Campaigning For President 2012
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Campaigning For President 2012
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Author : Dennis W. Johnson
language : en
Publisher: Routledge
Release Date : 2013-06-26
Campaigning For President 2012 written by Dennis W. Johnson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-26 with Political Science categories.
In this important and timely volume, Dennis W. Johnson has assembled an outstanding team of political scientists and political professionals to examine one of the fiercest and most closely fought presidential elections of our time. Like its predecessor, Campaigning for President 2008, Campaigning for President 2012: Strategy and Tactics focuses on political management. It is written by both elections/campaign scholars and practitioners, who highlight the role of political consultants and campaigns while also emphasizing the strategy and tactics employed by the candidates, the national political parties, and outside interests. The contributors explore the general mood of the electorate in the 2012 election, the challenges Obama faced after his first term, the primaries, money, communication, the important issues of the election, and finally the election itself.
Campaign For President
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Author :
language : en
Publisher: Rowman & Littlefield Publishers
Release Date : 2013
Campaign For President written by and has been published by Rowman & Littlefield Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Campaign management categories.
In this book, a distinguished group of presidential campaign staff, journalists, and political observers take us inside the 2012 race for the Republican nomination and general election, guiding us through each candidate's campaign from the time each candidate announced his or her intention to seek the presidency through the primaries, conventions, and up to election day. Meeting under the auspices of the Harvard University's Institute of Politics, the candid discussion allows us to learn about the motivations of each candidate, strategies they deployed, and lessons they learned. In addition, representatives from the major SUPERPACS share their strategies and evaluate their impact in an election characterized by unprecedented campaign spending. Campaign for President: The Managers Look at 2012 is essential reading for anyone interested in the inner workings of national political campaigns.
The 2012 Campaign And The Timeline Of Presidential Elections
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Author : Robert S. Erikson
language : en
Publisher: University of Chicago Press
Release Date : 2014-02-26
The 2012 Campaign And The Timeline Of Presidential Elections written by Robert S. Erikson and has been published by University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-26 with Political Science categories.
Do voters cast ballots for the candidates whose positions best match their own? Or does the race for president come down to who runs the most effective campaign? In their book, The Timeline of Presidential Elections, published in 2012, Erikson and Wlezien documented how both factors come into play. Having amassed data from national polls covering presidential elections from 1952 to 2008, they could track how outcomes take shape over the course of an election year. But they wanted to know whether Barak Obama’s historic 2012 campaign would follow the same pattern. This e-book both presents the central arguments from Timeline and updates the statistical analysis to include data from 2012. The authors also use the 2012 presidential campaign as a test of the empirical patterns they found in the previous fifteen elections. They show that Obama’s campaign conforms to their projections, and they confirm that it is through campaigns that voters are made aware of--or not made aware of--fundamental factors like candidates’ policy positions that determine which ticket will get their votes. In other words, fundamentals matter, but only because of campaigns. The 2012 Campaign and the Timeline of Presidential Elections will be useful in courses on the election process.
Campaigning For President 2016
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Author : Dennis W. Johnson
language : en
Publisher: Routledge
Release Date : 2017-07-18
Campaigning For President 2016 written by Dennis W. Johnson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-07-18 with Political Science categories.
Coming out of one of the most contentious elections in history, Dennis Johnson and Lara Brown have assembled an outstanding team of authors to examine one of the fiercest and most closely fought presidential elections of our time. Like the 2008 and 2012 editions of Campaigning for President, the 2016 edition combines the talents and insights of political scientists who specialize in campaigns and elections together with seasoned political professionals who have been involved in previous presidential campaigns. Campaigning for President is the only series on presidential campaigns that features both political scientists and professional consultants. This book focuses on the most important questions of this most unusual presidential campaign. What was the appeal of Donald Trump? Has Twitter and social media become the dominant means of communicating? How did fake news, WikiLeaks, and the Russians factor in this election? What happened to the Obama coalition and why couldn’t Hillary Clinton capitalize on it? Hundreds of millions of Super PAC dollars were raised and spent, and much of that was wasted. What happened? Is the wild west of online media the new norm for presidential contests? These and many other questions are answered in the provocative essays by scholars and practitioners. The volume also is packed with valuable appendixes: a timeline of the presidential race, biographical sketches of each candidate, a roster of political consultants, the primary and general election results, exit polls, and campaign spending. New to the 2016 Edition The 2016 presidential contest brings a completely new set of players, policies, and electoral challenges. Like the 2008 and 2012 editions, the authors probe the strategies and tactics of the candidate campaigns and the outside organizations. The chapters focus on Donald Trump and Hillary Clinton, but also look at the Bernie Sanders insurgency, the collapse of the mainstream Republican candidates, and the dynamics of the general election. Chapters also analyze the changes in campaign finance, new technologies, the role of social media, and how fake news and subterfuge might become the new realities of presidential campaigning.
Campaigning For President 2012
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Author : Dennis W. Johnson
language : en
Publisher:
Release Date : 2013-06-26
Campaigning For President 2012 written by Dennis W. Johnson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-26 with Language Arts & Disciplines categories.
In this important and timely volume, Dennis W. Johnson has assembled an outstanding team of political scientists and political professionals to examine one of the fiercest and most closely fought presidential elections of our time. Like its predecessor, Campaigning for President 2008, Campaigning for President 2012: Strategy and Tactics focuses on political management. It is written by both elections/campaign scholars and practitioners, who highlight the role of political consultants and campaigns while also emphasizing the strategy and tactics employed by the candidates, the national political parties, and outside interests. The contributors explore the general mood of the electorate in the 2012 election, the challenges Obama faced after his first term, the primaries, money, communication, the important issues of the election, and finally the election itself.
The 2012 Presidential Campaign
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Author : Robert E. Denton
language : en
Publisher: Rowman & Littlefield
Release Date : 2013-07-29
The 2012 Presidential Campaign written by Robert E. Denton and has been published by Rowman & Littlefield this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-29 with Political Science categories.
Presidential campaigns are our national conversations – the widespread and complex communication of issues, images, social reality, and personas. Political communication specialists break down the 2012 presidential campaign and go beyond the quantitative facts, electoral counts, and poll results of the election, to make sense of the “political bits” of communication that comprise our voting choices. The contributors look at the early campaign period, the nomination process and conventions, the social and political contexts, the debates, the role of candidate spouses, candidate strategies, political strategies, and the use of the Internet and other technologies.
Presidential Campaigning And Social Media
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Author : John Allen Hendricks
language : en
Publisher: Oxford University Press, USA
Release Date : 2015
Presidential Campaigning And Social Media written by John Allen Hendricks and has been published by Oxford University Press, USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with Communication in politics categories.
Social media are revolutionizing the American electoral process. Their integral role in facilitating campaign communication and networking has rapidly evolved into a standard element of candidate strategy, voter engagement, and media reporting. This book provides a detailed analysis of the role that social media and social networking sites--including Facebook, Twitter, YouTube, Tumblr, Google+, Instagram, Pinterest, and others--played in the 2012 Republican presidential primaries and the general election campaign.--Publisher's description.
Campaign For President
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Author : The Institute of Politics at the Harvard Kennedy School
language : en
Publisher: Rowman & Littlefield Publishers
Release Date : 2013-05-16
Campaign For President written by The Institute of Politics at the Harvard Kennedy School and has been published by Rowman & Littlefield Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-16 with Political Science categories.
In this book, a distinguished group of presidential campaign staff, journalists, and political observers take us inside the 2012 race for the Republican nomination and general election, guiding us through each candidate's campaign from the time each candidate announced his or her intention to seek the presidency through the primaries, conventions, and up to election day. Meeting under the auspices of the Harvard University’s Institute of Politics, the candid discussion allows us to learn about the motivations of each candidate, strategies they deployed, and lessons they learned. In addition, representatives from the major SUPERPACS share their strategies and evaluate their impact in an election characterized by unprecedented campaign spending. Campaign for President: The Managers Look at 2012 is essential reading for anyone interested in the inner workings of national political campaigns.
Winning The Presidency 2012
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Author : William J. Crotty
language : en
Publisher: Routledge
Release Date : 2015-11-17
Winning The Presidency 2012 written by William J. Crotty and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-17 with Political Science categories.
In this first scholarly reflection on the 2012 elections, a distinguished cast of contributors enlightens students, scholars, and serious political readers about the issues involved in one of the most polarised presidential elections in history. The book includes groundbreaking research on e-politics and online fund-raising, the role of race, class, and gender, and the influence of the Tea Party, Occupy, the economic crisis, and other actors and factors in the election. Characterised by diversity, liveliness, and data-informed analysis, Winning the Presidency 2012 captures the highlights as well as looking ahead.
Electing The President 2012
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Author : Kathleen Hall Jamieson
language : en
Publisher: University of Pennsylvania Press
Release Date : 2013-10-09
Electing The President 2012 written by Kathleen Hall Jamieson and has been published by University of Pennsylvania Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-09 with Political Science categories.
President Barack Obama decisively won reelection to a second term, garnering the popular vote as well as 332 electoral votes to the challenger's 206, but the course of presidential campaigning never did run smooth. Despite a slowly rising stock market and falling unemployment rate, the economic recession provided the Romney campaign with rich opportunities for criticism of Obama's first term. Obama's team countered negative advertising with its own program to discredit Romney's platform, building on the microtargeting techniques from 2008. A surge in social media promotion and fact-checking changed the tenor of campaign reportage for better and for worse. On December 6, 2012, prominent members of President Obama's election staff (including David Axelrod, Joel Benenson, Stephanie Cutter, Anita Dunn, and Jim Margolis) met with notable members of the Romney campaign (including Eric Fehrnstrom, Kevin Madden, Beth Myers, Neil Newhouse, and Stuart Stevens) for a debriefing of this tumultuous election cycle. Each team made a formal presentation about how it prepared for and responded to the events of the election, describing the members' strategies and perceptions at different points of the campaign and interrogating the opposing party's team about its tactics. In this book, Kathleen Hall Jamieson provides an overview and an edited transcript of the all-day event, along with a timeline of election year milestones. A DVD featuring select video of the proceedings is included. Electing the President, 2012 offers a detailed look into the internal machinery of a presidential campaign and insight into the principles that drive outcomes in a democratic election.