Lead Markets In Age Based Innovations
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Lead Markets In Age Based Innovations
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Author : Nils Levsen
language : en
Publisher:
Release Date : 2015
Lead Markets In Age Based Innovations written by Nils Levsen and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with categories.
Nils Levsen focuses on the international diffusion of product and service innovations for elderly users. In particular, the existence and location of lead markets is being investigated. Lead markets are characterized by their early adoption of innovations and their influence on design choice in a subsequent international diffusion process. Finally, two boundary conditions to the applicability of lead market theory are being identified and described. Contents Early Adoption Patterns and Lead Markets of Selected Age-Based Innovations Analysis of Lead Market Candidate Countries Based on Extant Theory Market Participant Study Age-Specialized Innovations: Stakeholder Structure and Implications Target Groups Researchers and students of innovation management, technology management, sociology, and gerontology Executives of product development The Author Nils Levsen has been working at the Institute of Technology and Innovation Management at the Technical University of Hamburg-Harburg and examines the international diffusion of innovations.
Lead Markets In Age Based Innovations
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Author : Nils Levsen
language : en
Publisher: Springer
Release Date : 2015-02-18
Lead Markets In Age Based Innovations written by Nils Levsen and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-18 with Business & Economics categories.
Nils Levsen focuses on the international diffusion of product and service innovations for elderly users. In particular, the existence and location of lead markets is being investigated. Lead markets are characterized by their early adoption of innovations and their influence on design choice in a subsequent international diffusion process. Finally, two boundary conditions to the applicability of lead market theory are being identified and described.
The Silver Market Phenomenon
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Author : Florian Kohlbacher
language : en
Publisher: Springer Science & Business Media
Release Date : 2010-11-01
The Silver Market Phenomenon written by Florian Kohlbacher and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-11-01 with Business & Economics categories.
The current shift in demographics – aging and shrinking populations – in many countries around the world presents a major challenge to companies and societies alike. One particularly essential implication is the emergence and constant growth of the so-called “graying market” or “silver market”, the market segment more or less broadly defined as those people aged 50 and older. Increasing in number and share of the total population while at the same time being relatively well-off, this market segment can be seen as very attractive and promising, although still very underdeveloped in terms of product and service offerings. This book offers a thorough and up-to-date analysis of the challenges and opportunities in leveraging innovation, technology, product development and marketing for older consumers and employees. Key lessons are drawn from a variety of industries and countries, including the lead market Japan.
Product Development For Distant Target Groups
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Author : Malte Marwede
language : en
Publisher: Springer
Release Date : 2017-05-03
Product Development For Distant Target Groups written by Malte Marwede and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-05-03 with Business & Economics categories.
Malte Marwede explores the impact of cognitive distance in product development, in particular whether large distances between developers and the customer target groups adversely affect the creation of customer-centric product ideas. Furthermore, he shows how practical user involvement measures can potentially mitigate negative effects of cognitive distance in an applied industry-context. Silver Agers, people in their third age, and the aviation industry are in focus for the empirical analysis. Extensive market knowledge and insights are provided for this target group.
The Silver Market Phenomenon
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Author : Florian Kohlbacher
language : en
Publisher: Springer Science & Business Media
Release Date : 2008
The Silver Market Phenomenon written by Florian Kohlbacher and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.
The current shift in demographics - aging and shrinking populations - in many countries around the world presents a major challenge to companies and societies alike. One particularly essential implication is the emergence and constant growth of the so-called "silver market," the market segment more or less broadly defined as those people aged 55 and older. Increasing in number and share of the total population while at the same time being relatively well-off, this market segment can be seen as very attractive and promising, although still very underdeveloped in terms of product and service offerings. This book offers a thorough and up-to-date analysis of the challenges and opportunities in leveraging innovation, technology, product development and marketing for elder consumers and employees. Key lessons are drawn from the Japanese lead market as well as other select countries.
Leading In The Age Of Innovations
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Author : Lenka Theodoulides
language : en
Publisher: Routledge
Release Date : 2019-02-06
Leading In The Age Of Innovations written by Lenka Theodoulides and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-06 with Business & Economics categories.
Leading in the Age of Innovations centres on the need for a more complex process-relational oriented approach to leadership. The complexity of leadership has grown significantly during the 21st century where the need to adapt to the escalating changes in our society and workplace forms one of the most important prerequisites to succeed. Leading in the Age of Innovations represents the outcomes of the lengthy scientific work that was undertaken for the past 10 years and it is still an ongoing process. This book introduces a new concept of leadership introduces a new concept of leadership based on the process and relational dimensions which resulted in the development of the Reflective Leadership concept. The new model of leadership provides a unique concept on how to bring together various disciplines and explains the overlapping relations between them. Moreover, the proposed view on leadership reflects the current evolution around the globe highlighting the importance of change and innovation. In organizations, too much focus is on the end product and the technical details of how a product is made and distributed. Less attention is focused on how people interact, and how the human capacity is effectively supported by leaders who, on the other hand, are expected to support a culture of innovation. This behavioural interaction is governed by a set of predictable values and norms. These relationships need to be understood for an organization to prosper and is thus far more important to the leadership process. Leading in the Age of Innovations seeks to establish this understanding and will be key reading to researchers, scholars and practitioners alike in the field of leadership, organizational studies and related disciplines.
Macro Innovation Dynamics And The Golden Age
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Author : Paul J. J. Welfens
language : en
Publisher: Springer
Release Date : 2017-02-16
Macro Innovation Dynamics And The Golden Age written by Paul J. J. Welfens and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02-16 with Business & Economics categories.
This book takes a new look at the golden age in neoclassical growth theory and explores in detail sustainability and optimum growth in China, the US and Europe. Innovation, foreign direct investment, trade and growth dynamics are key elements in modern economies – including perspectives on green growth and aspects of the knowledge production function in the context of multinational companies. As such the book considers the role of foreign direct investment in a modified growth model and discusses innovation in an enhanced Mundell-Fleming macro model. Moreover, for the first time it directly links a knowledge production function to the macro production function in a broader context, including real money balances in the production function. It shows – also with empirical relevance – that FDI inward stocks relative to the GDP of host countries, the number of researchers and per capita income are relevant drivers of new knowledge and the stock of knowledge, respectively. This new Schumpeterian theoretical approach lends itself to important policy conclusions for both OECD members and newly industrialized countries.
Innovation And International Corporate Growth
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Author : Alexander Gerybadze
language : en
Publisher: Springer Science & Business Media
Release Date : 2010-07-17
Innovation And International Corporate Growth written by Alexander Gerybadze and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-07-17 with Business & Economics categories.
Research and development (R&D) as well as innovation are the drivers of change and the key determinants of growth in many industry and service sectors. In spite of the financial turmoil and restructuring of the world economy after 2008, investment in R&D is expected to grow further. Innovation competence will continue to be a major success factor for internationally operating companies. The book presents a state-of-the-art account of innovation management and the role of R&D and innovation strategy for corporate growth and renewal. It follows a top-down approach starting from corporate strategy, and describes the effective integration of corporate R&D, business unit projects and operational performance improvements. The book offers portraits of leading innovators and high-performing corporations and provides a rich collection of best-practice examples.
Competition Innovation And Public Policy In The Digital Age
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Author : United States. Congress. Senate. Committee on the Judiciary
language : en
Publisher:
Release Date : 1998
Competition Innovation And Public Policy In The Digital Age written by United States. Congress. Senate. Committee on the Judiciary and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Business & Economics categories.
Organizational Innovation In The Digital Age
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Author : Carolina Machado
language : en
Publisher: Springer Nature
Release Date : 2022-04-18
Organizational Innovation In The Digital Age written by Carolina Machado and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-04-18 with Technology & Engineering categories.
This book focuses on how businesses manage organizational innovation processes. It explores the innovative policies and practices that organizations need to develop to allow them to be successful in this digital age. These policies will be based on key resources such as research and development and human resources and need to enable companies to respond to challenges they may face due to the digital economy. It explains how organizational innovation can be used to improve business’s development, performance, conduct and outcomes. Contributing to stimulate the growth and development of each individual in a dynamic, competitive and global economy, the present book can be used by a diverse range of readers, including academics, researchers, managers and engineers interested in matters related with Organizational Innovation in the Digital Age.