Designer S Guide To Typography
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Designer S Guide To Typography
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Author : Nancy Aldrich-Ruenzel
language : en
Publisher: Watson-Guptill Publications
Release Date : 1991
Designer S Guide To Typography written by Nancy Aldrich-Ruenzel and has been published by Watson-Guptill Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Architecture categories.
Articles describe the history and techniques of typographic design and selection, and discuss the use of various type faces for corporate graphics, advertising, desktop publishing, and other purposes.
Type Rules
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Author : Ilene Strizver
language : en
Publisher: John Wiley & Sons
Release Date : 2013-11-04
Type Rules written by Ilene Strizver and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-04 with Design categories.
Type Rules!, Fourth Edition is an up-to-date, thorough introduction to the principles and practices of typography. From the fundamentals to cutting-edge applications, this edition has everything today's serious designer needs to use type effectively. Dozens of exercises reinforce authoritative coverage on such topics as how to select the appropriate type for the job, how to set type like a pro, and how to design a typeface, as well as how to fully harness the power of major design packages including the Adobe Creative Suite.Includes video clips showing examples of projects discussed in Chapter 11- Type on the Web and Chapter 12- Type in Motion
Thinking With Type
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Author : Ellen Lupton
language : en
Publisher: Chronicle Books
Release Date : 2014-04-15
Thinking With Type written by Ellen Lupton and has been published by Chronicle Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-15 with Crafts & Hobbies categories.
Our all-time best selling book is now available in a revised and expanded second edition. Thinking with Type is the definitive guide to using typography in visual communication, from the printed page to the computer screen. This revised edition includes forty-eight pages of new content, including the latest information on style sheets for print and the web, the use of ornaments and captions, lining and non-lining numerals, the use of small caps and enlarged capitals, as well as information on captions, font licensing, mixing typefaces, and hand lettering. Throughout the book, visual examples show how to be inventive within systems of typographic form--what the rules are and how to break them. Thinking with Type is a type book for everyone: designers, writers, editors, students, and anyone else who works with words. The popular companion website to Thinking with Type (www.thinkingwithtype.com.) has been revised to reflect the new material in this second edition.
Thinking With Type
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Author : Ellen Lupton
language : en
Publisher: Chronicle Books
Release Date : 2024-03-12
Thinking With Type written by Ellen Lupton and has been published by Chronicle Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-12 with Design categories.
The essential and bestselling guide to typography from beloved design educator Ellen Lupton—revised and expanded to include new and additional voices, examples, and principles, and a wider array of typefaces. "Thinking with Type is to typography what Stephen Hawking's A Brief History of Time is to physics."—I Love Typography The bestselling Thinking with Type in a revised and expanded third edition: This is the definitive guide to using typography in visual communication. Covering the essentials of typography, this book explores everything from typefaces and type families to kerning and tracking to grids and layout principles. Ellen Lupton provides clear and focused guidance on how letters, words, and paragraphs should be aligned, spaced, ordered, and shaped. Historical and contemporary examples of graphic design show how to learn the rules and how to break them. Critical essays, eye-opening diagrams, helpful exercises, and dozens of examples and illustrations show readers how to be inventive within systems that inform and communicate. Featuring 32 pages of new content, the third edition is revised and refined from cover to cover: More fonts: old fonts, new fonts, weird fonts, libre fonts, Google fonts, Adobe fonts, fonts from independent foundries, and fonts and lettering by women and BIPOC designers Introductions to diverse writing systems, contributed by expert typographers from around the world Demonstrations of basic design principles, such as visual balance, Gestalt grouping, and responsive layout Current approaches to typeface design, including Variable fonts and optical sizes Tips for readability, legibility, and accessibility Stunning reproductions from the Letterform Archive Thinking with Type is the typography book for everyone: designers, writers, editors, students, anyone who works with words on page or screen, and enthusiasts of type and lettering. Readers will also love Ellen Lupton's book Extra Bold: A Feminist, Inclusive, Anti-racist, Nonbinary Field Guide for Graphic Designers.
Type Rules
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Author : Ilene Strizver
language : en
Publisher: John Wiley & Sons
Release Date : 2010-08-20
Type Rules written by Ilene Strizver and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-08-20 with Design categories.
From principle to practice, get it all in the revised edition of the comprehensive introduction to typography. Type Rules: The Designer's Guide to Professional Typography, 3rd Edition is an up-to-date, thorough introduction to the principles and practices of typography. From the fundamentals to cutting-edge applications, this edition has everything today's serious designer needs to use type effectively. Dozens of exercises reinforce authoritative coverage on such topics as how to select the appropriate type for the job, how to set type like a pro, how to avoid common mistakes, and how to design a typeface, as well as how to fully harness the power of major design packages such as InDesign? and QuarkXPress? -- with new coverage of their latest versions. This edition includes: New information on OpenType, font management utilities, font web sites, and interactive typography. An expanded?history of type and an updated glossary of key terms. Exercises throughout to help reinforce the concepts presented in the book. A wealth of tried-and-true as well as recently developed type tips. More in-depth type issues, including scaling logos. "I've purchased and read just about every book on typography written over the last twenty-five years. Ilene Strizver's Type Rules is one of the best. It's a book that will prove its value time and again." -- Allan Haley, Director of Words and Letters, Monotype Imaging "Type Rules is a must-have book for students and professionals alike. I highly recommend it." -- Prof. Ed Benguiat, world-renowned type designer and educator, School of Visual Arts
Design School Layout
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Author : Richard Poulin
language : en
Publisher: Quarry Books Editions
Release Date : 2018-01-16
Design School Layout written by Richard Poulin and has been published by Quarry Books Editions this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-01-16 with Design categories.
Design School: Layout is an instructive guide for students, recent graduates, and self-taught designers. It provides a comprehensive introduction to creating and changing layouts: a crucially important skill that underpins practically every aspect of graphic design. You'll get in-depth analysis of all the major areas of theory and practice used by experienced professional designers. Each section provides explanation and visual examples of grid systems and in-depth discussion of compositional principles and strategies. The text is interspersed with tests designed to help you retain key points you've covered in the preceding spreads, and includes illustrations sections with real world scenarios. This in-depth guide avoids the temptation to stray into other areas of design technique, preferring to cover the essential, detailed skills of the professional graphic designer to arm you with the knowledge needed for a successful start to your chosen career.
Type Style Finder
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Author : Timothy Samara
language : en
Publisher: Rockport Publishers
Release Date : 2006-01-01
Type Style Finder written by Timothy Samara and has been published by Rockport Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-01-01 with Design categories.
Choosing the wrong typeface or type style can destroy the effectiveness of a design, and finding the perfect typeface is not as easy as it sounds. There are hundreds of options and after a day in front of the computer screen, it's hard to be convinced that any one of them is the right choice. Type Style Finder is the answer for many weary designers. This rich volume is the easy to navigate, sourcebook for choosing type and color. Divided into four sections-aspect, mood, time frame era, and age group-this book aids readers in recognizing the best font and color combinations to complete their design projects with effective results. A virtual catalog of typefaces, Type Style Finder is destined to be on every designers desk.
Type Style Finder
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Author :
language : en
Publisher:
Release Date : 2006
Type Style Finder written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Design categories.
Choosing the wrong typeface or type style can destroy the effectiveness of a design, and finding the perfect typeface is not as easy as it sounds. There are hundreds of options and after a day in front of the computer screen, it's hard to be convinced that any one of them is the right choice. Type Style Finder is the answer for many weary designers. This rich volume is the easy to navigate, sourcebook for choosing type and color. Divided into four sections-aspect, mood, time frame era, and age group-this book aids readers in recognizing the best font and color combinations to complete their design projects with effective results. A virtual catalog of typefaces, Type Style Finder is destined to be on every designers desk.
Digital Type Design Guide
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Author : Sean Cavanaugh
language : en
Publisher: Hayden
Release Date : 1995
Digital Type Design Guide written by Sean Cavanaugh and has been published by Hayden this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Computers categories.
Appealing to graphic designers and desktop publishers, Cavanaugh's guide provides an aesthetic and technical approach to the discussion of typography. To compliment the text, over 200 fonts are included that showcase the art and practicality of typography. The CD contains over 200 typefaces licensed from SoftMaker, Inc.
Typographic Design
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Author : Rob Carter
language : en
Publisher: John Wiley & Sons
Release Date : 2014-10-02
Typographic Design written by Rob Carter and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-10-02 with Architecture categories.
Precise visual communication requires first-rate typography skills Typographic Design: Form and Communication, Sixth Edition is the latest update to the classic typography text that covers all aspects of designing with type. Revised to reflect the shift in graphic design conception and understanding, the book contains a brand-new exploration of typography in media versus typography in motion, and provides the latest information on emerging trends and technology in the design process. Full-color images showcase recent design examples and a companion website features a robust collection of resources for students and instructors. Striking a balance between fundamental information and pivotal new knowledge and ideas, the book provides the perfect basis for engaging new learners as well as seasoned professionals. Typography is the comprehensive design of type, encompassing selection, placement, manipulation, and communication. An integral element of the graphic designer's arsenal, typography skills translate across industry boundaries into print, video, film, television, packaging, advertising, digital design, and more. Typographic Design provides insight, information, and practical instruction for every step in the process, from concept to execution. Topics include: Letterforms, syntax, and legibility Communication and the typographic message Evolution and technology of typography Typographic design processes, and using the grid The book also contains case studies that illustrate the successful use of typography, demonstrating the impact of good type on the overall design, and a listing of type specimens that exhibit good communication through good design. Words are an important part of the human condition, and presentation can have a major impact on the message. Graphic designers must be able to manipulate type to convey precisely what's intended, and Typographic Design is a comprehensive guide to mastery.