Clermont Ferrand Royat And Surroundings
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Clermont Ferrand Royat And Surroundings
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Author : Pneu Michelin (Firm)
language : en
Publisher:
Release Date : 1918
Clermont Ferrand Royat And Surroundings written by Pneu Michelin (Firm) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1918 with Clermont-Ferrand (France) categories.
Marketing Michelin
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Author : Stephen L. Harp
language : en
Publisher: JHU Press
Release Date : 2001-12-14
Marketing Michelin written by Stephen L. Harp and has been published by JHU Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-12-14 with Business & Economics categories.
Harp uses the familiar figure of Bibendum and the promotional campaigns designed around him to analyze the cultural assumptions of "belle-epoque" France, including representations of gender, race and class. He also considers Michelin's efforts to promote automobile tourism in France and Europe through its famous "Red Guide" (first introduced in 1900), noting that, in the aftermath of World War I, the company sold tour guides to the battlefields of the Western Front and favourably positioned France's participation in the war as purely defensive and unavoidable. Throughout this period, the company successfully identified the name of Michelin with many aspects of French society, from cuisine and local culture to nationalism and colonialism.
The Michelin Men
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Author : Herbert R. Lottman
language : en
Publisher: Bloomsbury Publishing
Release Date : 2003-10-23
The Michelin Men written by Herbert R. Lottman and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-10-23 with Biography & Autobiography categories.
This is the remarkable story of how two brothers - Edouard and Andre Michelin - turned a sleepy, family tyre firm in the heart of rural France into one of the most innovative and successful industrial empires in the world. Edouard, a landscape painter at the Ecole des Beaux Arts, displayed an engineering genius for tyre-making and product innovation, whilst Andre, trained as an engineer, displayed a creative genius for advertising and marketing. Together they kick-started the world motor industry and created a tourist industry around the motor car and their now legendary "Michelin Guides". The Michelin history, as described here by Herbert Lottman, reveals insights into the development of this remarkable business.
South Eastern France
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Author : Karl Baedeker (Firm)
language : en
Publisher:
Release Date : 1895
South Eastern France written by Karl Baedeker (Firm) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1895 with France categories.
South Western France From The Loire And The Rhone To The Spanish Frontier
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Author : Karl Baedeker (Firm)
language : en
Publisher:
Release Date : 1895
South Western France From The Loire And The Rhone To The Spanish Frontier written by Karl Baedeker (Firm) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1895 with France categories.
The Climatologist
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Author :
language : en
Publisher:
Release Date : 1892
The Climatologist written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1892 with categories.
Authors And Subjects
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Author :
language : en
Publisher:
Release Date : 1880
Authors And Subjects written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1880 with categories.
Index Catalogue Of The Library Of The Surgeon General S Office United States
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Author :
language : en
Publisher:
Release Date : 1891
Index Catalogue Of The Library Of The Surgeon General S Office United States written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1891 with categories.
Index Catalogue Of The Library Of The Surgeon General S Office United States Army
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Author : National Library of Medicine (U.S.)
language : en
Publisher:
Release Date : 1955
Index Catalogue Of The Library Of The Surgeon General S Office United States Army written by National Library of Medicine (U.S.) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1955 with Incunabula categories.
Index Catalogue Of The Library Of The Surgeon General S Office United States Army
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Author : Library of the Surgeon-General's Office (U.S.)
language : en
Publisher:
Release Date : 1891
Index Catalogue Of The Library Of The Surgeon General S Office United States Army written by Library of the Surgeon-General's Office (U.S.) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1891 with Medical libraries categories.