Integrating Ai Driven Technologies Into Service Marketing Vol 2

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Integrating Ai Driven Technologies Into Service Marketing
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Author : Nadda, Vipin
language : en
Publisher: IGI Global
Release Date : 2024-08-29
Integrating Ai Driven Technologies Into Service Marketing written by Nadda, Vipin and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-08-29 with Computers categories.
In an era marked by rapid technological advancements and the increasing integration of artificial intelligence (AI) into various sectors, the intersection of AI technologies with service marketing stands as a pivotal frontier. It is essential to explore the intricate nexus between AI technologies and service marketing strategies. Integrating AI-Driven Technologies Into Service Marketing elucidates the transformative impact of AI on key facets of service marketing, ranging from customer engagement and relationship management to market segmentation and product customization. It underscores the imperative for stakeholders in emerging economies to harness the power of AI technologies in crafting innovative and adaptive service marketing strategies. The book navigates the complexities of AI adoption while offering pragmatic recommendations for fostering responsible and inclusive AI-driven service marketing ecosystems. Covering topics such as customer engagement, influencer marketing, and sentiment analysis, this book is an excellent resource for scholars, researchers, educators, business professionals, managers, academicians, postgraduate students, and more.
Integrating Ai Driven Technologies Into Service Marketing Vol 2
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Author : Vipin Nadda
language : en
Publisher: Integrating AI-Driven Technologies Into Service Marketing
Release Date : 2024-08-29
Integrating Ai Driven Technologies Into Service Marketing Vol 2 written by Vipin Nadda and has been published by Integrating AI-Driven Technologies Into Service Marketing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-08-29 with Business & Economics categories.
Strengthening Human Relations In Organizations With Ai
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Author : Ahmed, Ezaz
language : en
Publisher: IGI Global
Release Date : 2025-03-20
Strengthening Human Relations In Organizations With Ai written by Ahmed, Ezaz and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-03-20 with Business & Economics categories.
Artificial intelligence (AI) is playing a crucial role in addressing widespread skills and labor shortages affecting most industries around world. Organizations are also seeking help from AI to improve their recruitment and retention policies, which can help acquiring a more diverse and empowered workforce equipped with innovative skills and training. Most of the organizations are also adopting AI to improve productivity of customer service officers, offer a better personalized experience for their customers and employees, and streamline processes pertaining to finding information and addressing frequently asked questions by workers and consumers. Therefore, organizations are actively investing in exploring AI and its future application. Strengthening Human Relations in Organizations With AI addresses social, political, ethical, technical, and many other challenges surfacing due to wide spread of AI adoption impacting organizations facing the new challenges of AI adoption and how they can proactively overcome the challenges. It explains the impact of this disruptive technology on our personal and professional lives and how AI may unfold the future of our planet. Covering topics such as employee engagement, ethical governance, and content development, this book is an excellent resource for industry leaders, human resource managers, organizational executives, policymakers, professionals, researchers, scholars, academicians, and more.
Ai Innovations In Service And Tourism Marketing
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Author : Nadda, Vipin
language : en
Publisher: IGI Global
Release Date : 2024-08-01
Ai Innovations In Service And Tourism Marketing written by Nadda, Vipin and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-08-01 with Business & Economics categories.
The use of artificial intelligence (AI) in service and tourism marketing has revolutionized the industry by personalizing customer experiences and optimizing operational efficiency. AI-driven tools analyze vast amounts of data to understand customer preferences, enabling businesses to offer tailored recommendations and promotions. AI-powered marketing campaigns can adapt in real-time, ensuring messages resonate with the right audience. AI Innovations in Service and Tourism Marketing discusses cutting-edge innovations in the use of AI technologies in service and tourism marketing. It explains how to harness these technologies to enhance customer experience and drive engagement. Covering topics such as automation, chatbots, and operational efficiency, this book is an excellent resource for managers, marketing professionals, business leaders, researchers, academicians, educators, and postgraduate students.
Revolution With Generative Ai Trends And Techniques
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Author : N Gayathri
language : en
Publisher: Springer Nature
Release Date : 2025-07-21
Revolution With Generative Ai Trends And Techniques written by N Gayathri and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-07-21 with Computers categories.
This book delves into the exciting and rapidly evolving world of generative artificial intelligence (AI) and its profound impact on various industries and domains. This comprehensive book brings together leading experts and researchers to explore the cutting-edge advancements, applications, and implications of generative AI technologies. It provides an in-depth exploration of generative AI, which encompasses a range of techniques such as generative adversarial networks (GANs), recurrent neural networks (RNNs), and transformer models like GPT-3. It examines how these technologies enable machines to generate content, including text, images, audio, and more, that closely mimics human creativity and intelligence. The book's multidisciplinary approach allows it to cater to a wide range of readers with varying levels of expertise and interests in generative AI.
Ai In Marketing Sales And Service
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Author : Peter Gentsch
language : en
Publisher: Springer
Release Date : 2018-10-22
Ai In Marketing Sales And Service written by Peter Gentsch and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-22 with Computers categories.
AI and Algorithmics have already optimized and automated production and logistics processes. Now it is time to unleash AI on the administrative, planning and even creative procedures in marketing, sales and management. This book provides an easy-to-understand guide to assessing the value and potential of AI and Algorithmics. It systematically draws together the technologies and methods of AI with clear business scenarios on an entrepreneurial level. With interviews and case studies from those cutting edge businesses and executives who are already leading the way, this book shows you: how customer and market potential can be automatically identified and profiled; how media planning can be intelligently automated and optimized with AI and Big Data; how (chat)bots and digital assistants can make communication between companies and consumers more efficient and smarter; how you can optimize Customer Journeys based on Algorithmics and AI; and how to conduct market research in more efficient and smarter way. A decade from now, all businesses will be AI businesses – Gentsch shows you how to make sure yours makes that transition better than your competitors.
The Ai Metaverse Revolution
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Author : Jeetesh Kumar
language : en
Publisher: Emerald Group Publishing
Release Date : 2025-06-06
The Ai Metaverse Revolution written by Jeetesh Kumar and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-06-06 with Business & Economics categories.
This work offers readers a roadmap for navigating this technological revolution, positioning AI and the Metaverse as essential components of future-proof business strategy.
Proceedings Of International Conference On Next Generation Communication And Computing
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Author : Devendra Kumar Sharma
language : en
Publisher: Springer Nature
Release Date : 2025-07-15
Proceedings Of International Conference On Next Generation Communication And Computing written by Devendra Kumar Sharma and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-07-15 with Technology & Engineering categories.
This book presents high-quality papers from the International Conference on Next-Generation Communication and Computing (NGCCOM 2024). It discusses the latest technological trends and advances in major research areas such as 5G and Beyond, Internet of Things (IoT), wireless communications, optical communication, signal processing, image processing, big data, cloud computing, intelligent computing, artificial intelligence and sensor network applications. This book includes the contributions of national and international scientists, researchers and engineers from both academia and the industry. The contents of this book will be useful to researchers, professionals and students alike.
Frontier Computing Volume 2
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Author : Jason C. Hung
language : en
Publisher: Springer Nature
Release Date : 2025-02-21
Frontier Computing Volume 2 written by Jason C. Hung and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-02-21 with Technology & Engineering categories.
This book covers issues of computer science, application on cloud computing, information security and describes applications of frontier computing. Frontier Computing conference aims at providing an open forum to reach a comprehensive understanding to the recent advances and emergence in information technology, science, and engineering, with the themes in the scope of Communication Network, Business Intelligence and Knowledge Management, Web Intelligence, and any related fields that prompt the development of information technology. Articles cover a wide spectrum of topics: database and data mining, networking and communications, web and internet of things, embedded system, soft computing, social network analysis, security and privacy, optics communication, and ubiquitous/pervasive computing. Many papers have shown their great academic potential and value, and in addition, indicate promising directions of research in the focused realm of this conference series. Readers who will benefit from this comprehensive overview of the latest in information technology include students, researchers, and industry professionals in the fields of cloud computing, internet of things, machine learning, information security, multimedia systems, information technology, and so on. The book also serves as a comprehensive overview for young investigators looking to start a new research program.
Strategic Workforce Reskilling In Service Marketing
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Author : J Nair, Arjun
language : en
Publisher: IGI Global
Release Date : 2025-04-17
Strategic Workforce Reskilling In Service Marketing written by J Nair, Arjun and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-04-17 with Business & Economics categories.
In the contemporary landscape, there is a critical nexus of service marketing innovation, workforce upskilling, and ethical business paradigms. The domain where marketing innovation intersects sustainability and corporate ethics is underexplored. Enterprises can adopt avant-garde strategies, such as voice search technology, to enhance service provision, while advancing sustainability and corporate social responsibility (CSR). However, voice search technology remains an under-researched area, particularly its ramifications for workforce reskilling and its capacity to transform service marketing dynamics. Strategic Workforce Reskilling in Service Marketing paves the way for novel academic inquiry and theoretical elaboration in an era of rapidly evolving technological paradigms. Through a synthesis of theoretical frameworks and empirical case studies, it offers profound insights into the confluence of technology, reskilling, and responsible corporate practices. Covering topics such as employee retention, gamified training, and environmental awareness, this book is an excellent resource for business leaders, marketing practitioners, human resources professionals, policymakers, researchers, academicians, and more.