Fashioning Globalisation


Fashioning Globalisation
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Fashioning Globalisation


Fashioning Globalisation
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Author : Maureen Molloy
language : en
Publisher: John Wiley & Sons
Release Date : 2013-06-20

Fashioning Globalisation written by Maureen Molloy and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-20 with Social Science categories.


Drastic changes in the career aspirations of women in the developed world have resulted in a new, globalised market for off-the-peg designer clothes created by independent artisans. This book reports on a phenomenon that seems to exemplify the twin imperatives of globalisation and female emancipation. A major conceptual contribution to the literatures on globalisation, fashion and gender, analysing the ways in which women’s entry into the labour force over the past thirty years in the developed world has underpinned new forms of aestheticised production and consumption as well as the growth of ‘work-style’ businesses A vital contribution to the burgeoning literature on culture and creative industries which often ignores the significant roles taken by women as entrepreneurs and designers rather than mere consumers Introduces fashion scholars and economic geographers to a paradigmatic example of the new designer fashion industries emerging in a range of countries not traditionally associated with fashion Takes a fresh perspective on an industry in which Third World garment workers have been the subject of exhaustive analysis but first world women have been largely ignored



Fashioning Brazil


Fashioning Brazil
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Author : Elizabeth Kutesko
language : en
Publisher: Bloomsbury Publishing
Release Date : 2018-10-18

Fashioning Brazil written by Elizabeth Kutesko and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-18 with Social Science categories.


Examining the dynamics between subject, photographer and viewer, Fashioning Brazil analyses how Brazilians have appropriated and reinterpreted clothing influences from local and global cultures. Exploring the various ways in which Brazil has been fashioned by the pioneering scientific and educational magazine, National Geographic, the book encourages us to look beyond simplistic representations of exotic difference. Instead, it brings to light an extensive history of self-fashioning within Brazil, which has emerged through cross-cultural contact, slavery, and immigration. Providing an in-depth examination of Brazilian dress and fashion practices as represented by the quasi-ethnographic gaze of National Geographic and National Geographic Brazil (the Portuguese language edition of the magazine, established in 2000), the book unpacks a series of case studies. Taking us from body paint to Lycra, via loincloths and bikinis, Kutesko frames her analysis within the historical, cultural, and political context of Latin American interactions with the United States. Exploring how dress can be used to manipulate identity and disrupt expectations, Fashioning Brazil examines readers' sensory engagements with an iconic magazine, and sheds new light on key debates concerning global dress and fashion.



Fashion Brand Internationalization


Fashion Brand Internationalization
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Author : Byoungho Jin
language : en
Publisher: Springer
Release Date : 2016-06-28

Fashion Brand Internationalization written by Byoungho Jin and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-28 with Business & Economics categories.


The first volume in the Palgrave Studies in Practice: Global Fashion Brand Management series, this book provides a comprehensive view on the internationalization of fashion brands, offering unique academic and managerial insights into how fashion brands in diverse sizes can build and sustain their businesses in competitive global marketplaces. It explores the theories and trends occurring within the fashion industry, one of the most active sectors of internationalization. The majority of global fashion brands operate beyond their home countries, yet not much is known about the ventures that generate more than half of their revenues. This book takes a critical look at the global-by-nature fashion industry through a collection of actual cases from multiple countries and cultural backgrounds.



Corporate Culture And Globalization


Corporate Culture And Globalization
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Author : Yi Zhu
language : en
Publisher: Taylor & Francis
Release Date : 2023-03-10

Corporate Culture And Globalization written by Yi Zhu and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-03-10 with Business & Economics categories.


This book offers an ethnographic analysis of how corporate culture has been transformed in the age of globalization and promotes the importance of a national ideology’s role in corporate culture studies. Based on 15 months of participant observation as a shop-floor salesperson, this book explores the gap between management-created corporate ideology and employees’ interpretations of and responses to this ideology. This book approaches the issue by examining the formation, dissemination, and interpretation of corporate ideology at a global Japanese fashion retailer in Hong Kong. It does so by charting the history of the company’s corporate policy: from centralized attempts at corporate employee management, through the creation of store manager "missionaries" intended to disseminate their ideology, to the ultimately unexpected outcomes as corporate ideology collided with its interpretations by store employees. The interdisciplinary nature of this book will appeal to scholars and upper-level students in the fields of management, marketing, anthropology, and cultural studies as well as those interested in globalization, cross-cultural management, and retail management.



National Capitalisms Global Production Networks


National Capitalisms Global Production Networks
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Author : Christel Lane
language : en
Publisher: OUP Oxford
Release Date : 2009-03-19

National Capitalisms Global Production Networks written by Christel Lane and has been published by OUP Oxford this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-03-19 with Business & Economics categories.


Firms in the clothing industry engage in global sourcing and operate in global markets. Their global production networks have often been subject to scrutiny as the power relationships between buyer firms in developed countries and supplier firms in developing countries raise issues concerned with 'fast fashion', the role of brands, labour standards in developing countries, job losses among the most vulnerable workers in Europe and the US, and the growing differentiation within the bloc of developing countries between the least developed and fast developers, such as China and India. This book analyses the way British, American and German firms in the clothing industry (manufacturing and retail) co-ordinate and govern their global production networks/value chains. It offers a multi-level study, concerned with processes of economic interaction between international, regional, and national economic institutions and actors. This combines an analysis of international/regional regulatory systems, global markets and conditions in the developing countries where suppliers are found, with a focus on the recent development of the clothing industry in three western countries. The analysis of firms' global networks focuses on the power relationships between western producers and retailers on the one hand and between buyer firms in developed and supplier firms in developing countries on the other, as well as their impact on labour. Utilising over one hundred interviews in six countries on three continents, it follows the value chain from developed to developing countries and studies the many issues which confront students of globalization at the current time. The study combines theoretical perspectives from economic sociology, political economy and management and seeks to utilise the complementary strengths of the Varieties of Capitalism approach and that of Global Production Networks/Value Chains. It will appeal to advanced students and academics interested in processes of economic globalization and the way firms manage them, as well as to those looking for a study of the clothing industry which combines theoretical depth with broad empirical coverage.



Fashioning Inequality


Fashioning Inequality
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Author : Juanita Elias
language : en
Publisher: Ashgate Publishing
Release Date : 2004

Fashioning Inequality written by Juanita Elias and has been published by Ashgate Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Business & Economics categories.


'Fashioning Inequality' studies the impact of gender relations on the operations of multinational firms, highlighting the role of recruitment practices and through this analysis, provides a critique of the notion of the 'progressive firm' that has dominated liberal writings on economic globalization.



From Chinese Brand Culture To Global Brands


From Chinese Brand Culture To Global Brands
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Author : W. Zhiyan
language : en
Publisher: Springer
Release Date : 2013-10-08

From Chinese Brand Culture To Global Brands written by W. Zhiyan and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-08 with Business & Economics categories.


From Chinese Brand Culture to Global Brands examines branding from the Chinese perspective, and predicts that China's greatest brands are poised for global dominance.



Fashioning China


Fashioning China
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Author : Sara Liao
language : en
Publisher: Digital Barricades
Release Date : 2020

Fashioning China written by Sara Liao and has been published by Digital Barricades this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020 with Brand name products categories.


A study of women creating fake fashion in China - and how it affects the economy, labour, creativity and culture.



Fashioning The Afropolis


Fashioning The Afropolis
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Author : Kerstin Pinther
language : en
Publisher: Bloomsbury Publishing
Release Date : 2022-07-14

Fashioning The Afropolis written by Kerstin Pinther and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-07-14 with Design categories.


With a focus on sub-Saharan Africa, Fashioning the Afropolis provides a range of innovative perspectives on global fashion, design, dress, photography, and the body in some of the major cities, with a focus on Lagos, Johannesburg, Dakar, and Douala. It contributes to the ongoing debates around the globalization of fashion and fashion theory by exploring fashion as a genuine urban phenomenon on the continent and among its diasporas. To date, “fashion” and “city” have not been systematically related to each other in the African context and, for too long, a western-centric gaze has dominated scholarship, resulting in the perception of Africa as provincial and its visual arts and textile cultures as static and folkloristic. This perspective is all the more distorted, given Africa's rich sartorial past. With a huge number of tailors ready to adapt and renew clothing, reshaping garments into contemporary styles, and many cities in Africa becoming hot-spots for a steadily growing and well-connected scene of fashion designers in the past 20 years, the time is ripe for a reevaluation and reconsideration of the fashionscapes of Africa. Leading scholars offer an updated empirical and theoretical foundation on which to base new and exciting research on sub-Saharan fashion, challenging perceptions and offering new insights.



Fashion Brand Internationalization


Fashion Brand Internationalization
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Author : Byoungho Jin
language : en
Publisher:
Release Date : 2016

Fashion Brand Internationalization written by Byoungho Jin and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with categories.