Marketing And Economic Development

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Marketing In Economic Development

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Author : Reed Moyer
language : en
Publisher:
Release Date : 1965

Marketing In Economic Development written by Reed Moyer and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1965 with Business & Economics categories.

Analysis of markets and marketing systems, primarily in developing countries - concept, economic implications, distribution dynamics (retail trade) of consumer goods produced chiefly by small scale industries (women traders predominants), trade restrictions and barriers, efficiency of trading process. Research needs and methods. References pp. 58 to 63.

Marketing S Role In Economic Development

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Author : Allan Reddy
language : en
Publisher: Praeger
Release Date : 1994

Marketing S Role In Economic Development written by Allan Reddy and has been published by Praeger this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Business & Economics categories.

This ground-breaking book examines marketing's impact on economic development. Focused on the less developed and newly industrialized countries, Campbell and Reddy outline how marketing can and should be used as a primary tool by government, business, and private planners. Analysis of Japan's post-war economic development is used as a starting point for the book's development of a macro-behavioral model. The model, centered on marketing, includes the constructs of attitude, adaptation, and achievement orientation as the macro-behavioral keys of development. The model explains how those keys function best in an environment where government, business, and labor interact to facilitate development in a market economy. After reviewing some definitional aspects of marketing and economic development, the book examines marketing's role in less developed countries. It examines the conditions in the former USSR and its satellites and shows how marketing could facilitate their vitally needed economic development. The model, based on Japan's development, is proposed. It is then shown how the model can explain the successful economic development of Setubal, Portugal. India is examined as an example of the countries which should apply the model to hasten economic development.

Marketing And Economic Development

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Author : Erdener Kaynak
language : en
Publisher: Greenwood
Release Date : 1986

Marketing And Economic Development written by Erdener Kaynak and has been published by Greenwood this book supported file pdf, txt, epub, kindle and other format this book has been release on 1986 with Developing countries categories.

The author describes the general features of marketing in different economic settings of the world and relates the prevailing marketing conditions and marketing systems of countries to their level of economic development at varying stages.

Marketing In Developing Countries Rle Marketing

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Author : G. Kindra
language : en
Publisher: Routledge
Release Date : 2014-09-25

Marketing In Developing Countries Rle Marketing written by G. Kindra and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-09-25 with Business & Economics categories.

The articles in this collection discuss the role of marketing in development, and include case studies from various developing countries. They consider state enterprises, marketing education, birth control and comparative marketing models.

Synthesizing Construction And Marketing In Economic Development

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Author : Sui Pheng Low
language : en
Publisher:
Release Date : 1995

Synthesizing Construction And Marketing In Economic Development written by Sui Pheng Low and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Business & Economics categories.

This book concentrates on the link between the construction industry and marketing as a factor in economic development - preface.

Soviet Marketing And Economic Development

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Author : Roger Skurski
language : en
Publisher: Springer
Release Date : 1983-12-15

Soviet Marketing And Economic Development written by Roger Skurski and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 1983-12-15 with Business & Economics categories.

Marketing And Development

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Author : Erdoğan Kumcu
language : en
Publisher: Elsevier Limited
Release Date : 1988

Marketing And Development written by Erdoğan Kumcu and has been published by Elsevier Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Business & Economics categories.

Marketing And Economic Development

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Author : Peter Ferdinand Drucker
language : en
Publisher:
Release Date : 1957

Marketing And Economic Development written by Peter Ferdinand Drucker and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1957 with categories.

Marketing And Economic Development

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Author : M. P. Kacker
language : en
Publisher: New Delhi : Deep & Deep Publications
Release Date : 1982

Marketing And Economic Development written by M. P. Kacker and has been published by New Delhi : Deep & Deep Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 1982 with Economic development categories.

Contributed articles.

Marketing And Economic Development

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Author : Clarence J. Miller
language : en
Publisher:
Release Date : 1967

Marketing And Economic Development written by Clarence J. Miller and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1967 with Farm produce categories.

Foreign marketing and economic development; Market power and prices; Transportation and plant location; Demand, supply, and consumption; Firm decision making and competition; Marketing research.