Cognitive Aspects Of Survey Methodology

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Cognitive Aspects Of Survey Methodology
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Author : Thomas B. Jabine
language : en
Publisher: National Academies Press
Release Date : 1984
Cognitive Aspects Of Survey Methodology written by Thomas B. Jabine and has been published by National Academies Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1984 with Cognition categories.
Cognitive Aspects Of Survey Methodology
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Author : National Research Council
language : en
Publisher: National Academies Press
Release Date : 1984-02-01
Cognitive Aspects Of Survey Methodology written by National Research Council and has been published by National Academies Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1984-02-01 with Social Science categories.
Questions About Questions
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Author : Judith M. Tanur
language : en
Publisher: Russell Sage Foundation
Release Date : 1992-02-18
Questions About Questions written by Judith M. Tanur and has been published by Russell Sage Foundation this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992-02-18 with Social Science categories.
The social survey has become an essential tool in modern society, providing crucial measurements of social change, describing social life, and guiding government policy. But the validity of surveys is fragile and depends ultimately upon the accuracy of answers to survey questions. As our dependence on surveys grows, so too have questions about the accuracy of survey responses. Authored by a group of experts in cognitive psychology, linguistics, and survey research, Questions About Questions provides a broad review of the survey response problem. Examining the cognitive and social processes that influence the answers to questions, the book first takes up the problem of meaning and demonstrates that a respondent must share the survey researcher's intended meaning of a question if the response is to be revealing and informative. The book then turns to an examination of memory. It provides a framework for understanding the processes that can introduce errors into retrospective reports, useful guidance on when those reports are more or less trustworthy, and investigates techniques for the improvement of such reports. Questions about the rigid standardization imposed on the survey interview receive a thorough airing as the authors show how traditional survey formats violate the usual norms of conversational behavior and potentially endanger the validity of the data collected. Synthesizing the work of the Social Science Research Council's Committee on Cognition and Survey Research, Questions About Questions emphasizes the reciprocal gains to be achieved when insights and techniques from the cognitive sciences and survey research are exchanged. "these chapters provide a good sense of the range of survey problems investigated by the cognitive movement, the methods and ideas it draws upon, and the results it has yielded." —American Journal of Sociology
The Total Survey Error Approach
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Author : Herbert F. Weisberg
language : en
Publisher: University of Chicago Press
Release Date : 2009-12-29
The Total Survey Error Approach written by Herbert F. Weisberg and has been published by University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-12-29 with Social Science categories.
In 1939, George Gallup's American Institute of Public Opinion published a pamphlet optimistically titled The New Science of Public Opinion Measurement. At the time, though, survey research was in its infancy, and only now, six decades later, can public opinion measurement be appropriately called a science, based in part on the development of the total survey error approach. Herbert F. Weisberg's handbook presents a unified method for conducting good survey research centered on the various types of errors that can occur in surveys—from measurement and nonresponse error to coverage and sampling error. Each chapter is built on theoretical elements drawn from specific disciplines, such as social psychology and statistics, and follows through with detailed treatments of the specific types of error and their potential solutions. Throughout, Weisberg is attentive to survey constraints, including time and ethical considerations, as well as controversies within the field and the effects of new technology on the survey process—from Internet surveys to those completed by phone, by mail, and in person. Practitioners and students will find this comprehensive guide particularly useful now that survey research has assumed a primary place in both public and academic circles.
Surveying Memory Processes
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Author : Daniel B. Wright
language : en
Publisher: Psychology Press
Release Date : 1998
Surveying Memory Processes written by Daniel B. Wright and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Psychology categories.
"A special issue of the journal Memory which forms Issue 4 of v. 6 (1998)."
Cognition And Survey Research
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Author : Monroe G. Sirken
language : en
Publisher: Wiley-Interscience
Release Date : 1999-04-21
Cognition And Survey Research written by Monroe G. Sirken and has been published by Wiley-Interscience this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-04-21 with Mathematics categories.
Survey methods research—an interdisciplinary approach. Introducing the theory and tools of cognitive aspects of survey methodology (CASM)—a movement that has greatly contributed to the evolving field of survey methods research—this collection of monographs explores advances in the use of cognitive psychology and other sciences to improve the quality of data collected in surveys. In 22 articles commissioned specifically for this volume, leading survey researchers, social scientists, and statisticians from around the globe evaluate the advantages of interdisciplinary survey techniques, focusing on the many contributions of the CASM movement and drawing on such disciplines as statistics, cognitive psychology, sociology, behavioral sciences, anthropology, linguistics, and computer sciences. The authors explain basic concepts and methodologies and demonstrate the application of cognitive theory to all phases of survey research, including data processing, analysis, presentation, and administration. They provide a critical review of the history and findings of CASM-oriented research and describe useful cognitive models used in survey testing and design. Also, the authors discuss the expanding role of computer technologies and statistical advances in the interdisciplinary aspects of survey methods and draw a roadmap for interdisciplinary survey research into the twenty-first century. Clearly written and supplemented with extensive references and more than 80 figures and charts, Cognition and Survey Research is an indispensable guide for statisticians and professionals who would like to be at the cutting edge of interdisciplinary survey methods research involving the social, cognitive, computer, or statistical sciences.
Methods For Testing And Evaluating Survey Questionnaires
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Author : Stanley Presser
language : en
Publisher: John Wiley & Sons
Release Date : 2004-08-02
Methods For Testing And Evaluating Survey Questionnaires written by Stanley Presser and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-08-02 with Mathematics categories.
The definitive resource for survey questionnaire testing and evaluation Over the past two decades, methods for the development, evaluation, and testing of survey questionnaires have undergone radical change. Research has now begun to identify the strengths and weaknesses of various testing and evaluation methods, as well as to estimate the methods’ reliability and validity. Expanding and adding to the research presented at the International Conference on Questionnaire Development, Evaluation and Testing Methods, this title presents the most up-to-date knowledge in this burgeoning field. The only book dedicated to the evaluation and testing of survey questionnaires, this practical reference work brings together the expertise of over fifty leading, international researchers from a broad range of fields. The volume is divided into seven sections: Cognitive interviews Mode of administration Supplements to conventional pretests Special populations Experiments Multi-method applications Statistical modeling Comprehensive and carefully edited, this groundbreaking text offers researchers a solid foundation in the latest developments in testing and evaluating survey questionnaires, as well as a thorough introduction to emerging techniques and technologies.
Survey Methodology
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Author : Robert M. Groves
language : en
Publisher: John Wiley & Sons
Release Date : 2009-07-14
Survey Methodology written by Robert M. Groves and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-07-14 with Mathematics categories.
Praise for the First Edition: "The book makes a valuable contribution by synthesizing current research and identifying areas for future investigation for each aspect of the survey process." —Journal of the American Statistical Association "Overall, the high quality of the text material is matched by the quality of writing . . ." —Public Opinion Quarterly ". . . it should find an audience everywhere surveys are being conducted." —Technometrics This new edition of Survey Methodology continues to provide a state-of-the-science presentation of essential survey methodology topics and techniques. The volume's six world-renowned authors have updated this Second Edition to present newly emerging approaches to survey research and provide more comprehensive coverage of the major considerations in designing and conducting a sample survey. Key topics in survey methodology are clearly explained in the book's chapters, with coverage including sampling frame evaluation, sample design, development of questionnaires, evaluation of questions, alternative modes of data collection, interviewing, nonresponse, post-collection processing of survey data, and practices for maintaining scientific integrity. Acknowledging the growing advances in research and technology, the Second Edition features: Updated explanations of sampling frame issues for mobile telephone and web surveys New scientific insight on the relationship between nonresponse rates and nonresponse errors Restructured discussion of ethical issues in survey research, emphasizing the growing research results on privacy, informed consent, and confidentiality issues The latest research findings on effective questionnaire development techniques The addition of 50% more exercises at the end of each chapter, illustrating basic principles of survey design An expanded FAQ chapter that addresses the concerns that accompany newly established methods Providing valuable and informative perspectives on the most modern methods in the field, Survey Methodology, Second Edition is an ideal book for survey research courses at the upper-undergraduate and graduate levels. It is also an indispensable reference for practicing survey methodologists and any professional who employs survey research methods.
The Psychology Of Survey Response
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Author : Roger Tourangeau
language : en
Publisher: Cambridge University Press
Release Date : 2000-03-13
The Psychology Of Survey Response written by Roger Tourangeau and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-03-13 with Psychology categories.
This valuable book examines the complex psychological processes involved in answering different types of survey questions. Drawing on both classic and modern research from cognitive psychology, social psychology, and survey methodology, the authors examine how survey responses are formulated and they demonstrate how seemingly unimportant features of the survey can affect the answers obtained. The book provides a comprehensive review of the sources of response errors in surveys, and it offers a coherent theory of the relation between the underlying views of the public and the results of public opinion polls. Topics include the comprehension of survey questions, the recall of relevant facts and beliefs, estimation and inferential processes people use to answer survey questions, the sources of the apparent instability of public opinion, the difficulties in getting responses into the required format, and the distortions introduced into surveys by deliberate misreporting.
Encyclopedia Of Survey Research Methods
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Author : Paul J. Lavrakas
language : en
Publisher: SAGE Publications
Release Date : 2008-09-12
Encyclopedia Of Survey Research Methods written by Paul J. Lavrakas and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-09-12 with Social Science categories.
To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vast complexities that the range and practice of survey methods present. To complicate matters, technology has rapidly affected the way surveys can be conducted; today, surveys are conducted via cell phone, the Internet, email, interactive voice response, and other technology-based modes. Thus, students, researchers, and professionals need both a comprehensive understanding of these complexities and a revised set of tools to meet the challenges. In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint. Key Features Covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, confidentiality, privacy, informed consent and other ethical issues, data weighting, and data analyses Presents a Reader′s Guide to organize entries around themes or specific topics and easily guide users to areas of interest Offers cross-referenced terms, a brief listing of Further Readings, and stable Web site URLs following most entries The Encyclopedia of Survey Research Methods is specifically written to appeal to beginning, intermediate, and advanced students, practitioners, researchers, consultants, and consumers of survey-based information.