Global Applications Of The Internet Of Things In Digital Marketing
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Global Applications Of The Internet Of Things In Digital Marketing
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Author : Naim, Arshi
language : en
Publisher: IGI Global
Release Date : 2023-05-23
Global Applications Of The Internet Of Things In Digital Marketing written by Naim, Arshi and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-05-23 with Business & Economics categories.
In today’s modern world, it is essential for businesses to remain competitive and up to date on the latest technology that can support their processes. The use of the internet of things (IoT) in marketing, particularly in digital marketing, is an evolving field that requires further study to better understand its potential. Global Applications of the Internet of Things in Digital Marketing focuses on the applications of IoT in customizing content and developing a data-based marketing framework that helps marketers create different experiences in bridging the digital and physical world, develop a closer connection with the consumers, and provide highly contextual and tailored messages to consumers. Covering key topics such as brand image, social media, and website development, this premier reference source is ideal for business owners, managers, marketers, researchers, scholars, academicians, practitioners, instructors, and students.
Global Practices On Effective Talent Acquisition And Retention
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Author : Christiansen, Bryan
language : en
Publisher: IGI Global
Release Date : 2024-06-03
Global Practices On Effective Talent Acquisition And Retention written by Christiansen, Bryan and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-06-03 with Business & Economics categories.
Studies have indicated that employers across the globe face difficulties in filling critical roles, sparking a worldwide "war for talent." This talent war, once a temporary market condition, has now solidified into the "New Normal." Leaders recognize that success in this era demands the construction of optimal teams for strategic competitive advantage amid global uncertainty and hypercompetition. As explored in detail within the pages of Global Practices on Effective Talent Acquisition and Retention, this book serves as an indispensable guide for scholars and practitioners navigating the intricacies of talent management in the current global scenario. This project aspires to create a comprehensive reference material delving into diverse aspects of current global talent realities. It aims to provide scholars and practitioners with recent empirical, practical, and theoretical research on talent acquisition and retention practices worldwide. The emphasis is on sustainable practices that drive organizational success across multiple industries. The impact of this publication will resonate in both application and the direction of future research.
Xai Based Intelligent Systems For Society 5 0
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Author : Fadi Al-Turjman
language : en
Publisher: Elsevier
Release Date : 2023-11-29
Xai Based Intelligent Systems For Society 5 0 written by Fadi Al-Turjman and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-29 with Political Science categories.
XAI Based Intelligent Systems for Society 5.0 focuses on the development and analysis of Explainable Artificial Intelligence (XAI)-based models and intelligent systems that can be utilized for Society 5.0—characterized by a knowledge intensive, data driven, and non-monetary society. The book delves into the issues of transparency, explainability, data fusion, and interpretability, which are significant for the development of a super smart society and are addressed through XAI-based models and techniques. XAI-based deep learning models, fuzzy and hybrid intelligent systems, expert systems, and intrinsic explainable models in the context of Society 5.0 are presented in detail.The book also addresses—using XAI-based intelligent techniques—the privacy issues intrinsic in storing huge amounts of data or information in virtual space. The concept of Responsible AI, which is at the core of the future direction of XAI for Society 5.0, is also explored in this book. Finally, the application areas of XAI, including relevant case studies, are presented in the concluding chapter. This book serves as a valuable resource for graduate/post graduate students, academicians, analysts, computer scientists, engineers, researchers, professionals, and other personnel working in the area of artificial intelligence, machine learning, and intelligent systems, who are interested in creating a people-centric smart society. - Defines the basic terminology and concepts surrounding explainability and related topics to bring coherence to the field - Focuses on what techniques are available to improve explainability and how explainability can progress society - Offers a broad range of topics, addressing multiple facets of XAI within the context of Society 5.0
Recent Advancements In Artificial Intelligence
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Author : Richi Nayak
language : en
Publisher: Springer Nature
Release Date : 2024-05-01
Recent Advancements In Artificial Intelligence written by Richi Nayak and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-01 with Computers categories.
This book features research papers presented at the Second International Conference on Recent Advancements in Artificial Intelligence (ICRAAI 2023), held at Poornima University, Jaipur, India during 15 – 16 December 2023. The book presents original research work in the areas of computational intelligence, artificial intelligence, machine learning, data science and data analytics, cloud computing, and internet of things. The book is beneficial for readers from both academia and industry.
Human Perspectives Of Industry 4 0 Organizations
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Author : Sonia Umair
language : en
Publisher: CRC Press
Release Date : 2024-08-26
Human Perspectives Of Industry 4 0 Organizations written by Sonia Umair and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-08-26 with Technology & Engineering categories.
Sustainability is a global issue and, with the advent of further legislation to make organizations "greener," companies are keen to promote sustainable performance to survive in the market. Using the facets of Industry 4.0, companies can become leaner and cleaner and measure their performance more effectively. This book reveals the sustainable innovations that organizations are undertaking because of Industry 4.0. This book focuses on sophisticated aspects of how to make products tailor-made to suit specific requirements. It seeks to understand the status of sustainable performance that is impacted by different aspects related to human factors and concludes with detailing the future needs of businesses and potential trends. The book allows the reader to develop a deeper view of sustainability and organizational problems and to bridge the gap between theory and practice. Each chapter contains a self-contained study of a business and the decisions made to improve performance and is supported with tables, charts, and illustrations, and a wide list of bibliographic references. Human Perspectives of Industry 4.0 Organizations will be of interest to students, graduates, researchers, and practitioners in the fields of logistics, supply chain management, management, leadership, organization, and sustainability, plus those interested in Industry 4.0 more generally. It will appeal to students in graduate programs covering sustainable aspects of business, management, supply chain management, and industrial engineering.
Strategies For Environmentally Responsible Supply Chain And Production Management
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Author : Ramakrishna, Yanamandra
language : en
Publisher: IGI Global
Release Date : 2024-03-06
Strategies For Environmentally Responsible Supply Chain And Production Management written by Ramakrishna, Yanamandra and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-06 with Business & Economics categories.
The formidable challenge of harmonizing economic imperatives with ecological responsibility in supply chain operations only increases with added complexity. In an era where global commerce is interwoven with environmental concerns, Sustainable Supply Chain Management for Environmental Responsibility is the pivotal resource that addresses the pervasive challenge of implementing Sustainable Supply Chain Management (SSCM). It navigates the intricate terrain of SSCM, offering an authoritative exploration of its key elements, drivers, and challenges. This book dissects the foundational principles of SSCM, revealing its relevance and significance in fostering environmental stewardship. Readers embark on a journey through the core elements of SSCM, from green procurement and sustainable production to optimizing logistics through technology-driven solutions. The narrative is grounded in academic rigor, enriched with case studies of companies that have triumphantly embraced SSCM, showcasing tangible benefits such as cost reduction, enhanced brand reputation, and heightened customer loyalty. This book is ideal for managers, academics, and students and unfolds environmental responsibility within the intricate fabric of supply chain operations.
Entrepreneurial Strategies For The Internationalization And Digitalization Of Smes
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Author : Rafiki, Ahmad
language : en
Publisher: IGI Global
Release Date : 2024-07-22
Entrepreneurial Strategies For The Internationalization And Digitalization Of Smes written by Rafiki, Ahmad and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-07-22 with Business & Economics categories.
As small and medium-sized enterprises (SMEs) continue to grow and expand their operations globally, the choices around internationalization and digitalization have become increasingly crucial for business owners to consider. The challenges inherent in expanding operations globally and embracing digital technologies, which demand substantial investment and preparation, pose formidable obstacles. Furthermore, the prevailing mindset prioritizes profit maximization, neglecting the urgent need for environmentally concerned outputs. This critical juncture calls for a transformative solution that addresses the intricacies of international business and digital operations and champions sustainable practices for the future. Entrepreneurial Strategies for the Internationalization and Digitalization of SMEs is a comprehensive guide meticulously crafted to tackle the pressing issues SMEs face today. The book presents a nuanced exploration of internationalization and digitalization, unraveling concepts, methods, strategies, and models crucial for navigating this complex terrain. Through an innovative lens, it redefines entrepreneurship by intertwining it with green achievements, advocating for sustainable outcomes that resonate with the growing global call for environmental responsibility. The book serves as a compass for change, offering readers a robust reference for implementing transformative strategies and models aligned with the dual objectives of enhancing business operations and fostering environmental sustainability.
Handbook Of Human Factors And Ergonomics In Contemporary Business
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Author : Shad Ahmad Khan
language : en
Publisher: CRC Press
Release Date : 2025-07-30
Handbook Of Human Factors And Ergonomics In Contemporary Business written by Shad Ahmad Khan and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-07-30 with Technology & Engineering categories.
Handbook of Human Factors and Ergonomics in Contemporary Business highlights the symbiotic relationship between human-centric approaches and organizational success in 21st century business and corporate culture. It delivers a comprehensive exploration of how integrating human factors and ergonomics strategically can fuel innovation, enhance performance, and deliver a competitive advantage. By promoting employee wellbeing to implementing ergonomic interventions for heightened productivity, the chapters offer invaluable insights into the role of human factors across differing business sectors. Edited and authored by distinguished experts in the field, this handbook presents theoretical frameworks, empirical evidence, and real-world case studies. Across these chapters split into various sections on perspectives, digitalization and wellbeing, it provides interdisciplinary perspectives and practical applications to equip readers with the tools needed to encourage thriving workplace environments, nurture employee welfare, and foster innovation and creativity. International case studies from diverse businesses and topics on Industry 5.0, logistics, strategy, UX, productivity, green issues and much more result in a thorough overview of the topic. It will help any reader optimize organizational performance and understand the key connections between human factors and business success. This title is an essential read for researchers and professionals in ergonomics and human factors, business and management, leadership, engineering design and human resources.
Green Transition Impacts On The Economy Society And Environment
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Author : Yıldırım, Seda
language : en
Publisher: IGI Global
Release Date : 2024-08-14
Green Transition Impacts On The Economy Society And Environment written by Yıldırım, Seda and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-08-14 with Business & Economics categories.
The challenge of achieving sustainability is complex and multifaceted, with varying approaches and policies across different countries and industries. This lack of universal standards poses a significant obstacle to the global transition towards a sustainable future. The COVID-19 pandemic has further exacerbated these disparities, highlighting the urgent need for cohesive and practical sustainability strategies. What sets Green Transition Impacts on the Economy, Society, and Environment apart is its comprehensive and unique solution to this pressing issue, offering a unified framework for sustainability that can be applied across diverse contexts. By gathering insights and approaches from researchers worldwide, this book provides a holistic view of sustainability, addressing critical issues such as climate change, energy security, and social responsibility. It offers practical solutions and case studies demonstrating effective strategies for achieving sustainability goals. Through this approach, the book aims to equip policymakers, practitioners, and researchers with the knowledge and tools needed to navigate the complexities of sustainability in the 21st century.
Internet Of Things Iot Applications For Enterprise Productivity
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Author : Koç, Erdinç
language : en
Publisher: IGI Global
Release Date : 2020-03-13
Internet Of Things Iot Applications For Enterprise Productivity written by Koç, Erdinç and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-13 with Business & Economics categories.
Development in information and communication technologies has led to the advancement of business and enabled enterprises to produce on a global scale. Productivity is a key function in maintaining a competitive advantage in today’s market. The internet of things has rapidly become prevalent in the productivity efforts of businesses. Understanding these technologies and how to implement them into current business practices is vital for researchers and practitioners. Internet of Things (IoT) Applications for Enterprise Productivity is a collection of innovative research on the advancing methods productivity efforts of business through the implementation of the internet of things. While highlighting topics including employee motivation, enterprise productivity, and supply chain tracking, this book is ideally designed for manufacturing professionals, industrialists, engineers, managers, practitioners, academicians, and students seeking current research on enterprise production systems and its transformation using internet of things technologies.