International Journal Of Online Marketing Vol 3 Iss 2
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International Journal Of Online Marketing Vol 3 Iss 2
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Author : El-Gohary
language : en
Publisher: IGI Publishing
Release Date : 2013-05
International Journal Of Online Marketing Vol 3 Iss 2 written by El-Gohary and has been published by IGI Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05 with categories.
International Journal Of Online Marketing
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Author : Hatem El-Gohary
language : en
Publisher: IGI Publishing
Release Date : 2012-01-01
International Journal Of Online Marketing written by Hatem El-Gohary and has been published by IGI Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-01-01 with Business & Economics categories.
International Journal Of Online Marketing Ijom Volume 3
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Author : Hatem El-Gohary
language : en
Publisher:
Release Date : 2013
International Journal Of Online Marketing Ijom Volume 3 written by Hatem El-Gohary and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with categories.
Mobile Commerce Concepts Methodologies Tools And Applications
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Author : Management Association, Information Resources
language : en
Publisher: IGI Global
Release Date : 2017-06-19
Mobile Commerce Concepts Methodologies Tools And Applications written by Management Association, Information Resources and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-19 with Business & Economics categories.
In the era of digital technology, business transactions and partnerships across borders have become easier than ever. As part of this shift in the corporate sphere, managers, executives, and strategists across industries must acclimate themselves with the challenges and opportunities for conducting business. Mobile Commerce: Concepts, Methodologies, Tools, and Applications provides a comprehensive source of advanced academic examinations on the latest innovations and technologies for businesses. Including innovative studies on marketing, mobile commerce security, and wireless handheld devices, this multi-volume book is an ideal source for researchers, scholars, business executives, professionals, and graduate-level students.
International Journal Of Software Science And Computational Intelligence Vol 3 Iss 2
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Author : John Wang
language : en
Publisher: IGI Publishing
Release Date : 2011
International Journal Of Software Science And Computational Intelligence Vol 3 Iss 2 written by John Wang and has been published by IGI Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Computational intelligence categories.
Wine Positioning
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Author : Pierre Mora
language : en
Publisher: Springer
Release Date : 2015-11-27
Wine Positioning written by Pierre Mora and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-27 with Business & Economics categories.
This book introduces readers to the concept and implementation of positioning techniques in the context of the wine industry. Featuring 30 case studies on brands and wine regions around the world - all based on the same principles - it presents a successful, cutting-edge strategy for the marketing of wine. Rather than focusing on a small group of elitist appellations, the Grand Crus universe and a handful of star brands, the book addresses the real, day-to-day wine world. In light of globalization, it introduces state-of-the-art wine positioning techniques, with an emphasis on the identity, segmentation and positioning of wine appellations and wine brands. In its analysis of wine appellation models, the book examines local parameters like geology, history and wine growing techniques; compares facts, figures and actors; analyzes the signals that are being sent to the market and presents a range of key factors for success. Similarly, the wine brands models are analyzed on the basis of their respective brand identity and apparent marketing policy. In the book’s final part, it summarizes recent developments in wine marketing, including the growing importance of wine brands as new territories in the global vineyard, and the role of appellations as the essence of cultural diversity.
Icasdmbw 2022
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Author : Mangesh M Ghonge
language : en
Publisher: European Alliance for Innovation
Release Date : 2023-02-28
Icasdmbw 2022 written by Mangesh M Ghonge and has been published by European Alliance for Innovation this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-28 with Technology & Engineering categories.
In today’s complicated environment, strategic organizational decision-making is a dynamic process marked by a high degree of uncertainty. It is anticipated that the technological potential of artificial intelligence (AI) will provide additional support, but research in this area is still in its early stages. Nonetheless, because the technology is intended to perform functions beyond those of traditional machines, the implications for the division of work and the defining of roles established in the current human–machine relationship are being explored with more awareness. Taking this into consideration ICASDMBW-2022 was flourishingly organized on Dec 16-17, 2022 at Rukmini Devi Institute of Advanced Studies, Delhi. The conference was organized with the purpose to see the applications of AI in the business world and management decision-making. More than 100 participants from around the world participated in the conference and shared their insights, and research ideas relevant to the theme of the conference. We are pleased to inform you that, following careful evaluation, the conference panel has chosen 21 excellent papers from the submissions and assembled them into the proceedings. The following themes are included in the proceedings, although they are not restricted to AI in Human Resources, AI in Finance, AI in Education, AI in Marketing, Statistical analysis, etc. Each manuscript has undergone thorough review and editing in order to ensure that it satisfies publication standards.
International Journal Of Software Science And Computational Intelligence
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Author : Yingxu Wang
language : en
Publisher: IGI Publishing
Release Date : 2011
International Journal Of Software Science And Computational Intelligence written by Yingxu Wang and has been published by IGI Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Artificial intelligence categories.
E Business In The 21st Century Essential Topics And Studies Second Edition
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Author : Jun Xu
language : en
Publisher: World Scientific
Release Date : 2021-02-04
E Business In The 21st Century Essential Topics And Studies Second Edition written by Jun Xu and has been published by World Scientific this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-04 with Computers categories.
In the world of internet, wide adoption of computing devices dramatically reduces storage costs with easy access to huge amount of data, thus posing benefits and challenges to e-business amongst organizations.This unique compendium covers current status and practices of e-business among organizations, their challenges and future directions. It also includes studies of different perspectives and markets of e-business.The must-have volume will be a good reference text for professionals and organizations who are updating their e-business knowledge/skills and planning their e-business initiatives.
Emerging Trends And Technologies In Advertisement Management In 21st Century
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Author : Dr.Anukrati Sharma, Amit Mathur, Dr. O.P. Rishi
language : en
Publisher: Archers & Elevators Publishing House
Release Date :
Emerging Trends And Technologies In Advertisement Management In 21st Century written by Dr.Anukrati Sharma, Amit Mathur, Dr. O.P. Rishi and has been published by Archers & Elevators Publishing House this book supported file pdf, txt, epub, kindle and other format this book has been release on with Antiques & Collectibles categories.