Encyclopaedia Of Sales Promotion Management Set Of 3 Vols 2009
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Encyclopaedia Of Sales Promotion Management Set Of 3 Vols 2009
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Author : Alok Satsangi
language : en
Publisher:
Release Date : 2009
Encyclopaedia Of Sales Promotion Management Set Of 3 Vols 2009 written by Alok Satsangi and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Sales management categories.
This Encyclopaedia reveals the changing face of our industry and shows the importance of first principles combined with practical advice. Sales promotion is essential reading for any practitioner. This new edition offers students a solid foundation in sales promotion basics by explaining basic techniques.
Indian National Bibliography
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Author : B. S. Kesavan
language : en
Publisher:
Release Date : 2010-05
Indian National Bibliography written by B. S. Kesavan and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-05 with India categories.
The International Encyclopedia Of Digital Communication And Society 3 Volume Set
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Author : Charles Steinfield
language : en
Publisher: John Wiley & Sons
Release Date : 2015-02-17
The International Encyclopedia Of Digital Communication And Society 3 Volume Set written by Charles Steinfield and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-17 with Language Arts & Disciplines categories.
The International Encyclopedia of Digital Communication and Society offers critical assessments of theoretical and applied research on digitally-mediated communication, a central area of study in the 21st century. Unique for its emphasis on digital media and communication and for its use of business and management perspectives, in addition to cultural, developmental, political and sociological perspectives Entries are written by scholars and some practitioners from around the world, with exceptional depth and international scope of coverage in five themes: Social Media, Commercial Applications, Online Gaming, Law and Policy, and Information and Communicative Technology for Development Features leading research in the fields of Media and Communication Studies, Internet Studies, Journalism Studies, Law and Policy Studies, Science, Technology and Innovation Studies, and many more Organized in an accessible A-Z format with over 150 entries on key topics ranging from 2,000 to 10,000 words Part of The Wiley Blackwell-ICA International Encyclopedias of Communication series, published in conjunction with the International Communication Association. Online version available at Wiley Online Library
Encyclopedia Of Sustainable Management
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Author : Samuel Idowu
language : en
Publisher: Springer Nature
Release Date : 2023-11-21
Encyclopedia Of Sustainable Management written by Samuel Idowu and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-21 with Business & Economics categories.
This encyclopedia is the most comprehensive and up-to-date source of reference for sustainability in business and management. It covers both traditional and emerging concepts and terms and is fully international in its scope. More than 700 contributions of internationally renowned experts provide a definitive access to the knowledge in the area of sustainable and responsible management. All actors in the field will find reliable and up to date definitions and explanations of the key terms and concepts of management in this reference work. The Encyclopedia of Sustainable Management represents all aspects of management and business conduct. It takes sustainability as a management concept that gives due credit to the complexity and diverging constraints in which businesses and corporations act today, and it emphasizes and focuses approaches that help ensure that today's management decisions and actions will be the basis for tomorrow's prosperity.
Encyclopedia Of Information Science And Technology Third Edition
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Author : Khosrow-Pour, Mehdi
language : en
Publisher: IGI Global
Release Date : 2014-07-31
Encyclopedia Of Information Science And Technology Third Edition written by Khosrow-Pour, Mehdi and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-31 with Computers categories.
"This 10-volume compilation of authoritative, research-based articles contributed by thousands of researchers and experts from all over the world emphasized modern issues and the presentation of potential opportunities, prospective solutions, and future directions in the field of information science and technology"--Provided by publisher.
Ecrm 2023 22nd European Conference On Research Methods In Business And Management
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Author :
language : en
Publisher: Academic Conferences and publishing limited
Release Date : 2023-09-06
Ecrm 2023 22nd European Conference On Research Methods In Business And Management written by and has been published by Academic Conferences and publishing limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-09-06 with Reference categories.
International Encyclopedia Of Civil Society
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Author : Helmut K. Anheier
language : en
Publisher: Springer Science & Business Media
Release Date : 2009-11-24
International Encyclopedia Of Civil Society written by Helmut K. Anheier and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-11-24 with Social Science categories.
Recently the topic of civil society has generated a wave of interest, and a wealth of new information. Until now no publication has attempted to organize and consolidate this knowledge. The International Encyclopedia of Civil Society fills this gap, establishing a common set of understandings and terminology, and an analytical starting point for future research. Global in scope and authoritative in content, the Encyclopedia offers succinct summaries of core concepts and theories; definitions of terms; biographical entries on important figures and organizational profiles. In addition, it serves as a reliable and up-to-date guide to additional sources of information. In sum, the Encyclopedia provides an overview of the contours of civil society, social capital, philanthropy and nonprofits across cultures and historical periods. For researchers in nonprofit and civil society studies, political science, economics, management and social enterprise, this is the most systematic appraisal of a rapidly growing field.
Survey On Intelligent Data Repository Using Soft Computing
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Author : A. Prema
language : en
Publisher: Infinite Study
Release Date :
Survey On Intelligent Data Repository Using Soft Computing written by A. Prema and has been published by Infinite Study this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
Data warehouse is one of the components of the overall business intelligence system. An enterprise has one data warehouse, and data marts source has their information from the data warehouse. The Data warehouse is a corporation of all data marts within the enterprise. Information is always accumulated in the dimensional model. In this paper, an intelligent data repository with soft computing is presented. It covers similarity metrics that are commonly used to improve the efficiency of data storages. It also covers multiple decision making methodologies to improve the efficiency of decision making.
Principles Of Marketing
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Author : Gary M. Armstrong
language : en
Publisher:
Release Date : 2018
Principles Of Marketing written by Gary M. Armstrong and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Customer relations categories.
An introduction to marketing concepts, strategies and practices with a balance of depth of coverage and ease of learning. Principles of Marketing keeps pace with a rapidly changing field, focussing on the ways brands create and capture consumer value. Practical content and linkage are at the heart of this edition. Real local and international examples bring ideas to life and new feature 'linking the concepts' helps students test and consolidate understanding as they go. The latest edition enhances understanding with a unique learning design including revised, integrative concept maps at the start of each chapter, end-of-chapter features summarising ideas and themes, a mix of mini and major case studies to illuminate concepts, and critical thinking exercises for applying skills.
Encyclopedia Of Business Analytics And Optimization
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Author : Wang, John
language : en
Publisher: IGI Global
Release Date : 2014-02-28
Encyclopedia Of Business Analytics And Optimization written by Wang, John and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-28 with Business & Economics categories.
As the age of Big Data emerges, it becomes necessary to take the five dimensions of Big Data- volume, variety, velocity, volatility, and veracity- and focus these dimensions towards one critical emphasis - value. The Encyclopedia of Business Analytics and Optimization confronts the challenges of information retrieval in the age of Big Data by exploring recent advances in the areas of knowledge management, data visualization, interdisciplinary communication, and others. Through its critical approach and practical application, this book will be a must-have reference for any professional, leader, analyst, or manager interested in making the most of the knowledge resources at their disposal.