Consumer Controversies
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Consumer Controversies
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Author : United States. Congress. Senate. Committee on Commerce. Consumer Subcommittee
language : en
Publisher:
Release Date : 1974
Consumer Controversies written by United States. Congress. Senate. Committee on Commerce. Consumer Subcommittee and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1974 with Consumer protection categories.
Consumer Controversies Resolution Act
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Author : United States. Congress. Senate. Committee on Commerce, Science, and Transportation
language : en
Publisher:
Release Date : 1977
Consumer Controversies Resolution Act written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1977 with Consumer protection categories.
Consumer Controversies Resolution Act
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Author : United States. Congress. House. Committee on Interstate and Foreign Commerce. Subcommittee on Consumer Protection and Finance
language : en
Publisher:
Release Date : 1979
Consumer Controversies Resolution Act written by United States. Congress. House. Committee on Interstate and Foreign Commerce. Subcommittee on Consumer Protection and Finance and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1979 with Arbitration and award categories.
Consumer Controversies
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Author : United States. Congress. Senate. Committee on Commerce. Consumer Subcommittee
language : en
Publisher:
Release Date : 1974
Consumer Controversies written by United States. Congress. Senate. Committee on Commerce. Consumer Subcommittee and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1974 with Consumer protection categories.
Consumer Controversies Resolution Act
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Author : United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee for Consumers
language : en
Publisher:
Release Date : 1977
Consumer Controversies Resolution Act written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee for Consumers and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1977 with Consumer protection categories.
Consumer Controversies Hearings Before The Subcommittee On Consumers Of The Committee On Commerce And Subcommittee On Representation Of Citizen Interests Of 93 2 Mar 27 Apr 17 And 18 1974
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Author : United States. Congress. Senate. Committee on the Judiciary
language : en
Publisher:
Release Date : 1974
Consumer Controversies Hearings Before The Subcommittee On Consumers Of The Committee On Commerce And Subcommittee On Representation Of Citizen Interests Of 93 2 Mar 27 Apr 17 And 18 1974 written by United States. Congress. Senate. Committee on the Judiciary and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1974 with categories.
Advertising
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Author : Evelyn P. Mann
language : en
Publisher:
Release Date : 2012
Advertising written by Evelyn P. Mann and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Advertising categories.
In today's cluttered media environment, advertisers are constantly in search of new ways to improve the strength and effectiveness of their advertisements. They are continuously competing for the limited attention resources of consumers. In this book, the authors present current research in the study of the types and trends of new advertising techniques. Topics discussed include the lipdub as a trend in corporate communications; interactive digital television (IDTV) advertising; differential effects of visual and verbal elements in advertisements for new brands and extensions; the internet as an important advertising medium and children and advertising.
Viewpoints And Controversies In Sensory Science And Consumer Product Testing
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Author : Howard R. Moskowitz
language : en
Publisher: John Wiley & Sons
Release Date : 2008-02-28
Viewpoints And Controversies In Sensory Science And Consumer Product Testing written by Howard R. Moskowitz and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-02-28 with Technology & Engineering categories.
The authors skillfully present different approaches to the same problem and even different ways to look at the same type of data. If you have ever been stumped by a controversy in product assessment, the design of studies, or the analysis of data, you will find the answer in this book.
Advertising And Society
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Author : Carol J. Pardun
language : en
Publisher: Wiley-Blackwell
Release Date : 2009
Advertising And Society written by Carol J. Pardun and has been published by Wiley-Blackwell this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.
Organized in a “point/counterpoint” format, this up-to-date text examines the impact of advertising on society. It is designed to spark discussion and help students understand the complexities of the issues being presented. Ideal for the undergraduate and graduate alike, it features a unique balance between criticism and practice that is rarely found on the market today. Organized in a unique, yet effective debate format designed to spark discussion -- even among audiences with little or no previous knowledge of the subject Each chapter begins with an overview of the history and central issues surrounding a topic, and concludes with a summary of the arguments presented Includes suggestions for further research, questions for discussion, paper topics, and a bibliography of additional readings Offers an industry-based prospective, as opposed to a solely critical one Written in an accessible style that lends substantial clarity to complex issues
Controversies In Contemporary Advertising
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Author : Kim Bartel Sheehan
language : en
Publisher: SAGE Publications
Release Date : 2013-07-18
Controversies In Contemporary Advertising written by Kim Bartel Sheehan and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-18 with Language Arts & Disciplines categories.
Presenting a range of perspectives on advertising in a global society, this Second Edition of Controversies in Contemporary Advertising, by Kim Bartel Sheehan, examines economic, political, social, and ethical perspectives and covers a number of topics including stereotyping, controversial products, consumer culture, and new technology. The book is divided equally between macro and micro issues, providing a balanced portrait of the role advertising has in society today. Author Kim Bartel Sheehan's work recognizes the plurality of opinions towards advertising, allowing the reader to form and analyze their own judgments. It encourages readers to obtain a critical perspective on advertising issues.