Marketing Farmaceutico Peculiarit Strategiche E Operative
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Marketing Farmaceutico Peculiarit Strategiche E Operative
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Author : Fabrizio Gianfrate
language : it
Publisher: Tecniche Nuove
Release Date : 2008
Marketing Farmaceutico Peculiarit Strategiche E Operative written by Fabrizio Gianfrate and has been published by Tecniche Nuove this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.
Il Farmacista Gestionale La Conduzione Moderna Del Negozio Della Salute
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Author : Barbara Taddei
language : it
Publisher: Tecniche Nuove
Release Date : 2009
Il Farmacista Gestionale La Conduzione Moderna Del Negozio Della Salute written by Barbara Taddei and has been published by Tecniche Nuove this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.
L Evoluzione Della Farmacia Lo Sviluppo Di Nuovi Modelli Organizzativi
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Author : Andrea Baldini
language : it
Publisher: Tecniche Nuove
Release Date : 2010
L Evoluzione Della Farmacia Lo Sviluppo Di Nuovi Modelli Organizzativi written by Andrea Baldini and has been published by Tecniche Nuove this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.
Marketing Farmaceutico Strategico
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Author : Michela Pallonari
language : it
Publisher:
Release Date : 2017-04
Marketing Farmaceutico Strategico written by Michela Pallonari and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-04 with Business & Economics categories.
Il Marketing Spiegato Ai Miei Nonni
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Author : Stefano Antonucci
language : it
Publisher: Youcanprint
Release Date : 2023-08-23
Il Marketing Spiegato Ai Miei Nonni written by Stefano Antonucci and has been published by Youcanprint this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-08-23 with Business & Economics categories.
Durante un weekend trascorso nella città dei miei nonni, ho deciso di provare a spiegare loro cosa fosse il Marketing. Tra le loro reazioni e la difficoltà dall'uscire dalla mia personale routine digitale, i nostri rapporti si stringono e le mura di cinta che circondano il marketing lasciano il posto alla consapevolezza che non sia poi così complicato come argomento. Dalle fondamenta teoriche della domanda "cos'è il marketing", fino alla creazione di una vera e propria strategia per un'impresa locale, il libro racconta di questo weekend e dei miei tentativi di raccontare il lavoro del consulente marketing ai miei nonni.
Pharmageddon
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Author : David Healy
language : en
Publisher: Univ of California Press
Release Date : 2013-04
Pharmageddon written by David Healy and has been published by Univ of California Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-04 with Business & Economics categories.
This searing indictment, David Healy’s most comprehensive and forceful argument against the pharmaceuticalization of medicine, tackles problems in health care that are leading to a growing number of deaths and disabilities. Healy, who was the first to draw attention to the now well-publicized suicide-inducing side effects of many anti-depressants, attributes our current state of affairs to three key factors: product rather than process patents on drugs, the classification of certain drugs as prescription-only, and industry-controlled drug trials. These developments have tied the survival of pharmaceutical companies to the development of blockbuster drugs, so that they must overhype benefits and deny real hazards. Healy further explains why these trends have basically ended the possibility of universal health care in the United States and elsewhere around the world. He concludes with suggestions for reform of our currently corrupted evidence-based medical system.
Essentials Of Marketing Communications
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Author : Jim Blythe
language : en
Publisher: Pearson Education
Release Date : 2006
Essentials Of Marketing Communications written by Jim Blythe and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Business & Economics categories.
Essentials of Marketing Communications 3rd edition gives students a concise overview of the strategic and tactical decision-making processes involved in marketing communications. It also links the current theories of marketing communications to consumer behaviour issues as well as explaining how marketing communications works in the real world. The text is ideal for those studying marketing communications for the first time.
Adherence To Long Term Therapies
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Author : Eduardo Sabaté
language : en
Publisher: World Health Organization
Release Date : 2003
Adherence To Long Term Therapies written by Eduardo Sabaté and has been published by World Health Organization this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Medical categories.
This report is based on an exhaustive review of the published literature on the definitions, measurements, epidemiology, economics and interventions applied to nine chronic conditions and risk factors.
International Marketing And The Country Of Origin Effect
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Author : G. Bertoli
language : en
Publisher: Edward Elgar Publishing
Release Date : 2013-01-01
International Marketing And The Country Of Origin Effect written by G. Bertoli and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-01-01 with Business & Economics categories.
'The approach of the chapters that comprise this volume is academically rigorous and at the same time managerially relevant, which is why I believe the book helps to push the made-in research agenda forward at the same time as it provides practitioners with new ideas they can apply to their brands.' – Nicolas Papadopoulos, Carleton University, Canada The country of origin of goods and services can have positive or negative effect on customers' intentions to purchase. This book analyzes the impact of this effect on the international development of Italian companies in emerging markets. The chapters refer to a wide range of issues, including made-in effects in relation to ethnocentrism and to corporate social responsibility in small and medium-sized enterprises; the interactions and synergistic effects between product-related made-in images and the images of places as tourism destinations; distribution channel issues; 'made-in topics' in relation to emerging markets; and a review of the relevant literature on country of origin effects. The contributors propose strategies and tools that companies might leverage to develop their international marketing and suggest policies that might strengthen these efforts. This original work will prove to be a valuable resource for students and researchers of international marketing and strategy as well as policy makers.
Principles Of Marketing
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Author : Gary M. Armstrong
language : en
Publisher:
Release Date : 2018
Principles Of Marketing written by Gary M. Armstrong and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with Customer relations categories.
An introduction to marketing concepts, strategies and practices with a balance of depth of coverage and ease of learning. Principles of Marketing keeps pace with a rapidly changing field, focussing on the ways brands create and capture consumer value. Practical content and linkage are at the heart of this edition. Real local and international examples bring ideas to life and new feature 'linking the concepts' helps students test and consolidate understanding as they go. The latest edition enhances understanding with a unique learning design including revised, integrative concept maps at the start of each chapter, end-of-chapter features summarising ideas and themes, a mix of mini and major case studies to illuminate concepts, and critical thinking exercises for applying skills.