Data Driven Campaigning And Political Parties
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Data Driven Campaigning And Political Parties
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Author : Katharine Dommett
language : en
Publisher: Oxford University Press
Release Date : 2024
Data Driven Campaigning And Political Parties written by Katharine Dommett and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024 with Campaign management categories.
Challenging the often-hyperbolic claims that have been made around the use of data in election campaigns for voter manipulation and suppression, this book provides unrivalled evidence of how parties actually behave. It shows that data-driven campaigning practice is not inherently problematic or new, but neither is it uniform, rather systemic, regulatory and party level factors affecting the nature of campaigning. Providing detailed empirical examples from Australia, Canada, Germany, the UK and US, this book shows how parties campaign and explains why parties differ, thereby resetting prevailing understanding of the role of data in campaigns.
Big Data Political Campaigning And The Law
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Author : Normann Witzleb
language : en
Publisher: Routledge
Release Date : 2019-12-06
Big Data Political Campaigning And The Law written by Normann Witzleb and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-06 with Computers categories.
In this multidisciplinary book, experts from around the globe examine how data-driven political campaigning works, what challenges it poses for personal privacy and democracy, and how emerging practices should be regulated. The rise of big data analytics in the political process has triggered official investigations in many countries around the world, and become the subject of broad and intense debate. Political parties increasingly rely on data analytics to profile the electorate and to target specific voter groups with individualised messages based on their demographic attributes. Political micro-targeting has become a major factor in modern campaigning, because of its potential to influence opinions, to mobilise supporters and to get out votes. The book explores the legal, philosophical and political dimensions of big data analytics in the electoral process. It demonstrates that the unregulated use of big personal data for political purposes not only infringes voters’ privacy rights, but also has the potential to jeopardise the future of the democratic process, and proposes reforms to address the key regulatory and ethical questions arising from the mining, use and storage of massive amounts of voter data. Providing an interdisciplinary assessment of the use and regulation of big data in the political process, this book will appeal to scholars from law, political science, political philosophy and media studies, policy makers and anyone who cares about democracy in the age of data-driven political campaigning.
Political Parties And Campaigning In Australia
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Author : Glenn Kefford
language : en
Publisher: Springer Nature
Release Date : 2021-02-15
Political Parties And Campaigning In Australia written by Glenn Kefford and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-15 with Political Science categories.
Big data and microtargeting steal the headlines about campaigning. But how important are they really to the way that political parties campaign? This book provides a fine-grained account of the campaign practices of three Australian political parties. It explores how prevalent data-driven campaigning is, introduces an original theoretical framework to understand these practices, and demonstrates that there is a disconnect between what Australian voters think about these issues and the way that parties campaign in the 21st century. Drawing on 161 interviews, participant observation and original survey data, it shows that the reality of contemporary campaigning is often different to what we are led to believe.
Data Driven Personalisation In Markets Politics And Law
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Author : Uta Kohl
language : en
Publisher: Cambridge University Press
Release Date : 2021-07-29
Data Driven Personalisation In Markets Politics And Law written by Uta Kohl and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-29 with Juvenile Nonfiction categories.
This book critiques the use of algorithms to pre-empt personal choices in its profound effect on markets, democracy and the rule of law.
Retooling Politics
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Author : Andreas Jungherr
language : en
Publisher: Cambridge University Press
Release Date : 2020-06-11
Retooling Politics written by Andreas Jungherr and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-11 with Computers categories.
Provides academics, journalists, and general readers with bird's-eye view of data-driven practices and their impact in politics and media.
Political Campaigning In Digital India
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Author : Anil M. Varughese
language : en
Publisher: Taylor & Francis
Release Date : 2024-06-28
Political Campaigning In Digital India written by Anil M. Varughese and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-06-28 with Social Science categories.
This book provides a conceptual toolkit to understand the changing technologies and dynamics of political campaigning in India. Examining political campaigning and party strategies across many Indian states, with special attention to regional politics, histories, cultures, social and technological contexts, the book discusses the potential impacts of campaign strategies on electoral outcomes. Political campaigning reached a tipping point with millions of social media users engaging online with family and friends, political issues, parties and candidates in India’s 2019 parliamentary election. Although India’s political parties had been working with consultants and professional advertising agencies for decades, by 2019, millions of first-time voters as well as older voters were microtargeted with campaign messaging by parties and their affiliates, including frequent misinformation from unknown sources supporting one party or another. Filling a key gap in political communication research on election campaigns in digital India, the chapters in this book capture how political campaigning is important for the electoral fortunes of political parties in India’s diverse regions and states. This book will appeal to students, scholars, and practitioners in political communication, public administration, and political consulting, as well as anyone interested in data-driven political campaigning. It will also be an invaluable reading for those interested in South Asian studies. This book was originally published as a special issue of South Asian History and Culture.
Campaign Strategy In An Age Of Information Abundance
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Author : Levi Bankston
language : en
Publisher:
Release Date : 2023
Campaign Strategy In An Age Of Information Abundance written by Levi Bankston and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023 with categories.
Many think big data transformed politics. Both political observers and scientists have fixated on cutting-edge innovations in campaign data and technology coming from the top of the ticket. Numerous books and articles detail the influx of individual-level voter records compiled into large-scale databases that enabled high-resourced presidential campaigns to microtarget their outreach messages at smaller and smaller segments of the electorate. Existing scholarship assumes that these presidential practices have diffused down the ballot to reshape how lower-level campaigns communicate with voters. Yet no study to date tests these claims. This dissertation expands our understanding of data-driven campaigning by providing the first comprehensive overview of the electoral information environment. This project reveals how new sources of information have not fundamentally altered electoral politics. Even equipped with highly detailed information on voters and advanced statistical models, most campaigns lack the resources to engage in highly personalized outreach efforts and still must address strategic considerations that have long-defined politicking. I argue that the arrival of large voter databases has increased the efficiency of voter outreach activities but exacerbated longstanding tendencies to reduce voters to nothing more than electoral math. Central to my contention that individual records intensify strategic considerations are consistent party-level differences in how campaigns interact with sources of electoral information. This dissertation uncovers how Democrats and Republicans operate in vastly different data environments. Democrats not only share a party-wide voter database but also a mutual data culture that reinforces an approach to campaigning concentrated on leveraging data to maximize the return on investment for their outreach activities. Republicans meanwhile have not coalesced around a single platform or approach to data-driven campaigning. These observed differences lead to a divergence in campaign-level data preferences. Republicans continue to prefer the inferences coming from traditional polls and surveys, while Democrats default to accessing individual-level data on voters. To make these claims, this dissertation combines conversations with campaign professionals with careful analysis of millions of spending records made by thousands of campaigns for the U.S. House of Representatives between 2006 and 2018. These conversations help make sense of my findings and ensure my results reflect the realities of contemporary campaigning. I undertake an extensive review and refinement of this substantial number of records to recover campaign-level spending on data and outreach that, until now, have been unavailable to scholars. With these verified spending records, I provide the first thorough examination of electoral information marketplaces and campaign-level spending patterns over a period of marked technological change.
Big Data And Democracy
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Author : Macnish Kevin Macnish
language : en
Publisher: Edinburgh University Press
Release Date : 2020-06-18
Big Data And Democracy written by Macnish Kevin Macnish and has been published by Edinburgh University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-18 with Philosophy categories.
What's wrong with targeted advertising in political campaigns? Should we be worried about echo chambers? How does data collection impact on trust in society? As decision-making becomes increasingly automated, how can decision-makers be held to account? This collection consider potential solutions to these challenges. It brings together original research on the philosophy of big data and democracy from leading international authors, with recent examples - including the 2016 Brexit Referendum, the Leveson Inquiry and the Edward Snowden leaks. And it asks whether an ethical compass is available or even feasible in an ever more digitised and monitored world.
The Digital Party
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Author : Paolo Gerbaudo
language : en
Publisher:
Release Date : 2019
The Digital Party written by Paolo Gerbaudo and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with POLITICAL SCIENCE categories.
From the Pirate Parties in Northern Europe to Podemos in Spain and the 5-Star Movement in Italy, from the movements behind Bernie Sanders in the US and Jeremy Corbyn in UK, to Jean-Luc Melenchon's presidential bid in France, the last decade has witnessed the rise of a new blueprint for political organisation: the 'digital party'. These new political formations tap into the potential of social media, and use online participatory platforms to include the rank-and-file. Paolo Gerbaudo looks at the restructuring of political parties in the time of Facebook, Twitter, Instagram and campaigning based on Big Data. Drawing on interviews with key political leaders and digital organisers, he argues that the digital party is very different from the class-based `mass party' of the industrial era. With new structures come worrying changes in political forms, such as the growth of power cliques and the need for centralised, charismatic leaders, the erosion of intermediary party layers and the loss of accountability. However, there is also a growth of strong unity at the centre and extreme flexibility at the margins, creating a promising template which could counter the social polarisation created by the Great Recession and the failures of liberal democracy.
Campaign Finance And Political Polarization
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Author : Raymond J. La Raja
language : en
Publisher: University of Michigan Press
Release Date : 2015-10-06
Campaign Finance And Political Polarization written by Raymond J. La Raja and has been published by University of Michigan Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-10-06 with Political Science categories.
Efforts to reform the U.S. campaign finance system typically focus on the corrupting influence of large contributions. Yet, as Raymond J. La Raja and Brian F. Schaffner argue, reforms aimed at cutting the flow of money into politics have unintentionally favored candidates with extreme ideological agendas and, consequently, fostered political polarization. Drawing on data from 50 states and the U.S. Congress over 20 years, La Raja and Schaffner reveal that current rules allow wealthy ideological groups and donors to dominate the financing of political campaigns. In order to attract funding, candidates take uncompromising positions on key issues and, if elected, take their partisan views into the legislature. As a remedy, the authors propose that additional campaign money be channeled through party organizations—rather than directly to candidates—because these organizations tend to be less ideological than the activists who now provide the lion’s share of money to political candidates. Shifting campaign finance to parties would ease polarization by reducing the influence of “purist” donors with their rigid policy stances. La Raja and Schaffner conclude the book with policy recommendations for campaign finance in the United States. They are among the few non-libertarians who argue that less regulation, particularly for political parties, may in fact improve the democratic process.