Cracking The Innovation Code
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Cracking The Innovation Code
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Author : Andy Wynn
language : en
Publisher: Routledge
Release Date : 2020-11-01
Cracking The Innovation Code written by Andy Wynn and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-01 with Business & Economics categories.
Author Dr Andy Wynn, along with contributions from leaders of some of the biggest companies on the planet (including DuPont, 3M, Johnson Matthey and Imerys), finally reveals the secret of how you can unlock the potential in your business to grow. In the follow up to his book Transforming Technology into Profit, Andy takes you on a journey that explains how the organisation and culture within your business impact your company’s ability to innovate. Using his "Three Tiers of Successful Innovation", Andy reveals how to clearly identify what aspects of your business are holding back growth and how to use that information to transform your business into one that facilitates growth by revitalising the structure and culture of your business to focus employee behaviours on adding profitable new revenue streams. Part sequel and part companion volume to his previous book, Andy finally "cracks the code" on how to unleash your business’ ability to create and successfully commercialise new products. Written in the author’s trademark conversational style, Cracking the Innovation Code offers a refreshingly practical and real-world view, written by someone who has been there and done it, and enhanced by valuable case studies and contributions from numerous senior executives who have made life-long careers out of leading innovation, and with a passion for leading industrial manufacturing businesses.
Crack The Code
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Author : Kaiser Yang
language : en
Publisher: Amplify Publishing
Release Date : 2021-09-14
Crack The Code written by Kaiser Yang and has been published by Amplify Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-14 with categories.
"n today's fast-changing, hyper-competitive market, developing your ability to creatively solve problems is mission critical. Creativity fuels growth, serves clients, and contributes to mission-based pursuits. Across every industry, organizations have an insatiable appetite to find creative problem-solvers who can crack the code to unlock innovative outcomes and drive measurable results.The good news is that creative problem-solving is a skill set that can be developed and harnessed. It's accessible to all of us. In Crack the Code, Kaiser Yang explores the four key mindsets shared by the most successful creative problem-solvers in the world and provides eight proven tactics they use to solve complex problems and seize new opportunities.Using a careful analysis of the biggest challenges facing the world today and extensive research into the minds making a difference, Crack the Code is a practical guide to help you overcome barriers to innovative thinking and unlock your capacity to creatively solve problems in new and refreshing ways.
Building An Innovation Powerhouse
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Author : Andy Wynn
language : en
Publisher: Taylor & Francis
Release Date : 2022-12-30
Building An Innovation Powerhouse written by Andy Wynn and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-12-30 with Business & Economics categories.
In Building an Innovation Powerhouse you will learn how to maximise the potential of people to grow your business. Authors Andy Wynn and Jim Hick dive deep into the most complex aspect of innovation and skilfully deconstruct the multi-dimensional complexities of working with people to reveal the secrets of how to handle the challenges of innovation. Building an Innovation Powerhouse uncovers the inner workings of industry giants, including Boston Consulting Group, Google, Hexcel, Kennametal, DuPont, CeramTec, Novartis, and many more, and explains exactly how these organisations and their leaders have motivated people to create a culture of innovation. A roadmap clearly sets out change in the following: 1. Culture – how to guide an organisation to work holistically. 2. Teams – how to ensure collaboration is laser-focused on business growth. 3. Individuals – what people can do to become more creative and contribute to business success. 4. Diversity – how to develop the right mix of skillsets, backgrounds and viewpoints. 5. Leadership – what business leaders need to do to ensure that all levels of the business are heading in the right direction and delivering growth. Written with true insight by renowned leaders in their fields and enhanced by valuable case studies and contributions from numerous senior executives who have a real passion for stimulating innovation to drive business growth, this book is essential reading for businesses looking to transform into an innovation powerhouse.
The Art Of Noticing
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Author : Rob Walker
language : en
Publisher: Knopf
Release Date : 2019-05-07
The Art Of Noticing written by Rob Walker and has been published by Knopf this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-05-07 with Self-Help categories.
A thought-provoking, gorgeously illustrated gift book that will spark your creativity and help you rediscover your passion with “simple, low-stakes activities [that] can open up the world.”—The New York Times Welcome to the era of white noise. Our lives are in constant tether to phones, to email, and to social media. In this age of distraction, the ability to experience and be present is often lost: to think and to see and to listen. Enter Rob Walker's The Art of Noticing—an inspiring volume that will help you see the world anew. Through a series of simple and playful exercises—131 of them—Walker maps ways for you to become a clearer thinker, a better listener, a more creative workplace colleague, and finally, to rediscover what really matters to you.
Cracking The Ad Code
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Author : Jacob Goldenberg
language : en
Publisher: Cambridge University Press
Release Date : 2009-04-09
Cracking The Ad Code written by Jacob Goldenberg and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-04-09 with Technology & Engineering categories.
Do you need to produce successful creative ideas in advertising? If so, then you need this book. For the first time, the secret of inventing new creative campaigns is unlocked, and practical tools are presented to allow quick production of creative ideas in marketing communications. Along with over 100 advertisement examples and numerous case studies, you also get a systematic analysis of the creation aspect of advertising, together with a taste of the real world of advertising and what makes it work. Marketing professionals in companies will learn what to expect from their agencies, whilst agencies will be able to explain their work to clients in an analytic language that is easily understood. This is essential reading for advertising professionals working for agencies and in marketing and communication departments. It is also a useful tool for students of advertising, marketing, communication, and management, from introductory level up to research faculty.
Cracking The Leadership Code
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Author : Alain Hunkins
language : en
Publisher: John Wiley & Sons
Release Date : 2020-03-24
Cracking The Leadership Code written by Alain Hunkins and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-24 with Business & Economics categories.
Become the effective, proactive leader you aspire to be with this practical tool kit for leading people and organizations Yes, you can learn the skills to effectively lead people, organizations, and employees. With the right motivation and knowledge, you can be a leader who knows what it takes to succeed. Throughout his extensive experience in training leaders, author Alain Hunkins discovered that many leaders shared a common trait. They were mainly focused on what they were doing but not so focused on how they were doing it, especially when it came to working with other people. By strengthening their leadership capabilities, they could become trusted leaders within their organization, improve employee communications, and build bridges across hierarchies. Cracking the Leadership Code shares the valuable principles and practices that Hunkins developed and refined during the 20+ years he’s worked with leaders. When you crack the code, you’ll have a new operating model for organizational leadership that will help your teams thrive in a 21st century economy. Discover the brain science behind leading people Get inspired by real life leadership stories Use a practical leadership tool kit to become a better leader Learn how to communicate, influence, and persuade others, more effectively than ever before With this book as a resource, you’ll have a new perspective, a new framework, and new tools at your disposal, readily available to guide your leadership. You’ll learn to establish proactive, leader-follower relationships. To do this, you’ll use the interconnected elements of Connection, Communication, and Collaboration. When you learn from the author’s insightful experiences working with organizations around the world, you can accelerate your leadership development and become the leader you’ve always aspired to be.
Creativity In Product Innovation
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Author : Jacob Goldenberg
language : en
Publisher: Cambridge University Press
Release Date : 2002-01-03
Creativity In Product Innovation written by Jacob Goldenberg and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-01-03 with Business & Economics categories.
Creativity in Product Innovation describes a remarkable new technique for improving the creativity process in product design. Certain "regularities" in product development are identifiable, objectively verifiable and consistent for almost any kind of product. These regularities are described by the authors as Creativity Templates. This book describes the theory and implementation of these templates, showing how they can be used to enhance the creative process and thus enable people to be more productive and focused. Representing the culmination of years of research on the topic of creativity in marketing, the Creativity Templates approach has been recognized as a breakthrough in such journals as Science, Journal of Marketing Research, Management Science, and Technological Forecasting and Social Change.
Thinking In New Boxes
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Author : Luc De Brabandere
language : en
Publisher: Random House
Release Date : 2013-09-10
Thinking In New Boxes written by Luc De Brabandere and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-10 with Business & Economics categories.
When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters. LIGHTERS? With an idea that seemed crazy at first, that bright executive, instead of seeing BIC as a pen company—a business in the PEN “box”—figured out that there was growth to be found in the DISPOSABLE “box.” And he was right. Now there are disposable BIC lighters, razors, even phones. The company opened its door to a host of opportunities. IT INVENTED A NEW BOX. Your business can, too. And simply thinking “out of the box” is not the answer. True ingenuity needs structure, hard analysis, and bold brainstorming. It needs to start THINKING IN NEW BOXES —a revolutionary process for sustainable creativity from two strategic innovation experts from The Boston Consulting Group (BCG). To make sense of the world, we all rely on assumptions, on models—on what Luc de Brabandere and Alan Iny call “boxes.” If we are unaware of our boxes, they can blind us to risks and opportunities. This innovative book challenges everything you thought you knew about business creativity by breaking creativity down into five steps: • Doubt everything. Challenge your current perspectives. • Probe the possible. Explore options around you. • Diverge. Generate many new and exciting ideas, even if they seem absurd. • Converge. Evaluate and select the ideas that will drive breakthrough results. • Reevaluate. Relentlessly. No idea is a good idea forever. And did we mention Reevaluate? Relentlessly. Creativity is paramount if you are to thrive in a time of accelerating change. Replete with practical and potent creativity tools, and featuring fascinating case studies from BIC to Ford to Trader Joe’s, Thinking in New Boxes will help you and your company overcome missed opportunities and stay ahead of the curve. This book isn’t a simpleminded checklist. This is Thinking in New Boxes. And it will be fun. (We promise.) Praise for Thinking in New Boxes “Excellent . . . While focusing on business creativity, the principles in this book apply anywhere change is needed and will be of interest to anyone seeking to reinvent herself.”—Blogcritics “Thinking in New Boxes is a five-step guide that leverages the authors’ deep understanding of human nature to enable readers to overcome their limitations and both imagine and create their own futures. This book is a must-read for people living and working in today’s competitive environment.”—Ray O. Johnson, Ph.D., chief technology officer, Lockheed Martin “Thinking In New Boxes discusses what I believe to be one of the fundamental shifts all companies/brands need to be thinking about: how to think creatively, in order to innovate and differentiate our brands. We need to thrive and lead in a world of accelerating change and this book challenges us to even greater creativity in our thinking. One of the best business books I’ve read in a long time.”—Jennifer Fox, CEO, Fairmont Hotels & Resorts “As impressive as teaching new tricks to old dogs, Thinking in New Boxes is both inspirational and practical—a comprehensive, step-by-step guide to sharpening one’s wits in order to harness creativity in the workplace.”—Peter Gelb, general manager, Metropolitan Opera
The Oxford Handbook Of Megaproject Management
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Author : Bent Flyvbjerg
language : en
Publisher: Oxford University Press
Release Date : 2017-04-13
The Oxford Handbook Of Megaproject Management written by Bent Flyvbjerg and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-04-13 with Business & Economics categories.
The Oxford Handbook of Megaproject Management provides state-of-the-art scholarship in the emerging field of megaproject management. Megaprojects are large, complex projects which typically cost billions of dollars and impact millions of people, like building a high-speed rail line, a megadam, a national health or pensions IT system, a new wide-body aircraft, or staging the Olympics. The book contains 25 chapters written especially for this volume, covering all aspects of megaproject management, from front-end planning to actual project delivery, including how to deal with stakeholders, risk, finance, complexity, innovation, governance, ethics, project breakdowns, and scale itself. Individual chapters cover the history of the field and relevant theory, from behavioral economics to lock-in and escalation to systems integration and theories of agency and power. All geographies are covered - from the US to China, Europe to Africa, South America to Australia - as are a wide range of project types, from "hard" infrastructure to "soft" change projects. In-depth case studies illustrate salient points. The Handbook offers a rigorous, research-oriented, up-to-date academic view of the discipline, based on high-quality data and strong theory. It will be an indispensable resource for students, academics, policy makers, and practitioners.
Democratizing Innovation
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Author : Eric Von Hippel
language : en
Publisher: MIT Press
Release Date : 2006-02-17
Democratizing Innovation written by Eric Von Hippel and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-02-17 with Business & Economics categories.
The process of user-centered innovation: how it can benefit both users and manufacturers and how its emergence will bring changes in business models and in public policy. Innovation is rapidly becoming democratized. Users, aided by improvements in computer and communications technology, increasingly can develop their own new products and services. These innovating users—both individuals and firms—often freely share their innovations with others, creating user-innovation communities and a rich intellectual commons. In Democratizing Innovation, Eric von Hippel looks closely at this emerging system of user-centered innovation. He explains why and when users find it profitable to develop new products and services for themselves, and why it often pays users to reveal their innovations freely for the use of all.The trend toward democratized innovation can be seen in software and information products—most notably in the free and open-source software movement—but also in physical products. Von Hippel's many examples of user innovation in action range from surgical equipment to surfboards to software security features. He shows that product and service development is concentrated among "lead users," who are ahead on marketplace trends and whose innovations are often commercially attractive. Von Hippel argues that manufacturers should redesign their innovation processes and that they should systematically seek out innovations developed by users. He points to businesses—the custom semiconductor industry is one example—that have learned to assist user-innovators by providing them with toolkits for developing new products. User innovation has a positive impact on social welfare, and von Hippel proposes that government policies, including R&D subsidies and tax credits, should be realigned to eliminate biases against it. The goal of a democratized user-centered innovation system, says von Hippel, is well worth striving for. An electronic version of this book is available under a Creative Commons license.