Cognition And Survey Research
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Questions About Questions
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Author : Judith M. Tanur
language : en
Publisher: Russell Sage Foundation
Release Date : 1992-02-18
Questions About Questions written by Judith M. Tanur and has been published by Russell Sage Foundation this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992-02-18 with Social Science categories.
The social survey has become an essential tool in modern society, providing crucial measurements of social change, describing social life, and guiding government policy. But the validity of surveys is fragile and depends ultimately upon the accuracy of answers to survey questions. As our dependence on surveys grows, so too have questions about the accuracy of survey responses. Authored by a group of experts in cognitive psychology, linguistics, and survey research, Questions About Questions provides a broad review of the survey response problem. Examining the cognitive and social processes that influence the answers to questions, the book first takes up the problem of meaning and demonstrates that a respondent must share the survey researcher's intended meaning of a question if the response is to be revealing and informative. The book then turns to an examination of memory. It provides a framework for understanding the processes that can introduce errors into retrospective reports, useful guidance on when those reports are more or less trustworthy, and investigates techniques for the improvement of such reports. Questions about the rigid standardization imposed on the survey interview receive a thorough airing as the authors show how traditional survey formats violate the usual norms of conversational behavior and potentially endanger the validity of the data collected. Synthesizing the work of the Social Science Research Council's Committee on Cognition and Survey Research, Questions About Questions emphasizes the reciprocal gains to be achieved when insights and techniques from the cognitive sciences and survey research are exchanged. "these chapters provide a good sense of the range of survey problems investigated by the cognitive movement, the methods and ideas it draws upon, and the results it has yielded." —American Journal of Sociology
Cognition And Survey Research
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Author : Monroe G. Sirken
language : en
Publisher: Wiley-Interscience
Release Date : 1999-04-21
Cognition And Survey Research written by Monroe G. Sirken and has been published by Wiley-Interscience this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-04-21 with Mathematics categories.
Survey methods research—an interdisciplinary approach. Introducing the theory and tools of cognitive aspects of survey methodology (CASM)—a movement that has greatly contributed to the evolving field of survey methods research—this collection of monographs explores advances in the use of cognitive psychology and other sciences to improve the quality of data collected in surveys. In 22 articles commissioned specifically for this volume, leading survey researchers, social scientists, and statisticians from around the globe evaluate the advantages of interdisciplinary survey techniques, focusing on the many contributions of the CASM movement and drawing on such disciplines as statistics, cognitive psychology, sociology, behavioral sciences, anthropology, linguistics, and computer sciences. The authors explain basic concepts and methodologies and demonstrate the application of cognitive theory to all phases of survey research, including data processing, analysis, presentation, and administration. They provide a critical review of the history and findings of CASM-oriented research and describe useful cognitive models used in survey testing and design. Also, the authors discuss the expanding role of computer technologies and statistical advances in the interdisciplinary aspects of survey methods and draw a roadmap for interdisciplinary survey research into the twenty-first century. Clearly written and supplemented with extensive references and more than 80 figures and charts, Cognition and Survey Research is an indispensable guide for statisticians and professionals who would like to be at the cutting edge of interdisciplinary survey methods research involving the social, cognitive, computer, or statistical sciences.
Cognitive Aspects Of Survey Methodology
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Author : Thomas B. Jabine
language : en
Publisher: National Academies Press
Release Date : 1984
Cognitive Aspects Of Survey Methodology written by Thomas B. Jabine and has been published by National Academies Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1984 with Cognition categories.
Questions About Questions
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Author : Judith M. Tanur
language : en
Publisher: Russell Sage Foundation
Release Date : 1994-02-17
Questions About Questions written by Judith M. Tanur and has been published by Russell Sage Foundation this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994-02-17 with Social Science categories.
The social survey has become an essential tool in modern society, providing crucial measurements of social change, describing social life, and guiding government policy. But the validity of surveys is fragile and depends ultimately upon the accuracy of answers to survey questions. As our dependence on surveys grows, so too have questions about the accuracy of survey responses. Authored by a group of experts in cognitive psychology, linguistics, and survey research, Questions About Questions provides a broad review of the survey response problem. Examining the cognitive and social processes that influence the answers to questions, the book first takes up the problem of meaning and demonstrates that a respondent must share the survey researcher's intended meaning of a question if the response is to be revealing and informative. The book then turns to an examination of memory. It provides a framework for understanding the processes that can introduce errors into retrospective reports, useful guidance on when those reports are more or less trustworthy, and investigates techniques for the improvement of such reports. Questions about the rigid standardization imposed on the survey interview receive a thorough airing as the authors show how traditional survey formats violate the usual norms of conversational behavior and potentially endanger the validity of the data collected. Synthesizing the work of the Social Science Research Council's Committee on Cognition and Survey Research, Questions About Questions emphasizes the reciprocal gains to be achieved when insights and techniques from the cognitive sciences and survey research are exchanged. "these chapters provide a good sense of the range of survey problems investigated by the cognitive movement, the methods and ideas it draws upon, and the results it has yielded." —American Journal of Sociology
Answering Questions
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Author : Norbert Schwarz
language : en
Publisher: Jossey-Bass
Release Date : 1996
Answering Questions written by Norbert Schwarz and has been published by Jossey-Bass this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Medical categories.
In Answering Questions the authors present a summary of the latest research on the techniques and methods used for uncovering the cognitive and communicative processes used in answering survey questions. Those in the fields of social and behavioral science, survey and marketing research, personnel and program evaluation, psychological and educational testing, and a variety of other fields will find this a practical, useful resource.
The Psychology Of Survey Response
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Author : Roger Tourangeau
language : en
Publisher: Cambridge University Press
Release Date : 2000-03-13
The Psychology Of Survey Response written by Roger Tourangeau and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-03-13 with Psychology categories.
This valuable book examines the complex psychological processes involved in answering different types of survey questions. Drawing on both classic and modern research from cognitive psychology, social psychology, and survey methodology, the authors examine how survey responses are formulated and they demonstrate how seemingly unimportant features of the survey can affect the answers obtained. The book provides a comprehensive review of the sources of response errors in surveys, and it offers a coherent theory of the relation between the underlying views of the public and the results of public opinion polls. Topics include the comprehension of survey questions, the recall of relevant facts and beliefs, estimation and inferential processes people use to answer survey questions, the sources of the apparent instability of public opinion, the difficulties in getting responses into the required format, and the distortions introduced into surveys by deliberate misreporting.
Cognitive Understanding Enhancing Research Surveys
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Author : Pasquale De Marco
language : en
Publisher: Pasquale De Marco
Release Date : 2025-07-20
Cognitive Understanding Enhancing Research Surveys written by Pasquale De Marco and has been published by Pasquale De Marco this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-07-20 with Social Science categories.
Cognitive Understanding: Enhancing Research Surveys is an indispensable guide to cognitive interviewing, a powerful technique that empowers researchers to delve into the minds of respondents, uncovering their thought processes and gaining valuable insights into how they perceive and respond to survey questions. This comprehensive book provides a thorough exploration of cognitive interviewing, equipping researchers with the knowledge and skills necessary to effectively utilize this technique and enhance the accuracy and quality of their survey data. With a blend of theoretical foundations and practical applications, Cognitive Understanding: Enhancing Research Surveys delves into the intricacies of cognitive interviewing, guiding readers through the entire process, from planning and conducting cognitive interviews to analyzing and interpreting the findings. It establishes a solid understanding of the cognitive processes involved in survey response and provides detailed guidance on designing and administering cognitive interviews, covering topics such as participant selection, interview protocols, and probing techniques. The book also delves into the analysis and interpretation of cognitive interview data, empowering researchers with the skills to extract meaningful insights from the wealth of information gathered during the interviews. It explores various methods for analyzing cognitive interview data, including thematic analysis, grounded theory, and discourse analysis, and offers practical tips for presenting and disseminating the findings. Encompassing a wide range of applications, Cognitive Understanding: Enhancing Research Surveys showcases the versatility of cognitive interviewing across diverse fields, including healthcare, market research, education, and public opinion research. It provides real-world examples and case studies that vividly illustrate the utility and effectiveness of cognitive interviewing in addressing various research challenges. Furthermore, the book addresses the ethical considerations associated with cognitive interviewing, ensuring that researchers conduct their studies in an ethical and responsible manner. It emphasizes the importance of informed consent, confidentiality, and minimizing potential harm to participants. To conclude, Cognitive Understanding: Enhancing Research Surveys serves as an invaluable resource for researchers seeking to enhance the quality of their survey research through cognitive interviewing. Its comprehensive coverage, practical guidance, and real-world examples make it an essential tool for researchers across various disciplines. If you like this book, write a review!
Survey Methods In Multinational Multiregional And Multicultural Contexts
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Author : Janet A. Harkness
language : en
Publisher: John Wiley & Sons
Release Date : 2010-04-30
Survey Methods In Multinational Multiregional And Multicultural Contexts written by Janet A. Harkness and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-04-30 with Mathematics categories.
A unique collaboration featuring the latest methodologies and research on multi- and cross-national surveys Over the past two decades, the relevance of cross-national and cross-cultural methodologies has heightened across various fields of study. Responding to increasing cultural diversity and rapid changes in how research is conducted, Survey Methods in Multinational, Multiregional, and Multicultural Contexts addresses the need for refined tools and improved procedures in cross-cultural and cross-national studies worldwide. Based on research submitted to the International Conference on Multinational, Multicultural, and Multiregional Survey Methods (3MC), this book identifies important changes in comparative methodology approaches, outlines new findings, and provides insight into future developments in the field. Some of the world's leading survey researchers gather in this volume to address the need for a standard framework that promotes quality assurance and quality control in survey research, and its impact on various stages of the survey life cycle, including study design and organization, cross-national sampling, testing and pretesting, data collection, and input and output variable harmonization. Self-contained chapters feature coverage of various topics, such as: Question and questionnaire design, from both global and study-specific perspectives The construction and evaluation of survey translations and instrument adaptations The effects of cultural difference on the perception of question and response categories Non-response issues Analysis in comparative contexts, featuring discussion of polytomous item response theory, categorization problems, and Multi-Trait-Multi-Methods (MTMM) The significance of evolving methodologies for current international survey programs, including the European Social Survey, the International Social Survey Programme, and the Gallup World Poll Survey Methods in Multinational, Multiregional, and Multicultural Contexts is a valuable supplement for courses on comparative survey methods at the upper-undergraduate and graduate levels. It also serves as an insightful reference for professionals who design, implement, and analyze comparative research in the areas of business, public health, and the social and behavioral sciences.
Cognitive Interviewing
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Author : Gordon B. Willis
language : en
Publisher: SAGE Publications
Release Date : 2004-09-14
Cognitive Interviewing written by Gordon B. Willis and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-09-14 with Social Science categories.
"As both an academic instructor in questionnaire design and a research design methodologist for the federal government, I feel this book is very timely, useful for students and practitioners, and unique in its use of real world practical examples that most everyone can relate." —Terry Richardson, General Accounting Office "The combination of theory and practical application will make this a useful book for students as well as professionals who want to learn how to incorporate cognitive interviewing into the questionnaire design process." —Rachel Caspar, RTI International The design and evaluation of questionnaires—and of other written and oral materials—is a challenging endeavor, fraught with potential pitfalls. Cognitive Interviewing: A Tool for Improving Questionnaire Design describes a means of systematically developing survey questions through investigations that intensively probe the thought processes of individuals who are presented with those inquiries. The work provides general guidance about questionnaire design, development, and pre-testing sequence, with an emphasis on the cognitive interview. In particular, the book gives detailed instructions about the use of verbal probing techniques, and how one can elicit additional information from subjects about their thinking and about the manner in which they react to tested questions. These tools help researchers discover how well their questions are working, where they are failing, and determine what they can do to rectify the wide variety of problems that may surface while working with questionnaires. Cognitive Interviewing is ideally suited as a course text for advanced undergraduate and graduate research courses across the social sciences. Professional researchers and faculty in the social sciences, as well as practice fields such as medicine, business, and education, will also find this an invaluable reference for survey research. There is no other book on the market that covers cognitive interviewing as applied to questionnaire design.