights from this vast and complex dataset is crucial for organizations to uncover market intelligence and make informed decisions. However, without the proper guidance and understanding of Big Data analytics techniques and methodologies, scholars may struggle to navigate this landscape and maximize the potential benefits of their research. In response to this pressing need, Professor Dina Darwish presents Big Data Analytics Techniques for Market Intelligence, a groundbreaking book that addresses the specific challenges faced by scholars and professionals in the field. Through a comprehensive exploration of various techniques and methodologies, this book offers a solution to the hurdles encountered in extracting meaningful information from Big Data. Covering the entire lifecycle of Big Data analytics, including preprocessing, analysis, visualization, and utilization of results, the book equips readers with the knowledge and tools necessary to unlock the power of Big Data and generate valuable market intelligence. With real-world case studies and a focus on practical guidance, scholars and professionals can effectively leverage Big Data analytics to drive strategic decision-making and stay at the forefront of this rapidly evolving field.
Big Data Analytics Methods
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Author : Peter Ghavami
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2016-03-06
Big Data Analytics Methods written by Peter Ghavami and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-06 with categories.
Big Data Analytics Methods unveils secrets to advanced analytics techniques ranging from machine learning, random forest classifiers, predictive modeling, cluster analysis, natural language processing (NLP), Kalman filtering and ensemble of models for optimal accuracy of analysis and prediction. More than 100 analytics techniques and methods are covered. The book offers solutions and tips on handling missing data, noisy and dirty data, error reduction and boosting signal to reduce noise. This book is ideal as a text book for a course or as a reference for data scientists, data engineers, data analysts, Business intelligence practitioners, and business managers. It covers 10 chapters that discuss natural language processing (NLP), data visualization, prediction, optimization, artificial intelligence, regression analysis, cox hazard model and many analytics use case examples with applications in healthcare, transportation, retail, telecommunication, consulting, manufacturing, energy and financial services. Big Data Analytics Methods Is a must read for those who wish to gain confidence and knowledge about big data and advanced analytics techniques. Read this book and confidently speak, lead and guide others about machine learning, neural networks, NLP, deep learning, and over 100 other analytics techniques. This book is fun and easy to read. It starts with simple and broad explanation of methods and gradually introduces more technical terms and techniques layer by layer. It finally introduces the underlying mathematical terms for those who want a mathematical foundation of the analytics methods. This book is one of a kind as it provides state of the art in advanced data analytics methods with important best practices to ensure the reader's success in data analytics.
Big Data Analytics And Intelligence
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Author : Poonam Tanwar
language : en
Publisher: Emerald Group Publishing
Release Date : 2020-09-30
Big Data Analytics And Intelligence written by Poonam Tanwar and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-30 with Business & Economics categories.
Big Data Analytics and Intelligence is essential reading for researchers and experts working in the fields of health care, data science, analytics, the internet of things, and information retrieval.
Research Anthology On Big Data Analytics Architectures And Applications
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Author : Information Resources Management Association
language : en
Publisher: Engineering Science Reference
Release Date : 2022
Research Anthology On Big Data Analytics Architectures And Applications written by Information Resources Management Association and has been published by Engineering Science Reference this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022 with Big data categories.
Society is now completely driven by data with many industries relying on data to conduct business or basic functions within the organization. With the efficiencies that big data bring to all institutions, data is continuously being collected and analyzed. However, data sets may be too complex for traditional data-processing, and therefore, different strategies must evolve to solve the issue. The field of big data works as a valuable tool for many different industries. The Research Anthology on Big Data Analytics, Architectures, and Applications is a complete reference source on big data analytics that offers the latest, innovative architectures and frameworks and explores a variety of applications within various industries. Offering an international perspective, the applications discussed within this anthology feature global representation. Covering topics such as advertising curricula, driven supply chain, and smart cities, this research anthology is ideal for data scientists, data analysts, computer engineers, software engineers, technologists, government officials, managers, CEOs, professors, graduate students, researchers, and academicians.
Big Data For Managers
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Author : Atal Malviya
language : en
Publisher: Routledge
Release Date : 2018-12-07
Big Data For Managers written by Atal Malviya and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-07 with Business & Economics categories.
In today’s fast growing digital world, the web, mobile, social networks and other digital platforms are producing enormous amounts of data that hold intelligence and valuable information. Correctly used it has the power to create sustainable value in different forms for businesses. The commonly used term for this data is Big Data, which includes structured, unstructured and hybrid structured data. However, Big Data is of limited value unless insightful information can be extracted from the sources of data. The solution is Big Data analytics, and how managers and executives can capture value from this vast resource of information and insights. This book develops a simple framework and a non-technical approach to help the reader understand, digest and analyze data, and produce meaningful analytics to make informed decisions. It will support value creation within businesses, from customer care to product innovation, from sales and marketing to operational performance. The authors provide multiple case studies on global industries and business units, chapter summaries and discussion questions for the reader to consider and explore. Big Data for Managers also presents small cases and challenges for the reader to work on – making this a thorough and practical guide for students and managers.
Big Data Analytics With Java
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Author : Rajat Mehta
language : en
Publisher: Packt Publishing Ltd
Release Date : 2017-07-31
Big Data Analytics With Java written by Rajat Mehta and has been published by Packt Publishing Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-07-31 with Computers categories.
Learn the basics of analytics on big data using Java, machine learning and other big data tools About This Book Acquire real-world set of tools for building enterprise level data science applications Surpasses the barrier of other languages in data science and learn create useful object-oriented codes Extensive use of Java compliant big data tools like apache spark, Hadoop, etc. Who This Book Is For This book is for Java developers who are looking to perform data analysis in production environment. Those who wish to implement data analysis in their Big data applications will find this book helpful. What You Will Learn Start from simple analytic tasks on big data Get into more complex tasks with predictive analytics on big data using machine learning Learn real time analytic tasks Understand the concepts with examples and case studies Prepare and refine data for analysis Create charts in order to understand the data See various real-world datasets In Detail This book covers case studies such as sentiment analysis on a tweet dataset, recommendations on a movielens dataset, customer segmentation on an ecommerce dataset, and graph analysis on actual flights dataset. This book is an end-to-end guide to implement analytics on big data with Java. Java is the de facto language for major big data environments, including Hadoop. This book will teach you how to perform analytics on big data with production-friendly Java. This book basically divided into two sections. The first part is an introduction that will help the readers get acquainted with big data environments, whereas the second part will contain a hardcore discussion on all the concepts in analytics on big data. It will take you from data analysis and data visualization to the core concepts and advantages of machine learning, real-life usage of regression and classification using Naive Bayes, a deep discussion on the concepts of clustering,and a review of simple neural networks on big data using deepLearning4j or plain Java Spark code. This book is a must-have book for Java developers who want to start learning big data analytics and want to use it in the real world. Style and approach The approach of book is to deliver practical learning modules in manageable content. Each chapter is a self-contained unit of a concept in big data analytics. Book will step by step builds the competency in the area of big data analytics. Examples using real world case studies to give ideas of real applications and how to use the techniques mentioned. The examples and case studies will be shown using both theory and code.
Computational Intelligence Applications In Business Intelligence And Big Data Analytics
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Author : Vijayan Sugumaran
language : en
Publisher: CRC Press
Release Date : 2017-06-26
Computational Intelligence Applications In Business Intelligence And Big Data Analytics written by Vijayan Sugumaran and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-26 with Computers categories.
There are a number of books on computational intelligence (CI), but they tend to cover a broad range of CI paradigms and algorithms rather than provide an in-depth exploration in learning and adaptive mechanisms. This book sets its focus on CI based architectures, modeling, case studies and applications in big data analytics, and business intelligence. The intended audiences of this book are scientists, professionals, researchers, and academicians who deal with the new challenges and advances in the specific areas mentioned above. Designers and developers of applications in these areas can learn from other experts and colleagues through this book.
Big Data Analytics Systems Algorithms Applications
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Author : C.S.R. Prabhu
language : en
Publisher: Springer Nature
Release Date : 2019-10-14
Big Data Analytics Systems Algorithms Applications written by C.S.R. Prabhu and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-14 with Computers categories.
This book provides a comprehensive survey of techniques, technologies and applications of Big Data and its analysis. The Big Data phenomenon is increasingly impacting all sectors of business and industry, producing an emerging new information ecosystem. On the applications front, the book offers detailed descriptions of various application areas for Big Data Analytics in the important domains of Social Semantic Web Mining, Banking and Financial Services, Capital Markets, Insurance, Advertisement, Recommendation Systems, Bio-Informatics, the IoT and Fog Computing, before delving into issues of security and privacy. With regard to machine learning techniques, the book presents all the standard algorithms for learning – including supervised, semi-supervised and unsupervised techniques such as clustering and reinforcement learning techniques to perform collective Deep Learning. Multi-layered and nonlinear learning for Big Data are also covered. In turn, the book highlights real-life case studies on successful implementations of Big Data Analytics at large IT companies such as Google, Facebook, LinkedIn and Microsoft. Multi-sectorial case studies on domain-based companies such as Deutsche Bank, the power provider Opower, Delta Airlines and a Chinese City Transportation application represent a valuable addition. Given its comprehensive coverage of Big Data Analytics, the book offers a unique resource for undergraduate and graduate students, researchers, educators and IT professionals alike.
Computational Intelligence And Big Data Analytics
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Author : Ch. Satyanarayana
language : en
Publisher: Springer
Release Date : 2018-09-22
Computational Intelligence And Big Data Analytics written by Ch. Satyanarayana and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-22 with Computers categories.
This book highlights major issues related to big data analysis using computational intelligence techniques, mostly interdisciplinary in nature. It comprises chapters on computational intelligence technologies, such as neural networks and learning algorithms, evolutionary computation, fuzzy systems and other emerging techniques in data science and big data, ranging from methodologies, theory and algorithms for handling big data, to their applications in bioinformatics and related disciplines. The book describes the latest solutions, scientific results and methods in solving intriguing problems in the fields of big data analytics, intelligent agents and computational intelligence. It reflects the state of the art research in the field and novel applications of new processing techniques in computer science. This book is useful to both doctoral students and researchers from computer science and engineering fields and bioinformatics related domains.
Ai Driven Marketing Research And Data Analytics
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Author : Masengu, Reason
language : en
Publisher: IGI Global
Release Date : 2024-04-22
Ai Driven Marketing Research And Data Analytics written by Masengu, Reason and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-04-22 with Business & Economics categories.
The surge in technological advancements, coupled with the exponential growth of data, has left marketers grappling with the need for a paradigm shift. The once-established methods of consumer engagement are now overshadowed by the complexities of the digital age, demanding a profound understanding of artificial intelligence (AI) and data analytics. The gap between academic knowledge and practical applications in the field of marketing has widened, leaving industry professionals, educators, and students seeking a comprehensive resource to navigate the intricacies of this transformative era. AI-Driven Marketing Research and Data Analytics is a groundbreaking book that serves as a beacon for marketers, educators, and industry leaders alike. With a keen focus on the symbiotic relationship between AI, data analytics, and marketing research, this book bridges the gap between theory and practice. It not only explores the historical evolution of marketing but also provides an innovative examination of how AI and data analytics are reshaping the landscape. Through real-time case studies, ethical considerations, and in-depth insights, the book offers a holistic solution to the challenges faced by marketing professionals in the digital age.