Communication Strategies Of Governments And Ngos
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Communication Strategies Of Governments And Ngos
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Author : Manuel Adolphsen
language : en
Publisher: Springer Science & Business Media
Release Date : 2014-04-01
Communication Strategies Of Governments And Ngos written by Manuel Adolphsen and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-01 with Political Science categories.
Processes of global governance are mostly invisible to ordinary citizens, due to an overall lack of accompanying transnational public discourse. However, there are exceptional occasions on which media around the world do pay attention to global governance: high-level summits, such as the UN climate change conferences. Through a detailed case study of UN climate summits, Manuel Adolphsen investigates the transnational communication strategies and behind-the-scenes coordination processes that prominent governments and NGOs carry out on such occasions. His research reveals political actors’ conscious use of summits as public diplomacy resources as well as the prevalence of on-site coproduction routines among journalists and PR professionals. Summits feature complex public diplomacy constellations interweaving transnational, international, and also solely domestic processes.
Building Commitment To Reform Through Strategic Communication
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Author : Cecilia Caba ero-Verzosa
language : en
Publisher: World Bank Publications
Release Date : 2009-10-06
Building Commitment To Reform Through Strategic Communication written by Cecilia Caba ero-Verzosa and has been published by World Bank Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-10-06 with Business & Economics categories.
Strategic communication is a powerful tool for creating broad-based support for reform and change initiatives. Much has been written about why communication matters in reform efforts, but there is scant material available to help those who manage reforms apply communication concepts and approaches to their own programs and policy-reform initiatives. 'Building Commitment to Reform through Strategic Communication' attempts to bridge that gap. The authors present a pragmatic and systematic approach for reformers ready to use communication strategically to achieve their reform goals. The Five Communication Management Decision Tool helps reformers and their teams develop a framework for their communication strategies. This decision tool helps managers see change initiatives through the eyes of those who will be affected by the reforms. When the decision tool is used in the early stages of the development of change programs, reformers gain an even deeper understanding of the stakeholders perspectives on the reforms, which influence stakeholder opposition or support for them. Such understanding will not only be instructive, but possibly transformative for both change agents and those stakeholders whose support is critical to the success of reform. Reform agents may recognize the source of stakeholder resistance and be able to revise reform goals and redesign change interventions. Stakeholders who have a shared understanding of why the status quo is not acceptable and change is necessary are more likely to create coalitions of committed allies and supporters who will work together to achieve reform goals. This workbook illustrates how the decision tool can be used for various types of change and reform initiatives from policy reform, to country and donor partnership agreements, to sectoral reforms. Tested and used in learning interventions across cultures, regions, and sectors, the tool has been used successfully by teams in government, nongovernmental organizations, the business sector, and donor agencies. The book will be of great interest to readers working in all of these areas.
Strategic Communication For Non Profit Organisations
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Author : Evandro Oliveira
language : en
Publisher: Vernon Press
Release Date : 2019-03-28
Strategic Communication For Non Profit Organisations written by Evandro Oliveira and has been published by Vernon Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-28 with Business & Economics categories.
Communication in the public sphere as well as within organizational contexts has attracted the interest of researchers over the past century. Current forms of citizen engagement and community development, partly enabled through digital communication, have further enhanced the visibility and relevance of non-profit communication. These are performed by the civil society, which is 'the organized expression of the values and interests of society' (Castells, 2008) in the public sphere. Non-profit communication feeds the public sphere as 'the discursive processes in a complex network of persons, institutionalized associations and organizations,' whereas those 'discourses are a civilized way of disagreeing openly about essential matters of common concern' (Jensen, 2002). Despite the relevance in the public sphere, non-profit communication was never properly defined within communication research. The aim of the present book is to offer an overview and report on Strategic Communication for Non-Profit-Organisations and the Challenges and Alternative Approaches. Considering the assumption that a key principle of strategic communication is the achievement of organisational goals, the majority of research developed in the field has used business environments to develop theories, models, empirical insights and case studies. Here, we take a step towards new approaches centred on the concept of non-profit in various dimensions and from various perspectives, showing the diversity and complexity around this subject and at the same time the need of further theoretical and empirical work that provides frameworks and also tools for further understanding of the phenomena.
Out Thinking Organizational Communications
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Author : Joachim Klewes
language : en
Publisher: Springer
Release Date : 2016-09-02
Out Thinking Organizational Communications written by Joachim Klewes and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-02 with Business & Economics categories.
This book demonstrates the challenges for Corporate Communications in the era of the Industrial Internet and the Internet of things, and how companies can adapt their communication strategies to meet them. The Industrial Internet and the Internet of Things herald a transformation in our economy, industry and society. As such, it is high time that companies adjust both their communication strategies and the structure of their communications to reflect these changes. In this book, experts from the corporate world, academia, professional associations, government organizations and NGOs discuss various challenges – from Corporate and Leadership Communication and Employer Branding to Change/Personnel Management and changes in the supply chain – that can be confronted in everyday working environment. Revealing contributions from an interdisciplinary mix of perspectives help offer a more detailed picture of what future programs and standards might look like. The book also features best practice cases that offer practical insights into addressing the Corporate Communications challenges that are to come.
Strategic Communication For Privatization Public Private Partnerships And Private Participation In Infrastructure Projects
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Author : Daniele Calabrese
language : en
Publisher: World Bank Publications
Release Date : 2008-01-01
Strategic Communication For Privatization Public Private Partnerships And Private Participation In Infrastructure Projects written by Daniele Calabrese and has been published by World Bank Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-01-01 with Business & Economics categories.
Strategic Communication for Privatization, Public-Private Partnerships, and Private Participation in Infrastructure reviews the experiences of the World Bank and its clients in employing public communication programs during the processes of privatization and private sector participation. Drawing from academic and policy research as well as from case studies, it highlights good practices and identifies lessons learned through an examination of success and failures. This book recommends principles of strategic communication and offers a methodology for researching and analyzing the communication issues associated with privatization and private sector participation. It includes an operational approach to design and implementation of public communication programs for the various forms of privatization and public-private initiatives. This publication is the eighth in a series of Working Papers sponsored by the Development Communication Division (DevComm) of the World Bank's External Affairs Vice-Presidency. This series is designed to share innovations and lessons learned in the application of strategic communication in development projects. Together with other donors, NGOs, and private sector partners, DevComm seeks to mainstream the discipline of development communication in development practice.
Diplomacy And Negotiation For Humanitarian Ngos
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Author : Larry Winter Roeder, Jr.
language : en
Publisher: Springer Science & Business Media
Release Date : 2013-05-25
Diplomacy And Negotiation For Humanitarian Ngos written by Larry Winter Roeder, Jr. and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-25 with Medical categories.
Diplomacy and Funding for Humanitarian Non-Profits is a practical guide to best practices in diplomacy and negotiation for non-profits (NGOs) who work to convince governments and international institutions to effectively protect humans through disaster assistance, sustainable development and the protection of cultures. The volume proposes a holistic approach to humanitarian assistance by integrating non-traditional and traditional humanitarian partners. Users of the book will be prepared to speak to diplomats and government officials in any setting, including war zones. The book mainly focuses on approaching local and national governments, the United Nations system, the international Red Cross movement and other international organizations. The reader will learn the rules of “diplomatic protocol", and much about the rules and procedures of major international bodies, as well as how to leverage media and knowledge management for planning, establishing, and managing a humanitarian initiative. To provide balance and real world relevance, the guide draws on a compilation of the extensive activities of both authors across a range of development, emergency management, knowledge management, and climate issues in government and in the NGO world, as well as interviews with a broad range of scholars and officials from NGOs, diplomatic missions, the media, the United Nations, the Red Cross, governments and corporations.
Communicating Causes
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Author : Nicky Garsten
language : en
Publisher: Routledge
Release Date : 2018-06-13
Communicating Causes written by Nicky Garsten and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-06-13 with Business & Economics categories.
Non-profit organizations (NPOs) across the world are facing criticism alongside approbation. In order for NPOs to effectively support their causes, they require public trust. The editors of this book have persuaded PR experts from the UK and around the world, from a variety of PR specialisms operating across different organizational forms, to share their knowledge and experience. These contributions are scaffolded with authoritative academic and practical advice, as well as solutions. The book starts with foundations that underpin communications for causes. These include arguments that support the importance of non-profits in civil society; lessons in corporate governance; and a new approach to issues management. PR planning subjects tailored, or specific, to the sector include: strategic global communications planning, agile digital communications; branding internal communications and the securing of meaningful outcomes. Corporate partnerships are examined with a new ‘Fit to Partner Test’ and consideration of the mandated corporate social responsibility (CSR) in India, corporate volunteering in Brazil, and CSR in South Africa. Relations between governments and non-profits are also considered, both generally and with a particular focus on China. Communicating Causes looks at effective strategy and practice of PR in the modern non-profit. Including forewords by both John Grounds and Jon Snow, the expert perspectives offered in this book provide valuable support to current and future communicators.
Government Communication
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Author : Karen Sanders
language : en
Publisher: A&C Black
Release Date : 2013-06-20
Government Communication written by Karen Sanders and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-20 with Language Arts & Disciplines categories.
This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com. Government communication is a curiously neglected area of discursive analysis. No considered examination of the subject exists which provides either an account of the contemporary governmental landscape or an explanation of the common and divergent themes on both a domestic and international basis. This volume aims to fill that gap, providing a concise and illuminating case-study based review of government communication. It will be divided into three sections to reflect differences in both geography and political allegiances, scrutinizing continental Europe, Anglo-American traditions and newly emerging democracies. Offering a global and thematic account, it is an indispensable resource for all students of political communication.
The Instigatory Theory Of Ngo Communication
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Author : Evandro Oliveira
language : en
Publisher: Springer
Release Date : 2019-05-31
The Instigatory Theory Of Ngo Communication written by Evandro Oliveira and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-05-31 with Language Arts & Disciplines categories.
By understanding the ontogenesis of NGOs as civil society organizations from a historical-anthropological, communicational, sociological, economical and managerial perspective, Evandro Oliveira outlines the Instigatory Theory of NGO Communication (ITNC). This proposes the ontological principles, an applied conceptual model and a cybernetic operational model for understanding and managing communication at NGOs. Those models were tested using a mixed-method research design.
Global Perspectives On Ngo Communication For Social Change
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Author : Giuliana Sorce
language : en
Publisher: Routledge
Release Date : 2021-11-03
Global Perspectives On Ngo Communication For Social Change written by Giuliana Sorce and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-11-03 with Social Science categories.
This book examines the central role media and communication play in the activities of Non-Governmental Organizations (NGOs) around the globe, how NGOs communicate with key publics, engage stakeholders, target political actors, enable input from civil society, and create participatory opportunities. An international line-up of authors first discuss communication practices, strategies, and media uses by NGOs, providing insights into the specifics of NGO programs for social change goals and reveal particular sets of tactics NGOs commonly employ. The book then presents a set of case studies of NGO organizing from all over the world—ranging from Sudan via Brazil to China – to illustrate the particular contexts that make NGO advocacy necessary, while also highlighting successful initiatives to illuminate the important spaces NGOs occupy in civil society. This comprehensive and wide-ranging exploration of global NGO communication will be of great interest to scholars across communication studies, media studies, public relations, organizational studies, political science, and development studies, while offering accessible pieces for practitioners and organizers.
