Digital Pricing
DOWNLOAD
Download Digital Pricing PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Digital Pricing book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Digital Pricing Strategy
DOWNLOAD
Author : Stephan M. Liozu
language : en
Publisher: Taylor & Francis
Release Date : 2023-06-27
Digital Pricing Strategy written by Stephan M. Liozu and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-06-27 with Business & Economics categories.
Digital Pricing Strategy provides a best-practice overview of how companies design, analyze, and execute digital pricing strategies. Bringing together insights from academic and professional experts globally, the text covers essential areas of the value and pricing of data, platform pricing, pricing of subscriptions and monetization of the global environment. Case studies, examples and interviews from leading organizations, including Zuora, Honeywell, Relayr, Alcatel Lucent, ABB, Thales, and General Electric, illustrate key concepts in practice. To aid student learning, chapter objectives, summaries, and key questions feature in every chapter, alongside PowerPoint slides and a test bank available online for lecturers. Comprehensive and applied in its approach, this text provides postgraduate, MBA, and Executive Education students with an understanding of the capabilities, processes, and tools that enable executives to effectively implement digital transformations and capture value from digital innovations.
Digital Pricing
DOWNLOAD
Author : Frank Frohmann
language : en
Publisher: Springer Nature
Release Date : 2023-03-03
Digital Pricing written by Frank Frohmann and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-03-03 with Business & Economics categories.
This is one of the first books to combine the current megatrend of digitalization and pricing as the most effective lever for increasing and sustaining profits. The book presents the basics of digital pricing as well as modeling methods and implementation examples. This structure helps in tackling the latest developments and challenges due to digitalization. Readers will gain a detailed insight into using innovative revenue and price models to generate a sustainable competitive advantage for their companies. The author uses his cross-industry experience to draw on several examples of innovative digital pricing approaches which can be applied in industrial sectors such as automotive, industrial goods and machinery, as well as service sectors like telecommunications, transportation and tourism.
Strategic And Innovative Pricing
DOWNLOAD
Author : Mathias Cöster
language : en
Publisher: Routledge
Release Date : 2020-04-22
Strategic And Innovative Pricing written by Mathias Cöster and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-22 with Business & Economics categories.
This book provides a concrete guide on how to execute strategic pricing to excel in an increasingly dynamic and digitised business environment, while developing and deepening relations with contract partners. The secret lies in crafting innovative price models that reward joint value creation in accordance with the business model, rather than engaging in confrontative zero-sum pricing reasoning. Strategic and Innovative Pricing: Price Models for a Digital Economy provides hands-on tools that are applied on three interconnected levels of analysis. It illustrates how to explore the business ecology to understand its dynamics and how digitisation enables it to prosper and demonstrates how to construct a viable business model that enables an organisation to navigate in its vibrant ecology. Finally, and most importantly, it shows how to use innovative price models to realize and monetise the business model and its value offering, making the organisation and its partnerships sustainable. Models pertaining to the three levels of analyses are applied in rich case studies and examples from different countries, and the book includes guidelines on how to use them. Special attention is paid to digitisation as an underlying theme, making this book of interest to researchers, academics, and students in the fields of strategic management and technology & innovation management.
Monetizing Data
DOWNLOAD
Author : Stephan Liozu
language : en
Publisher: Ulaga & Associés
Release Date : 2018-10-30
Monetizing Data written by Stephan Liozu and has been published by Ulaga & Associés this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-30 with Business & Economics categories.
The Digital revolution promises trillions of dollars in created value by 2030. Consultants and researchers are projecting massive and disruptive disruption in entire industrial sectors. As a results, PwC reports in their DigitalIQ report that 73% of executives say that they are investing in internet of things (IoT) and 54% in artificial intelligence. So we are experiencing a deluge of digital investments, programs, and large-scale transformations. Despite this tsunami of activities, many IoT Initiatives stall in the Proof of Concept phase and few are already considered a success. Recently, Siemens revealed that less than a fifth (18%) of surveyed companies analyze more than 60% of production data they collect. In a similar vein, Simon-Kucher & Partners (SKP) reports that 3 out of 4 firms that invested in digitalization in the past 3 years fail in their efforts due to the lack of monetization strategies, the focus on the wrong priorities, the lack of customer intimacy, and the neglect of digital pricing best practices. In fact, only 18% of these firms are true digital heroes. Despite the high level of interest and investments, the reality is that most companies are just getting started. The digital champions are not yet reaping the fruit of their investments. Most companies tend to struggle with the process of designing digital business models, with the development of truly differentiated offers, and with the monetization and pricing of their data-based offers. This book focuses on the topics of data monetization and of the value-based pricing of data-driven offers. The authors introduces a newly-developed practical data monetization roadmap that can be used by digital project teams, incubators, and digital factories to better frame their offers and to apply the principles of value-based pricing. They present options in digital pricing models and practical guidelines on how to deploy them. Readers will learn: The various monetization and value creation models for data-enabled offers The 8 steps of the data monetization framework The best practices in designing differentiated data-enabled offers The value-based pricing of data and options in digital pricing models Business model implications of switching from ownership to consumption model
Costing And Pricing In The Digital Age
DOWNLOAD
Author : Herbert (Assistant Professor Snyder
language : en
Publisher:
Release Date : 2002-12-01
Costing And Pricing In The Digital Age written by Herbert (Assistant Professor Snyder and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-12-01 with categories.
Costing And Pricing In The Digital Age
DOWNLOAD
Author : Herbert Snyder
language : en
Publisher:
Release Date : 1997
Costing And Pricing In The Digital Age written by Herbert Snyder and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Business & Economics categories.
The proliferation of electronic information services has been retarded as much by the novel aspects of the pricing and accounting of resources they represent as by fear of technology or tight budgets. Library provision poses special problems as it must accommodate a mixed economy: commitment to good public services, and cost-driven financial planning. Who should be responsible for network services spread across different cost centers? What are the costs that are masked by site licensing and top-slicing? Can economic and fiscal models guide those who plan for networked services? Incorporating step-by-step instructions, problem-solving techniques and broad case study material, this practical primer will help the reader address these concerns. This text is essential reading for all information providers and suppliers of electronic services, including managers in academic and public libraries, and will also be of great interest to students of librarianship and information management.
Hotel Pricing In A Social World
DOWNLOAD
Author : Kelly A. McGuire
language : en
Publisher: John Wiley & Sons
Release Date : 2015-10-26
Hotel Pricing In A Social World written by Kelly A. McGuire and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-10-26 with Business & Economics categories.
Take control of revenue management in the new hotel economy Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an insightful resource that provides guidance on improving organizational decision making to keep your hotel relevant, from a pricing standpoint, in the often chaotic hotel landscape. This groundbreaking book clearly showcases the current environment of the hotel industry, and describes new and emerging trends that can impact your revenue management tactics. This essential text prepares you to survive and thrive in today's highly competitive market, and outlines the best approach to building profitable pricing strategies that follow both tactical and strategic best practices. Revenue management has become a key activity in the highly social environment of today's hotel industry, thanks to mobile technology and social media. Though relatively new, revenue management is a quickly-evolving discipline that requires precision if you want to maintain your hotel's relevance in the market. Leverage original research, case studies, and industry examples to understand the practical application of key concepts Explore current market conditions that have an impact on revenue management Consider how advances in data management, analytics, and data visualization can impact revenue management practices Identify how revenue management can help you take advantage of market opportunities and overcome challenges Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an essential text for hotel CFOs, CMOs, revenue managers, and operations managers who want to leverage revenue management techniques to keep their hotel competitive.
Hotel Pricing In A Social World
DOWNLOAD
Author : Kelly A. McGuire
language : en
Publisher: John Wiley & Sons
Release Date : 2015-10-27
Hotel Pricing In A Social World written by Kelly A. McGuire and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-10-27 with Business & Economics categories.
Take control of revenue management in the new hotel economy Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an insightful resource that provides guidance on improving organizational decision making to keep your hotel relevant, from a pricing standpoint, in the often chaotic hotel landscape. This groundbreaking book clearly showcases the current environment of the hotel industry, and describes new and emerging trends that can impact your revenue management tactics. This essential text prepares you to survive and thrive in today's highly competitive market, and outlines the best approach to building profitable pricing strategies that follow both tactical and strategic best practices. Revenue management has become a key activity in the highly social environment of today's hotel industry, thanks to mobile technology and social media. Though relatively new, revenue management is a quickly-evolving discipline that requires precision if you want to maintain your hotel's relevance in the market. Leverage original research, case studies, and industry examples to understand the practical application of key concepts Explore current market conditions that have an impact on revenue management Consider how advances in data management, analytics, and data visualization can impact revenue management practices Identify how revenue management can help you take advantage of market opportunities and overcome challenges Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an essential text for hotel CFOs, CMOs, revenue managers, and operations managers who want to leverage revenue management techniques to keep their hotel competitive.
Monetizing Data
DOWNLOAD
Author : Stephan M. Liozu
language : en
Publisher:
Release Date : 2018-08-21
Monetizing Data written by Stephan M. Liozu and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-08-21 with Customer relations categories.
The Digital revolution promises trillions of dollars in created value by 2030. Consultants and researchers are projecting massive and disruptive disruption in entire industrial sectors. As a results, PwC reports in their DigitalIQ report that 73% of executives say that they are investing in internet of things (IoT) and 54% in artificial intelligence. ABB predicts that 33 billion things or objects will be connected to the internet by 2020. So we are experiencing a deluge of digital investments, programs, and large-scale transformations. Yet, and despite this tsunami of activities, in 2017, Cisco reported that 60% of IoT Initiatives stall in the Proof of Concept phase and that only 26% of companies have had an IoT initiative that they consider a success. In 2017, Siemens also revealed that less than a fifth (18%) of surveyed companies analyze more than 60% of production data they collect. Finally, Simon-Kucher & Partners (SKP) reports that 3 out of 4 firms that invested in digitalization in the past 3 years fail in their efforts due to the lack of monetization strategies, the focus on the wrong priorities, the lack of customer intimacy, and the neglect of digital pricing best practices. In fact, only 18% of these firms are true digital heroes. Despite the high level of interest and investments, the reality is that most companies are just getting started. The digital champions are not yet reaping the fruit of their investments. Most companies tend to struggle with the process of designing digital business models, with the development of truly differentiated offers, and with the monetization and pricing of their data-based offers. This book focuses on the topics of data monetization and of the value-based pricing of data-driven offers. The authors introduces a newly-developed practical data monetization roadmap that can be used by digital project teams, incubators, and digital factories to better frame their offers and to apply the principles of value-based pricing. They present options in digital pricing models and practical guidelines on how to deploy them. Readers will learn: The various monetization and value creation models for data-enabled offers The 8 steps of the data monetization framework The best practices in designing differentiated data-enabled offers The value-based pricing of data and options in digital pricing models Business model implications of switching from ownership to consumption model
Digital Product Management Technology And Practice Interdisciplinary Perspectives
DOWNLOAD
Author : Strader, Troy J.
language : en
Publisher: IGI Global
Release Date : 2010-09-30
Digital Product Management Technology And Practice Interdisciplinary Perspectives written by Strader, Troy J. and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-09-30 with Technology & Engineering categories.
"This book covers a wide range of digital product management issues and offers some insight into real-world practice and research findings on the technical, operational, and strategic challenges that face digital product managers and researchers now and in the next several decades"--Provided by publisher.