Consumer Cooperatives And Rural Marketing
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Consumer Cooperatives And Rural Marketing
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Author : Nripendra N Sarma
language : en
Publisher: Mittal Publications
Release Date : 2003
Consumer Cooperatives And Rural Marketing written by Nripendra N Sarma and has been published by Mittal Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Consumer cooperatives categories.
Rural Marketing
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Author : Verma, Sawalia Bihari
language : en
Publisher: Scientific Publishers
Release Date : 2014-07-01
Rural Marketing written by Verma, Sawalia Bihari and has been published by Scientific Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-01 with categories.
The venture has been made to provide a comprehensive knowledge and background on "Rural Marketing" in India. It makes recent feed-back available to the readers and policy maker, marketer and so on. The venture highlights the following important aspects: Rural marketing: Issue and Challenges Rural Marketing and Rural Development Boosting Rural Marketing System Rural Marketing: The Mantra for sustainable growth Rural Marketing in India Corporate Strategies Changing face of Rural Marketing Rural Marketing in India: An Empirical investigation Management of Rural Fair price sheps Impact of information Technology on Rural Marketing Challenges faced in communication by Rural Marketing Changing face of marketing cooperatives Co-operative marketing: A Rural prospective Marketing cooperatives in Agriculture: Emerging challenges Social Marketing and their relevance Changing Scenario of Rural Marketing Emerging Trends and strategies in Tourism Marketing.
Cooperatives And Local Development
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Author : Christopher D. Merrett
language : en
Publisher: Routledge
Release Date : 2016-09-16
Cooperatives And Local Development written by Christopher D. Merrett and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-16 with Business & Economics categories.
First Published in 2004. The market economy has changed profoundly over the past two centuries. In the nineteenth century, business enterprises were largely single-product ventures, managed directly by the owners and rooted within national economies. In the twentieth century, firms employed managers who were not owners. Firms also evolved into multiproduct, multiunit entities that could employ thousands of workers. In the twenty-first century, many firms operate on a global scale, taking advantage of free trade policies and rapidly evolving computer and telecommunications technologies. Given this potential, it is crucial that producers, consumers, economic developers, and researchers realize how co-ops can promote local economic and community development. Hence, this book includes the perceptions of experts on a variety of cooperative issues, including the challenges involved in starting a co-op and in understanding its impact on surrounding communities. This book can be especially useful because it provides the theoretical foundations and practical applications of cooperative behavior.
Rural Cooperation
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Author : F. F. Lyimo
language : en
Publisher: African Books Collective
Release Date : 2012
Rural Cooperation written by F. F. Lyimo and has been published by African Books Collective this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Political Science categories.
'No person, no country in the world, irrespective of its stage of development, is fully self-sufficient. Cooperation brings together peoples and nations and facilitates peaceful co-existence.' So begins Rural Cooperation In The Cooperative Movement In Tanzania, what will undoubtedly be seen as a seminal work in the field. The author has lectured a course on Rural Cooperation in Tanzania at the University of Dar es Salaam for seven consecutive years, but lack of appropriate books with adequate coverage of the course content obliged him to conduct extensive research on cooperation and cooperatives. The resulting book covers the entire field and addresses the subject by providing a foundation on which wider study can be based. It is intended to make its readers aware of the strategies and challenges of cooperation and has a wider relevance, as it will be useful to policy makers in the cooperative sector, which is a significant part of the private sector in Tanzania, and indeed in most African countries. By June 2008, there were 2614 agricultural marketing cooperative societies, 4780 savings and credits cooperative societies, 71 livestock cooperative societies, 129 fishing cooperative societies, 11 housing cooperative societies, 3 mining cooperative societies, 185 industrial cooperative societies, 98 water irrigation cooperative societies, 4 transport cooperative societies, 103 consumer cooperative societies, and 553 service and other cooperative societies; perfectly illustrative of the movement's scope and the need to pay it careful attention. The topics included make it appropriate for use in Sociology, Rural Development, Marketing, Development Studies and studies in other specialties in the Social Sciences. From an exploration of the cooperative movement's various international iterations to a perspicacious survey of the history of cooperatives in Tanzania, Dr. Lyimo highlights the issues facing farmers and business people and illustrates the way in which cooperative effort- enterprises that put people, and not capital, at the center of their business- can not only improve members' economic power in bargaining for better marketing conditions and prices, but also to increase employment opportunities, thereby improving the standard of living for a large number of people. In these times of penury and economic disenfranchisement, this book not only fills the information gap, but provides, in the ultimate chapters, 'Procedures for Organizing a Cooperative Society', and 'Managing Rural Cooperative Societies', the basic principles and advice for those considering the cooperative model as the best means of improving their economic viability.
Rural Marketing Text And Cases 2 E
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Author : Krishnamacharyulu C. S. G.
language : en
Publisher: Pearson Education India
Release Date : 2011-09
Rural Marketing Text And Cases 2 E written by Krishnamacharyulu C. S. G. and has been published by Pearson Education India this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-09 with Marketing categories.
Competitive Strategy Analysis For Agricultural Marketing Cooperatives
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Author : Ronald W Cotterill
language : en
Publisher: CRC Press
Release Date : 2019-03-11
Competitive Strategy Analysis For Agricultural Marketing Cooperatives written by Ronald W Cotterill and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-11 with Science categories.
This book explores the evolution of agricultural marketing cooperatives within the framework of competitive strategy analysis. It also explores issues of horizontal and vertical integration and product differentiation by discussing new strategic directions that cooperatives might pursue.
The Management Of Co Operatives
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Author : Lou Hammond Ketilson
language : en
Publisher:
Release Date : 1987
The Management Of Co Operatives written by Lou Hammond Ketilson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1987 with Business & Economics categories.
Agricultural Marketing For Cooperators
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Author : Karl Fredrik Svärdström
language : en
Publisher:
Release Date : 1969
Agricultural Marketing For Cooperators written by Karl Fredrik Svärdström and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1969 with Agricultural prices categories.
Textbook of marketing practices, with particular reference to rural area marketing cooperative techniques in respect of agricultural products - covers theoretical aspects, supply and demand for consumer goods, consumers cooperative organisation, storage costs, price policy, goods transport, the trade functions, etc.
Cooperatives
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Author : Ewell Paul Roy
language : en
Publisher:
Release Date : 1981
Cooperatives written by Ewell Paul Roy and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Business & Economics categories.
New Perspectives On Rural Marketing
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Author : Ramkishen Y.
language : en
Publisher:
Release Date : 2002
New Perspectives On Rural Marketing written by Ramkishen Y. and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business & Economics categories.
This book explains the theory and practice of rural marketing. The theory deals with profiles of rural consumers, techniques of rural marketing research, product pricing and distribution in rural areas, sales force management and promotion. It also deals with the economics of agriculture, especially agricultural finance. Carefully selected case studies illustrate how this theory works in practice.