Helvetica Forever


Helvetica Forever
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Helvetica Forever


Helvetica Forever
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Author : Axel Langer
language : en
Publisher: Lars Muller Publishers
Release Date : 2009

Helvetica Forever written by Axel Langer and has been published by Lars Muller Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Posters categories.


Designed in 1957, the Helvetica font is an icon of Swiss graphic design, which was a model of sober, functional communication throughout the world in the 1950s & 60s. This text retraces Helvetica's 50-year history, compares it to the well-known sans serif fonts of the 20th century, & examines the phenomenon of its unparalleled spread.



Type Matters


Type Matters
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Author : Christopher Scott Wyatt
language : en
Publisher: Parlor Press LLC
Release Date : 2017-09-01

Type Matters written by Christopher Scott Wyatt and has been published by Parlor Press LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-01 with Design categories.


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As If By Chance


As If By Chance
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Author : Kevin Reed Donley
language : en
Publisher: Fulton Books, Inc.
Release Date : 2023-12-21

As If By Chance written by Kevin Reed Donley and has been published by Fulton Books, Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-12-21 with Technology & Engineering categories.


The age of print was begun by Johannes Gutenberg in 1440 in Mainz, Germany. His invention of the mechanized and mass production of print replaced the previous handwriting of the scribes and was a transformative achievement. It was both the product of and a catalyst for far-reaching intellectual, social, and political changes that began during the Renaissance and continued for centuries right up to the present. The age of electronic media was begun by Steve Jobs in 1985 in Cupertino, California. His integration of the elements of desktop publishing--personal computer, page-layout software, page-description language, and laser printer--replaced the previous photomechanical processes of printing and was a transformative achievement. It was both the product of and a catalyst for the intellectual, social, and political changes during the digital revolution that will extend for generations into the future. This book discusses these two bookends in the age of print. It follows the transitions and stages of innovation in printing between the fifteenth and twenty-first centuries and shows how the inventors responsible for this progress are bound together in a chain of revolutionary technical change called disruptive continuity. While the works of Gutenberg and Jobs are separated by more than five centuries, there are striking parallels and differences between these two innovations. They both sparked the quantitative expansion of literacy and the spread of knowledge around the world. However, the emergence of electronic publishing--especially in its present-day social media forms--has brought a vast increase in the consumption of information while also heralding a qualitative transformation that places the tools of wireless and mobile multimedia publishing into the hands of billions of people on earth. Much in the same way that there was a historical lag between Gutenberg's invention and the full impact of printing on the world, so too in our own time, the long-term societal consequences of electronic publishing have yet to be realized.



Helvetica


Helvetica
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Author : Lars Müller
language : en
Publisher: Springer Science & Business Media
Release Date : 2005-01-14

Helvetica written by Lars Müller and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-01-14 with Political Science categories.


An ode to the beloved typeface Helvetica is a sans-serif typeface. It is simple and clean, and commonly seen in advertising, signage, and literature. The R has a curved leg, and the i and j have square dots. The Q has a straight angled tail, and the counterforms inside the O, Q, and C are oval. It is an all-purpose type design that can deliver practically any message clearly and efficiently. It is one of the most popular typefaces of all time. Helvetica: Homage to a Typeface presents 400 examples of Helvetica in action, selected from two diametrically opposed worlds. Superb applications by renowned designers are juxtaposed with an anonymous collection of ugly, ingenious, charming, and hair-raising samples of its use.



Design


Design
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Author : D.J. Huppatz
language : en
Publisher: Bloomsbury Publishing
Release Date : 2019-10-17

Design written by D.J. Huppatz and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-17 with Juvenile Nonfiction categories.


Design is everywhere. It shapes not only our present but also our future. An essential introductory guide, Design: The Key Concepts covers fundamental design concepts: thinking, service, context, interaction, experience, and systems. Each concept is situated within a broad context, enabling the reader to understand design's contemporary practice and its relationship to issues such as new technology, social and economic development, globalization, and sustainability. Concepts are also explained by use of concise, illustrated case studies of contemporary objects, spaces, systems, and methods such as Uber, the iPhone, Kickstarter and IKEA. Chapter summaries and supporting discussion questions make this an engaging and accessible introduction for students and those new to the field. An annotated bibliography provides direction for further reading.



Iconic Designs


Iconic Designs
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Author : Grace Lees-Maffei
language : en
Publisher: Bloomsbury Publishing
Release Date : 2020-01-23

Iconic Designs written by Grace Lees-Maffei and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-01-23 with Art categories.


Iconic Designs is a beautifully designed and illustrated guide to fifty classic 'things' – designs that we find in the city, in our homes and offices, on page and screen, and in our everyday lives. In her introduction, Grace Lees-Maffei explores the idea of iconicity and what makes a design 'iconic', and fifty essays by leading design and cultural critics address the development of each iconic 'thing', its innovative and unique qualities, and its journey to classic status. Subjects range from the late 19th century to the present day, and include the Sydney Opera House, the Post-It Note, Coco Chanel's classic suit, the Sony WalkmanTM, Hello KittyTM, Helvetica, the Ford Model T, Harry Beck's diagrammatic map of the London Underground and the Apple iMac G3. This handsome volume provides a treasure trove of 'stories' that will shed new light on the iconic designs that we use without thinking, aspire to possess, love or hate (or love to hate) and which form part of the fabric of our everyday lives.



Meggs History Of Graphic Design


Meggs History Of Graphic Design
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Author : Philip B. Meggs
language : en
Publisher: John Wiley & Sons
Release Date : 2016-05-10

Meggs History Of Graphic Design written by Philip B. Meggs and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-05-10 with Design categories.


The bestselling graphic design reference, updated for the digital age Meggs' History of Graphic Design is the industry's unparalleled, award-winning reference. With over 1,400 high-quality images throughout, this visually stunning text guides you through a saga of artistic innovators, breakthrough technologies, and groundbreaking developments that define the graphic design field. The initial publication of this book was heralded as a publishing landmark, and author Philip B. Meggs is credited with significantly shaping the academic field of graphic design. Meggs presents compelling, comprehensive information enclosed in an exquisite visual format. The text includes classic topics such as the invention of writing and alphabets, the origins of printing and typography, and the advent of postmodern design. This new sixth edition has also been updated to provide: The latest key developments in web, multimedia, and interactive design Expanded coverage of design in Asia and the Middle East Emerging design trends and technologies Timelines framed in a broader historical context to help you better understand the evolution of contemporary graphic design Extensive ancillary materials including an instructor's manual, expanded image identification banks, flashcards, and quizzes You can't master a field without knowing the history. Meggs' History of Graphic Design presents an all-inclusive, visually spectacular arrangement of graphic design knowledge for students and professionals. Learn the milestones, developments, and pioneers of the trade so that you can shape the future.



Dialogues With Creative Legends And Aha Moments In A Designer S Career


Dialogues With Creative Legends And Aha Moments In A Designer S Career
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Author : David Calvin Laufer
language : en
Publisher: New Riders
Release Date : 2012-12-14

Dialogues With Creative Legends And Aha Moments In A Designer S Career written by David Calvin Laufer and has been published by New Riders this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-14 with Computers categories.


In Dialogues with Creative Legends, you will find answers to some of the perplexing questions talented people confront. From these dialogues emerge a startling range of ideas, from beginning a creative career to developing client relationships, mentoring, and the role of design thinking in society. The author's gradual revelations about the intertwined contributions of creator and patron will resonate with students and practitioners in all the creative professions. This remarkable book explores the role of creativity in commerce and culture. It's a quest for livelihood and meaning that is at once highly personal--and strikingly universal. Come along as the author interviews many of the creative luminaries of the late 20th century, including: Saul Bass, Buckminster Fuller, Paul Rand, Lou Dorfsman, Herb Lubalin, Don Trousdell, Charles & Ray Eames, George Nelson, Massimo Vignelli, Heinz Edelmann, Victor Papanek, and Hermann Zapf.



How To Be A Graphic Designer Without Losing Your Soul 2nd Edition


How To Be A Graphic Designer Without Losing Your Soul 2nd Edition
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Author : Adrian Shaughnessy
language : en
Publisher: Hachette UK
Release Date : 2010-08-30

How To Be A Graphic Designer Without Losing Your Soul 2nd Edition written by Adrian Shaughnessy and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-08-30 with Design categories.


Graphic designers constantly complain that there is no career manual to guide them through the profession. Adrian Shaughnessy draws on a wealth of experience to provide just such a handbook. Aimed at the independent-minded, it addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work and avoid becoming a hired drone working on soulless projects. It offers straight-talking advice on how to establish your design career and suggestions - that you won’t have been taught at college - for running a successful business. This revised edition contains all-new chapters covering professional skills; design thinking; and global trends, including social responsibility, ethics and the rise of digital culture. Also included are interviews with leading designers: Jonathan Barnbrook, Sara De Bondt, Stephen Doyle, Ben Drury, Paul Sahre, Dmitri Siegel, Sophie Thomas and Magnus Voll Mathiassen.



Adrian Frutiger Typefaces


Adrian Frutiger Typefaces
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Author : Heidrun Osterer
language : en
Publisher: Walter de Gruyter
Release Date : 2012-11-05

Adrian Frutiger Typefaces written by Heidrun Osterer and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11-05 with Architecture categories.


The international creation of typefaces after 1950 was decisively influenced by the Swiss type designer Adrian Frutiger. His Univers typeface and the machine-readable font OCR-B, which was adopted as an ISO standard, are milestones, as is his type for the Paris airports, which set new standards for signage types and evolved into the Frutiger typeface. With his corporate types, he helped to define the public profiles of companies such as the Japanese Shiseido line of cosmetics. In all he created some fifty types, including Ondine, Méridien, Avenir, and Vectora. Based on conversations with Frutiger himself and on extensive research in France, England, Germany, and Switzerland, this publication provides a highly detailed and accurate account of the type designer’s artistic development. For the first time, all of his types – from the design phase to the marketing stage – are illustrated and analyzed with reference to the technology and related types. Hitherto unpublished types that were never realized and more than one hundred logos complete the picture.