Guerrilla Marketing Field Guide

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Guerrilla Marketing Field Guide
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Author : Jay Levinson
language : en
Publisher: Entrepreneur Press
Release Date : 2013-02-01
Guerrilla Marketing Field Guide written by Jay Levinson and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-01 with Business & Economics categories.
Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers—all inside, battle-tested, and ready to employ. The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished.
Guerrilla Marketing Field Guide
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Author : Jay Levinson
language : en
Publisher: Entrepreneur Press
Release Date : 2013-02-01
Guerrilla Marketing Field Guide written by Jay Levinson and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-01 with Business & Economics categories.
LAUNCH AN ALL-OUT MARKETING ATTACK Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers--all inside, battle-tested, and ready to employ. The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished. BONUS MATERIAL INCLUDED! 200 + Guerrilla Marketing and Social Media Weapons 8 elements to emphasize on your website and 20 questions to ask 12 Most common internet marketing mistakes to avoid Tragic and magic copy writing tips
Guerrilla Marketing For Consultants
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Author : Jay Conrad Levinson
language : en
Publisher: John Wiley & Sons
Release Date : 2011-01-06
Guerrilla Marketing For Consultants written by Jay Conrad Levinson and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-06 with Business & Economics categories.
Trusted advice on successful consulting from the authors of the bestselling Guerrilla Marketing series Consulting is entering the era of the guerrilla client-buyers with a glut of information at their fingertips and doubts about the value consultants add. Guerrilla Marketing for Consultants is the first book to reveal how guerrilla marketing can transform today's challenges into golden opportunities for winning profitable work from the new breed of consulting clients. Packed with information, this step-by-step guide details the 12 marketing secrets every consultant should know, the anatomy of a marketing plan, Web sites, sources of free publicity, direct-mail marketing, winning proposals, and more. Jay Conrad Levinson (San Rafael, CA) is the Chairman of the Board of Guerrilla Marketing International and the author or coauthor of more than 30 books, including the bestselling Guerrilla Marketing series. Michael W. McLaughlin (Mill Valley, CA) has been a partner with Deloitte Consulting since 1994.
Guerrilla Marketing
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Author : Jay Conrad Levinson
language : en
Publisher: Hachette UK
Release Date : 2011-09-01
Guerrilla Marketing written by Jay Conrad Levinson and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-09-01 with Business & Economics categories.
The book every small-business owner should own First published in 1983, Jay Levinson's Guerrilla Marketing has become a classic in the field of business, revolutionising marketing for small businesses all over the world and creating a new way to understand market share and how to gain it. In this completely updated and expanded fourth edition of Levinson's first Guerrilla Marketing book, his take-no-prisoners approach to finding clients is on full display, as he offers hundreds of marketing ideas that really work and a new roadmap for small-business success in the global marketplace. Filled with leading-edge strategies for marketing on the Internet, putting new technologies to work, targeting prospects, cultivating repeat and referral business, and managing in the age of telecommuting and freelance employees, among others, Guerrilla Marketing will be the entrepreneur's marketing bible for the twenty-first century.
The Best Of Guerrilla Marketing
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Author : Jay Levinson
language : en
Publisher: Entrepreneur Press
Release Date : 2011-10-01
The Best Of Guerrilla Marketing written by Jay Levinson and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-10-01 with Business & Economics categories.
Cash in with Guerrilla Marketing’s Greatest Hits Updated, adapted, remastered…The Father of Guerrilla Marketing, Jay Conrad Levinson, and co-author Jeannie Levinson, present you with the only book to deliver The Best of Guerrilla Marketing—a combination of the latest secrets, strategies, tactics, and tools from more than 35 top selling Guerrilla Marketing books. When they write the history of marketing thought, Jay doesn't get a page... he gets his own chapter. Seth Godin, author of Poke the Box This book is the culmination of Guerrilla Marketing’s huge footprint on the marketing landscape. Keep it on top of your desk-it will become your marketing bible. —Jill Lublin, international speaker and author, Jilllublin.com For business survival in the 21st century, Guerrilla Marketing ranks right up there with food, water, shelter — and, of course, Internet access. David Garfinkel, author of Advertising Headlines That Make You Rich 21 million entrepreneurs around the world, including me and most of my clients & friends, owe a debt of gratitude to Jay Conrad Levinson for his inspiring Guerrilla Marketing advice and mentoring. Roger C. Parker, www.PublishedandProfitable.com
Guerrilla Marketing For Social Media 100 Weapons To Grow Your Online Influence Attract Customers And Drive Profits
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Author : Jay Conrad Levinson
language : en
Publisher: Entrepreneur Press
Release Date : 2010-08-31
Guerrilla Marketing For Social Media 100 Weapons To Grow Your Online Influence Attract Customers And Drive Profits written by Jay Conrad Levinson and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-08-31 with Business & Economics categories.
Provides more than one hundred practical ideas, action plans, and implementation steps to help businesses identify unconventional social media opportunities to increase online presence, attract customers, and improve profits.
Guerrilla Marketing Weapons
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Author : Jay Conrad Levinson
language : en
Publisher: Plume Books
Release Date : 1990
Guerrilla Marketing Weapons written by Jay Conrad Levinson and has been published by Plume Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Business & Economics categories.
Levinson's new book is a nuts-and-bolts approach to his revolutionary guerrilla marketing technique, targeted to the more than 11 million small and medium-sized businesses nationwide in need of successful marketing solutions. Levinson identifies 100 "weapons" that minimize expenses and maximize profits.
Guerrilla Facebook Marketing
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Author : Jay Conrad Levinson
language : en
Publisher: Morgan James Publishing
Release Date : 2012-10-01
Guerrilla Facebook Marketing written by Jay Conrad Levinson and has been published by Morgan James Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-01 with Business & Economics categories.
Ride on the natural partnership between Guerrilla Marketing and Facebook. The synergy between Facebook and Guerrilla Marketing is hard to dismiss or ignore. Guerrillas want the same thing everybody wants, but they don’t have the same means, nor do they believe in excessive marketing budgets. The success of Guerrilla Marketing is apparent: its principles have been taught in leading universities and have been adopted to run countless successful marketing campaigns for businesses since its introduction in 1970s. Facebook, like any other business, is driven to make profits. But their profits are not made from getting people to sign up for Facebook accounts. With some 750 million users and counting, Facebook is irrefutably the leading social media tool of our time. How can one ride on this natural partnership to achieve success? “Guerrilla Facebook Marketing” is packed with practical tips and insights on building Guerrilla marketing strategies in Facebook that can work for any business. Get insights on Facebook’s culture and Guerrilla Marketers’ beliefs, and what these insights mean to your overall marketing strategy. Learn how to use Facebook data to shape your marketing campaign. Understand the unique Rules of Engagement necessary to pull off successful Guerrilla marketing campaigns in Facebook. Boost your knowledge of Facebook features by familiarizing yourself with 25 Facebook-specific Guerrilla weapons. Learn how to generate marketing campaigns by combining Guerrilla weapons in infinite ways. Follow step-by-step instructions on how to create and execute clear, actionable marketing plans and calendars for all kinds of marketing campaigns. Link marketing efforts back to profits by measuring ROI results in tangible ways for your business.
The Guru Guide To Marketing
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Author : Joseph H. Boyett
language : en
Publisher: John Wiley & Sons
Release Date : 2003-02-25
The Guru Guide To Marketing written by Joseph H. Boyett and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-02-25 with Business & Economics categories.
Discusses the newest marketing concepts. The Guru name is synonymous with expert, candid advice. The Guru format provides an easy reference to a wide range ofideas and practices.
College Planning Consultant Business
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Author : Eileen Figure Sandlin
language : en
Publisher: Entrepreneur Press
Release Date : 2013-09-16
College Planning Consultant Business written by Eileen Figure Sandlin and has been published by Entrepreneur Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-16 with Business & Economics categories.
A record 21.6 million students attended American colleges and universities in the fall of 2012. Of those students, the U.S. Census Bureau says, more than 4.4 million were in the 15-19 age bracket, the market primed and ready for the advice dispensed by college consultants. The experts at Entrepreneur zero in on this growing marketing and show education enthusiasts how to turn their passion into profits with a college planning and consultant business.