Digital Business And Electronic Commerce

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Digital Business And Electronic Commerce

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Author : Bernd W. Wirtz
language : en
Publisher: Springer Nature
Release Date : 2024-06-04

Digital Business And Electronic Commerce written by Bernd W. Wirtz and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-06-04 with Business & Economics categories.

This textbook introduces readers to digital business from a management standpoint. It provides an overview of the foundations of digital business with basics, activities and success factors, and an analytical view on user behavior. Dedicated chapters on mobile and social media present fundamental aspects, discuss applications and address key success factors. The Internet of Things (IoT) is subsequently introduced in the context of big data, cloud computing and connecting technologies, with a focus on industry 4.0 and the industrial metaverse. In addition, areas such as smart business services, smart homes and digital consumer applications as well as artificial intelligence, quantum computing and automation based on artificial intelligence will be analysed. The book then turns to digital business models in the B2C (business-to-consumer) and B2B (business-to-business) sectors. Building on the business model concepts, the book addresses digital business strategy, discussingthe strategic digital business environment and digital business value activity systems (dVASs), as well as strategy development in the context of digital business. Special chapters explore the implications of strategy for digital marketing and digital procurement. Lastly, the book discusses the fundamentals of digital business technologies and security, and provides an outline of digital business implementation. A comprehensive case study on Google/Alphabet, explaining Google's organizational history, its integrated business model and its market environment, rounds out the book.

E Business And E Commerce Management

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Author : Dave Chaffey
language : en
Publisher: Pearson Education
Release Date : 2007

E Business And E Commerce Management written by Dave Chaffey and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Business & Economics categories.

Aimed at students, this work covers various aspects of e-business - focusing on sales and marketing, as well as detailing procurement, supply chains, and the legal and security considerations. It contains a range of features to help you learn effectively including margin definitions, international case studies, activities and web links.

E Commerce And The Digital Economy

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Author : Michael Shaw
language : en
Publisher: M.E. Sharpe
Release Date : 2006

E Commerce And The Digital Economy written by Michael Shaw and has been published by M.E. Sharpe this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Business & Economics categories.

This volume in the "Advances in Management Information Systems" series offers a state-of-the-art survey of information systems research on electronic commerce. Featuring chapters by leading scholars and industry professionals, it provides the framework for understanding the business trends, emerging opportunities, and barriers to overcome in the rapid developments taking place in electronic business and the digital economy. Researchers, students, and practitioners - anyone interested in the current issues and future direction of electronic commerce, especially from the standpoint of information systems and information technology - will find this book to be an authoritative source of cutting-edge information. The volume is divided into four parts: Part I covers the fundamental issues of information technology standards and the transformation of industry structure; Part II focuses on B2B commerce; Part III investigates the management of mobile and IT infrastructure; and Part IV includes trust, security, and legal issues that undergird the success of e-commerce initiatives.

The Business Of Ecommerce

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Author : Paul May
language : en
Publisher: Cambridge University Press
Release Date : 2000

The Business Of Ecommerce written by Paul May and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Business & Economics categories.

The Business of Ecommerce explains how to conduct business over the Web. Accessible and useful to both technical and nontechnical readers, the book describes the relevant business issues to technologists and technical issues to business managers. Paul May combines his experience as a consultant to both blue chip companies and Internet startups to provide a generic model for understanding ecommerce opportunities. He makes accessible all of the relevant technologies. This book empowers technical and business decision-makers to maximize the opportunities of ecommerce.

Strategies For E Business

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Author : Tawfik Jelassi
language : en
Publisher: Springer Nature
Release Date : 2020-06-28

Strategies For E Business written by Tawfik Jelassi and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-28 with Business & Economics categories.

This is the fourth edition of a unique textbook that provides extensive coverage of the evolution, the current state, and the practice of e-business strategies. It provides a solid introduction to understanding e-business and e-commerce by combining fundamental concepts and application models with practice-based case studies. An ideal classroom companion for business schools, the authors use their extensive knowledge to show how corporate strategy can imbibe and thrive by adopting vibrant e-business frameworks with proper tools. Students will gain a thorough knowledge of developing electronic and mobile commerce strategies and the methods to deal with these issues and challenges.

Digital Business Models

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Author : Bernd W. Wirtz
language : en
Publisher: Springer
Release Date : 2019-04-02

Digital Business Models written by Bernd W. Wirtz and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-04-02 with Business & Economics categories.

The spread of the Internet into all areas of business activities has put a particular focus on business models. The digitalization of business processes is the driver of changes in company strategies and management practices alike. This textbook provides a structured and conceptual approach, allowing students and other readers to understand the commonalities and specifics of the respective business models. The book begins with an overview of the business model concept in general by presenting the development of business models, analyzing definitions of business models and discussing the significance of the success of business model management. In turn, Chapter 2 offers insights into and explanations of the business model concept and provides the underlying approaches and ideas behind business models. Building on these foundations, Chapter 3 outlines the fundamental aspects of the digital economy. In the following chapters the book examines various core models in thebusiness to consumer (B2C) context. The chapters follow a 4-C approach that divides the digital B2C businesses into models focusing on content, commerce, context and connection. Each chapter describes one of the four models and provides information on the respective business model types, the value chain, core assets and competencies as well as a case study. Based on the example of Google, Chapter 8 merges these approaches and describes the development of a hybrid digital business model. Chapter 9 is dedicated to business-to-business (B2B) digital business models. It shows how companies focus on business solutions such as online provision of sourcing, sales, supportive collaboration and broker services. Chapter 10 shares insight into the innovation aspect of digital business models, presenting structures and processes of digital business model innovation. The book is rounded out by a comprehensive case study on Google/Alphabet that combines all aspects of digital business models. Conceived as a textbook for students in advanced undergraduate courses, the book will also be useful for professionals and practitioners involved in business model innovation, and applied researchers.

Encyclopedia Of E Commerce E Government And Mobile Commerce

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Author : Khosrow-Pour, D.B.A., Mehdi
language : en
Publisher: IGI Global
Release Date : 2006-03-31

Encyclopedia Of E Commerce E Government And Mobile Commerce written by Khosrow-Pour, D.B.A., Mehdi and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-03-31 with Business & Economics categories.

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Applying E Commerce In Business

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Author : Rana Tassabehji
language : en
Publisher: SAGE
Release Date : 2003-04-16

Applying E Commerce In Business written by Rana Tassabehji and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-04-16 with Computers categories.

This book provides an understanding of e-commerce by deconstructing it into its main constituents and explaining how they fit together. The objective is to introduce some consistency to the often contradictory views about e-commerce, bringing together different academic and management theories and frameworks into a coherent whole. It is written with a European perspective with examples that are drawn from around the globe, consistent with the nature of e-commerce. Visit the companion website This textbook gives an overview of e-commerce, relevant issues and frameworks. It looks at the foundations on which e-commerce is built - the technology. Managers and students of management must have an understanding of the infrastructure and inextricable linkages between processes and technology in a 21st century business. It is no longer acceptable or good business practice for technology to be the sole responsibility of IT departments. The book then goes on to examine businesses that have been built on these technology foundations. It explains the concept of the business model, the `dot com′ phenomenon and frameworks that have emerged as a result. It also outlines the legal and ethical implications for an e-business. It outlines the academic debate about the impact of e-commerce on economics and management thinking. It concludes with a glance to the future, exploring the potential new wave of technology. This textbook will be essential for undergraduate and post graduate students. It is a user-friendly text with case studies, and learning objectives to guide the student and lecturers. A companion website will accompany the text including cases, student activities, PowerPoint slides, notes and articles in support of the book. It will also give lecturers direct access to the author. It will provide students with the skills to be able to converse knowledgeably with IT managers and be able to ask the right questions in order to make a decision about IT.

Digital Business And E Commerce Management

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Author : Dave Chaffey
language : en
Publisher: Pearson UK
Release Date : 2019

Digital Business And E Commerce Management written by Dave Chaffey and has been published by Pearson UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Business enterprises categories.

Written in an engaging and informative style, Digital Business and E-Commerce Management will give you the knowledge and skills to be able to handle the speed of change faced by organisations in the digital world. In this seventh edition of the book, Chaffey, Hemphill and Edmundson-Bird bring together the most recent academic and practitioner thinking, covering all aspects of digital business including strategy, digital comms and transformation.

Impact Of Mobile Services On Business Development And E Commerce

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Author : Francisco Liébana
language : en
Publisher: Business Science Reference
Release Date : 2019-09-27

Impact Of Mobile Services On Business Development And E Commerce written by Francisco Liébana and has been published by Business Science Reference this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-09-27 with Business & Economics categories.

"This book examines the importance of mobile services in business development, including its advantages and possible disadvantages. It also explores links between economics, finance, marketing, consumer behavior, and computer science and information technology"--