Entertainment Education And Social Change


Entertainment Education And Social Change
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Entertainment Education And Social Change


Entertainment Education And Social Change
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Author : Arvind Singhal
language : en
Publisher: Routledge
Release Date : 2003-12-08

Entertainment Education And Social Change written by Arvind Singhal and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-12-08 with Language Arts & Disciplines categories.


Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of entertainment-education, its applications in the United States and throughout the world, the multiple communication theories that bear on E-E, and a range of research methods for studying the effects of E-E interventions. The editors include commentary and insights from prominent E-E theoreticians, practitioners, activists, and researchers, representing a wide range of nationalities and theoretical orientations. Examples of effective E-E designs and applications, as well as an agenda for future E-E initiatives and campaigns, make this work a useful volume for scholars, educators, and practitioners in entertainment media studies, behavior change communications, public health, psychology, social work, and other arenas concerned with strategies for social change. It will be an invaluable resource book for members of governmental and non-profit agencies, public health and development professionals, and social activists.



Entertainment Education


Entertainment Education
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Author : Arvind Singhal
language : en
Publisher: Routledge
Release Date : 2012-12-06

Entertainment Education written by Arvind Singhal and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-06 with Language Arts & Disciplines categories.


Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of designing and implementing a media message to both entertain and educate to increase audience members' knowledge about an educational issue, create favorable attitudes, and change overt behavior. It uses the universal appeal of entertainment to show individuals how they can live safer, healthier, and happier lives. Entertainment formats such as soap operas, rock music, feature films, talk shows, cartoons, comics, and theater are utilized in various countries to promote messages about educational issues. This book presents a balanced picture of the entertainment-education strategy, identifying ethical and other problems that accompany efforts to bring about social change.



Entertainment Education And Social Change


Entertainment Education And Social Change
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Author : Arvind Singhal
language : en
Publisher: Ohio State University Press
Release Date : 1996-10-01

Entertainment Education And Social Change written by Arvind Singhal and has been published by Ohio State University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996-10-01 with Mass media categories.




Entertainment Education Behind The Scenes


Entertainment Education Behind The Scenes
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Author : Lauren B. Frank
language : en
Publisher: Springer Nature
Release Date : 2021

Entertainment Education Behind The Scenes written by Lauren B. Frank and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021 with Audio-visual education categories.


This Open Access book tracks the latest trends in the theory, research, and practice of entertainment-education, the field of communication that incorporates social change messaging into entertaining media. Sometimes called edutainment, social impact television, narrative persuasion, or cultural strategy, this approach to social and behavior change communication offers new opportunities including transmedia and digital formats. However, making media can be a chaotic process. The realities of working in the field and the rigid structures of scholarly evaluation often act as barriers to honest accounts of entertainment-education practice. In this collection of essays, experienced practitioners offer unique insight into how entertainment-education works and present a balanced view of its potential pitfalls. This book gives readers an opportunity to learn from the successes and mistakes of the experts, taking a behind-the-scenes look at the business of making entertainment-education media.



Entertainment Education And Social Change


Entertainment Education And Social Change
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Author : Arvind Singhal
language : en
Publisher: Routledge
Release Date : 2003-12-08

Entertainment Education And Social Change written by Arvind Singhal and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-12-08 with Education categories.


Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of entertainment-education, its applications in the United States and throughout the world, the multiple communication theories that bear on E-E, and a range of research methods for studying the effects of E-E interventions. The editors include commentary and insights from prominent E-E theoreticians, practitioners, activists, and researchers, representing a wide range of nationalities and theoretical orientations. Examples of effective E-E designs and applications, as well as an agenda for future E-E initiatives and campaigns, make this work a useful volume for scholars, educators, and practitioners in entertainment media studies, behavior change communications, public health, psychology, social work, and other arenas concerned with strategies for social change. It will be an invaluable resource book for members of governmental and non-profit agencies, public health and development professionals, and social activists.



Soap Operas For Social Change


Soap Operas For Social Change
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Author : Heidi Nariman
language : en
Publisher: Praeger
Release Date : 1993-05-18

Soap Operas For Social Change written by Heidi Nariman and has been published by Praeger this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993-05-18 with Performing Arts categories.


In 1975, the Mexican network Televisa broadcast the first entertainment-education soap opera, which was written and produced by Miguel Sabido according to his own theory-based research formula. The soap opera, called Ven Conmigo (Come with Me), promoted a government-sponsored adult literacy program, and its commercial and social success prompted Televisa to produce, broadcast, and research the audience effects of five other Sabido-designed soaps. Development themes treated in these shows included family planning, women's rights, responsible parenthood, and adolescent sexual education. Each of the six entertainment-education soap operas was exported for broadcast in other Latin American nations and achieved high ratings consistent with the ratings of conventional soaps. Subsequent evaluation research indicated that these educational soaps did successfully increase viewers' awareness and acceptance of their respective messages. Nariman examines Sabido's model with particular attention given to communication and behavioral theories that constitute parts of the formula: the hierarchy of effects model by William McGuire, the social learning theory developed by Albert Bandura, the dramatic theory proposed by Eric Bentley, the two-step-flow theory of Paul F. Lazarsfeld, and opinion leadership as articulated by Lazarsfeld, Berelson, and Gaudet. Nariman details the historical, social, and political context within which Sabido's formula emerged in Mexico, and discusses the research and application of the research data in actual soap opera design and production. Nariman discusses results of these evaluations conducted in Latin America, then provides an overview of the diffusion of the Sabido formula to other countries and media in India, Kenya, Zaire, Pakistan, and other developing countries. Each chapter includes lively examples from Sabido's soap operas that are highlighted by sample dialogue, plots, and character profiles. The volume takes an important step towards breaking down the traditional concept of informational or educational campaigns as mutually exclusive from commercial mass media entertainment.



Handbook Of Research On The Impact Of Culture And Society On The Entertainment Industry


Handbook Of Research On The Impact Of Culture And Society On The Entertainment Industry
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Author : Ozturk, R. Gulay
language : en
Publisher: IGI Global
Release Date : 2014-06-30

Handbook Of Research On The Impact Of Culture And Society On The Entertainment Industry written by Ozturk, R. Gulay and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-06-30 with Social Science categories.


"This reference provides a review of the academic and popular literature on the relationship between communications and media studies, cinema, advertising, public relations, religion, food tourism, art, sports, technology, culture, marketing, and entertainment practices"--Provided by publisher.



Music Education


Music Education
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Author : Robert Walker
language : en
Publisher: Charles C Thomas Publisher
Release Date : 2007

Music Education written by Robert Walker and has been published by Charles C Thomas Publisher this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Music categories.


This is an important work that addresses the complex issues surrounding musical meaning and experience, and the Western traditional justification for including music in education. The chapters in this volume examine the important subjects of tradition, innovation, social change, the music curriculum, music in the twentieth century, social strata, culture and music education, psychology, science and music education, including musical values and education. Additional topics include the origins of mania, aesthetics and musical meaning related to concepts that are well-known to the ancient Greeks and Romans, which are compared to contemporary life. The rise of studies of musical behavior by social psychologists has been an important feature for the last two decades, and the relevance of this development to music education is explored. Articulating the difference between education and entertainment has been central to discussions and debates about the role of music in education since Plato and Aristotle first examined the problem. Many of the questions and issues raised by these two Greek philosophers in ancient Greece about the nature of music and its role in education are highly relevant today, and these are examined in the context of the twenty-first century. The writer stresses that music is a product of specific cultural ways of thinking and doing, and its inclusion in education can only be justified in terms of the importance a particular culture places on its music as a valued art form. The implications for music education are that those teaching music should focus in the ways musicians employ special cultural ways of thinking in their compositions and performance practices, whatever the genre. (Contains 28 illustrations and 2 tables.).



Proceedings From The International Ee 2000 Event


Proceedings From The International Ee 2000 Event
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Author : Robert Jacoby
language : en
Publisher:
Release Date : 2001

Proceedings From The International Ee 2000 Event written by Robert Jacoby and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Arts and society categories.




Communication For Social Change Anthology


Communication For Social Change Anthology
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Author : Alfonso Gumucio Dagron
language : en
Publisher: CFSC Consortium, Inc.
Release Date : 2006

Communication For Social Change Anthology written by Alfonso Gumucio Dagron and has been published by CFSC Consortium, Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Communication in social action categories.


Contains nearly 200 readings published between 1927 and 2005, in English or translated from other languages, on the historical roots and pioneering thinking regarding communication for social change. Covers a variety of topics, including the radio, tv and other mass communication, information and communication technology, the digital gap, the formation of an information society, national information policies, participatory decision making, communication of development, pedagogy and entertainment education, HIV/AIDS communication for prevention, etc.