Loyalty Sustained
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Customer Loyalty Guaranteed
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Author : Chip R Bell
language : en
Publisher: Adams Media
Release Date : 2007-11-01
Customer Loyalty Guaranteed written by Chip R Bell and has been published by Adams Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-11-01 with Business & Economics categories.
Amidst a wealth of products and services, customers are hearing one message more consistently than ever before: "Buy from us...or not...your business isn't that important." How are companies sending the message? By giving their customers boring, apathetic, impatient, and uninspired service. An organization's commercial success is incumbent upon making customers feel valued. Customer Loyalty Guaranteed shows leaders at all levels how to awaken the "spirit to serve" in every employee. Included are: * The seven customer service personalities that build unbreakable customer loyalty--and how to manage them * Leadership practices that organizations must embrace to be service superstars * Practices for maintaining remarkable service over the longterm Customer service gurus Chip Bell and John Patterson provide fresh concepts on how organizations must deal with today's "new" customer, and show companies how to infuse their organizations with passion that customers will connect to. AUTHOR: Chip R. Bell (Dallas, TX) is founder of the Dallas-based Chip Bell Group and one of the nation's leading experts on customer service. Leadership Excellence magazine named him one of the 50 most influential leadership authorities in the United States. His previous books, including Magnetic Service, Customers as Partners, and Managing Knock Your Socks Off Service, have all been on bestseller lists and widely translated around the world. John R. Patterson (Atlanta, GA) is founder and President of the Atlanta-based Progressive Insights, a Chip Bell Group alliance partner. His consulting practice specializes in helping organizations manage complex culture change built around customer and employee loyalty. His articles have appeared in Customer Relationship Management and Leadership Excellence.
Loyalty Sustained
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Author : Paul De Pierres
language : en
Publisher:
Release Date : 2003
Loyalty Sustained written by Paul De Pierres and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with New Zealand categories.
Loyal Listen Or You Always Lose
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Author : Aaron Painter
language : en
Publisher:
Release Date : 2017-09-07
Loyal Listen Or You Always Lose written by Aaron Painter and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-07 with Business & Economics categories.
Loyal employees attract loyal customers. Companies must adapt to evolving expectations and engage their employees in the same way that they engage their customers. Successful business leaders create a culture of listening across their organizations to inspire loyalty and build a competitive advantage. In LOYAL, Microsoft executive Aaron Painter explains how accomplished leaders use the time-tested secret of listening to turn the concept of loyalty into a powerful reality. While working in China, Painter experienced firsthand how customer and employee retention is key to building a successful company. LOYAL teaches you how to develop opportunities in a global, ever-changing business environment. The book provides insightful suggestions about how companies can create a culture of active listening to engage their most valuable resource: people, whether they are customers or employees. By building respectful relationships and strengthening those connections through the techniques Painter describes, any organization can position itself for sustained growth.
Capturing Loyalty
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Author : John A. Larson
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2017-09-15
Capturing Loyalty written by John A. Larson and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-15 with Business & Economics categories.
Written by two highly successful business coaches and management consultants, this book explains how to improve profitability by focusing on turning a business's already satisfied customers into highly satisfied customers by removing their sense of risk. The authors also provide a fail-safe method for identifying the risks inherent in your business. Every business owner or manager knows that creating satisfied customers is key to establishing customer loyalty and building a business. But many are applying the wrong strategy in trying to achieve customer loyalty: instead of focusing on consistent execution of the company's value proposition on a day-to-day basis, they waste their efforts constantly chasing after new customers or trying to address every complaint. Using research to demonstrate how striving to turn merely satisfied customers into highly satisfied customers significantly affects loyalty behaviors and in turn boosts profits, Capturing Loyalty lays out a new approach to a very old problem. Additionally, it presents a blueprint for identifying the perceived risks to consumers inherent in your business—many of which are not readily apparent to the casual or even invested observer—and explains how to minimize those risks. Authors Larson and McClellan explain why trying to ensure 100% customer satisfaction is not the path to achieving customer loyalty, and that the reality is that customer dissatisfaction is rarely the result of an error a business has made—two concepts that many initially find counterintuitive. You'll learn how to offer your company's products and services in a manner that creates highly satisfied customers, understand the true value and vast economic benefits of having highly satisfied customers, and see why highly satisfied customers are actually cheaper to serve than others. The book presents a clear and comprehensive plan for creating a loyalty initiative suitable to your business and cascading it through your entire organization, from the C-suite to the line employees.
Why Loyalty Matters
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Author : Timothy Keiningham
language : en
Publisher: ReadHowYouWant.com
Release Date : 2010-09
Why Loyalty Matters written by Timothy Keiningham and has been published by ReadHowYouWant.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-09 with Business & Economics categories.
Why Loyalty Matters provides compelling insight into how our loyalties, large and small, lay the foundation for our happiness, and determine the kind of world we live in. Businesses across the country are suffering in todays rocky economic times, and Why Loyalty Matters offers a convincing call for revolutionary change in the way we view and conduct our professional and personal lives. Renowned loyalty experts Timothy Keiningham and Lerzan Aksoy combine their own groundbreaking research with the leading thinking in philosophy, sociology, psychology, economics and management to provide breakthrough insight into the role that loyalty can and should play in our lives, at home and at work. The book presents evidence that loyalty is the prescription to the emptiness we feel in our lives, and to the increasing fragmentation we see in our communities through countless failing businesses. Why Loyalty Matters offers a comprehensive guide to understanding what loyalty is, what it isnt and how to unlock its power. Examining the role of loyalty in all aspects of our lives, Why Loyalty Matters offers a new and potentially life-changing way to understand our innate need for loyalty, as well as our ability to sustain loyal relationships throughout our lives. Why Loyalty Matters is both a powerful contribution to the science of loyalty research, and a gift to all those who lament the decline in loyalty we witness all around us and seek to build the foundation for lasting fulfillment.
Who Stole My Customer
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Author : Harvey Thompson
language : en
Publisher: FT Press
Release Date : 2014-12-12
Who Stole My Customer written by Harvey Thompson and has been published by FT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-12 with Business & Economics categories.
Rebuild customer loyalty, strengthen customer relationships, and leverage the immense power of customer co-innovation! Harvey Thompson's Who Stole My Customer?? is the world's definitive guide to rebuilding customer loyalty: must-reading in C-Suites and top business schools worldwide. That's no surprise: for decades, Thompson has been the go-to expert for CxOs seeking to optimize their customer growth and retention strategies. Now, in this extensively updated Second Edition, Thompson sharpens his focus on two of the most crucial strategic challenges identified by 1,300+ current CEOs: strengthening customer relationships and promoting innovation. Drawing on his immense enterprise experience, Thompson helps you overcome fundamental corporate culture issues that impede both relationship-building and innovation. Next, he demonstrates how to construct customer-driven business models and management systems that improve retention by systematically involving customers in co-innovation around goals and visions they help define. Who Stole My Customer?? Second Edition helps you identify up-to-the-minute answers to the classic "tough questions" surrounding loyalty: Who's stealing my customers? Why is it happening? How can I stop it? How can I win back lost customers? You'll discover new ways to view business processes through customer's eyes... identify today's real drivers of loyalty... tightly focus relationship investments for maximum value... rebuild touch points around customers' current and future needs. Throughout, updated questions help you apply Thompson's techniques in your competitive environment. Thompson's questions have also been updated to serve MBA or Executive MBA level students more effectively as they seek to add more value in future work assignments.
The Loyalty Effect
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Author : Harvard Business Review Staff
language : en
Publisher:
Release Date : 1996
The Loyalty Effect written by Harvard Business Review Staff and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with categories.
The Loyalty Effect will demonstrate the power of loyalty-based management as a welcome & highly profitable alternative to the economics of perpetual churn. It will debunk the pervasive myth about the death of loyalty & provide managers with an effective approach to sustained value creation. It will change the way companies think about loyalty, profits, & the nature of business. In The Loyalty Effects, Reichheld reveals the secrets of successful companies that base their business strategies on loyal relationships. He analyzes traditional accounting-that drive long-term business success. His startling conclusions show how even a small improvement in customer retention can sometimes double profits.
Religion And Loyalty Maintained Against All Modern Opposers In A Treatise On The 29th Of May 1681 Etc
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Author : Henry ANDERSON (M.A., Vicar of Kingsumborne, Hampshire.)
language : en
Publisher:
Release Date : 1684
Religion And Loyalty Maintained Against All Modern Opposers In A Treatise On The 29th Of May 1681 Etc written by Henry ANDERSON (M.A., Vicar of Kingsumborne, Hampshire.) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1684 with categories.
Multiple Loyalties
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Author : Harold Steere Guetzkow
language : en
Publisher:
Release Date : 1963
Multiple Loyalties written by Harold Steere Guetzkow and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1963 with International organization categories.
Persistent Preferences In Market Place Choices
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Author : A. V. Muthukrishnan
language : en
Publisher: Now Publishers
Release Date : 2015-11-03
Persistent Preferences In Market Place Choices written by A. V. Muthukrishnan and has been published by Now Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-03 with Business & Economics categories.
Persistent Preferences in Market Place Choices reviews classic research on loyalty, the many definitions of commitment and their relevance for persistent preference, the constituents of preference persistence, research on attitude strength, and behavioral decision theory research relevant for preference persistence.