Management And Leadership Of Educational Marketing
DOWNLOAD
Download Management And Leadership Of Educational Marketing PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Management And Leadership Of Educational Marketing book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Management And Leadership Of Educational Marketing
DOWNLOAD
Author : Izhar Oplatka
language : en
Publisher: Emerald Group Publishing
Release Date : 2012-09-25
Management And Leadership Of Educational Marketing written by Izhar Oplatka and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-25 with Education categories.
The introduction of educational markets into public and higher education in many countries has led to competitive environments for schools and higher education institutions. This book presents the works of leading scholars and researchers in the field of educational marketing who handle issues of student retention.
Marketing Management For School Leaders
DOWNLOAD
Author : Deidre Pettinga
language : en
Publisher: Rowman & Littlefield
Release Date : 2019-07-12
Marketing Management For School Leaders written by Deidre Pettinga and has been published by Rowman & Littlefield this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-07-12 with Education categories.
This book will provide students in graduate level educational leadership courses a theoretical perspective on best practices in educational marketing. Additionally, veteran school leaders that want to become more savvy in the new competitive educational landscape will find the book helpful in making decisions that are both theoretically and strategically sound specific to marketing will find this book a go to support. Examples of effective best practice via real world case studies, as well as debrief questions and assignment examples for further discussion and learning will be provided.
Leadership And Management Strategies For Creating Agile Universities
DOWNLOAD
Author : Connolly, Thomas M.
language : en
Publisher: IGI Global
Release Date : 2021-12-03
Leadership And Management Strategies For Creating Agile Universities written by Connolly, Thomas M. and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-03 with Education categories.
The global higher education sector has changed dramatically as universities continue to face unprecedented challenges associated with the COVID-19 pandemic. Many are struggling to navigate this crisis while maintaining high-quality course delivery, ensuring strong student recruitment numbers, and providing clear communication to staff and students. Issues have emerged at an exponential rate, and coping with the pandemic has been particularly difficult for universities as they serve several functions, such as being educational institutions as well as major employers. Leadership and Management Strategies for Creating Agile Universities reflects on the challenges that higher education institutions have faced during the pandemic and the associated projected socio-economic impact yet to be felt. It also considers how different universities have addressed the challenges so as to learn what has and has not worked and speculates what future implications exist for the vision of a new higher education sector in a changing world. Covering topics such as developmental leadership, IT governance, and lifelong learning, it is ideal for policymakers, industry professionals, academicians, researchers, governors, decision makers, teachers, and students.
Educational Management In Managerialist Times
DOWNLOAD
Author : Thrupp, Martin
language : en
Publisher: McGraw-Hill Education (UK)
Release Date : 2003-08-01
Educational Management In Managerialist Times written by Thrupp, Martin and has been published by McGraw-Hill Education (UK) this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-08-01 with Education categories.
For academics and students, 'Education Management in Managerialist Times' offers a critical guide to existing educational management texts and makes a strong case for redefining educational management along more socially and politically informed lines.
Strategic Leadership And Educational Improvement
DOWNLOAD
Author : Margaret Preedy
language : en
Publisher: SAGE
Release Date : 2003-01-14
Strategic Leadership And Educational Improvement written by Margaret Preedy and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-01-14 with Education categories.
This book is an essential resource for providers and students of postgraduate level courses in educational management and leadership development for head teacher induction programs. It is also suitable for use on short courses and for practitioners occupying or aspiring to leadership roles in schools, colleges and other educational organizations.
Management And Leadership Of Educational Marketing
DOWNLOAD
Author : Izhar Oplatka
language : en
Publisher: Emerald Group Publishing
Release Date : 2012-09-25
Management And Leadership Of Educational Marketing written by Izhar Oplatka and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-25 with Education categories.
The introduction of educational markets into public and higher education in many countries has led to competitive environments for schools and higher education institutions. This book presents the works of leading scholars and researchers in the field of educational marketing who handle issues of student retention.
Marketing Strategies For Higher Education Institutions Technological Considerations And Practices
DOWNLOAD
Author : Tripathi, Purnendu
language : en
Publisher: IGI Global
Release Date : 2013-05-31
Marketing Strategies For Higher Education Institutions Technological Considerations And Practices written by Tripathi, Purnendu and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-31 with Business & Economics categories.
Although higher education institutes are not typically thought of as a business, colleges and universities utilize marketing strategies in order to compete for students. Information and communication technologies have enhanced and changed the nature and context of communication exchange, allowing for a broader range of competition. Marketing Strategies for Higher Education Institutions: Technological Considerations and Practices provides different aspects of marketing management and technological innovations in all parts of education, including K-12, non-formal, and distance education. Highlighting research studies, experiences, and cases on educational marketing, this book is essential for educational planners, administrators, researchers, and marketing practitioners involved in all aspects of educational development.
Marketing Initiatives For Sustainable Educational Development
DOWNLOAD
Author : Tripathi, Purnendu
language : en
Publisher: IGI Global
Release Date : 2018-06-22
Marketing Initiatives For Sustainable Educational Development written by Tripathi, Purnendu and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-06-22 with Business & Economics categories.
Technology plays a vital role in bridging the digital divide and fostering sustainability in educational development. This is evident through the successful use of social media in educational marketing campaigns and through the integration of massive open online courses to reorient learner interactions in higher education environments. Marketing Initiatives for Sustainable Educational Development contains the latest approaches to maximize self-guided, interdisciplinary learning through the use of strategies such as web-based games to elicit collaborative behavior in student groups. It also explores the important role that technology serves in educating students, especially in the realm of technological skills and competencies. This book is a vital resource for educators, instructional designers, administrators, marketers, and education professionals seeking to enhance student learning and engagement through technology-based learning tools.
Marketing Higher Education
DOWNLOAD
Author : Paul Sergius Koku
language : en
Publisher: Taylor & Francis
Release Date : 2022-07-15
Marketing Higher Education written by Paul Sergius Koku and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-07-15 with Business & Economics categories.
This book provides a comprehensive and accessible guide to marketing Higher Education institutions, discussing how universities are service providers and how education is a service, both of which need to be defined and marketed together. Unlike the current offering available on the subject, this book provides a uniquely applied approach, linking the theory of marketing practice to the Higher Education sector through real life case studies and examples. Each topic is covered in depth, including marketing segmentation, pricing, location, brand management, internationalization, and expansion. Overarchingly, the book considers how to develop and promote the university as a product and as a brand. Two case studies from real life universities in a broad range of locations are provided at the end of each chapter, alongside questions to aid understanding and application. Holistic and practical, Marketing Higher Education is an ideal guide for academics and students studying services marketing, Higher Education management and leadership, and marketing in the public sector. It will also be an invaluable resource for professionals working in Higher Education administration looking to develop their skills and understanding of marketing and brand building.
Thought Leadership Meets Business
DOWNLOAD
Author : Peter Lorange
language : en
Publisher: Cambridge University Press
Release Date : 2008-03-27
Thought Leadership Meets Business written by Peter Lorange and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-03-27 with Business & Economics categories.
For leading corporations, talent is perhaps the only truly sustainable competitive advantage. In light of this, leading international corporations need to be staffed by the best possible executive talent from around the world. This talent revolution places a burden on business schools to offer highly focused learning, based on practical research. In addition, business schools face fierce competition in this sector, not least from the rapid growth in management education in India and South East Asia. Thought Leadership Meets Business offers significant insights into the factors that have led to the delivery of high-quality executive education at the top-ranking International Institute for Management Development (IMD). Drawing on the experience and wisdom gained by IMD President Peter Lorange over a distinguished career of more than twenty years, this book offers a powerful model for business school success.