Designing Such Products That Keep Users Hooked

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Designing Such Products That Keep Users Hooked

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Author : Amrahs Hseham
language : en
Publisher: Mahesh Dutt Sharma
Release Date : 2024-01-27

Designing Such Products That Keep Users Hooked written by Amrahs Hseham and has been published by Mahesh Dutt Sharma this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-01-27 with Business & Economics categories.

At the heart of the book is an examination of the "hook model," a framework that systematically guides designers in creating products that establish and reinforce user habits. It begins with the Trigger phase, exploring how external and internal triggers prompt user action, sparking engagement. Whether through external cues or internal motivations, understanding triggers is fundamental to the creation of products that consistently capture user attention. Moving on to the Action phase, the book explores the steps users take to interact with the product, emphasizing the role of simplicity and user-friendly design. By dissecting the elements that drive user behavior, the book provides actionable insights for designers aiming to create seamless and intuitive interactions that encourage repeated use.

Hooked

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Author : Nir Eyal
language : en
Publisher: Penguin Canada
Release Date : 2014-11-04

Hooked written by Nir Eyal and has been published by Penguin Canada this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-11-04 with Business & Economics categories.

How do successful companies create products people can't put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the "Hook Model" -- a four steps process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back over and over again, without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a startup founder – not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, startup founders, and anyone who seeks to understand how products influence our behavior.

Hooked How To Build Habit Forming Products

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Author : Atina Amrahs
language : en
Publisher: Mahesh Dutt Sharma
Release Date : 2025-01-24

Hooked How To Build Habit Forming Products written by Atina Amrahs and has been published by Mahesh Dutt Sharma this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-01-24 with Business & Economics categories.

"Hooked: How to Build Habit-Forming Products" explores the psychology and design principles behind creating products that seamlessly integrate into users' lives. By understanding habit formation, this book guides product designers and entrepreneurs to build engaging and impactful tools that enrich users' experiences. With a focus on ethical design, it offers strategies, success stories, and actionable insights to create products that drive positive behaviors and foster meaningful, lasting habits.

Lean B2b

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Author : Étienne Garbugli
language : en
Publisher: Étienne Garbugli
Release Date : 2022-03-22

Lean B2b written by Étienne Garbugli and has been published by Étienne Garbugli this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-22 with Business & Economics categories.

Get from Idea to Product/Market Fit in B2B. The world has changed. Nowadays, there are more companies building B2B products than there’s ever been. Products are entering organizations top-down, middle-out, and bottom-up. Teams and managers control their budgets. Buyers have become savvier and more impatient. The case for the value of new innovations no longer needs to be made. Technology products get hired, and fired faster than ever before. The challenges have moved from building and validating products to gaining adoption in increasingly crowded and fragmented markets. This, requires a new playbook. The second edition of Lean B2B is the result of years of research into B2B entrepreneurship. It builds off the unique Lean B2B Methodology, which has already helped thousands of entrepreneurs and innovators around the world build successful businesses. In this new edition, you’ll learn: - Why companies seek out new products, and why they agree to buy from unproven vendors like startups - How to find early adopters, establish your credibility, and convince business stakeholders to work with you - What type of opportunities can increase the likelihood of building a product that finds adoption in businesses - How to learn from stakeholders, identify a great opportunity, and create a compelling value proposition - How to get initial validation, create a minimum viable product, and iterate until you're able to find product/market fit This second edition of Lean B2B will show you how to build the products that businesses need, want, buy, and adopt.

Emotionally Durable Design

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Author : Jonathan Chapman
language : en
Publisher: Routledge
Release Date : 2015-04-10

Emotionally Durable Design written by Jonathan Chapman and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-04-10 with Architecture categories.

Emotionally Durable Design presents counterpoints to our ‘throwaway society’ by developing powerful design tools, methods and frameworks that build resilience into relationships between people and things. The book takes us beyond the sustainable design field’s established focus on energy and materials, to engage the underlying psychological phenomena that shape patterns of consumption and waste. In fluid and accessible writing, the author asks: why do we discard products that still work? He then moves forward to define strategies for the design of products that people want to keep for longer. Along the way we are introduced to over twenty examples of emotional durability in smart phones, shoes, chairs, clocks, teacups, toasters, boats and other material experiences. Emotionally Durable Design transcends the prevailing doom and gloom rhetoric of sustainability discourse, to pioneer a more hopeful, meaningful and resilient form of material culture. This second edition features pull-out quotes, illustrated product examples, a running glossary and comprehensive stand firsts; this book can be read cover to cover, or dipped in-and-out of. It is a daring call to arms for professional designers, educators, researchers and students from in a range of disciplines from product design to architecture; framing an alternative genre of design that reduces the consumption and waste of resources by increasing the durability of relationships between people and things.

Stand Out Of Our Light

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Author : James Williams
language : en
Publisher:
Release Date : 2018-05-31

Stand Out Of Our Light written by James Williams and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-05-31 with Computers categories.

Argues that human freedom is threatened by systems of intelligent persuasion developed by tech giants who compete for our time and attention. This title is also available as Open Access.

The Digital Dilemma

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Author : Dan Anghel
language : en
Publisher: DAN ANGHEL
Release Date :

The Digital Dilemma written by Dan Anghel and has been published by DAN ANGHEL this book supported file pdf, txt, epub, kindle and other format this book has been release on with Self-Help categories.

In the age of digital saturation, "The Digital Dilemma: Reclaiming Your Focus in an Overconnected World" emerges as a crucial guide for those seeking to navigate the challenges of digital dependency. This insightful book offers practical advice, strategies, and reflections to empower readers to take back control of their digital lives and rediscover the joys of focused, intentional living. Key Features - Comprehensive Guide: Explore the psychological impact of digital overuse and learn strategies for digital detox, minimizing digital distractions, and enhancing digital well-being. - Practical Strategies: Implement actionable tips for reducing screen time, improving digital habits, and boosting productivity in a digitally saturated world. - Expert Insights: Gain wisdom from experts in the fields of psychology, technology, and mindfulness to create a balanced, healthy relationship with digital devices. Benefits - Enhance Focus: Learn how to reclaim your attention and concentrate on what truly matters in your personal and professional life. - Improve Relationships: Discover the value of unplugging and creating tech-free zones to strengthen connections with family and friends. - Boost Productivity: Free yourself from the chains of digital clutter and distractions to achieve greater efficiency and success. - Cultivate Well-being: Embrace a lifestyle that prioritizes well-being, mindfulness, and genuine engagement with the world around you. "The Digital Dilemma: Reclaiming Your Focus in an Overconnected World" unravels the complexities of our screen-saturated lives, offering a beacon of hope for those struggling to navigate the digital chaos. This illuminating guide takes you on a profound journey to the heart of our screen obsession, providing a blueprint for reclaiming digital autonomy in an era where attention is fragmented. Recognized for its excellence in self-help literature and personal development books. It stands out in the realm of business and productivity books, offering innovative thinking that challenges the status quo. At the core of "The Digital Dilemma" is the quest to become undistractable. It delves deep into the psychology of distraction, debunking the myth that disconnection is the sole solution. Through a nuanced exploration of human behavior, the book reveals why time management is pain management and how this understanding can revolutionize our approach to work and life. The narrative tackles workplace distraction head-on, advocating for a healthier organizational culture that fosters focus and efficiency. It extends its insights into personal relationships, emphasizing the crucial role of intentional digital use in nurturing connections that matter. For parents, the book is a treasure trove of strategies for raising resilient children in an overconnected world. It guides readers through the challenges and opportunities of navigating the digital age, equipping them with practical tools to maintain focus and productivity. Ideal for readers searching: • how to stop self-sabotage • how to build better habits • how to improve willpower • how to change your mindset fast • books like indistructible, hooked, stolen focus "The Digital Dilemma" is more than a book; it's a movement towards living with intention in our interconnected reality. It's an essential read for anyone eager to find balance in the digital flux, aspiring to lead a life defined not by distractions but by achievements and genuine connections.

Designing Multi Device Experiences

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Author : Michal Levin
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2014-02-13

Designing Multi Device Experiences written by Michal Levin and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-13 with Computers categories.

Welcome to our multi-device world, a world where a user’s experience with one application can span many devices—a smartphone, a tablet, a computer, the TV, and beyond. This practical book demonstrates the variety of ways devices relate to each other, combining to create powerful ensembles that deliver superior, integrated experiences to your users. Learn a practical framework for designing multi-device experiences, based on the 3Cs—Consistent, Complementary, and Continuous approaches Graduate from offering everything on all devices, to delivering the right thing, at the right time, on the best (available) device Apply the 3Cs framework to the broader realm of the Internet of Things, and design multi-device experiences that anticipate a fully connected world Learn how to measure your multi-device ecosystem performance Get ahead of the curve by designing for a more connected future

Hooking The Next Generation How The Tobacco Industry Captures Young Customers

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Author : World Health Organization
language : en
Publisher: World Health Organization
Release Date : 2024-05-23

Hooking The Next Generation How The Tobacco Industry Captures Young Customers written by World Health Organization and has been published by World Health Organization this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-23 with Law categories.

Young people across the world are urging governments to shield them from predatory tobacco marketing tactics. The industry targets youth for a lifetime of profits, creating a new wave of addiction. The latest data show that children are using e-cigarettes at rates higher than adults in many countries and globally an estimated 37 million youth aged 13–15 years use tobacco.

Seductive Interaction Design

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Author : Stephen P. Anderson
language : en
Publisher: Pearson Education
Release Date : 2011-06-13

Seductive Interaction Design written by Stephen P. Anderson and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-06-13 with Computers categories.

What happens when you’ve built a great website or app, but no one seems to care? How do you get people to stick around long enough to see how your service might be of value? In Seductive Interaction Design, speaker and author Stephen P. Anderson takes a fresh approach to designing sites and interactions based on the stages of seduction. This beautifully designed book examines what motivates people to act. Topics include: AESTHETICS, BEAUTY, AND BEHAVIOR: Why do striking visuals grab our attention? And how do emotions affect judgment and behavior? PLAYFUL SEDUCTION: How do you create playful engagements during the moment? Why are serendipity, arousal, rewards, and other delights critical to a good experience? THE SUBTLE ART OF SEDUCTION: How do you put people at ease through clear and suggestive language? What are some subtle ways to influence behavior and get people to move from intent to action? THE GAME OF SEDUCTION: How do you continue motivating people long after the first encounter? Are there lessons to be gained from learning theories or game design? Principles from psychology are found throughout the book, along with dozens of examples showing how these techniques have been applied with great success. In addition, each section includes interviews with influential web and interaction designers.