Fotografia Contempor Nea Desafios E Tend Ncias
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The Structural Crisis Of Capital
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Author : Istvan Meszaros
language : en
Publisher: NYU Press
Release Date : 2010-03-01
The Structural Crisis Of Capital written by Istvan Meszaros and has been published by NYU Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-03-01 with Philosophy categories.
In this collection of trenchant essays and interviews, István Mészáros, the world’s preeminent Marxist philosopher and winner of the 2008 Libertador Award for Critical Thought (the Bolivar Prize), lays bare the exploitative structure of modern capitalism. He argues with great power that the world’s economies are on a social and ecological precipice, and that unless we take decisive action to radically transform our societies we will find ourselves thrust headfirst into barbarism and environmental catastrophe. Mészáros, however, is no pessimist. He believes that the multiple crises of world capitalism will encourage the working class to demand center stage in the construction of a new system of production and distribution designed to meet human needs rather than serve the relentless pursuit of profit—a struggle which is already underway in places such as Venezuela. As John Bellamy Foster says in the foreword to this indispensable book, “Today the structural crisis of capital provides the historical setting for a new revolutionary movement for social emancipation in which developments normally taking centuries would flit by like phantoms in decades or even years. But the force for such necessary, vital change, remains with the people themselves, and rests on humanity’s willingness to constitute itself as both subject and object of history, through the collective struggle to create a just and sustainable world. This, Mészáros insists, constitutes the unprecedented challenge and burden of our historical time.”
Anatomy Of A Business Plan
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Author : Linda Pinson
language : en
Publisher: Kaplan Publishing
Release Date : 1993
Anatomy Of A Business Plan written by Linda Pinson and has been published by Kaplan Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with Business enterprises categories.
The carefully written, well-thought-out business plan fell out of fashion in the dot-com craze, but in the year following the technology stock market crash it has become apparent that this basic building block of business is an entrepreneur's best friend. Award-winning author and business planning expert Linda Pinson has updated the book that has helped over 1 million businesses get up and running.Both new and established businesses will benefit from "Anatomy of a Business Plan's mix of time-tested planning strategies and an entirely new chapter on marketing techniques. Copyright © Libri GmbH. All rights reserved.
Principles Of Marketing
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Author : Gary M. Armstrong
language : en
Publisher:
Release Date : 2018
Principles Of Marketing written by Gary M. Armstrong and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Customer relations categories.
An introduction to marketing concepts, strategies and practices with a balance of depth of coverage and ease of learning. Principles of Marketing keeps pace with a rapidly changing field, focussing on the ways brands create and capture consumer value. Practical content and linkage are at the heart of this edition. Real local and international examples bring ideas to life and new feature 'linking the concepts' helps students test and consolidate understanding as they go. The latest edition enhances understanding with a unique learning design including revised, integrative concept maps at the start of each chapter, end-of-chapter features summarising ideas and themes, a mix of mini and major case studies to illuminate concepts, and critical thinking exercises for applying skills.
Marketing An Introduction Global Edition
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Author : Gary Armstrong
language : en
Publisher: Pearson Higher Ed
Release Date : 2019-07-04
Marketing An Introduction Global Edition written by Gary Armstrong and has been published by Pearson Higher Ed this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-07-04 with Business & Economics categories.
For undergraduate principles of marketing courses. Marketing: An Introduction shows students how customer value -- creating it and capturing it -- drives effective marketing strategies. The 14th Edition reflects the major trends and shifting forces that impact marketing in this digital age of customer value, engagement, and relationships, leaving students with a richer understanding of basic marketing concepts, strategies, and practices. Through updated company cases, Marketing at Work highlights, and revised end-of-chapter exercises, students are able to apply marketing concepts to real-world company scenarios. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
M Advertising
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Author : David H. Schaefer
language : en
Publisher: McGraw-Hill Education
Release Date : 2014-04-09
M Advertising written by David H. Schaefer and has been published by McGraw-Hill Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-09 with Business & Economics categories.
M: Advertising 2e was created with students' and professors' needs in mind. It explores the core principles that drive advertising, using a lively voice that goes beyond academic theory. The authors' goal was to present advertising as it is actually practiced and make the fundamentals accessible and relevant to the student's “real life.“ This approach truly transcends the conceptual and propels students into an exciting and practical dimension. Students receive a cost - effective, easy to read, focused text complete with study resources to help them review for tests and apply chapter concepts. Professors receive a text that contains all the pertinent information - yet in a more condensed format that is easier to cover by students. McGraw-Hill Connect assignments are provided to utilise the power of the web, providing application of concepts for students and automatically grade materials to support instructors.
Provenance
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Author : Gail Feigenbaum
language : en
Publisher: Getty Publications
Release Date : 2012
Provenance written by Gail Feigenbaum and has been published by Getty Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Art categories.
"This volume of essays offers new arguments regarding the significance of the social biography of art and the transformative power of ownership. It realigns the traditional art-historical paradigm that focuses on the moment of an object's origin and instead considers the longue durée of ownership. Whereas the term provenance may call to mind little more than a list of owners or the legal questions raised by competing entitlement claims, the essays in this book demonstrate that a nuanced approach recuperates important, even dramatic, aspects of the history of art. The authors present a broad perspective on provenance, investigating examples from Europe, Asia, Africa, and the Americas, and from ancient archaeology to conceptual art. They explore how stories of ownership are attached to objects, analyze important distinctions between provenance and provenience, and show how provenance can be monetized, politicized, suppressed, or otherwise instrumentalized."--Page 4 of cover.
Principles Of Marketing Prentice Hall Video Library
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Author : Philip Kotler
language : en
Publisher: Prentice Hall
Release Date : 2011-05-17
Principles Of Marketing Prentice Hall Video Library written by Philip Kotler and has been published by Prentice Hall this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-05-17 with Business & Economics categories.
Kotler On Marketing
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Author : Philip Kotler
language : en
Publisher: Simon and Schuster
Release Date : 2012-12-11
Kotler On Marketing written by Philip Kotler and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-11 with Business & Economics categories.
Since 1969, Philip Kotler's marketing text books have been read as the marketing gospel, as he has provided incisive and valuable advice on how to create, win and dominate markets. In KOTLER ON MARKETING, he has combined the expertise of his bestselling textbooks and world renowned seminars into this practical all-in-one book, covering everything there is to know about marketing. In a clear, straightforward style, Kotler covers every area of marketing from assessing what customers want and need in order to build brand equity, to creating loyal long-term customers. For business executives everywhere, KOTLER ON MARKETING will become the outstanding work in the field. The secret of Kotler's success is in the readability, clarity, logic and precision of his prose, which derives from his vigorous scientific training in economics, mathematics and the behavioural sciences. Each point and chapter is plotted sequentially to build, block by block, on the strategic foundation and tactical superstructure of the book.
Handbook On The Economics Of The Internet
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Author : Johannes M. Bauer
language : en
Publisher: Edward Elgar Publishing
Release Date : 2016-05-27
Handbook On The Economics Of The Internet written by Johannes M. Bauer and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-05-27 with BUSINESS & ECONOMICS categories.
The Internet is connecting an increasing number of individuals, organizations, and devices into global networks of information flows. It is accelerating the dynamics of innovation in the digital economy, affecting the nature and intensity of competition, and enabling private companies, governments, and the non-profit sector to develop new business models. In this new ecosystem many of the theoretical assumptions and historical observations upon which economics rests are altered and need critical reassessment.
The Creative Economy
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Author : John Howkins
language : en
Publisher: Penguin UK
Release Date : 2002-06-27
The Creative Economy written by John Howkins and has been published by Penguin UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-06-27 with Business & Economics categories.
Britain makes more money from music than from its car industry. In the United States the core copyright industries achieved foreign sales and exports of $60.18 billion - a figure which surpasses, for the first time, every other export sector, including automobiles, agriculture and aircraft. Howkins sets out to explore how we can harness creativity and the industry it sustains to our common interests. This book is not about information and the information society. It is about more basic matters, what we humans want and what we are good at.
