Damn Good Advice For People With Talent
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Damn Good Advice For People With Talent
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Author : George Lois
language : en
Publisher: Phaidon Press
Release Date : 2012-03-12
Damn Good Advice For People With Talent written by George Lois and has been published by Phaidon Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-03-12 with Business & Economics categories.
Damn Good Advice (For People With Talent!) is a look into the mind of one of America's most legendary creative thinkers, George Lois. Offering indispensle lessons, practical advice, facts, anecdotes and inspiration, this book is a timeless creative bible for all those looking to succeed in life, business and creativity. These are key lessons derived from the incomparle life of 'Master Communicator' George Lois, the original Mad Man of Madison Avenue. Written and compiled by the man The Wall Street Journal called "prodigy, enfant terrible, founder of agencies, creator of legends," each step is borne from a passion to succeed and a disdain for the status quo. Organised into inspirational, bite-sized pointers, each page offers fresh insight into the sources of success, from identifying your heroes to identifying yourself. The ideas, images and illustrations presented in this book are fresh, witty and in-your-face. Whether it's communicating your point in nanosecond, creating an explosive portfolio or making your presence felt, no one is better placed than George Lois to teach you the process of creativity. Poignant, punchy and to-the-point, Damn Good Advice (For People With Talent!) is a must have for anyone on a quest for success.
Damn Good Advice For People With Talent
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Author : George Lois
language : en
Publisher:
Release Date : 2012
Damn Good Advice For People With Talent written by George Lois and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Creation (Literary, artistic, etc.) categories.
It S Not How Good You Are It S How Good You Want To Be
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Author : Paul Arden
language : en
Publisher: Phaidon Press
Release Date : 2003-06-01
It S Not How Good You Are It S How Good You Want To Be written by Paul Arden and has been published by Phaidon Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-06-01 with Self-Help categories.
" It’s Not How Good You Are, It’s How Good You Want to Be is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible. The world’s top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes, and creativity – all endeavors that can be applied to aspects of modern life. This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom – all packed into easy‐to‐digest, bite‐sized spreads. If you want to succeed in life or business, this book is a must. "
God Explained In A Taxi Ride
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Author : Paul Arden
language : en
Publisher: Perigee Books
Release Date : 2009
God Explained In A Taxi Ride written by Paul Arden and has been published by Perigee Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with God categories.
Advertising and design legend Paul Arden takes an exciting, visually creative, and thoroughly digestible approach to a subject of enormous proven interest and relevance. Using a series of poignant, contemporary vignettes, God Explained in a Taxi Rideanalyzes and explores the questions that have persisted since mankind’s earliest days. This brilliant little gem of a book compels readers to scratch their heads as it examines man’s relationship to the divine—all within the length of a taxi ride.
Whatever You Think Think The Opposite
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Author : Paul Arden
language : en
Publisher: Penguin UK
Release Date : 2006
Whatever You Think Think The Opposite written by Paul Arden and has been published by Penguin UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Business & Economics categories.
Logic and common sense have a habit of leading us to the same conclusions. If you are going to make your mark on the world, you have to start thinking differently. To think differently, you have to think illogically. This book looks at life the wrong way, in a bid to explain the benefits of making wrong decisions.
Hand To Mouth
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Author : Linda Tirado
language : en
Publisher: Penguin
Release Date : 2014-10-02
Hand To Mouth written by Linda Tirado and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-10-02 with Biography & Autobiography categories.
One of the Best 5 Books of 2014 — Esquire "I’ve been waiting for this book for a long time. Well, not this book, because I never imagined that the book I was waiting for would be so devastatingly smart and funny, so consistently entertaining and unflinchingly on target. In fact, I would like to have written it myself – if, that is, I had lived Linda Tirado’s life and extracted all the hard lessons she has learned. I am the author of Nickel and Dimed, which tells the story of my own brief attempt, as a semi-undercover journalist, to survive on low-wage retail and service jobs. Tirado is the real thing." —from the foreword by Barbara Ehrenreich, New York Times bestselling author of Nickel and Dimed We in America have certain ideas of what it means to be poor. Linda Tirado, in her signature brutally honest yet personable voice, takes all of these preconceived notions and smashes them to bits. She articulates not only what it is to be working poor in America (yes, you can be poor and live in a house and have a job, even two), but what poverty is truly like—on all levels. Frankly and boldly, Tirado discusses openly how she went from lower-middle class, to sometimes middle class, to poor and everything in between, and in doing so reveals why “poor people don’t always behave the way middle-class America thinks they should.”
George Lois The Esquire Covers At Moma Se
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Author : George Lois
language : en
Publisher:
Release Date : 2010-09
George Lois The Esquire Covers At Moma Se written by George Lois and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-09 with Design categories.
Chew With Your Mind Open
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Author : Cameron Day
language : en
Publisher:
Release Date : 2021-06-30
Chew With Your Mind Open written by Cameron Day and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-30 with categories.
Allow me to blast a ray of sunshine through the murky clouds hovering over advertising agencies and marketing departments alike. If you've got talent, I can keep you from rolling an embarrassing string of gutter balls. Chew With Your Mind Open is here to make it make sense to the degree that advertising ever will. The politics. The personalities. The nonstop problems in need of smart and effective solutions. I was lucky. I had a great thinker in my corner for over two decades. A rock-solid, real-live 24/7 mentor. My father, Guy Day, knew the advertising racket well and was no stranger to remarkable creative work. He co-founded Chiat/Day as a writer and was the agency's president, twice. My dad helped inspire some of the best advertising of the 20th century, Apple's "1984" Super Bowl spot for example. He also inspired me. What my father gave me, is what I'm now ready to give you. Just enough big-picture guidance to be dangerous. My advice can keep you from falling into unproductive time-sucks and sinking in conceptual quicksand. I'll help you avoid the chronic wallowing, unneeded politicking, and blame game that's all too common in the business. I'll help you develop good habits that will serve you well in the worst of times. Throughout my book, I'll share how I got -- and still get -- my best thinking through the gauntlet without collecting a huge assortment of knives in my back. Granted, a few of them will be unavoidable. I'll address that part, too. My knowledge comes from real-life experiences, and my book is broken down by subject and is served one easily digestible nugget at a time. Sometimes my experiences are funny, other times embarrassing, but they always reveal an underlying truth and a learning opportunity that could spare you some scar tissue. Along the way, readers will be in the room with me as I present work, defend it, debate clients, and push the best thinking forward.
D Ad The Copy Book
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Author : D&ad
language : en
Publisher:
Release Date : 2018
D Ad The Copy Book written by D&ad and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Design categories.
In 1995, the D&AD published a book on the intricate art of writing for advertising. Now, D&AD and TASCHEN join forces to bring you this updated and redesigned edition with essays by 53 leading professionals from across the world. This book isn't just indispensable for marketing writers, but for anyone who needs to win people over online, on...
A Technique For Producing Ideas
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Author : James Webb Young
language : en
Publisher:
Release Date : 2019-01-18
A Technique For Producing Ideas written by James Webb Young and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-18 with categories.
A practical step-by-step technique for sparking breakthrough creativity in any field. Since its publication in 1965, A Technique for Producing Ideas has helped thousands of advertising copywriters smash through internal barriers to unleash their creativity. Professionals from poets and painters to scientists and engineers have also used the techniques in this concise, powerful book to generate exciting ideas on demand, at any time, on any subject.