Type Matters
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Type Matters
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Author : Christopher Scott Wyatt
language : en
Publisher: Parlor Press LLC
Release Date : 2017-09-01
Type Matters written by Christopher Scott Wyatt and has been published by Parlor Press LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-01 with Design categories.
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Type Matters A Comprehensive Guide To Typography For Modern Design
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Author : Pasquale De Marco
language : en
Publisher: Pasquale De Marco
Release Date : 2025-05-16
Type Matters A Comprehensive Guide To Typography For Modern Design written by Pasquale De Marco and has been published by Pasquale De Marco this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-05-16 with Design categories.
Typography is the art of arranging type to make written language legible, readable, and appealing. It involves selecting appropriate typefaces, point sizes, line lengths, line-spacing (leading), and letter-spacing (kerning). Typography also encompasses other aspects of visual design such as the use of space, images, and color. In this comprehensive guide to typography, you will learn everything you need to know to create beautiful and effective typography for both print and digital media. You will learn about the history of typography, the different elements of type, and the principles of good typography. You will also learn how to use typography to create a strong brand identity and how to choose the right typeface for your project. With clear explanations and helpful examples, this book will teach you how to: * Choose the right typeface for your project * Create a strong visual hierarchy * Use typography to create a strong brand identity * Work with grids and layouts * Combine type and images effectively * Use typography for web design, mobile design, and social media Whether you are a graphic designer, a web designer, a marketer, or a student, this book will give you the skills you need to create typography that is both beautiful and effective. Typography is a powerful tool that can be used to communicate your message clearly and effectively. With the right knowledge and skills, you can use typography to create designs that are both visually appealing and easy to read. This book will give you the tools and techniques you need to create typography that will make your designs stand out from the crowd. So what are you waiting for? Start learning typography today! If you like this book, write a review on google books!
L Vy Matters Iii
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Author : Björn Böttcher
language : en
Publisher: Springer
Release Date : 2014-01-16
L Vy Matters Iii written by Björn Böttcher and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-16 with Mathematics categories.
This volume presents recent developments in the area of Lévy-type processes and more general stochastic processes that behave locally like a Lévy process. Although written in a survey style, quite a few results are extensions of known theorems, and others are completely new. The focus is on the symbol of a Lévy-type process: a non-random function which is a counterpart of the characteristic exponent of a Lévy process. The class of stochastic processes which can be associated with a symbol is characterized, various schemes constructing a stochastic process from a given symbol are discussed, and it is shown how one can use the symbol in order to describe the sample path properties of the underlying process. Lastly, the symbol is used to approximate and simulate Levy-type processes. This is the third volume in a subseries of the Lecture Notes in Mathematics called Lévy Matters. Each volume describes a number of important topics in the theory or applications of Lévy processes and pays tribute to the state of the art of this rapidly evolving subject with special emphasis on the non-Brownian world.
Designing Type
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Author : Karen Cheng
language : en
Publisher: Yale University Press
Release Date : 2020-10-20
Designing Type written by Karen Cheng and has been published by Yale University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-20 with Design categories.
The now-classic introduction to designing typography, handsomely redesigned and updated for the digital ageIn this invaluable book, Karen Cheng explains the processes behind creating and designing type, one of the most important tools of graphic design. She addresses issues of structure, optical compensation, and legibility, with special emphasis given to the often-overlooked relationships between letters and shapes in font design. In this second edition, students and professional graphic designers alike will benefit from an expanded discussion of the creative practice of designing type—what designers need to consider, their rationale, and issues of accessibility—in the context of contemporary processes for the digital age.Illustrated with more than 400 diagrams that demonstrate visual principles and letter construction, ranging from informal progress sketches to final type designs and diagrams, this essential guide analyzes a wide range of classic and modern typefaces, including those from many premier type foundries. Cheng’s text covers the history of type, the primary systems of typeface classification, the parts of a letter, and the effects of new technology on design methodology, among many other key topics.
Why Fonts Matter
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Author : Sarah Hyndman
language : en
Publisher: Random House
Release Date : 2016-01-28
Why Fonts Matter written by Sarah Hyndman and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-01-28 with Design categories.
Discover the incredible power of fonts - how they influence your decisions, alter your perceptions, stir your emotions and change how you understand the world. Graphic designer Sarah Hyndman shares her infectious enthusiasm for fonts in this visually inspiring, beautifully designed, immersive and interactive study, including quizzes, tests and case-studies. 'A fascinating insight into how type can influence our feelings, our senses, and even our taste' -- Professor Charles Spence, University of Oxford 'Most books about fonts are written for designers - Sarah brings the power of fonts to everyone' -- Patrick Burgoyne, Editor of Creative Review 'This book is an inspiration' -- ***** Reader review 'Ground-breaking' -- ***** Reader review 'Beautiful and fun! A fantastic read' -- ***** Reader review 'Love this book! Couldn't put it down and read it from cover to cover' -- ***** Reader review 'A really interesting and insightful book' -- ***** Reader review ********************************************************************************************************* We all constantly interact with type in almost every aspect of our lives. But how do fonts affect what we read and influence the choices we make? This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations. Fonts have different personalities that can create trust, mistrust, give you confidence, make things seem easier to do or make a product taste better. They're hidden in plain sight, they trigger memories, associations and multisensory experiences in your imagination. * Fonts can alter the meanings of words right before your very eyes. * See what personalities fonts have, and what they reveal about YOUR personality. * Explore how you respond to fonts emotionally and can make fonts work for your message. * Be amazed that a font has the power to alter the taste of your food. This book is a must-read for anyone interested in typography and graphic design professionally but also a fascinating insight for anyone interested in giving words impact or anyone wanting to know more about how type can be used to influence us.
Homework With Impact
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Author : Andrew B. Jones
language : en
Publisher: Routledge
Release Date : 2021-08-30
Homework With Impact written by Andrew B. Jones and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-08-30 with Education categories.
This book reveals the types of homework activity that are most beneficial to pupils’ attainment and makes sense of the research on homework and how it can be used most effectively. Suggesting ways in which the impact of homework can be improved, this book offers practical ideas, strategies and activities that teachers can implement, trial and adopt in their own classrooms. The guidance in this book is based on over 5 years research and links current evidence from cognitive psychology on retrieval practice, spacing and interleaving to the setting of homework. The book includes the following: suggestions for effective preparation tasks a discussion on metacognition and how this can help pupils revise and complete schoolwork independently an overview of how we can effectively check homework the importance of feedback how schools can support pupils and parents with homework as well as the importance of having a crystal-clear homework policy. This is essential reading for for school leaders and teachers of all subjects, across all phases wanting to ensure that their homework activities have a real impact on pupil’s learning.
Type Matters
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Author : Jim Williams
language : en
Publisher:
Release Date : 2012
Type Matters written by Jim Williams and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Design categories.
This text is a book of tips for everyday use, for all users of typography, from students and professionals to anyone who does any layout design on a computer. The book is arranged into three chapters: an introduction to the basics of typography; headline and display type; and setting text.
Start Something That Matters
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Author : Blake Mycoskie
language : en
Publisher: Doubleday UK
Release Date : 2011
Start Something That Matters written by Blake Mycoskie and has been published by Doubleday UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Business & Economics categories.
Known as the founder of TOMS Shoes and as a contestant on The Amazing Race, Mycoskie uses his experience with TOMS, as well as interviews with leaders of non-profits and corporations, to convey valuable lessons about entrepreneurship, transparency of leadership, and living by one's values.
How You Write Matters
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Author : Pasquale De Marco
language : en
Publisher: Pasquale De Marco
Release Date :
How You Write Matters written by Pasquale De Marco and has been published by Pasquale De Marco this book supported file pdf, txt, epub, kindle and other format this book has been release on with Literary Criticism categories.
In today's world, the ability to write effectively is more important than ever before. Whether you're a student, a business professional, or an aspiring author, the skills you learn in this comprehensive guide will help you communicate your ideas with clarity, impact, and beauty. From mastering the basics of grammar and punctuation to developing your own unique writing style, this book covers everything you need to know to become a confident and effective writer. Along the way, you'll also explore the different types of writing, from creative to technical, and learn how to write for different purposes and audiences. With practical tips, insightful advice, and inspiring examples, this book will help you: * Write with clarity and concision * Organize your thoughts and ideas effectively * Use language that is engaging and persuasive * Avoid common writing mistakes * Develop your own unique writing style You'll also learn how to write for different purposes and audiences, including: * Writing for business and marketing * Writing for the web and social media * Writing creative fiction and nonfiction * Writing academic papers and reports With its comprehensive coverage of the essential elements of effective writing, this book is the perfect resource for anyone who wants to improve their writing skills. So, whether you're just starting out or looking to take your writing to the next level, this book is for you. Let's embark on this journey together and discover the power of the written word. Unlock the secrets of effective writing and unleash your inner storyteller. Learn how to write with clarity, impact, and beauty. From crafting compelling stories to delivering persuasive arguments, this comprehensive guide will equip you with the skills you need to succeed in any writing endeavor. Embark on a journey through the world of words and discover the power of your own voice. With practical tips, insightful advice, and inspiring examples, this book will help you become a confident and effective writer, ready to share your ideas and stories with the world. If you like this book, write a review!
On What Matters
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Author : Derek Parfit
language : en
Publisher: Oxford University Press
Release Date : 2011
On What Matters written by Derek Parfit and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Philosophy categories.
On What Matters is a major work in moral philosophy. It is the long-awaited follow-up to Derek Parfit's 1984 book Reasons and Persons, one of the landmarks of twentieth-century philosophy. Parfit now presents a powerful new treatment of reasons, rationality, and normativity, and a critical examination of three systematic moral theories - Kant's ethics, contractualism, and consequentialism - leading to his own ground-breaking synthetic conclusion. Along the way he discusses a wide range of moral issues, such as the significance of consent, treating people as a means rather than an end, and free will and responsibility. On What Matters is already the most-discussed work in moral philosophy: its publication is likely to establish it as a modern classic which everyone working on moral philosophy will have to read, and which many others will turn to for stimulation and illumination.