Business Practices In Higher Education
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Business Practices In Higher Education
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Author : Mark A. Kretovics
language : en
Publisher: Routledge
Release Date : 2019-10-08
Business Practices In Higher Education written by Mark A. Kretovics and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-08 with Education categories.
The new edition of Business Practices in Higher Education helps readers understand the true nature of higher education and appreciate how the academy effectively incorporates business practices into everyday work lives. The authors apply business concepts and models and explain how they can be leveraged to improve the overall efficiency and effectiveness of higher education institutions. Useful examples from a wide range of institutions—including small private college, large public universities, and community colleges—address macro-level higher education and student population issues, while also addressing micro-level issues for individual institutions or students. Business practices are critical to the academic, student affairs, and administrative sides of higher education. This book offers aspiring higher education and student affairs professionals an understanding of the fundamental business practices of colleges and universities. New in this edition: Updated coverage of current practice and research New chapters on accounting, strategic planning, and fundraising End-of-chapter questions for discussion
Business Practices In Higher Education
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Author : Mark A. Kretovics
language : en
Publisher: Routledge
Release Date : 2011-02-15
Business Practices In Higher Education written by Mark A. Kretovics and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-02-15 with Education categories.
Business Practices in Higher Education is a breakthrough guide offering higher education and student affairs professionals an understanding of the fundamental business nature of colleges and universities. The author discusses the practical applications of business concepts and models and how these applications can contribute to the overall efficiency and effectiveness of higher education institutions. Useful examples from a wide range of institutions—including small privates, large publics, and community colleges—illustrate these concepts. This professional guide is organized into the following four sections: Environment and Structure Finance and Funding People and Processes Perspectives on the Future Business practices pervade the academic, student affairs, and administrative sides of higher education. This book affords readers a greater understanding of the true nature of higher education and an appreciation for how the academy effectively incorporates business practices into everyday work lives.
Business And Corporation Engagement With Higher Education
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Author : Morgan R. Clevenger
language : en
Publisher: Emerald Group Publishing
Release Date : 2019-01-18
Business And Corporation Engagement With Higher Education written by Morgan R. Clevenger and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-18 with Education categories.
Multiple scholars and practitioners provide models and theories to understand the inter-organizational relationships between businesses and higher education. This work illuminates the complexities, expectations and long-term impact of such relationships.
Marketing Strategies For Higher Education Institutions Technological Considerations And Practices
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Author : Tripathi, Purnendu
language : en
Publisher: IGI Global
Release Date : 2013-05-31
Marketing Strategies For Higher Education Institutions Technological Considerations And Practices written by Tripathi, Purnendu and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-31 with Business & Economics categories.
Although higher education institutes are not typically thought of as a business, colleges and universities utilize marketing strategies in order to compete for students. Information and communication technologies have enhanced and changed the nature and context of communication exchange, allowing for a broader range of competition. Marketing Strategies for Higher Education Institutions: Technological Considerations and Practices provides different aspects of marketing management and technological innovations in all parts of education, including K-12, non-formal, and distance education. Highlighting research studies, experiences, and cases on educational marketing, this book is essential for educational planners, administrators, researchers, and marketing practitioners involved in all aspects of educational development.
Strategic Brand Management In Higher Education
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Author : Bang Nguyen
language : en
Publisher: Routledge
Release Date : 2019-02-13
Strategic Brand Management In Higher Education written by Bang Nguyen and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-13 with Business & Economics categories.
University branding has increased substantially, due to demands on universities to enrol greater numbers of students, rising tuition fees, the proliferation of courses, the growing 'internationalization' of universities, financial pressures, and reliance on income from foreign students. As higher education continues to grow, increased competition places more pressure on institutions to market their programs. Technological, social, and economic changes have necessitated a customer-oriented marketing system and a focus on developing the university brand. This book is unique in providing a composite overview of strategy, planning, and measurement informed by ground-breaking research and the experiences of academics. It combines theoretical and methodological aspects of branding with the views of leading exponents of branding in different contexts and across a range of higher education institutions. Expert contributors from research and practice provide relevant and varying perspectives allowing readers to access information on international trends, theory, and practices about branding in higher education. Readers are exposed to the critical elements of strategic brand management, gain insights into the planning process of higher education branding, and gain a solid understanding of the emerging research area of branding concepts in higher education. Advanced students, and researchers will find this book a unique resource and it will also be of interest to brand practitioners in both education and public sector markets.
Higher Education In The Arab World
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Author : Adnan Badran
language : en
Publisher: Springer Nature
Release Date : 2020-06-10
Higher Education In The Arab World written by Adnan Badran and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-10 with Education categories.
This book is the first major account of innovation and entrepreneurship in the Arab higher-education sector. It provides an update of the current situation and advances reasons for the under-performance of Arab universities in international ranking tables and the weaknesses of Arab economies. Specific proposals are made for upgrading curricula and assessment procedures as well as providing an environment that fosters innovation and entrepreneurial behaviour. The roles of university-based technology and business parks are examined, with examples of successful business partnerships in the Arab region, Europe, and North America. Opportunities for innovation and entrepreneurship have never been greater with the wealth of rapidly developing transformative technologies that are driving the international knowledge economy. This book puts forward proposals for the management and exploitation of intellectual property, and for establishing businesses.
University Education For Business
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Author : James H. S. Bossard
language : en
Publisher: University of Pennsylvania Press
Release Date : 2017-01-30
University Education For Business written by James H. S. Bossard and has been published by University of Pennsylvania Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-30 with Education categories.
An exhaustive survey of the subject, from both the economic and academic points of view, with pertinent suggestions for a closer harmony between collegiate training and the modern business world.
Higher Education And Business Standards
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Author : Willard E. Hotchkiss
language : en
Publisher: DigiCat
Release Date : 2022-08-01
Higher Education And Business Standards written by Willard E. Hotchkiss and has been published by DigiCat this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-08-01 with Education categories.
DigiCat Publishing presents to you this special edition of "Higher Education and Business Standards" by Willard E. Hotchkiss. DigiCat Publishing considers every written word to be a legacy of humankind. Every DigiCat book has been carefully reproduced for republishing in a new modern format. The books are available in print, as well as ebooks. DigiCat hopes you will treat this work with the acknowledgment and passion it deserves as a classic of world literature.
The Third Mission
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Author : Gareth Jones
language : en
Publisher:
Release Date : 2002
The Third Mission written by Gareth Jones and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business and education categories.
What Business Wants From Higher Education
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Author : Diana Oblinger
language : en
Publisher: Greenwood
Release Date : 1998
What Business Wants From Higher Education written by Diana Oblinger and has been published by Greenwood this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Education categories.
It often seems that neither organizations nor people move fast enough to stay ahead of the changes brought about by globalization and technology. Yet both business and higher education are continually challenged to adapt to these changes. This book is intended to stimulate a dialog between the business and academic communities to determine what higher education can do to better prepare students for their future careers.