Holy Mavericks
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Holy Mavericks
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Author : Shayne Lee
language : en
Publisher: NYU Press
Release Date : 2009-04
Holy Mavericks written by Shayne Lee and has been published by NYU Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-04 with Religion categories.
Joel Osteen, Paula White, T. D. Jakes, Rick Warren, and Brian McLaren pastor some the largest churches in the nation, lead vast spiritual networks, write best-selling books, and are among the most influential preachers in American Protestantism today. Spurred by the phenomenal appeal of these religious innovators, sociologist Shayne Lee and historian Phillip Luke Sinitiere investigate how they operate and how their style of religious expression fits into America’s cultural landscape. Drawing from the theory of religious economy, the authors offer new perspectives on evangelical leadership and key insights into why some religious movements thrive while others decline. Holy Mavericks provides a useful overview of contemporary evangelicalism while emphasizing the importance of "supply-side thinking" in understanding shifts in American religion. It reveals how the Christian world hosts a culture of celebrity very similar to the secular realm, particularly in terms of marketing, branding, and publicity. Holy Mavericks reaffirms that religion is always in conversation with the larger society in which it is embedded, and that it is imperative to understand how those religious suppliers who are able to change with the times will outlast those who are not.
Brand New Theology
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Author : McGee, Paula L.
language : en
Publisher: Orbis Books
Release Date : 2017-03-16
Brand New Theology written by McGee, Paula L. and has been published by Orbis Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-03-16 with Religion categories.
Spirit Cure
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Author : Joseph W. Williams
language : en
Publisher: Oxford University Press
Release Date : 2013-02-14
Spirit Cure written by Joseph W. Williams and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-14 with Medical categories.
Joseph W. Williams examines the changing healing practices of pentecostals in the United States over the past 100 years, from the early believers to the later generations of pentecostals and their charismatic successors.
Authentictm
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Author : Sarah Banet-Weiser
language : en
Publisher: NYU Press
Release Date : 2012-11-26
Authentictm written by Sarah Banet-Weiser and has been published by NYU Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11-26 with Social Science categories.
A stimulating, smart book on what it means to live in a brand culture Brands are everywhere. Branding is central to political campaigns and political protest movements; the alchemy of social media and self-branding creates overnight celebrities; the self-proclaimed “greening” of institutions and merchant goods is nearly universal. But while the practice of branding is typically understood as a tool of marketing, a method of attaching social meaning to a commodity as a way to make it more personally resonant with consumers, Sarah Banet-Weiser argues that in the contemporary era, brands are about culture as much as they are about economics. That, in fact, we live in a brand culture. AuthenticTM maintains that branding has extended beyond a business model to become both reliant on, and reflective of, our most basic social and cultural relations. Further, these types of brand relationships have become cultural contexts for everyday living, individual identity, and personal relationships—what Banet-Weiser refers to as “brand cultures.” Distinct brand cultures, that at times overlap and compete with each other, are taken up in each chapter: the normalization of a feminized “self-brand” in social media, the brand culture of street art in urban spaces, religious brand cultures such as “New Age Spirituality” and “Prosperity Christianity,”and the culture of green branding and “shopping for change.” In a culture where graffiti artists loan their visions to both subway walls and department stores, buying a cup of “fair-trade” coffee is a political statement, and religion is mass-marketed on t-shirts, Banet-Weiser questions the distinction between what we understand as the “authentic” and branding practices. But brand cultures are also contradictory and potentially rife with unexpected possibilities, leading AuthenticTM to articulate a politics of ambivalence, creating a lens through which we can see potential political possibilities within the new consumerism.
Homespun Gospel
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Author : Todd M. Brenneman
language : en
Publisher: Oxford University Press
Release Date : 2014
Homespun Gospel written by Todd M. Brenneman and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with Religion categories.
Through an examination of the literary works of popular ministers Max Lucado, Rick Warren, and Joel Osteen, Todd M. Brenneman offers insight into a previously unexplored aspect of American evangelical identity: sentimentality.
Global And Local Televangelism
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Author : P. Thomas
language : en
Publisher: Springer
Release Date : 2012-07-30
Global And Local Televangelism written by P. Thomas and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-07-30 with Performing Arts categories.
An exploration of the many faces of televangelism in our world today, including Christian, Islamic and Hindu. The collection analyses the correspondences and major differences between global and local televangelism, focusing on the main individuals involved in televangelism, their practices and the social and cultural impact of their ministries.
The Worship Mall
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Author : Bryan D. Spinks
language : en
Publisher: Church Publishing, Inc.
Release Date : 2011-02-01
The Worship Mall written by Bryan D. Spinks and has been published by Church Publishing, Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-02-01 with Religion categories.
Religion today is in competition with the leisure and entertainment industries. Gen Y, the postmodern generation, is open to spirituality; but most of todays young adults have not been born into faith communities where they feel any lasting allegiance. Studies suggest that for the young, belief in God is an optional matter, a virtual consumer choice. As a result, different trends in worship and worship styles are offered by different churches to suit lifestyles, attitudes, and personal taste.
Branding Bhakti
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Author : Nicole Karapanagiotis
language : en
Publisher: Indiana University Press
Release Date : 2021-04-06
Branding Bhakti written by Nicole Karapanagiotis and has been published by Indiana University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-06 with Religion categories.
How do religious groups reinvent themselves in order to attract new audiences? How do they rebrand their messages and recast their rituals in order to make their followers more diverse? In Branding Bhakti, Nicole Karapanagiotis considers the new branding of the Hare Krishna Movement, or the International Society for Krishna Consciousness (ISKCON). Known primarily for their orange robes, shaved heads, ecstatic dancing on the streets, and exuberant Hindu-style temple worship, many contemporary ISKCON groups are radically reinventing their public presentation and their style of worship in order to attract a global audience to their movement. Karapanagiotis explores their innovative and complex approaches in both the United States and India by following three new ISKCON brands aimed at gathering new followers. Each is led by a world-renowned ISKCON guru and his global disciples, and each is promoted through a mix of digital and social media and the construction of an innovative "worship-scape." These new spaces trade ISKCON's traditional temples for corporate work-life balance programs, posh yoga studios, urban spiritual lounges, edgy mantra clubs/lofts, and rural meditative retreat facilities. Branding Bhakti not only investigates the methods the ISKCON movement uses to position itself for growth but also highlights devotees' painful and complicated struggles as they work to transform their shrinking, sectarian movement into one with global religious appeal.
American Televangelism And Participatory Cultures
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Author : Denis J. Bekkering
language : en
Publisher: Springer
Release Date : 2018-10-12
American Televangelism And Participatory Cultures written by Denis J. Bekkering and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-12 with Social Science categories.
This book examines unintended participatory cultures and media surrounding the American televangelists Robert Tilton and Tammy Faye Bakker-Messner. It brings to light heavily ironic fan followings; print, audio, and video projects; public access television parodies; and other comedic participatory practices associated with these controversial preachers from the 1980s onwards. For Tilton’s ministry, some of these activities and artifacts would prove irksome and even threatening, particularly an analog video remix turned online viral sensation. In contrast, Bakker-Messner’s “campy” fans – gay men attracted to her “ludicrous tragedy” – would provide her unexpected opportunities for career rehabilitation. Denis J. Bekkering challenges “supply-side” religious economy and branding approaches, suggestions of novelty in religion and “new” media studies, and the emphasis on sincere devotion in research on religion and fandom. He also highlights how everyday individuals have long participated in public negotiations of Christian authenticity through tongue-in-cheek play with purported religious “fakes.”
Religion And The Marketplace In The United States
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Author : Jan Stievermann
language : en
Publisher: Oxford University Press
Release Date : 2015-02-12
Religion And The Marketplace In The United States written by Jan Stievermann and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-12 with Religion categories.
Alexis de Tocqueville once described the national character of Americans as one question insistently asked: "How much money will it bring in?" G.K. Chesterton, a century later, described America as a "nation with a soul of a church." At first glance, the two observations might appear to be diametrically opposed, but this volume shows the ways in which American religion and American business overlap and interact with one another, defining the US in terms of religion, and religion in terms of economics. Bringing together original contributions by leading experts and rising scholars from both America and Europe, the volume pushes this field of study forward by examining the ways religions and markets in relationship can provide powerful insights and open unseen aspects into both. In essays ranging from colonial American mercantilism to modern megachurches, from literary markets to popular festivals, the authors explore how religious behavior is shaped by commerce, and how commercial practices are informed by religion. By focusing on what historians often use off-handedly as a metaphor or analogy, the volume offers new insights into three varieties of relationships: religion and the marketplace, religion in the marketplace, and religion as the marketplace. Using these categories, the contributors test the assumptions scholars have come to hold, and offer deeper insights into religion and the marketplace in America.