Discourse Communication And The Enterprise Linguistic Perspectives
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Discourse Communication And The Enterprise Linguistic Perspectives
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Author : Communications International Conference on Discourse
language : en
Publisher:
Release Date : 2004
Discourse Communication And The Enterprise Linguistic Perspectives written by Communications International Conference on Discourse and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Business communication categories.
Discourse Communication And The Enterprise
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Author : Giuliana Elena Garzone
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2019-01-29
Discourse Communication And The Enterprise written by Giuliana Elena Garzone and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-29 with Language Arts & Disciplines categories.
This volume presents research studies that investigate various aspects of corporate communication from the viewpoint of language and discourse, giving special attention to emerging issues and recent developments in times of rapid sociotechnical evolutions. The studies included here are diverse in their outlook, analytical procedures, and objects of enquiry, spanning across various areas of corporate communication, both external and internal, such as corporate image and reputation management, various forms of corporate behaviour, branding at different levels including employer branding, recruiting, and consumer reviews. Similarly diversified are the settings, genres and media analysed, from face-to-face interaction to communication through the press, from traditional websites to social networking sites. All the studies presented in this volume are set in a discourse-analytical framework and share the ultimate purpose of providing new insights into the evolution of communication and discourse practices in the corporate environment, taking account of the most important issues that have attracted researchers’ interest and are still open to debate.
Discourse And Management
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Author : Gerlinde Mautner
language : en
Publisher: Bloomsbury Publishing
Release Date : 2017-09-16
Discourse And Management written by Gerlinde Mautner and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-16 with Business & Economics categories.
Discourse and Management offers a unique combination of discourse analysis and critical management studies. Presenting a fresh perspective on organizational discourse, this book twins theoretical insight with hands-on advice on tackling methodological challenges. Packed with real-life examples and case studies, it explains how a critical, language-centred approach can help to explore issues such as identity, persuasion and power. It encourages critical engagement with theories, methods and concepts, providing practical tools for research projects and adaptable skills for self-reflection. - Accessibly written and clearly structured. - Assumes no prior knowledge of linguistics or discourse studies. - Introduces key concepts and methodological tools for approaching discourse analysis from a critical perspective. This is the perfect resource for advanced undergraduate, postgraduate and PhD students of organization and management, as well as researchers interested in adding critical discourse analysis to their repertoire of methods.
Multimodal Discourse Analysis
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Author : Kay O'Halloran
language : en
Publisher: A&C Black
Release Date : 2004-03-01
Multimodal Discourse Analysis written by Kay O'Halloran and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-03-01 with Language Arts & Disciplines categories.
This book brings together cutting-edge research on multimodal texts and the "discourses" generated through the interaction of two or more modes of communication, for example pictures of language, typography and layout, body movement and camera movement. The contributors collected within this volume use systemic functional linguistics to analyze how meaning is generated within a series of case studies. The result is a comprehensive survey of the ways in which enhanced meaning emerges through the interaction of more than one mode of communication. Multimodal Discourse Analysis will be useful to researchers interested in the application of systemic functional linguistics to media studies, discourse analysis and cognitive linguistics.
New Approaches To Discourse And Business Communication
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Author : F. Ramallo
language : en
Publisher: Palgrave Macmillan
Release Date : 2009-08-28
New Approaches To Discourse And Business Communication written by F. Ramallo and has been published by Palgrave Macmillan this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-08-28 with Social Science categories.
A collection of new studies of the role of discourse in communication in business and other professional fields, offering a multidisciplinary approach and providing a number of representative perspectives to the different theoretical and methodological traditions that characterize this subject.
Language And Communication At Work
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Author : François Cooren
language : en
Publisher: OUP Oxford
Release Date : 2014-05-08
Language And Communication At Work written by François Cooren and has been published by OUP Oxford this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-05-08 with Business & Economics categories.
With the growing influence of discursive and narrative perspectives on organizing, organizational scholars are focusing increasing attention on the constitutive role that language and communication play in organizational processes. This view conceptualizes language and communication as bringing organization into being in every instant and is therefore inherently sympathetic to a process perspective. However, our understanding of the role of language in unfolding organizational processes and as a part of organizational action is still limited. This volume brings together empirical and/or conceptual contributions from leading scholars in organization and communication to develop understanding of language and communication as constitutive of work, and also analyze how language and communication actually work to achieve influence in the context of organizations. It aims to elucidate the role language, communication, and narrativity play as part of strategic and institutional work in and around organizational phenomena. In keeping with the preceding volumes in the Perspectives on Process Organization Studies series, this collection demonstrates why we need to start thinking processually and offers a range of theoretical and methodological approaches to studying these 'works in process' that we call organizations, companies, businesses, institutions, communities, associations, or NGOs
Discourse Perspectives On Organizational Communication
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Author : Jolanta Aritz
language : en
Publisher: Lexington Books
Release Date : 2012
Discourse Perspectives On Organizational Communication written by Jolanta Aritz and has been published by Lexington Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Business & Economics categories.
Discourse Perspectives in Organizational Communication brings together researchers from the social sciences and humanities to look at discourse and how it shapes organizations and their social actors. Unlike others in the field, this book assumes that language creates and constitutes reality, rather than simply mirroring or describing it. This collection illustrates the variety of organizational phenomena that might be studied and the range of epistemological and methodological approaches that might be used in discourse analysis techniques.
Handbook Of Business Communication
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Author : Gerlinde Mautner
language : en
Publisher: Walter de Gruyter GmbH & Co KG
Release Date : 2017-07-24
Handbook Of Business Communication written by Gerlinde Mautner and has been published by Walter de Gruyter GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-07-24 with Language Arts & Disciplines categories.
In spite of the day-to-day relevance of business communication, it remains underrepresented in standard handbooks and textbooks on applied linguistics. The present volume introduces readers to a wide variety of linguistic studies of business communication, ranging from traditional LSP approaches to contemporary discourse-based work, and from the micro-level of lexical choice to macro-level questions of language policy and culture.
Functional Approach To Professional Discourse Exploration In Linguistics
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Author : Elena N. Malyuga
language : en
Publisher: Springer
Release Date : 2019-08-06
Functional Approach To Professional Discourse Exploration In Linguistics written by Elena N. Malyuga and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-08-06 with Language Arts & Disciplines categories.
This book presents research into various types of professional discourse through the prism of the functional linguistics approach. Focusing mainly on practical aspects of speech, the book discusses various topics, such as structural, semantic, cognitive and pragmatic characteristics of professional discourse, argumentation strategies, humour in professional discourse, and word-building processes. It also highlights communicative effectiveness methods in professional discourse. Offering new ideas and discussing the latest findings, the book is intended for researchers, lecturers and professionals in the field.
City Branding And New Media
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Author : M. Paganoni
language : en
Publisher: Springer
Release Date : 2015-01-13
City Branding And New Media written by M. Paganoni and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-13 with Social Science categories.
This book explores city branding in the public sector as an aspect of e-governance from a privileged linguistic, discursive and semiotic perspective. It analyses how local administrations and public bodies engage their stakeholders by addressing key issues such as active citizenship, social inclusion and promotion of cultural heritage and events.