Designing With The Mind In Mind Simple

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Designing With The Mind In Mind

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Author : Jeff Johnson
language : en
Publisher: Elsevier
Release Date : 2013-12-17

Designing With The Mind In Mind written by Jeff Johnson and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-12-17 with Computers categories.

In this completely updated and revised edition of Designing with the Mind in Mind, Jeff Johnson provides you with just enough background in perceptual and cognitive psychology that user interface (UI) design guidelines make intuitive sense rather than being just a list or rules to follow. Early UI practitioners were trained in cognitive psychology, and developed UI design rules based on it. But as the field has evolved since the first edition of this book, designers enter the field from many disciplines. Practitioners today have enough experience in UI design that they have been exposed to design rules, but it is essential that they understand the psychology behind the rules in order to effectively apply them. In this new edition, you'll find new chapters on human choice and decision making, hand-eye coordination and attention, as well as new examples, figures, and explanations throughout. Provides an essential source for user interface design rules and how, when, and why to apply them Arms designers with the science behind each design rule, allowing them to make informed decisions in projects, and to explain those decisions to others Equips readers with the knowledge to make educated tradeoffs between competing rules, project deadlines, and budget pressures Completely updated and revised, including additional coverage on human choice and decision making, hand-eye coordination and attention, and new mobile and touch-screen examples throughout

Designing With The Mind In Mind

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Author : Jeff Johnson
language : en
Publisher: Morgan Kaufmann
Release Date : 2010-05-20

Designing With The Mind In Mind written by Jeff Johnson and has been published by Morgan Kaufmann this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-05-20 with Computers categories.

Early user interface (UI) practitioners were trained in cognitive psychology, from which UI design rules were based. But as the field evolves, designers enter the field from many disciplines. Practitioners today have enough experience in UI design that they have been exposed to design rules, but it is essential that they understand the psychology behind the rules in order to effectively apply them. In Designing with the Mind in Mind, Jeff Johnson, author of the best selling GUI Bloopers, provides designers with just enough background in perceptual and cognitive psychology that UI design guidelines make intuitive sense rather than being just a list of rules to follow. The first practical, all-in-one source for practitioners on user interface design rules and why, when and how to apply them Provides just enough background into the reasoning behind interface design rules that practitioners can make informed decisions in every project Gives practitioners the insight they need to make educated design decisions when confronted with tradeoffs, including competing design rules, time constrictions, or limited resources

Designing With The Mind In Mind

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Author : Jeff Johnson
language : en
Publisher: Morgan Kaufmann
Release Date : 2020-08-14

Designing With The Mind In Mind written by Jeff Johnson and has been published by Morgan Kaufmann this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-14 with Computers categories.

User interface (UI) design rules and guidelines, developed by early HCI gurus and recognized throughout the field, were based on cognitive psychology (study of mental processes such as problem solving, memory, and language), and early practitioners were well informed of its tenets. But today practitioners with backgrounds in cognitive psychology are a minority, as user interface designers and developers enter the field from a wide array of disciplines. HCI practitioners today have enough experience in UI design that they have been exposed to UI design rules, but it is essential that they understand the psychological basis behind the rules in order to effectively apply them. In Designing with the Mind in Mind, best-selling author Jeff Johnson provides designers with just enough background in perceptual and cognitive psychology that UI design guidelines make intuitive sense rather than being just a list of rules to follow. Provides an essential source for user interface design rules and how, when, and why to apply them Arms designers with the science behind each design rule, allowing them to make informed decisions in projects, and to explain those decisions to others Equips readers with the knowledge to make educated tradeoffs between competing rules, project deadlines, and budget pressures Completely updated and revised, including additional coverage in such areas as persuasion, cognitive economics and decision making, emotions, trust, habit formation, and speech UIs

Designing With The Mind In Mind Simple

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Author : Jeff Johnson (Consultant)
language : en
Publisher: Elsevier, Morgan Kaufmann is
Release Date : 2014

Designing With The Mind In Mind Simple written by Jeff Johnson (Consultant) and has been published by Elsevier, Morgan Kaufmann is this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with Graphical user interfaces (Computer systems) categories.

Designing with the Mind in Mind explains the psychology on which UI design guidelines are based. Author Jeff Johnson provides you with just enough background in perceptual and cognitive psychology that UI design guidelines make intuitive sense rather than being just another list of rules to follow. This edition includes new examples, figures, and explanations as well as new chapters on human choice and decision making and hand-eye coordination. Make informed design decisions about how users perceive, learn and think by learning the science behind each design guideline.

Designing With The Mind In Mind

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Author : Jeff Johnson (Consultant)
language : en
Publisher:
Release Date : 2014

Designing With The Mind In Mind written by Jeff Johnson (Consultant) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with Graphical user interfaces (Computer systems) categories.

In this completely updated and revised edition of Designing with the Mind in Mind, Jeff Johnson provides you with just enough background in perceptual and cognitive psychology that user interface (UI) design guidelines make intuitive sense rather than being just a list or rules to follow. Early UI practitioners were trained in cognitive psychology, and developed UI design rules based on it. But as the field has evolved since the first edition of this book, designers enter the field from many disciplines. Practitioners today have enough experience in UI design that they have been exposed to design rules, but it is essential that they understand the psychology behind the rules in order to effectively apply them. In this new edition, you'll find new chapters on human choice and decision making, hand-eye coordination and attention, as well as new examples, figures, and explanations throughout. Provides an essential source for user interface design rules and how, when, and why to apply themArms designers with the science behind each design rule, allowing them to make informed decisions in projects, and to explain those decisions to others Equips readers with the knowledge to make educated tradeoffs between competing rules, project deadlines, and budget pressuresCompletely updated and revised, including additional coverage on human choice and decision making, hand-eye coordination and attention, and new mobile and touch-screen examples throughout.

Design For The Mind

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Author : Victor Yocco
language : en
Publisher: Simon and Schuster
Release Date : 2016-06-13

Design For The Mind written by Victor Yocco and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-13 with Computers categories.

Summary Design for the Mind: Seven Psychological Principles of Persuasive Design teaches web designers and developers how to create sites and applications that appeal to our innate natural responses as humans. Author Victor Yocco, a researcher on psychology and communication, introduces the most immediately relevant and applicable psychological concepts, breaks down each theory into easily-digested principles, then shows how they can be used to inform better design. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. About the Technology Designers and design team members need to think about more than just aesthetics. How do you handle short attention spans. How does your design encourage users to engage, browse, or buy? Fortunately, there are psychological principles that you can use in your design to anticipate and benefit from how humans think, behave, and react. About the Book Design for the Mind: Seven Psychological Principles of Persuasive Design teaches you to recognize how websites and applications can benefit from an awareness of our innate, natural responses as humans, and to apply the same principles to your own designs. This approachable book introduces the psychological principles, deconstructs each into easily digestible concepts, and then shows how you can apply them. The idea is to deepen your understanding of why people react in the ways they do. After reading the book, you'll be ready to make your work more psychologically friendly, engaging, and persuasive. What's Inside Making design persuasive Encouraging visitors to take action Creating enduring messages Meeting the needs of both engaged and disengaged visitors Becoming a strategic influencer Applying theory, with case studies and real-world examples About the Reader This book is for web and UX designers and developers as well as anyone involved in customer-facing digital products. About the Author Victor Yocco, PhD, is a research director at a Philadelphia-based digital design firm. He received his PhD from The Ohio State University, where his research focused on psychology and communication in informal learning settings. Victor regularly writes and speaks on topics related to the application of psychology to design and addressing the culture of alcohol use in design and technology. He can be found at www.victoryocco.com or @victoryocco on Twitter. Table of Contents PART 1 INTRODUCING THE APPLICATION OF PSYCHOLOGY TO DESIGN Meeting users' needs: including psychology in design PART 2 WHY DO FOLKS ACT LIKE THAT? PRINCIPLES OF BEHAVIOR Designing for regular use: addressing planned behavior Risky decisions and mental shortcuts Motivation, ability, and trigger-boom! PART 3 PRINCIPLES OF INFLUENCE AND PERSUASION: NOT AS EVIL AS YOU'D THINK Influence: getting people to like and use your design Using family, friends, and social networks to influence users It's not what you say; it's how you say it! Persuasion: the deadliest art PART 4 USER EXPERIENCE DESIGN: PUTTING IT ALL TOGETHER Case study: KidTech Design Co.'s Good Choice app The next step: getting up and running

Designing Your Life

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Author : Bill Burnett
language : en
Publisher: Knopf
Release Date : 2016-09-20

Designing Your Life written by Bill Burnett and has been published by Knopf this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-20 with Self-Help categories.

#1 NEW YORK TIMES BEST SELLER • At last, a book that shows you how to build—design—a life you can thrive in, at any age or stage • “Life has questions. They have answers.” —The New York Times Designers create worlds and solve problems using design thinking. Look around your office or home—at the tablet or smartphone you may be holding or the chair you are sitting in. Everything in our lives was designed by someone. And every design starts with a problem that a designer or team of designers seeks to solve. In this book, Bill Burnett and Dave Evans show us how design thinking can help us create a life that is both meaningful and fulfilling, regardless of who or where we are, what we do or have done for a living, or how young or old we are. The same design thinking responsible for amazing technology, products, and spaces can be used to design and build your career and your life, a life of fulfillment and joy, constantly creative and productive, one that always holds the possibility of surprise.

Designing User Interfaces For An Aging Population

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Author : Jeff Johnson
language : en
Publisher: Morgan Kaufmann
Release Date : 2017-02-16

Designing User Interfaces For An Aging Population written by Jeff Johnson and has been published by Morgan Kaufmann this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02-16 with Computers categories.

Designing User Interfaces for an Aging Population: Towards Universal Design presents age-friendly design guidelines that are well-established, agreed-upon, research-based, actionable, and applicable across a variety of modern technology platforms. The book offers guidance for product engineers, designers, or students who want to produce technological products and online services that can be easily and successfully used by older adults and other populations. It presents typical age-related characteristics, addressing vision and visual design, hand-eye coordination and ergonomics, hearing and sound, speech and comprehension, navigation, focus, cognition, attention, learning, memory, content and writing, attitude and affect, and general accessibility. The authors explore characteristics of aging via realistic personas which demonstrate the impact of design decisions on actual users over age 55. Presents the characteristics of older adults that can hinder use of technology Provides guidelines for designing technology that can be used by older adults and younger people Review real-world examples of designs that implement the guidelines and the designs that violate them

Designing The Mind The Principles Of Psychitecture

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Author : Designing The Mind
language : en
Publisher:
Release Date : 2021-01-10

Designing The Mind The Principles Of Psychitecture written by Designing The Mind and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-01-10 with Philosophy categories.

The Instant Cult Classic on the Art of Reprogramming Your Own Psychological SoftwareA bold and fascinating dive into the nuts and bolts of psychological evolution, Designing the Mind: The Principles of Psychitecture is part philosophical manifesto, part practical self-development guide, all based on the teachings of legendary thinkers like Marcus Aurelius, Lao Tzu, Friedrich Nietzsche, and Abraham Maslow. The ideas and techniques it offers are all integrated into a vital theory for helping individuals scale the heights of self-mastery and lead great lives."A fascinating framework" - Scott Barry Kaufman, PhD, author of Transcend: The New Science of Self-ActualizationThis visionary guide argues that the mind can be compared to software, made up of many interwoven algorithms which were originally programmed by natural selection. Though most never learn to alter their default programming, it is possible to rewire cognitive biases, change ingrained habits, and transform emotional reactions. The process of psychitecture enables you to unplug from your own mind, identify its underlying patterns, and become the architect of your own enlightenment.

Inclusive Design For A Digital World

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Author : Regine M. Gilbert
language : en
Publisher: Apress
Release Date : 2019-12-19

Inclusive Design For A Digital World written by Regine M. Gilbert and has been published by Apress this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-19 with Computers categories.

What is inclusive design? It is simple. It means that your product has been created with the intention of being accessible to as many different users as possible. For a long time, the concept of accessibility has been limited in terms of only defining physical spaces. However, change is afoot: personal technology now plays a part in the everyday lives of most of us, and thus it is a responsibility for designers of apps, web pages, and more public-facing tech products to make them accessible to all. Our digital era brings progressive ideas and paradigm shifts – but they are only truly progressive if everybody can participate. In Inclusive Design for a Digital World, multiple crucial aspects of technological accessibility are confronted, followed by step-by-step solutions from User Experience Design professor and author Regine Gilbert. Think about every potential user who could be using your product. Could they be visually impaired? Have limited motor skills? Be deaf or hard of hearing? This book addresses a plethora of web accessibility issues that people with disabilities face. Your app might be blocking out an entire sector of the population without you ever intending or realizing it. For example, is your instructional text full of animated words and Emoji icons? This makes it difficult for a user with vision impairment to use an assistive reading device, such as a speech synthesizer, along with your app correctly. In Inclusive Design for a Digital World, Gilbert covers the Web Content Accessibility Guidelines (WCAG) 2.1 requirements, emerging technologies such as VR and AR, best practices for web development, and more. As a creator in the modern digital era, your aim should be to make products that are inclusive of all people. Technology has, overall, increased connection and information equality around the world. To continue its impact, access and usability of such technology must be made a priority, and there is no better place to get started than Inclusive Design for a Digital World. What You’ll LearnThe moral, ethical, and high level legal reasons for accessible design Tools and best practices for user research and web developers The different types of designs for disabilities on various platforms Familiarize yourself with web compliance guidelines Test products and usability best practicesUnderstand past innovations and future opportunities for continued improvementWho This Book Is For Practitioners of product design, product development, content, and design can benefit from this book.