E Commerce Usability
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E Commerce Usability
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Author : David Travis
language : en
Publisher: CRC Press
Release Date : 2017-06-29
E Commerce Usability written by David Travis and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-29 with Computers categories.
Top performing dotcoms share a common feature. It isn't a new software plug-in or a design gadget or any other piece of technology. These sites share a passionate focus on usability. This book is written by an international usability consultant, writer and trainer who specializes in the design and evaluation of web-based and wireless applications,
E Commerce User Experience
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Author : Jakob Nielsen
language : en
Publisher:
Release Date : 2001
E Commerce User Experience written by Jakob Nielsen and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.
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How To Create Selling E Commerce Websites Vol 2
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Author : Smashing Magazine
language : en
Publisher: Smashing Magazine
Release Date : 2014-11-28
How To Create Selling E Commerce Websites Vol 2 written by Smashing Magazine and has been published by Smashing Magazine this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-11-28 with Computers categories.
With more and more people reaching out for their smartphones and tablets to shop online, mobile e-commerce is set to reach $86 billion by 2016 — a development that brings along entirely new demands on e-commerce websites. After our first e-commerce eBook was published four years ago, we wanted to take a fresh look at the challenges that crafting online shopping experiences bring along today, and equip you with the necessary know-how on how to deal with them effectively. Along the way, our expert authors will guide you through the vital steps of planning a successful e-commerce website and explore the design decisions that have to be considered in order to achieve a pleasant and compelling user experience. We’ll also take a deeper look into the peculiarities of mobile e-commerce usability and cover tips on designing a better checkout process. Reducing abandoned shopping carts is also one of the topics that we’ll dig into. With real-life examples and insights into a large-scale usability study that dissects some of the biggest e-commerce websites out there, this eBook will prove to be a valuable and practical source for all your e-commerce needs. TABLE OF CONTENTS: - How To Plan Your Next Mobile E-Commerce Website - Exploring Ten Fundamental Aspects Of M-Commerce Usability - An E-Commerce Study: Guidelines For Better Navigation And Categories - The Current State Of E-Commerce Search - Better Product Pages: Turn Visitors Into Customers - Designing A Better Mobile Checkout Process - Creating A Client-Side Shopping Cart - Reducing Abandoned Shopping Carts In E-Commerce
Designing Ecommerce Websites
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Author : Matt Isherwood
language : en
Publisher: Transmitter Press
Release Date : 2019-02-11
Designing Ecommerce Websites written by Matt Isherwood and has been published by Transmitter Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-11 with categories.
Does your ecommerce site attract visitors but fail to convert enough of them into paying customers? Are your sales numbers not where you want? Have you got an ecommerce site but not yet spent any time on improving the design? If it's time to upgrade your website's user experience then Designing Ecommerce Websites is the only book to tell you exactly how to do it. It provides you with 66 guidelines on how to best use every element on each page of an ecommerce website. This book contains the results of a decade's worth of UX design experience, and several years spent consulting with a wide range of different ecommerce startups. It is based on knowledge learned from user behaviour data and running many different usability tests. It tells you what works in reality, not in theory. The book itself was born from teaching the principles in workshops for over four years. These are principles that are useful to a range of job roles (not just designers) and no matter what your experience level. This book will take you step by step through the ecommerce funnel that applies to almost all ecommerce sites via scannable text and simple illustrations. It's a reference book that is designed to be easy to pick up and quickly learn from. Design LANDING pages that stop users from being confused and bouncing; Create LISTINGS that help your users find a product they actually want to buy; Design PRODUCT pages that don't leave the users with any fears about buying from you; Develop a CHECKOUT flow that results in more successful payments; And learn MORE advice about the other key pages on an ecommerce site. This is the second edition of the book and it features completely rewritten and updated advice for 2019, 15 totally new guidelines, and links to further reading for every guideline (so you can learn even more). The first edition was an Amazon Kindle bestseller in the ecommerce and technology business categories.
Customer Centered Design
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Author : Kreta Chandler
language : en
Publisher: Prentice Hall Professional
Release Date : 2003
Customer Centered Design written by Kreta Chandler and has been published by Prentice Hall Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Electronic books categories.
-- HP's expertise in this area has earned them Vendor of the Year awards in e-commerce from key resller partners.-- Case studies showing how the new principles, techniques, and methodologies worked at Web sites such as Amazon, Office Depot, QVC, and Outpost.This book is a practical guide to understanding web page design and usability factors needed for the online store shelf. Designing and structuring information correctly enhances navigation through your site as well as delivering your customers a satisfying shopping experience. The authors have consulted with such diverse customers as Amazon, AOL, QVC, Outpost, Egghead, Office Depot and others. The concepts they've brought to these accounts have earned HP Vendor of the Year award in e-commerce from key HP reseller partners. Learn to blend customer insights with products and with web capabilities to create web sites that maximize customer-centered design. Your resulting web sites will have an ease of usability that lead to superior customer experiences while maximizing sales. This book includes plenty of examples and case studies showing how to apply new principles, techniques, and methodologies that will win you loyal customers.
Research Anthology On E Commerce Adoption Models And Applications For Modern Business
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Author : Management Association, Information Resources
language : en
Publisher: IGI Global
Release Date : 2021-04-16
Research Anthology On E Commerce Adoption Models And Applications For Modern Business written by Management Association, Information Resources and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-16 with Business & Economics categories.
In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This acceleration in the acceptance of e-commerce not only changes the face of business and retail, but also has introduced new, adaptive business models. The experience of consumers in online shopping and the popularity of the digital marketplace have changed the way businesses must meet the needs of consumers. To stay relevant, businesses must develop new techniques and strategies to remain competitive in a changing commercial atmosphere. The way in which e-commerce is being implemented, the business models that have been developed, and the applications including the benefits and challenges to e-commerce must be discussed to understand modern business. The Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business discusses the best practices, latest strategies, and newest methods for implementing and using e-commerce in modern businesses. This includes not only a view of how business models have changed and what business models have emerged, but also provides a focus on how consumers have changed in terms of their needs, their online behavior, and their use of e-commerce services. Topics including e-business, e-services, mobile commerce, usability models, website development, brand management and marketing, and online shopping will be explored in detail. This book is ideally intended for business managers, e-commerce managers, marketers, advertisers, brand managers, executives, IT consultants, practitioners, researchers, academicians, and students interested in how e-commerce is impacting modern business models.
E Commerce Usability In Web Shops
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Author : Christian Ruffer
language : de
Publisher: GRIN Verlag
Release Date : 2007-01-17
E Commerce Usability In Web Shops written by Christian Ruffer and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-01-17 with Computers categories.
Studienarbeit aus dem Jahr 2007 im Fachbereich Informatik - Wirtschaftsinformatik, Note: 1,3, Hochschule München, Veranstaltung: Seminar: E-Commerce, 8 Quellen im Literaturverzeichnis, Sprache: Deutsch, Abstract: Diese Studienarbeit gibt eine Einführung in das Themengebiet Usability und seine Bedeutung im Umfeld des ECommerce. Insbesondere wird dabei auf die Anwendung in Web-Shops eingegangen. Es wird erläutert, warum Usability-Aspekte einen so hohen Stellenwert im E-Commerce einnehmen sollten. Des Weiteren wird gezeigt, in welchen Dimensionen Usability betrachtet werden kann, mit welchen Methoden man Usability messen kann, und wie die daraus ermittelten Ergebnisse im Web-Shop umgesetzten werden können.
Electronic Commerce Concepts Methodologies Tools And Applications
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Author : Becker, Annie
language : en
Publisher: IGI Global
Release Date : 2007-12-31
Electronic Commerce Concepts Methodologies Tools And Applications written by Becker, Annie and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-12-31 with Business & Economics categories.
Compiles top research from the world's leading experts on many topics related to electronic commerce. Covers topics including mobile commerce, virtual enterprises, business-to-business applications, Web services, and enterprise methodologies.
How To Create Selling Ecommerce Websites
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Author : Smashing Magazine
language : de
Publisher: Smashing Magazine
Release Date : 2012
How To Create Selling Ecommerce Websites written by Smashing Magazine and has been published by Smashing Magazine this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Electronic commerce categories.
Designing and developing e-commerce websites is a puzzle with thousands of pieces. Not only are the layout and structure of your Web store important, but you also have to keep the user experience and conversion rates in mind. These are what, in the end, really convince your clients customers to click that shiny Buy now button. In this eBook (eBook 5) you will be studying the universal principles for successful e-commerce websites, which include improving your checkout process and making your product displays more attractive. In reality, optimizing your conversion rates takes little effort. Find out how to resolve small usability issues to immense effect. Are you familiar with A/B and multivariate testing? Use them to figure out how customers respond to minimal changes in design, content structure and check-out convenience. Customers decide whether to stay on a page in just a few (milli)seconds, so you better make them count. Only outstanding articles have made it into the book, according to Smashing Magazines high quality standards. Our authors are professionals, and their careful research figures largely in the book. Take the advice of experts who know exactly what they are writing about. TABLE OF CONTENTS - Getting Started With ECommerce - 5 Universal Principles For Successful ECommerce Sites - 12 Tips for Designing an Excellent Checkout Process - How to Engage Customers in Your ECommerce Website - Principles of Effective Search in ECommerce Design - 15 Common Mistakes in ECommerce Design - E-Commerce: Fundamentals of a Successful Re Design - Improve Your ECommerce Design With Brilliant Product Photos - How To Use Photos To Sell More Online - Design To Sell: 8 Useful Tips To Help Your Website Convert - 7 More Useful Tips To Help Your Site Convert - Optimizing Conversion Rates: Less Effort, More Customers - Optimizing Conversion Rates: Its All About Usability - Use Conversions To Generate More Conversions - The Ultimate Guide To A/B Testing - Multivariate Testing: 5 Simple Steps to Increase Conversion Rates
E Commerce Usability
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Author : David Travis
language : en
Publisher: CRC Press
Release Date : 2017-06-29
E Commerce Usability written by David Travis and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-29 with Computers categories.
Top performing dotcoms share a common feature. It isn't a new software plug-in or a design gadget or any other piece of technology. These sites share a passionate focus on usability. This book is written by an international usability consultant, writer and trainer who specializes in the design and evaluation of web-based and wireless applications,