Making And Marketing Music

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Making And Marketing Music
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Author : Jodi Summers
language : en
Publisher:
Release Date : 1999
Making And Marketing Music written by Jodi Summers and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Business & Economics categories.
This guide aims to help musicians of all levels decide when to make an album to best compliment their skills and meet the objectives of a music career. Emphasizing band recognition and developing an income through record sales, the book discusses the necessary steps in raising money, creating, distributing and marketing albums, and offers tips for making the endeavour profitable.
Music Marketing
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Author : Mike King
language : en
Publisher: Hal Leonard Corporation
Release Date : 2009-08-01
Music Marketing written by Mike King and has been published by Hal Leonard Corporation this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-08-01 with Music categories.
(Berklee Press). Sell more music! Learn the most effective marketing strategies available to musicians, leveraging the important changes and opportunities that the digital age has brought to music marketing. This multifaceted and integrated approach will help you to develop an effective worldwide marketing strategy. Step by step, you will develop an active marketing plan and timeline tailored to your unique strengths and budget. You will learn to time your marketing campaign effectively, publicize your music to traditional print outlets and emerging online opportunities, understand the current opportunities for online, satellite, and terrestrial radio play as well as navigate various retail and distribution options, both at brick-and-mortar and online options, such as iTunes, Rhapsody, and other services.
Making And Marketing Music
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Author : Jodi Summers
language : en
Publisher: Simon and Schuster
Release Date : 2004-10-01
Making And Marketing Music written by Jodi Summers and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-10-01 with Music categories.
This industry-savvy guide will help musicians of all levels make the album that best complements their skills and meets their career objectives. Revealed here are the who, what, where, when and how of album making, and the tools to sell and prosper in the business. Included are interviews with P. Diddy, Ozzy Osbourne, and members of Linkin Park, and other top industry professionals. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Making Marketing Music
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Author : Chintamani Rao
language : en
Publisher: Bloomsbury Publishing
Release Date : 2019-11-18
Making Marketing Music written by Chintamani Rao and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-18 with Business & Economics categories.
Advertising is the most visible aspect of marketing communications, but it is often just an introductory greeting, the first handshake. What your target customer sees, hears and experiences of the product and the brand-in use, at retail, in social media and at other points of interaction-must be in keeping with the expectations its advertising sets up. Putting them all together and making them work consistently and with synergy is what is called integrated marketing communications. Running an integrated marketing communications programme is like making music, says author Chintamani Rao. The music we hear is a composite whole made up of the sounds of different instruments. They don't all make the same sound at the same time but played together they move us. And that is how marketing communications must work. To produce that effect an orchestra performs to a musical score, under the direction of a conductor. So must marketing communications. When we have a plan, assemble our communications instruments and conduct them effectively to make one big sound, we can move millions to think, feel and act. Drawing upon his own long and diverse experience as well as his observations as a lifelong student of marketing, the author tells us how integrated marketing communications works, why it doesn't, and how to make marketing music.
This Business Of Global Music Marketing
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Author : Tad Lathrop
language : en
Publisher:
Release Date : 2007
This Business Of Global Music Marketing written by Tad Lathrop and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Music categories.
This book provides advice on presenting and selling music worldwide. Topics covered include choosing foreign markets, planning a basic global business strategy, producing and packaging music for global sale, placing and pricing music for foreign sale, distributing digital music globally, planning integrated marketing communications, using live performance and radio play to promote globally, exploiting co-marketing opportunities outside the music industry, and profiting from global music publishing.
Music Is Your Business
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Author : Christopher Knab
language : en
Publisher: Christopher Knab
Release Date : 2007
Music Is Your Business written by Christopher Knab and has been published by Christopher Knab this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Education categories.
This book takes the mystery out of the music business! "Music Is Your Business" tells you who does what in the music industry. Music industry veteran Christopher Knab's honest, no-nonsense information will empower you to market and promote your music--whether you're an experienced performer or just starting out. Learn how to attract distributors, get radio airplay, negotiate offers, and create a demand for your music with topics like Con Jobs: Watch Out for the Flim Flam Man, 10 Reasons Why Musicians Fail (and How Not To), What A&R Reps Do, and Online Music Retailing. Straight to the point legal chapters by entertainment attorney Bartley F. Day include Filing Copyright Applications, Trademarking Band Names, and Making Sense of Recording Industry Contracts. A sample distributor one-sheet, band tour and work schedule, band bio, and more! Newly revised, updated, and 100 pages longer, the 3rd edition of "Music Is Your Business" is essential for independent musicians and record labels.
Web Marketing For The Music Business
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Author : Tom Hutchison
language : en
Publisher: Taylor & Francis
Release Date : 2012-11-12
Web Marketing For The Music Business written by Tom Hutchison and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11-12 with Technology & Engineering categories.
Interested in promoting, selling and distributing music online, got the website but not sure what to do next? is Web Marketing for the Music Business designed to help develop the essential internet presence they want and need. Looking at how the web has developed, providing instructions on how to set up a web site as well as how to use the Internet to promote the artist and the web site. The book includes information on maximizing web sites to increase traffic, online grassroots marketing tactics that will advance an artists career and social networking sites such as MySpace. There is also a dedicated website with online resources for web support to give the information needed to confidently market music online.
Six Figure Musician
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Author : David Hooper
language : en
Publisher: MusicMarketing.com
Release Date : 2013
Six Figure Musician written by David Hooper and has been published by MusicMarketing.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Business & Economics categories.
Hooper explains the ins and outs of the music industry, explaining how to make a six-figure income.
The Label Machine How To Start Run And Grow Your Own Independent Music Label
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Author : Nick Sadler
language : en
Publisher: Velocity Press
Release Date : 2021-07-04
The Label Machine How To Start Run And Grow Your Own Independent Music Label written by Nick Sadler and has been published by Velocity Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-04 with Business & Economics categories.
Whether you want to start a record label, self-release your own music, or are just an avid music lover, this book will give you information about the business of music. The Label Machine: How to Start, Run and Grow Your Own Independent Music Label is the first book to give music artists practical step-by-step comprehensive instructions for setting up and running an independent music label to successfully distribute and market their music. You will learn all about the music industry business and how to navigate the tricky dos and don'ts. You will finally understand and take control of your music copyright and get to grips with the legalities involved. You will build your music business effortlessly, learning how to professionally market your music and artists - allowing you to reach thousands of fans. And essentially, you will learn how to create multiple label revenue streams to create an established record label. It features a detailed breakdown of how every part of the industry works together, including copyright in the UK and US, record label set-up, record releases, and royalty collection. It also provides in-depth guides on marketing, covering; traditional PR, Facebook and Instagram advertising, Spotify playlisting, and fan growth. Includes templates for record label and management contracts, marketing and promotion schedules, press releases, and fan email automation.
Music Marketing For The Diy Musician
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Author : Bobby Borg
language : en
Publisher: Bloomsbury Publishing PLC
Release Date : 2024-05-07
Music Marketing For The Diy Musician written by Bobby Borg and has been published by Bloomsbury Publishing PLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-07 with Music categories.
Unleash your music's potential by taking charge of your career! In Music Marketing for the DIY Musician, industry veteran Bobby Borg provides a step-by-step guide to producing a fully customized, low-budget plan of attack for marketing one’s music, helping to propel independent artists and other players toward success in the new music industry. This third edition provides major updates: Cutting-edge social media strategies: Dominate TikTok, master Instagram, and conquer YouTube with the latest tactics to amplify your online presence.Streaming secrets unveiled: Unlock the gateway to playlists and skyrocket your monthly listenership with fresh insights into the streaming world.Updated roadmaps for record releases: Navigate your way to a triumphant album launch with foolproof strategies and revamped timelines.New data analytics: Learn strategies to make educated decisions about the latest music marketing.Future forecasts: Embrace music innovation by leveraging artificial intelligence, exploring NFTs, diving into the metaverse, and more.Written in an easy-to-read style, this is a comprehensive resource with many templates covering the complete marketing process and time-tested strategies used by the most successful companies. Also included are interviews with top professionals and updated stories and case studies. This indispensable book for students and professionals alike will help you perfect a complete marketing plan to achieve your ultimate career vision.