Business Research For Decision Making
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Business Research For Decision Making
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Author : Duane Davis
language : en
Publisher: Brooks/Cole
Release Date : 2000
Business Research For Decision Making written by Duane Davis and has been published by Brooks/Cole this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Business & Economics categories.
This Fifth Edition reflects the ever-increasing changes in the tools and technology available today. Duane Davis teaches students and managers how to develop ways to efficiently and effectively plan, collect, organize, and assimilate information to make informed business decisions. This book covers the fundamentals of conducting research as well as the recent advancements in the field of business research such as the use of the Internet, qualitative research, and modern analytical tools (SPSS and Excel). The new edition is available packaged with the SPSS Student Version Software.
Business Research For Decision Making
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Author : Davis
language : en
Publisher:
Release Date : 1993-01-01
Business Research For Decision Making written by Davis and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993-01-01 with categories.
Business Research For Decision Making
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Author : Duane L. Davis
language : en
Publisher: Brooks/Cole Publishing Company
Release Date : 1999-08-01
Business Research For Decision Making written by Duane L. Davis and has been published by Brooks/Cole Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-08-01 with Business & Economics categories.
Business Research For Decision Making With Infotrac
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Author : Duane L. Davis
language : en
Publisher: South Western Educational Publishing
Release Date : 1998-08
Business Research For Decision Making With Infotrac written by Duane L. Davis and has been published by South Western Educational Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-08 with Business & Economics categories.
This text covers the entire process of business and marketing research. It contains up-to-date references to on-line and electronic sources. The author emphasizes modern software use and decision-making.
Business Research For Decision Making
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Author : Duane L. Davis
language : en
Publisher: Duxbury Press
Release Date : 1999-08-01
Business Research For Decision Making written by Duane L. Davis and has been published by Duxbury Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-08-01 with Mathematics categories.
The Best Thinking In Business Analytics From The Decision Sciences Institute
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Author : Decision Sciences Institute
language : en
Publisher: FT Press
Release Date : 2015-08-18
The Best Thinking In Business Analytics From The Decision Sciences Institute written by Decision Sciences Institute and has been published by FT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-08-18 with Business & Economics categories.
Today, business success depends on making great decisions – and making them fast. Leading organizations apply sophisticated business analytics tools and technologies to evaluate vast amounts of data, glean new insights, and increase both the speed and quality of decision making. In The Best Thinking and Practices in Business Analytics from the Decision Sciences Institute, DSI has compiled award-winning and award-nominated contributions from its most recent conferences: papers that illuminate exceptionally high-value applications and research on analytics for decision-making. These papers have appeared in no other DSI collection. Explore them here, and you’ll discover powerful new opportunities for competitive advantage through analytics. For all business, academic, and organizational professionals concerned with the science of more effective decision-making; and for undergraduate students, graduate students, and certification candidates in all related fields.
Business Research Methods
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Author : William G. Zikmund
language : en
Publisher:
Release Date : 1984
Business Research Methods written by William G. Zikmund and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1984 with Business & Economics categories.
This best-selling text continues in its seventh edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. Business Research Methods, 7e, is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies.
The Essentials Of Business Research Methods
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Author : Joe F. Hair Jr.
language : en
Publisher: Routledge
Release Date : 2015-08-14
The Essentials Of Business Research Methods written by Joe F. Hair Jr. and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-08-14 with Business & Economics categories.
Increasingly, managers must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include critical topics, such as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only text that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive, and much easier to understand than in other texts. The book features a realistic continuing case throughout that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as ethical dilemma mini cases, and exercises.
Handbook Of Research On Decision Making Techniques In Financial Marketing
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Author : Dinçer, Hasan
language : en
Publisher: IGI Global
Release Date : 2019-12-27
Handbook Of Research On Decision Making Techniques In Financial Marketing written by Dinçer, Hasan and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-27 with Business & Economics categories.
Consumer needs and demands are constantly changing. Because of this, marketing science and finance have their own concepts and theoretical backgrounds for evaluating consumer-related challenges. However, examining the function of finance with a marketing discipline can help to better understand internal management processes and compete in today’s market. The Handbook of Research on Decision-Making Techniques in Financial Marketing is a collection of innovative research that integrates financial and marketing functions to make better sense of the workplace environment and business-related challenges. Different financial challenges are taken into consideration while many of them are based on marketing theories such as agency theory, product life cycle, and optimal consumer experience. While highlighting topics including behavioral financing, corporate ethics, and Islamic banking, this book is ideally designed for financiers, marketers, financial analysts, marketing strategists, researchers, policymakers, government officials, academicians, students, and industry professionals.
Business Research Methods
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Author : Verónica Rosendo Ríos
language : en
Publisher: ESIC Editorial
Release Date : 2013-11-20
Business Research Methods written by Verónica Rosendo Ríos and has been published by ESIC Editorial this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-20 with Business & Economics categories.
The Industrial Revolution favored the growth of supply, until its surplus with regards to demand led to the paradigm shift from focusing on the product (“a good product sells itself”), or production (“a cheap product sells itself”), to the emphasis on customer relationships (“understanding consumer needs through market research”). Therefore, economic and technological development facilitated the incorporation of the business research discipline into the process of decision making —in the beginning— and business intelligence processes —these days— in order to make well informed decisions at lower economic risks (Méndez del Río, 2006). Thus, this book provides managers and students alike, with a clear analysis of business research methods, combining the knowledge, understanding and skills necessary to complete a successful research project. Readers will learn from proven examples and case studies based on real life situations, which complement theoretical concepts and clearly illustrate how to do an appropriate market research. With each chapter, the reader is guided through all the stages of a market research process -from problem recognition to final report writing. This book offers both a deep understanding and at the same time permits judgment and analysis from a financial-audit perspective. It reviews and develops easy-to-follow theoretical and practical concepts in a simple, concise and clear structure that facilitate the application of business research methods to a wide variety of business sectors. Contents Introduction.- PART I: GATHERING THE DATA. Nature and Characteristics of Marketing Research.- Marketing Research Organization and Planning.- Sources and Tools of Market Research Data.- Measurement Scales and Questionnaire.- Surveys.- Panels.- Marketing Experimental Research.- Observation.- Qualitative Tools.- Theory and Practice of Sampling.- Fieldwork.- PART II: ANALYSING THE DATA. Survey Code and Tabulation.- Hypothesis Testing.- PART III: THE REPORT. The Report.- Figure Index.- Table Index .