High Touch Selling
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High Touch Selling
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Author : John Savage
language : en
Publisher:
Release Date : 1993
High Touch Selling written by John Savage and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with Life insurance agents categories.
High Touch Selling
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Author : J. Savage
language : en
Publisher:
Release Date : 1988
High Touch Selling written by J. Savage and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with categories.
Webtouch Selling
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Author : Hodge
language : en
Publisher: Webtouch, LLC
Release Date : 2012-06
Webtouch Selling written by Hodge and has been published by Webtouch, LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-06 with categories.
Quite simply, webtouch selling is using online meeting software to "virtualize" your sales team, and create a high-touch sales model. WebEx...GoToMeeting...LiveMeeting. You may have heard of these services, and have probably seen several commercials about them. In fact, the chances are high that you have even taken part in or attended an online meeting, webinar, or training already. The true power behind these tools lies in their effectiveness to help increase the lifeblood of any organization...revenue! The webtouch selling suite includes applications for marketing, direct selling, training, support, and instant messaging/presence. What is needed for a webtouch selling model? A computer, an Internet connection, a web browser, and a sales team...that's it! The numbers support one significant fact...if you aren't selling this way, your competition is!
High Tech High Touch Customer Service
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Author : Micah Solomon
language : en
Publisher: AMACOM
Release Date : 2012-05-26
High Tech High Touch Customer Service written by Micah Solomon and has been published by AMACOM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-26 with Business & Economics categories.
Twitter, smartphones, and self-service kiosks are taking over, and tech-savvy business dealings are no longer an advantage--they’re a requirement. With entertaining humor and inarguable logic, author Micah Solomon offers surefire strategies for success by exploring the timelessness of customer service (i.e., what hasn’t changed), the high-tech tools that could give you a customer service advantage, and the systemic social shifts that are changing your customer’s expectations of the way you do business. You’ll learn inside secrets of wildly successful customer service initiatives, from internet startups to venerable brands, and how to turn casual customers into fervent supporters who will spread the word far and wide--online and off. High-Tech, High-Touch Customer Service does this by teaching readers the six major customer trends and what they mean for business; the eight unbreakable rules for social media customer service; how to effectively address online complainers and saboteurs on Yelp, Twitter, TripAdvisor, and other forums; how to understand and leverage the rising power of self-service; and how to build a company culture that breeds stellar customer service.With special features including lessons from the latest newsworthy customer service blunders, you’ll be equipped to retool old-fashioned customer service and turn time-strapped, screen-addicted, value-savvy, and socially engaged critics into fervent loyal customers who help your business thrive.
High Touch Selling
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Author : John Savage
language : en
Publisher: Kaplan Publishing
Release Date : 1986
High Touch Selling written by John Savage and has been published by Kaplan Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1986 with Business & Economics categories.
Selling Luxury
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Author : Robin Lent
language : en
Publisher: John Wiley & Sons
Release Date : 2009-05-27
Selling Luxury written by Robin Lent and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-05-27 with Business & Economics categories.
Selling high-end luxury creations requires a different set of skills than does traditional selling. Clients have high expectations for the service they receive and base their purchasing decisions more on emotion and desire than practical need. Whether you are selling diamond bracelets or sports cars, the key to concluding the sale lies in how well you sell rather than what you sell. In Selling Luxury, Robin Lent and Geneviève Tour explore every component of luxury sales and offer proven, practical strategies for connecting with customers. Rather than sales associates, the luxury market calls for “Sales Ambassadors” who represent the brand with distinction. Sales Ambassadors understand how to connect with customers by discovering their unique motivational desires. This requires a multitude of specialized skills: passion, perseverance, empathy, daring, and curiosity. Through personalized service each and every time, Sales Ambassadors are able to build trust, brand loyalty, and lasting customer relationships. If you want to succeed in the luxury sales universe, Selling Luxury is for you. You’ll pick up the skills and approaches that work everyday in a multitude of situations. You’ll learn how to: Connect emotionally with customers Exceed your customers’ expectations Turn every customer contact into a brand experience Personalize your customer service Learn about customers through observing and discovery Create the desire to purchase Deal positively with customer objections Build a relationship of trust and brand loyalty The universe of luxury is no place for traditional hard-sell tactics. Instead, you have to subtly adapt to your customer in a deeper way. Doing so takes a truly personal touch. Selling Luxury shows you how to develop these skills and make them a key part of your own unique selling style.
Go To Market Strategy
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Author : Lawrence Friedman
language : en
Publisher: Routledge
Release Date : 2012-06-25
Go To Market Strategy written by Lawrence Friedman and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-06-25 with Business & Economics categories.
In this path-breaking new book, best-selling author and leading go-to-market strategist Larry Friedman provides a practical and battle-tested approach for taking products, services, divisions, or even an entire company to market! Drawing on dozens of examples and best-practices across a variety of industries, 'Go To Market Strategy' lays out a clear and actionable blueprint for building a winning go-to-market plan - one that will enable you to do more business, with more customers, more often, and more profitably. In this book you'll find all of the techniques and tools you need to answer today's crucial go-to-market questions: · Which markets offer the best opportunities for profitable growth? · What do my target customers need? How can I do a lot more business with them? · What mix of channels and partners will help me reach and sell to the most customers at the lowest possible cost? · Do I have the right product or solution? How can I create broader customer interest in my offerings? · Do I have a winning value proposition? What would make the 'message' more compelling - and drive more purchasing activity? 'Go To Market Strategy' is not about incremental change. As Friedman points out, it is for executives seeking nothing less than double-digit revenue growth and the slashing of at least 10-15 percent of selling costs - absolutely realistic results that go-to-market innovators have consistently achieved. This book lays out all of the techniques used by the world's top go-to-market leaders, so you too can achieve those kinds of results, and gain a real go-to-market competitive advantage in your markets.
Selling Electronic Media
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Author : Ed Shane
language : en
Publisher: CRC Press
Release Date : 1999-02-17
Selling Electronic Media written by Ed Shane and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-02-17 with Language Arts & Disciplines categories.
"Selling is identifying and satisfying customer needs profitably. Profitable for you, profitable for them." Diane Sutter, President and CEO of Shooting Star Broadcasting , owner of KTAB-TV, Abilene, Texas This is the definition of sales used throughout Ed Shane's comprehensive and timely textbook Selling Electronic Media. This new definition reflects the customer-orientation of today's marketing environment as well as the product-orientation of selling. Today's selling is a win/win proposition, a win for the seller and a win for the customer. Using interviews with industry leaders and reports of their selling experiences, Selling Electronic Media shares insight and practical advice in the basics of selling: · prospecting · qualifying · needs analysis · presentations · answering objections · closing · relationship management Focusing on the merging and converging of electronic media and the need for branding of media at all levels, this highly readable book offers complete coverage of advertising sales for radio, television and cable, plus the new and emerging mass communication technologies, primarily those generated by the Internet. Selling Electronic Media is enhanced with review highlights and discussion points and illustrated throughout with visuals used by media outlets to market commercials and their audience reach. Students pursuing sales and marketing careers in electronic media and professionals wishing to reinforce their understanding of the merging and converging media environment will find what they need in the pages of this book.
High Tech High Touch
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Author :
language : pt
Publisher: Editora Cultrix
Release Date :
High Tech High Touch written by and has been published by Editora Cultrix this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
Why Buy The Cow
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Author : Subrah S. Iyar
language : en
Publisher: Lulu.com
Release Date : 2007-12-01
Why Buy The Cow written by Subrah S. Iyar and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-12-01 with Computers categories.
How the revolution in on-demand software applications - available over the Web - is powering the new knowledge economy. By Subrah S. Iyar, co-Founder and General Manager of WebEx.