Gu A Hbr Home Office Trabajo Remoto
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E Commerce
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Author : Kenneth C. Laudon
language : en
Publisher:
Release Date : 2016
E Commerce written by Kenneth C. Laudon and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Electronic commerce categories.
For undergraduate and graduate courses in business. Understanding The Vast And Expanding Field of E-Commerce Laudon's E-Commerce 2016: Business, Technology, Society emphasizes three driving forces behind the expanding field of e-commerce: technology change, business development, and social issues. A conceptual framework uses the templates of many modern-day companies to further demonstrate the differences and complexities in e-commerce today. An in-depth investigation of companies such as Uber, Pinterest, and Apple kick-off the course while preparing students for real-life scenarios. In the Twelfth Edition, Laudon and Traver add new or update existing case studies to match developments in the e-commerce field as they exist in today's tech world. They built in additional video cases for each chapter, making the material even more accessible to students as they prepare for their future roles in business.
Consumer Behavior
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Author : Solomon
language : en
Publisher: Pearson Education India
Release Date : 1971
Consumer Behavior written by Solomon and has been published by Pearson Education India this book supported file pdf, txt, epub, kindle and other format this book has been release on 1971 with categories.
Planning Olympic Legacies
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Author : Eva Kassens-Noor
language : en
Publisher: Routledge
Release Date : 2012-06-25
Planning Olympic Legacies written by Eva Kassens-Noor and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-06-25 with Architecture categories.
When a city wins the right to hold the Olympics, one of the oft cited advantages to the region is the catalytic effect upon the urban and transport projects of the host cities. However, with unparalleled access to documents and records, Eva Kassens-Noor questions and challenges this fundamental assertion of host cities who claim to have used the Olympic Games as a way to move forward their urban agendas In fact, transport dreams to stage the "perfect games" of the International Olympic Committee and the governments of the host cities have lead to urban realities that significantly differ from the development path the city had set out to accomplish before winning the Olympic bid. Ultimately it is precisely the IOC’s influence – and the city’s foresight and sophistication (or lack thereof) in coping with it – that determines whether years after the Games there are legacies benefitting the former hosts. The text is supported by revealing interviews from lead host city planners and key documents, which highlight striking discrepancies between media broadcasts and the internal communications between the IOC and host city governments. It focuses on the inside story of the urban and transport change process undergone by four cities (Barcelona, Atlanta, Sydney, and Athens) that staged the Olympics and forecasts London and Rio de Janeiro’s urban trajectories. The final chapter advises cities on how to leverage the Olympic opportunity to advance their long-run urban strategic plans and interests while fulfilling the International Olympic Committee’s fundamental requirements. This is a uniquely positioned look at why Olympic cities have – or do not have – the transport and urban legacies they had wished for. The book will be of interest to planners, government agencies and those involved in organizing future Games.
Marketing Management
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Author : Philip Kotler
language : en
Publisher:
Release Date : 2012
Marketing Management written by Philip Kotler and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Marketing categories.
Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today's marketing theory and practice. Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab-Pearson's online tutorial and assessment platform.
You Shall Be As Gods
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Author : Erich Fromm
language : en
Publisher: Open Road Media
Release Date : 2013-02-26
You Shall Be As Gods written by Erich Fromm and has been published by Open Road Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-26 with Religion categories.
From the social philosopher and New York Times–bestselling author of The Sane Society: An analysis of the Old Testament as a revolutionary humanist work. The Old Testament is one of the most carefully studied books in the world’s history. It is also one of the most misunderstood. This founding text of the world’s three largest religions is also, Erich Fromm argues, an impressive radical humanist text. He sees the stories of mankind’s transition from divided clans to united brotherhood as a tribute to the human power to overcome. Filled with hopeful symbolism, You Shall Be As Gods shows how the Old Testament and its tradition is an inspiring ode to human potential. This ebook features an illustrated biography of Erich Fromm including rare images and never-before-seen documents from the author’s estate.
Ah Va Lucas Romero
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Author : Armando Tejada Gómez
language : es
Publisher:
Release Date : 1973
Ah Va Lucas Romero written by Armando Tejada Gómez and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1973 with categories.
Principles Of Marketing
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Author : Gary M. Armstrong
language : en
Publisher:
Release Date : 2018
Principles Of Marketing written by Gary M. Armstrong and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Customer relations categories.
An introduction to marketing concepts, strategies and practices with a balance of depth of coverage and ease of learning. Principles of Marketing keeps pace with a rapidly changing field, focussing on the ways brands create and capture consumer value. Practical content and linkage are at the heart of this edition. Real local and international examples bring ideas to life and new feature 'linking the concepts' helps students test and consolidate understanding as they go. The latest edition enhances understanding with a unique learning design including revised, integrative concept maps at the start of each chapter, end-of-chapter features summarising ideas and themes, a mix of mini and major case studies to illuminate concepts, and critical thinking exercises for applying skills.
I Think Therefore I Laugh
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Author : John Allen Paulos
language : en
Publisher:
Release Date : 2001
I Think Therefore I Laugh written by John Allen Paulos and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with American wit and humor categories.
Inspired by Wittgenstein's quip that a book on philosophy might consist entirely of jokes I Think, Therefore I Laugh explores topics such as misunderstandings of mathematics and science and of the relation between them, pseudo-science and its appeal, the uses and misuses of probability and statistics, humour and higher order endeavours and the interplay between narrative and numbers. This is a new edition of John Allen Paulos' second of six books and fans will recognise themes he later went on to pursue in other words.
A Life Less Ordinary
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Author : John Hodge
language : en
Publisher:
Release Date : 1997
A Life Less Ordinary written by John Hodge and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Fiction categories.
From the author of the TRAINSPOTTING and SHALLOW GRAVE screenplays, a novel about the unpredictable course of fate. An aspiring novelist meets a rich woman with a slender grip on the real world. They are ill-matched but become lovers, with a little help from the archangel Gabriel. Tied to the release of a Hollywood feature film.
The Theory Of The Business Harvard Business Review Classics
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Author : Peter F. Drucker
language : en
Publisher: Harvard Business Press
Release Date : 2017-04-18
The Theory Of The Business Harvard Business Review Classics written by Peter F. Drucker and has been published by Harvard Business Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-04-18 with Business & Economics categories.
Peter F. Drucker argues that what underlies the current malaise of so many large and successful organizations worldwide is that their theory of the business no longer works. The story is a familiar one: a company that was a superstar only yesterday finds itself stagnating and frustrated, in trouble and, often, in a seemingly unmanageable crisis. The root cause of nearly every one of these crises is not that things are being done poorly. It is not even that the wrong things are being done. Indeed, in most cases, the right things are being done—but fruitlessly. What accounts for this apparent paradox? The assumptions on which the organization has been built and is being run no longer fit reality. These are the assumptions that shape any organization's behavior, dictate its decisions about what to do and what not to do, and define what an organization considers meaningful results. These assumptions are what Drucker calls a company's theory of the business. The Harvard Business Review Classics series offers you the opportunity to make seminal Harvard Business Review articles a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world—and will have a direct impact on you today and for years to come.