Is Food Marketing Making Us Fat
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Is Food Marketing Making Us Fat A Multi Disciplinary Review
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Author : Pierre Chandon
language : en
Publisher:
Release Date : 2017
Is Food Marketing Making Us Fat A Multi Disciplinary Review written by Pierre Chandon and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017 with categories.
Whereas everyone recognizes that increasing obesity rates worldwide are driven by a complex set of interrelated factors, the marketing actions of the food industry are often singled out as one of the main culprits. But how exactly is food marketing making us fat? To answer this question, we review evidence provided by studies in marketing, nutrition, psychology, economics, food science, and related disciplines that have examined the links between food marketing and energy intake but have remained largely disconnected. Starting with the most obtrusive and most studied marketing actions, we explain the multiple ways in which food prices (including temporary price promotions) and marketing communication (including branding and nutrition and health claims) influence consumption volume. We then study the effects of less conspicuous marketing actions which can have powerful effects on eating behavior without being noticed by consumers. We examine the effects on consumption of changes in the food's quality (including its composition, nutritional and sensory properties) and quantity (including the range, size and shape of the packages and portions in which it is available). Finally, we review the effects of the eating environment, including the availability, salience and convenience of food, the type, size and shape of serving containers, and the atmospherics of the purchase and consumption environment. We conclude with research and policy implications.
Is Food Marketing Making Us Fat
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Author : Pierre Chandon
language : en
Publisher:
Release Date : 2011
Is Food Marketing Making Us Fat written by Pierre Chandon and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Business & Economics categories.
Is Food Marketing Making Us Fat? reviews the literature in marketing, nutrition, psychology, economics and related disciplines that investigate the link between marketing activity, food intake and obesity, with a particular emphasis on the effects of marketing on overeating. The authors bring together streams of research which have so far been largely disconnected. To limit the scope of the review, this monograph focuses on the direct effects of marketing activity under the direct control of food marketers and on consumption volume because of its direct impact on food/energy intake. It also reviews studies on food choice to the extent that it obviously impacts energy intake but exclude studies of the effects of marketing on energy expenditure.
Salt Sugar Fat
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Author : Michael Moss
language : en
Publisher: Random House
Release Date : 2013-02-26
Salt Sugar Fat written by Michael Moss and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-26 with Business & Economics categories.
NAMED ONE OF THE BEST BOOKS OF THE YEAR BY The Atlantic • The Huffington Post • Men’s Journal • MSN (U.K.) • Kirkus Reviews • Publishers Weekly #1 NEW YORK TIMES BESTSELLER • WINNER OF THE JAMES BEARD FOUNDATION AWARD FOR WRITING AND LITERATURE Every year, the average American eats thirty-three pounds of cheese and seventy pounds of sugar. Every day, we ingest 8,500 milligrams of salt, double the recommended amount, almost none of which comes from the shakers on our table. It comes from processed food, an industry that hauls in $1 trillion in annual sales. In Salt Sugar Fat, Pulitzer Prize–winning investigative reporter Michael Moss shows how we ended up here. Featuring examples from Kraft, Coca-Cola, Lunchables, Frito-Lay, Nestlé, Oreos, Capri Sun, and many more, Moss’s explosive, empowering narrative is grounded in meticulous, eye-opening research. He takes us into labs where scientists calculate the “bliss point” of sugary beverages, unearths marketing techniques taken straight from tobacco company playbooks, and talks to concerned insiders who make startling confessions. Just as millions of “heavy users” are addicted to salt, sugar, and fat, so too are the companies that peddle them. You will never look at a nutrition label the same way again. Praise for Salt Sugar Fat “[Michael] Moss has written a Fast Food Nation for the processed food industry. Burrowing deep inside the big food manufacturers, he discovered how junk food is formulated to make us eat more of it and, he argues persuasively, actually to addict us.”—Michael Pollan “If you had any doubt as to the food industry’s complicity in our obesity epidemic, it will evaporate when you read this book.”—The Washington Post “Vital reading for the discerning food consumer.”—The Wall Street Journal “The chilling story of how the food giants have seduced everyone in this country . . . Michael Moss understands a vital and terrifying truth: that we are not just eating fast food when we succumb to the siren song of sugar, fat, and salt. We are fundamentally changing our lives—and the world around us.”—Alice Waters “Propulsively written [and] persuasively argued . . . an exactingly researched, deeply reported work of advocacy journalism.”—The Boston Globe “A remarkable accomplishment.”—The New York Times Book Review
Slim By Design
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Author : Brian Wansink
language : en
Publisher: Hay House, Inc
Release Date : 2016-04-26
Slim By Design written by Brian Wansink and has been published by Hay House, Inc this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-26 with Health & Fitness categories.
In this paradigm-shattering book, leading behavioural economist and food psychologist Brian Wansink - dubbed the 'Sherlock Holmes of food' and the 'wizard of why' - offers a radical new philosophy for weight loss. The answer isn't to tell people what to do: it's to set up their living environments so that they will naturally lose weight. Using cutting-edge, never-before-seen research from his acclaimed Food and Brand Lab at Cornell University, Wansink reveals how innovative and inexpensive design changes - from home kitchens to restaurants, from grocery stores to schools and workplaces - can make it mindlessly easy for people to eat healthier and make it more profitable for the companies who sell the food. In Slim by Design, Wansink argues that the easiest, quickest and most natural way to reverse weight gain is to work with human nature, not against it. He demonstrates how schools can nudge kids to take an apple instead of a cookie, how restaurants can increase profits by selling half-size portions, how supermarkets can double the amount of fruits and vegetables they sell, and how anyone can cut plate refills at home by more than a third. Interweaving drawings, charts, floor plans and scorecards with new scientific studies and compelling insights that will make you view your surroundings in an entirely fresh way, this entertaining, eye-opening book offers practical solutions for changing your everyday environment to make you, your family and even your community slim by design.
The Shape We Re In
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Author : Sarah Boseley
language : en
Publisher: Faber & Faber
Release Date : 2014-06-24
The Shape We Re In written by Sarah Boseley and has been published by Faber & Faber this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-06-24 with Social Science categories.
This demonization of the overweight by the media and politicians is unrelenting. Sarah Boseley, the Guardian's award-winning health editor, argues it's time we understood the complex reality of what makes us fat. Speaking to behavioural scientists and industry experts, yo-yo dieters and people who have gone under the knife,Boseley builds a picture of an obesogenic society - one where we're constantly bombarded by the twin evils of big budget food marketing and the diet industry. Filled with in-depth, original reporting, Boseley reveals just how widespread the problem is - 1 in 4 of us are obese - and makes the case that it is time to fundamentally change the way we live. The Shape We're In is essential reading for anyone interested in their health and the health of their children.
The Fattening Of America
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Author : Eric A. Finkelstein
language : en
Publisher: Wiley + ORM
Release Date : 2010-12-29
The Fattening Of America written by Eric A. Finkelstein and has been published by Wiley + ORM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-12-29 with Health & Fitness categories.
A guide to how America became the fattest nation, and how the food industry and the government keep it that way. In The Fattening of America, renowned health economist Eric Finkelstein, along with business writer Laurie Zuckerman, reveal how the US economy has become the driving force behind our expanding waistlines. Blending theory, research, and engaging personal anecdotes, the authors discuss how declining food costs—especially for high-calorie, low-nutrient foods—and an increasing usage of technology, which make Americans more sedentary, has essentially led us to eat more calories than we burn off. Praise for The Fattening of America “[Finkelstein and Zuckerman] show that our entire society profits from making people fat and then either keeping them fat or making them thin again. When you understand how these powerful forces work, you can do a better job of resisting them—and staying healthy.” —Jack Challem, bestselling author of The Food-Mood Solution and Stop Prediabetes Now “Everyone who eats food in America must read this book. It is a comprehensive guide to how we’ve become the fattest nation on the planet and how the food industry, in cahoots with the government, makes us one of the least healthy nations.” —Fred Pescatore, MD, MPH, CCN, author of The Hamptons Diet “The authors have done an excellent job talking to mainstream America about obesity. It brings together all of the latest research and packages it in a way that is engaging for the average person. I very much enjoyed the book and would recommend it for anyone interested in obesity. Well done.” —James O. Hill, PhD, Professor of Pediatrics and Medicine at the University of Colorado Health Sciences Center, and author of The Step Diet: Count Steps, Not Calories to Lose Weight and Keep It Off Forever “An important book for everyone interested in gaining a better understanding of the underlying causes behind the obesity epidemic and options for addressing it.” —Barry Popkin, Carla Smith Chamblee Distinguished Professor of Global Nutrition at the University of North Carolina
Marketing Nutrition
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Author : Brian Wansink
language : en
Publisher: University of Illinois Press
Release Date : 2010-10-01
Marketing Nutrition written by Brian Wansink and has been published by University of Illinois Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-10-01 with Health & Fitness categories.
Although encouraging people to eat more nutritiously can promote better health, most efforts by companies, health professionals, and even parents are disappointingly ineffective. Brian Wansink’s Marketing Nutrition focuses on why people eat the foods they do, and what can be done to improve their nutrition. Wansink argues that the true challenge in marketing nutrition lies in leveraging new tools of consumer psychology (which he specifically demonstrates) and by applying lessons from other products’ failures and successes. The key problem with marketing nutrition remains, after all, marketing.
The Dorito Effect
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Author : Mark Schatzker
language : en
Publisher: Simon and Schuster
Release Date : 2015-05-05
The Dorito Effect written by Mark Schatzker and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-05 with Cooking categories.
A lively and important argument from an award-winning journalist proving that the key to reversing North America’s health crisis lies in the overlooked link between nutrition and flavor. In The Dorito Effect, Mark Schatzker shows us how our approach to the nation’s number one public health crisis has gotten it wrong. The epidemics of obesity, heart disease, and diabetes are not tied to the overabundance of fat or carbs or any other specific nutrient. Instead, we have been led astray by the growing divide between flavor—the tastes we crave—and the underlying nutrition. Since the late 1940s, we have been slowly leeching flavor out of the food we grow. Those perfectly round, red tomatoes that grace our supermarket aisles today are mostly water, and the big breasted chickens on our dinner plates grow three times faster than they used to, leaving them dry and tasteless. Simultaneously, we have taken great leaps forward in technology, allowing us to produce in the lab the very flavors that are being lost on the farm. Thanks to this largely invisible epidemic, seemingly healthy food is becoming more like junk food: highly craveable but nutritionally empty. We have unknowingly interfered with an ancient chemical language—flavor—that evolved to guide our nutrition, not destroy it. With in-depth historical and scientific research, The Dorito Effect casts the food crisis in a fascinating new light, weaving an enthralling tale of how we got to this point and where we are headed. We’ve been telling ourselves that our addiction to flavor is the problem, but it is actually the solution. We are on the cusp of a new revolution in agriculture that will allow us to eat healthier and live longer by enjoying flavor the way nature intended.
Food Marketing To Children And Youth
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Author : Institute of Medicine
language : en
Publisher: National Academies Press
Release Date : 2006-05-11
Food Marketing To Children And Youth written by Institute of Medicine and has been published by National Academies Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-05-11 with Medical categories.
Creating an environment in which children in the United States grow up healthy should be a high priority for the nation. Yet the prevailing pattern of food and beverage marketing to children in America represents, at best, a missed opportunity, and at worst, a direct threat to the health prospects of the next generation. Children's dietary and related health patterns are shaped by the interplay of many factorsâ€"their biologic affinities, their culture and values, their economic status, their physical and social environments, and their commercial media environmentsâ€"all of which, apart from their genetic predispositions, have undergone significant transformations during the past three decades. Among these environments, none have more rapidly assumed central socializing roles among children and youth than the media. With the growth in the variety and the penetration of the media have come a parallel growth with their use for marketing, including the marketing of food and beverage products. What impact has food and beverage marketing had on the dietary patterns and health status of American children? The answer to this question has the potential to shape a generation and is the focus of Food Marketing to Children and Youth. This book will be of interest to parents, federal and state government agencies, educators and schools, health care professionals, industry companies, industry trade groups, media, and those involved in community and consumer advocacy.
Why Diets Make Us Fat
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Author : Sandra Aamodt
language : en
Publisher: Penguin
Release Date : 2016-06-07
Why Diets Make Us Fat written by Sandra Aamodt and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-07 with Health & Fitness categories.
“If diets worked, we'd all be thin by now. Instead, we have enlisted hundreds of millions of people into a war we can't win." What’s the secret to losing weight? If you’re like most of us, you’ve tried cutting calories, sipping weird smoothies, avoiding fats, and swapping out sugar for Splenda. The real secret is that all of those things are likely to make you weigh more in a few years, not less. In fact, a good predictor of who will gain weight is who says they plan to lose some. Last year, 108 million Americans went on diets, to the applause of doctors, family, and friends. But long-term studies of dieters consistently find that they’re more likely to end up gaining weight in the next two to fifteen years than people who don’t diet. Neuroscientist Sandra Aamodt spent three decades in her own punishing cycle of starving and regaining before turning her scientific eye to the research on weight and health. What she found defies the conventional wisdom about dieting: ·Telling children that they’re overweight makes them more likely to gain weight over the next few years. Weight shaming has the same effect on adults. ·The calories you absorb from a slice of pizza depend on your genes and on your gut bacteria. So does the number of calories you’re burning right now. ·Most people who lose a lot of weight suffer from obsessive thoughts, binge eating, depression, and anxiety. They also burn less energy and find eating much more rewarding than it was before they lost weight. ·Fighting against your body’s set point—a central tenet of most diet plans—is exhausting, psychologically damaging, and ultimately counterproductive. If dieting makes us fat, what should we do instead to stay healthy and reduce the risks of diabetes, heart disease, and other obesity-related conditions? With clarity and candor, Aamodt makes a spirited case for abandoning diets in favor of behaviors that will truly improve and extend our lives.