Electronic Media Management
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Electronic Media Management Revised
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Author : Peter Pringle
language : en
Publisher: Taylor & Francis
Release Date : 2013-06-26
Electronic Media Management Revised written by Peter Pringle and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-26 with Language Arts & Disciplines categories.
The fifth edition of a classic text features important updates that reflect the enormous changes that have taken place in recent years - the Internet as an important information transmission format that is here to stay and convergence among media. This edition features thorough discussions on the Internet and convergence, as well as reflects the latest information on broadcast and cable regulations and policies. It also includes a fresh batch of case studies, and study questions. As in previous editions, this book also covers management theory, audience analysis, broadcast promotion, and marketing.
Electronic Media Management
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Author : Avinash Chiranjeev
language : en
Publisher:
Release Date : 2000
Electronic Media Management written by Avinash Chiranjeev and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Broadcasting categories.
Management Of Electronic Media
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Author : Alan B. Albarran
language : en
Publisher: Wadsworth Publishing Company
Release Date : 2002
Management Of Electronic Media written by Alan B. Albarran and has been published by Wadsworth Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Art categories.
In this revision, Albarran extends his broad perspective approach to provide students with the most accurate and current information on the management techniques and strategies used in the electronic media industry. The text has helped professors teach this course with clear and current illustrations and examples, and a contemporary approach. Succinctly written and up to date, the text covers the most important aspects for future managers in the broadcast, cable, radio and new media (Web) industries.
Managing Electronic Media
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Author : Joan Van Tassel
language : en
Publisher: Taylor & Francis
Release Date : 2012-09-10
Managing Electronic Media written by Joan Van Tassel and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-10 with Language Arts & Disciplines categories.
This college-level media management textbook reflects the changes in the media industries that have occurred in the past decade. Today's managers must address new issues that their predecessors never faced, from the threats of professional piracy and casual copying of digital media products, to global networks, on-demand consumption, and changing business models. The book explains the new new vocabulary of media moguls, such as bandwidth, digital rights management, customer relations management, distributed work groups, centralized broadcast operations, automated playlists, server-based playout, repurposing, mobisodes, TV-to-DVD, and content management. The chapters logically unfold the ways that managers are evolving their practices to make content, market it, and deliver it to consumers in a competitive, global digital marketplace. In addition to media companies, this book covers management processes that extend to all content-producing organizations, because today's students are as likely to produce high-quality video and Web video for ABC Computer Sales as they are for the ABC Entertainment Television Network.
Electronic Media Management
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Author : Peter K. Pringle
language : en
Publisher:
Release Date : 1995
Electronic Media Management written by Peter K. Pringle and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Business & Economics categories.
This new edition reflects the changing practices and priorities including: new regulations and guidelines; updates of broadcast programming; and a vision of what is to come in electronics media management in the future.
Management Of Electronic And Digital Media
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Author : Alan B. Albarran
language : en
Publisher: Cengage Learning
Release Date : 2011-12-01
Management Of Electronic And Digital Media written by Alan B. Albarran and has been published by Cengage Learning this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-12-01 with Digital media categories.
MANAGEMENT OF ELECTRONIC AND DIGITAL MEDIA, 5E, International Edition provides the most accurate and current information on the management techniques used in the electronic and digital media industry. Written clearly and concisely, this text covers the most important aspects for future managers in the broadcast, cable, radio, and new media (Web and mobile) industries.
Electronic Media Management
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Author : Peter K. Pringle
language : en
Publisher: Focal Press
Release Date : 2006
Electronic Media Management written by Peter K. Pringle and has been published by Focal Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Broadcasting categories.
The fifth edition of a classic text features important updates that reflect the enormous changes that have taken place in recent years - the Internet as an important information transmission format that is here to stay and convergence among media. This edition features thorough discussions on the Internet and convergence, as well as reflects the latest information on broadcast and cable regulations and policies. It also includes a fresh batch of case studies, and study questions. As in previous editions, this book also covers management theory, audience analysis, broadcast promotion, and marketing.
Electronic Media Management
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Author : William E. McCavitt
language : es
Publisher:
Release Date : 1999
Electronic Media Management written by William E. McCavitt and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with categories.
Selling Electronic Media
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Author : Ed Shane
language : en
Publisher: Gulf Professional Publishing
Release Date : 1999
Selling Electronic Media written by Ed Shane and has been published by Gulf Professional Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Business & Economics categories.
First Published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.
Managing Electronic Media
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Author : Joan M. Van Tassel
language : en
Publisher: Taylor & Francis
Release Date : 2010
Managing Electronic Media written by Joan M. Van Tassel and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.
The book explains the new vocabulary of media moguls, such as bandwidth, digital rights management, customer relations management, distributed work groups, centralized broadcast operations, automated playlists, server-based playout, repurposing, mobisodes, TV-to-DVD, and content management.