Big Data And Decision Making
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Big Data Quantification For Complex Decision Making
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Author : Zhang, Chao
language : en
Publisher: IGI Global
Release Date : 2024-04-16
Big Data Quantification For Complex Decision Making written by Zhang, Chao and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-04-16 with Business & Economics categories.
Many professionals are facing a monumental challenge: navigating the intricate landscape of information to make impactful choices. The sheer volume and complexity of big data have ushered in a shift, demanding innovative methodologies and frameworks. Big Data Quantification for Complex Decision-Making tackles this challenge head-on, offering a comprehensive exploration of the tools necessary to distill valuable insights from datasets. This book serves as a tool for professionals, researchers, and students, empowering them to not only comprehend the significance of big data in decision-making but also to translate this understanding into real-world decision making. The central objective of the book is to examine the relationship between big data and decision-making. It strives to address multiple objectives, including understanding the intricacies of big data in decision-making, navigating methodological nuances, managing uncertainty adeptly, and bridging theoretical foundations with real-world applications. The book's core aspiration is to provide readers with a comprehensive toolbox, seamlessly integrating theoretical frameworks, practical applications, and forward-thinking perspectives. This equips readers with the means to effectively navigate the data-rich landscape of modern decision-making, fostering a heightened comprehension of strategic big data utilization. Tailored for a diverse audience, this book caters to researchers and academics in data science, decision science, machine learning, artificial intelligence, and related domains.
Management Decision Making Big Data And Analytics
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Author : Simone Gressel
language : en
Publisher: SAGE
Release Date : 2020-10-12
Management Decision Making Big Data And Analytics written by Simone Gressel and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-12 with Business & Economics categories.
An exciting new textbook examining big data and business analytics to look at how they can help managers become more effective decision-makers.
Big Data And Decision Making
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Author : Anna Visvizi
language : en
Publisher: Emerald Group Publishing
Release Date : 2023-01-30
Big Data And Decision Making written by Anna Visvizi and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-01-30 with Political Science categories.
Big Data and Decision-Making: Applications and Uses in the Public and Private Sector breaks down the concept of big data to reveal how it has become integrated into the fabric of both public and private domains, as well as how its value can ultimately be exploited.
Management Decision Making Big Data And Analytics
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Author : Simone Gressel
language : en
Publisher: SAGE
Release Date : 2020-10-12
Management Decision Making Big Data And Analytics written by Simone Gressel and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-12 with Business & Economics categories.
Accessible and concise, this exciting new textbook examines data analytics from a managerial and organizational perspective and looks at how they can help managers become more effective decision-makers. The book successfully combines theory with practical application, featuring case studies, examples and a ‘critical incidents’ feature that make these topics engaging and relevant for students of business and management. The book features chapters on cutting-edge topics, including: • Big data • Analytics • Managing emerging technologies and decision-making • Managing the ethics, security, privacy and legal aspects of data-driven decision-making The book is accompanied by an Instructor’s Manual, PowerPoint slides and access to journal articles. Suitable for management students studying business analytics and decision-making at undergraduate, postgraduate and MBA levels.
Big Data Analytics Using Multiple Criteria Decision Making Models
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Author : Ramakrishnan Ramanathan
language : en
Publisher: CRC Press
Release Date : 2017-07-12
Big Data Analytics Using Multiple Criteria Decision Making Models written by Ramakrishnan Ramanathan and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-07-12 with Computers categories.
Multiple Criteria Decision Making (MCDM) is a subfield of Operations Research, dealing with decision making problems. A decision-making problem is characterized by the need to choose one or a few among a number of alternatives. The field of MCDM assumes special importance in this era of Big Data and Business Analytics. In this volume, the focus will be on modelling-based tools for Business Analytics (BA), with exclusive focus on the sub-field of MCDM within the domain of operations research. The book will include an Introduction to Big Data and Business Analytics, and challenges and opportunities for developing MCDM models in the era of Big Data.
Big Data Analytics For Improved Accuracy Efficiency And Decision Making In Digital Marketing
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Author : Singh, Amandeep
language : en
Publisher: IGI Global
Release Date : 2021-06-18
Big Data Analytics For Improved Accuracy Efficiency And Decision Making In Digital Marketing written by Singh, Amandeep and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-18 with Business & Economics categories.
The availability of big data, low-cost commodity hardware, and new information management and analytic software have produced a unique moment in the history of data analysis. The convergence of these trends means that we have the capabilities required to analyze astonishing data sets quickly and cost-effectively for the first time in history. They represent a genuine leap forward and a clear opportunity to realize enormous gains in terms of efficiency, productivity, revenue, and profitability especially in digital marketing. Data plays a huge role in understanding valuable insights about target demographics and customer preferences. From every interaction with technology, regardless of whether it is active or passive, we are creating new data that can describe us. If analyzed correctly, these data points can explain a lot about our behavior, personalities, and life events. Companies can leverage these insights for product improvements, business strategy, and marketing campaigns to cater to the target customers. Big Data Analytics for Improved Accuracy, Efficiency, and Decision Making in Digital Marketing aids understanding of big data in terms of digital marketing for meaningful analysis of information that can improve marketing efforts and strategies using the latest digital techniques. The chapters cover a wide array of essential marketing topics and techniques, including search engine marketing, consumer behavior, social media marketing, online advertising, and how they interact with big data. This book is essential for professionals and researchers working in the field of analytics, data, and digital marketing, along with marketers, advertisers, brand managers, social media specialists, managers, sales professionals, practitioners, researchers, academicians, and students looking for the latest information on how big data is being used in digital marketing strategies.
How Will Big Data Change The Way Managers Make Decisions Artificial Intelligence And Its Impact On Managerial Decision Making
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Author : Carolin Nothof
language : en
Publisher: GRIN Verlag
Release Date : 2019-03-22
How Will Big Data Change The Way Managers Make Decisions Artificial Intelligence And Its Impact On Managerial Decision Making written by Carolin Nothof and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-22 with Business & Economics categories.
Today’s most precious raw material is not gold, but Big Data: Each one of us generates a huge amount of information every single day, rendering thus both ourselves and our choices transparent. But in addition to that, Big Data helps companies to improve their decision-making. Since managers have to address highly complex issues in an ever more complicated world, they cannot do without Big Data and Artificial Intelligence, as Carolin Nothof explains. By taking into account various external factors, their algorithms predict right entrepreneurial choices. These choices can be made in areas such as retail, Human Resources, the Internet of Things, and marketing. Nothof’s publication is not only rich in theoretical explanations, but also gives examples of the practical use of Big Data in various industries. Machines are a man’s best co-workers. In this book: - Big Data; - decision-making; - AI; - Behavorial Economics; - Machine Learning; - algorithms
Big Data On Campus
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Author : Karen L. Webber
language : en
Publisher: Johns Hopkins University Press
Release Date : 2020-11-03
Big Data On Campus written by Karen L. Webber and has been published by Johns Hopkins University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-03 with Education categories.
Webber, Henry Y. Zheng, Ying Zhou
Big Data Analytics
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Author : Kiran Chaudhary
language : en
Publisher: CRC Press
Release Date : 2022-11-02
Big Data Analytics written by Kiran Chaudhary and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-11-02 with Computers categories.
Big Data Analytics: Digital Marketing and Decision-Making covers the advances related to marketing and business analytics. Investment marketing analytics can create value through proper allocation of resources and resource orchestration processes. The use of data analytics tools can be used to improve and speed decision-making processes. Chapters examining analytics for decision-making cover such topics as: Big data analytics for gathering business intelligence Data analytics and consumer behavior The role of big data analytics in organizational decision-making This book also looks at digital marketing and focuses on such areas as: The prediction of marketing by consumer analytics Web analytics for digital marketing Smart retailing Leveraging web analytics for optimizing digital marketing strategies Big Data Analytics: Digital Marketing and Decision-Making aims to help organizations increase their profits by making better decisions on time through the use of data analytics. It is written for students, practitioners, industry professionals, researchers, and faculty working in the field of commerce and marketing, big data analytics, and organizational decision-making.
Bursting The Big Data Bubble
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Author : Jay Liebowitz
language : en
Publisher: CRC Press
Release Date : 2014-07-25
Bursting The Big Data Bubble written by Jay Liebowitz and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-25 with Business & Economics categories.
As we get caught up in the quagmire of big data and analytics, it is important to be able to reflect and apply insights, experience, and intuition as part of the decision-making process. This book focuses on this intuition-based decision making. The first part of the book presents contributions from leading researchers worldwide on the topic of intuition-based decision making as applied to management. In the second part, executives and senior managers in industry, government, universities, and not-for-profits present vignettes that illustrate how they have used intuition in making key decisions.