Language As Commodity
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The Commodification Of Language
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Author : John E. Petrovic
language : en
Publisher: Routledge
Release Date : 2021-04-16
The Commodification Of Language written by John E. Petrovic and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-16 with Language Arts & Disciplines categories.
This volume seeks to add to our understanding of how language is constructed in late capitalist societies. Exploring the conceptual and theoretical underpinnings of the so-called "commodification of language" and its relationship to the notion of linguistic capital, the authors examine recent research that offers implications for language policy and planning. Bringing together an international group of scholars, this collection includes chapters that address whether or not language can rightly be referred to as a commodity and, if so, under what circumstances. The different theoretical foundations of understanding language as a resource with exchange value – whether as commodity or capital – have practical implications for policy writ large. The implications of the "commodification of language" in more empirical terms are explored, both in terms of how it affects language as well as language policy at more micro levels. This includes more specific policy arenas such as language in education policy or family language policies as well as the implications for individual identity construction and linguistic communities. With a conclusion written by leading scholar David Block, this is key reading for researchers and advanced students of critical sociolinguistics, language and economy, language and politics, language policy and linguistic anthropology within linguistics, applied linguistics, and language teacher education.
Language As Commodity
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Author : Rani Rubdy
language : en
Publisher: A&C Black
Release Date : 2008-11-21
Language As Commodity written by Rani Rubdy and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-11-21 with Language Arts & Disciplines categories.
A comprehensive volume which engages with language policies and positions to highlight the issues surrounding language commodification and globalization.
Globalization And Language Teaching
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Author : David Block
language : en
Publisher: Routledge
Release Date : 2002-06-01
Globalization And Language Teaching written by David Block and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-06-01 with Language Arts & Disciplines categories.
This book considers the issues globalization raises for second language learning and teaching. Block and Cameron's collection shows how, in an economy based on services and information, the linguistic skills of workers becomes increasingly important. New technologies make possible new kinds of language teaching, and language becomes an economic commodity with a value in the global marketplace. This has implications for how and why people learn languages, and for which languages they learn. Drawing together the various strands of the globalization debate, this rich and varied collection of contributions explores issues such as: *The commodification of language(s) and language skills *The use of new media and new technologies in language learning and teaching *The effects of globalization on the language teaching industry *New forms of power and resistance.
Language And The Market
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Author : Gerlinde Mautner
language : en
Publisher: Palgrave Macmillan
Release Date : 2010-04-09
Language And The Market written by Gerlinde Mautner and has been published by Palgrave Macmillan this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-04-09 with Language Arts & Disciplines categories.
Market forces are widely acknowledged to be at the heart of globalizing forces, and any consideration of how globalization affects language and vice versa requires an in-depth examination of the relationship between languages and markets. Despite this, the disciplines of sociolinguistics and applied linguistics have an uneasy relationship with markets. The hegemony of market processes and their negative outcomes has, it could be argued, become a commonsense assumption in the academic treatment of the subject. The aim of the current volume is to challenge this assumption. The book takes the market as its common starting point, and examines, in a large number of individual contributions, the sociolinguistic inputs and fall-out from market processes, using a variety of different methodological approaches and various contexts and case studies. These cases range from a call centre in India to an industrial development agency in the Irish-speaking Gaeltacht, with genres ranging from Sámi rap music to corporate mission statements. The book is intentionally interdisciplinary, including perspectives from management and economics, media and communications studies, applied linguistics, sociolinguistics, ethnography, and cultural studies.
Language And Neoliberalism
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Author : Marnie Holborow
language : en
Publisher: Routledge
Release Date : 2015-02-20
Language And Neoliberalism written by Marnie Holborow and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-20 with Language Arts & Disciplines categories.
Language and Neoliberalism examines the ways in which neoliberalism, or the ideology of market rule, finds expression in language. In this groundbreaking original study, Holborow shows at once the misleading character of ideological meaning and the underlying social reality from which that meaning emerges. In universities, it is now the norm to use terms like entrepreneurial and business partnerships. How have these terms become a core component of education and gained such force? Markets have become, metaphorically, a power in their own right. They now tell governments how to act and warn them against too much public spending. Post-crash, the capitalist market continues to be crisis-prone, and in that context the neoliberal ideology remains contested. Free of jargon and assuming no specialist knowledge, this book will strike a chord internationally by showing how neoliberal ideology has, literally, gone global in language. Drawing on Vološinov and Bakhtin, Williams and Gramsci, and introducing concepts from Marxist political economy, Language and Neoliberalism is essential reading for all interested in the intersection of linguistics/applied linguistics and politics.
The Oxford Handbook Of The History Of English
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Author : Terttu Nevalainen
language : en
Publisher: Oxford University Press
Release Date : 2012-10-25
The Oxford Handbook Of The History Of English written by Terttu Nevalainen and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-25 with Language Arts & Disciplines categories.
This ambitious Handbook takes advantage of recent advances in the study of the history of English to rethink the understanding of the field.
The Ethics Of Archaeology
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Author : Chris Scarre
language : en
Publisher: Cambridge University Press
Release Date : 2006-01-19
The Ethics Of Archaeology written by Chris Scarre and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-01-19 with Social Science categories.
The question of ethics and their role in archaeology has stimulated one of the discipline's liveliest debates. In this collection of essays, first published in 2006, an international team of archaeologists, anthropologists and philosophers explore the ethical issues archaeology needs to address. Marrying the skills and expertise of practitioners from different disciplines, the collection produces interesting insights into many of the ethical dilemmas facing archaeology today. Topics discussed include relations with indigenous peoples; the professional standards and responsibilities of researchers; the role of ethical codes; the notion of value in archaeology; concepts of stewardship and custodianship; the meaning and moral implications of 'heritage'; the question of who 'owns' the past or the interpretation of it; the trade in antiquities; the repatriation of skeletal material; and treatment of the dead. This important collection is essential reading for all those working in the field of archaeology, be they scholar or practitioner.
The Commodification Of Language
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Author : John E. Petrovic
language : en
Publisher: Routledge
Release Date : 2021-04-15
The Commodification Of Language written by John E. Petrovic and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-15 with Language Arts & Disciplines categories.
This volume seeks to add to our understanding of how language is constructed in late capitalist societies. Exploring the conceptual and theoretical underpinnings of the so-called "commodification of language" and its relationship to the notion of linguistic capital, the authors examine recent research that offers implications for language policy and planning. Bringing together an international group of scholars, this collection includes chapters that address whether or not language can rightly be referred to as a commodity and, if so, under what circumstances. The different theoretical foundations of understanding language as a resource with exchange value – whether as commodity or capital – have practical implications for policy writ large. The implications of the "commodification of language" in more empirical terms are explored, both in terms of how it affects language as well as language policy at more micro levels. This includes more specific policy arenas such as language in education policy or family language policies as well as the implications for individual identity construction and linguistic communities. With a conclusion written by leading scholar David Block, this is key reading for researchers and advanced students of critical sociolinguistics, language and economy, language and politics, language policy and linguistic anthropology within linguistics, applied linguistics, and language teacher education.
Language And Materiality
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Author : Jillian R. Cavanaugh
language : en
Publisher: Cambridge University Press
Release Date : 2024-06-13
Language And Materiality written by Jillian R. Cavanaugh and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-06-13 with Social Science categories.
Language and Materiality integrates linguistic anthropological and sociolinguistic scholarship on a range of topics: semiotic approaches to language, language commodification, sound, embodiment, mediatization, and aesthetics. Empirically rigorous, the volume engages scholars and students interested in language, its use, and meanings. It consists of three sections - 'Texts, Objects, Mediality', 'Sound, Aesthetics, Embodiment', and 'Time, Place, Circulation' - containing chapters and short commentaries, framed by a curated conversation about semiotics and materiality in anthropology. Each section theorizes intersections, connections, and relationships between language and materiality across diverse topics and ethnographic contexts. The volume shows that materiality may be approached as a feature of political economy, sensual experience, aesthetics, and affective relationships in its relation to language as talk, register, genre, ideology, and acoustic object. It consists of new perspectives on materiality as a vital dimension of social life and signification in global capitalism, connecting inquiries on subjects as diverse as food, media, fonts, and music.
Commodities And Commodity Derivatives
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Author : Helyette Geman
language : en
Publisher: John Wiley & Sons
Release Date : 2009-09-24
Commodities And Commodity Derivatives written by Helyette Geman and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-09-24 with Business & Economics categories.
The last few years have been a watershed for the commodities, cash and derivatives industry. New regulations and products have led to an explosion in the commodities markets, creating a new asset for investors that includes hedge funds as well as University endowments, and has resulted in a spectacular growth in spot and derivative trading. This book covers hard and soft commodities (energy, agriculture and metals) and analyses: Economic and geopolitical issues in commodities markets Commodity price and volume risk Stochastic modelling of commodity spot prices and forward curves Real options valuation and hedging of physical assets in the energy industry It is required reading for energy companies and utilities practitioners, commodity cash and derivatives traders in investment banks, the Agrifood business, Commodity Trading Advisors (CTAs) and Hedge Funds. In Commodities and Commodity Derivatives, Hélyette Geman shows her powerful command of the subject by combining a rigorous development of its mathematical modelling with a compact institutional presentation of the arcane characteristics of commodities that makes the complex analysis of commodities derivative securities accessible to both the academic and practitioner who wants a deep foundation and a breadth of different market applications. It is destined to be a "must have" on the subject.” —Robert Merton, Professor, Harvard Business School "A marvelously comprehensive book of interest to academics and practitioners alike, by one of the world's foremost experts in the field." —Oldrich Vasicek, founder, KMV