How To Develop And Promote Successful Seminars And Workshops
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How To Develop And Promote Successful Seminars And Workshops
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Author : Howard L. Shenson
language : en
Publisher: Wiley
Release Date : 1990-09-18
How To Develop And Promote Successful Seminars And Workshops written by Howard L. Shenson and has been published by Wiley this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990-09-18 with Business & Economics categories.
A complete guide to succeeding in today's burgeoning seminar business--from developing a program and market testing, to pricing, promotion, advertising, and more! How to Develop & Promote Successful Seminars & Workshops The adult education business--seminars, workshops, classes, conferences--is one of the fastest growing industries in the country and, for many, extremely profitable. Now, Howard Shenson shares proven-effective, research-based strategies responsible for filling more than one million seminar seats, to allow anyone with marketable knowledge to succeed in the seminar business. You'll learn: * How to select a marketable subject and test market any seminar for about $1,000 or less * How to develop a dynamic program and effective program materials * How to create a powerful, registration producing marketing strategy and design winning promotional materials * How to assess promotional effectiveness and fine-tune marketing to increase sales * How to evaluate and choose where and when to conduct your seminar or workshop * How to select hotel and conference facilities * How to price your program to ensure maximum registrations/profitability * How to develop or obtain program materials and how to add to your profits through back-of-the-room sales of products and services * How to creatively select and rent mailing lists, and maximize your direct mail response while reducing marketing expense
Successful Seminar Selling
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Author : Phil Calvert
language : en
Publisher: How To Books Ltd
Release Date : 2004
Successful Seminar Selling written by Phil Calvert and has been published by How To Books Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Business & Economics categories.
CONTENTS: Part 1 - Successful Seminar Selling - How To Plan, Prepare and Market Your Events 1.1 Problems Facing Small Businesses 1.2 The Need to Change and Adapt 1.3 The Benefits of Seminar selling 1.4 Planning Your Seminars and Workshops 1.5 The Golden Rules of Marketing Your Seminars 1.6 Offline and online marketing and promotion 1.7 How to Dramatically Increase Your Profits from Seminars 1.8 How to Create Information-Based Products - Quickly Part 2 - Getting Your Business Message Across with Impact, Power and Authority 2.1 Presentation is Everything 2.2 Confidence 2.3 Clarity 2.4 Conviction 2.5 Connection Part 3 - What Happens Next? 3.1 Getting Feedback 3.2 Following Up Afterwards to Maximize Sales and Profits. Some Final Thoughts.
Successful Seminar Selling
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Author : Philip Calvert
language : en
Publisher: Independently Published
Release Date : 2019-10-17
Successful Seminar Selling written by Philip Calvert and has been published by Independently Published this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-17 with categories.
Are you considering using seminars, workshops and live marketing events to attract new clients - but don't know how to get started? Successful Seminar Selling from Live Marketing expert and Professional Speaker Philip Calvert, is the ultimate guide to boosting sales and profits through seminars and workshops. This practical and comprehensive book has been completely revised and updated from its original acclaimed edition, and reveals the secrets of how small businesses and sales teams can dramatically increase sales and profits by hosting their own seminars, workshops, live demonstrations and networking events. When you get your copy today, you'll discover: Why seminars and workshops are key to substantial growth for small businesses and organisations How to plan, promote and market your events using both traditional marketing and exciting new social media techniques How to find hundreds of new prospects and achieve conversion rates at your seminars and live marketing events approaching 100 per cent How to niche your seminars to achieve the highest levels of attendance and profitability How and when to charge for your seminars How to present and get your message across with clarity, confidence and conviction Proven presentation skills and techniques for seminar hosts How to build instant rapport with your seminar delegates How to create significant new income streams from your seminars and events through eBooks and digital products ...and much, much more. Packed with real-life examples of how small businesses can benefit from hosting their own seminars and promotional events, this book both informs, educates and inspires. If you read just one sales and marketing book this year, make it Successful Seminar Selling! Click Order and get your copy today.
The Complete Guide To Running Successful Workshops Seminars Everything You Need To Know To Plan Promote And Present A Conference Explained Simply
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Author : Kristie Lorette
language : en
Publisher:
Release Date : 2014-07-21
The Complete Guide To Running Successful Workshops Seminars Everything You Need To Know To Plan Promote And Present A Conference Explained Simply written by Kristie Lorette and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-21 with Business & Economics categories.
How To Create And Market A Successful Seminar Or Workshop
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Author : Howard L. Shenson
language : en
Publisher: Consultants Library
Release Date : 1987
How To Create And Market A Successful Seminar Or Workshop written by Howard L. Shenson and has been published by Consultants Library this book supported file pdf, txt, epub, kindle and other format this book has been release on 1987 with Social Science categories.
How To Develop And Promote Successful Seminars And Workshops
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Author : Howard L. Shenson
language : en
Publisher: Wiley
Release Date : 1990
How To Develop And Promote Successful Seminars And Workshops written by Howard L. Shenson and has been published by Wiley this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Business & Economics categories.
A complete guide to succeeding in today's burgeoning seminarbusiness--from developing a program and market testing, to pricing,promotion, advertising, and more! How to Develop & PromoteSuccessful Seminars & Workshops The adult educationbusiness--seminars, workshops, classes, conferences--is one of thefastest growing industries in the country and, for many, extremelyprofitable. Now, Howard Shenson shares proven-effective,research-based strategies responsible for filling more than onemillion seminar seats, to allow anyone with marketable knowledge tosucceed in the seminar business. You'll learn: * How to select a marketable subject and test market any seminarfor about $1,000 or less * How to develop a dynamic program and effective programmaterials * How to create a powerful, registration producing marketingstrategy and design winning promotional materials * How to assess promotional effectiveness and fine-tune marketingto increase sales * How to evaluate and choose where and when to conduct your seminaror workshop * How to select hotel and conference facilities * How to price your program to ensure maximumregistrations/profitability * How to develop or obtain program materials and how to add to yourprofits through back-of-the-room sales of products andservices * How to creatively select and rent mailing lists, and maximizeyour direct mail response while reducing marketing expense
How To Make It Big In The Seminar Business
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Author : Paul Karasik
language : en
Publisher: McGraw Hill Professional
Release Date : 2004-12-21
How To Make It Big In The Seminar Business written by Paul Karasik and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-12-21 with Business & Economics categories.
How to Make It Big in the Seminar Business is considered must have reading among consultants, speakers, and seminar leaders. Fully updated and revised, this new edition is packed with insider tips on determining fees, marketing, scheduling, presentation technologies, and much more. It features new chapters on using the Web and other new technologies to deliver seminars; marketing on the Web; developing coaching services in conjunction with seminars; and E-mail newsletters. Readers get a fully updated and expanded directory--listing the names, addresses, and telephone numbers for hundreds of public seminar companies, corporate training companies, speakers bureaus, and seminar websites.
Successful Seminar Selling For Financial Advisers
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Author : Philip Calvert
language : en
Publisher:
Release Date : 2019-10-18
Successful Seminar Selling For Financial Advisers written by Philip Calvert and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-18 with categories.
Are you an IFA, financial adviser, wealth manager or financial planning professional looking to attract high quality new clients through seminars, workshops and events - but don't know where to start? Successful Seminar Selling for Financial Advisers is the blueprint for Financial Planners, Wealth Managers, Mortgage Brokers, RIAs, IFAs and professional Financial Advisers who are looking to attract profitable new leads and clients from seminars, workshops, client events and live marketing opportunities. This practical and comprehensive book reveals the secrets of how IFA, financial advice and financial planning businesses can dramatically increase profits by hosting their own seminars, workshops, live demonstrations and networking events. When you get your copy today, you'll discover: Why seminars and workshops are key to substantial growth for small financial adviser businesses How to plan, promote and market your events using both traditional marketing and exciting new digital marketing and social media techniques How to find hundreds of new prospects and achieve conversion rates at your seminars and live marketing events approaching 100 per cent. We reveal step-by-step how one financial adviser in the UK regularly got conversion rates at his seminars near 100 per cent How to niche your seminars to achieve the highest levels of attendance and profitability How and when to charge for your seminars How to present and get your message across with clarity, confidence and conviction Proven presentation skills and techniques for financial adviser seminar hosts How to build instant rapport with your seminar delegates How to create significant new income streams from your seminars and events through eBooks and digital products ....and much, much more - including a special chapter looking behind the scenes of a financial adviser's client seminar from the perspective of a mystery seminar shopper. It's a real eye-opener... Packed with real-life examples of how financial advisor businesses can benefit from hosting their own seminars and promotional events, this book both informs, educates and inspires. If you are a financial planning professional looking to read just one sales and marketing book this year, make it this one! Order your copy now...
The Trainer S Toolbox
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Author : Margit E Macchia
language : en
Publisher: Stairway Press
Release Date : 2018-09-25
The Trainer S Toolbox written by Margit E Macchia and has been published by Stairway Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-25 with categories.
The Trainer's Toolbox is a working tool that every seminar leader and trainer can use for creating and presenting their own workshops with ease and with proven knowledge that actually works.
Get Your Money Where Your Mouth Is
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Author : David R. Portney
language : en
Publisher: Kallisti Publishing
Release Date : 2009
Get Your Money Where Your Mouth Is written by David R. Portney and has been published by Kallisti Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Language Arts & Disciplines categories.
Get Your Money Where Your Mouth Is is about one thing and one thing only: how to bring in a flood of new customers or interest into your business, profession, or passion so you can put a ton of money into your bank account and cash into your pocket. If money and attention are not your things, then you might want to stop reading right now because David Portney is going to show you exactly how to get both in the fastest, easiest, and most fun way possible--by delivering seminars and speaking in public.