Marketing In Developing Countries
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Marketing In Developing Countries Rle Marketing
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Author : G. Kindra
language : en
Publisher: Routledge
Release Date : 2014-09-25
Marketing In Developing Countries Rle Marketing written by G. Kindra and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-09-25 with Business & Economics categories.
The articles in this collection discuss the role of marketing in development, and include case studies from various developing countries. They consider state enterprises, marketing education, birth control and comparative marketing models.
Marketing In Developing Countries
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Author : Joanna Kinsey
language : en
Publisher: Palgrave
Release Date : 1988
Marketing In Developing Countries written by Joanna Kinsey and has been published by Palgrave this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Business & Economics categories.
Marketing In Developing Countries
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Author : Gurprit S. Kindra
language : en
Publisher:
Release Date : 2015
Marketing In Developing Countries written by Gurprit S. Kindra and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with categories.
Markets Marketing And Developing Countries
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Author : Hans van Trijp
language : en
Publisher: BRILL
Release Date : 2023-09-04
Markets Marketing And Developing Countries written by Hans van Trijp and has been published by BRILL this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-09-04 with Business & Economics categories.
Markets are increasingly seen as vehicles to solve problems in developing countries. For example, improvements in market performance make potentially important contributions to achieve the Millennium Development Goals. Access of smallholders to well-functioning markets is increasingly expected to contribute to poverty alleviation and improvement of both food security and environmental sustainability. This book presents the views of leading experts on where we stand and where we are heading in the field of markets, marketing and developing countries. Twenty essays in this book describe the role of marketing in achieving development goals, the track record of past market policies, the current functioning of value chains, the roles that market institutions play to facilitate market access for smallholders, as well as the potential to add value to farm produce through certification schemes, new technologies or innovation systems. The book is published in honour of the retirement of Aad van Tilburg, one of the pioneers in the field of marketing in developing countries. Early on in his career Van Tilburg recognised that improvements in the functioning of markets and marketing can be key to economic development with special reference to the livelihood of small producers and other market actors in developing countries.
Marketing Practices In Developing Economy
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Author : Ruby Roy Dholakia
language : en
Publisher: PHI Learning Pvt. Ltd.
Release Date : 2009
Marketing Practices In Developing Economy written by Ruby Roy Dholakia and has been published by PHI Learning Pvt. Ltd. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.
This comprehensive book has been written with the explicit objective of increasing the contextual knowledge regarding marketing organizations, problems and practices in South Asia. Divided into seven sections, this book focuses on the marketing perspective of South Asia and its future with the help of the cases. This book covers macro topics like how to develop a market and marketing institutions, as well as micro topics like branding and advertising strategies faced by the organizations operating in competitive and resource-challenged environments. While the problems and challenges described in each case reflect a situation unique to the organization, it also describes issues common to many developing countries. Each case has been written by authors with extensive academic and/or business experience in the region. The book adopts a problem-solving approach through the analysis of case studies that can be used by undergraduate and postgraduate students of management at college and university levels. It is equally beneficial for practising managers and marketing professionals.
Marketing Improvement In The Developing World
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Author : John Cave Abbott
language : en
Publisher: Food & Agriculture Org.
Release Date : 1986
Marketing Improvement In The Developing World written by John Cave Abbott and has been published by Food & Agriculture Org. this book supported file pdf, txt, epub, kindle and other format this book has been release on 1986 with Business & Economics categories.
Marketing Research In The Developing Countries
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Author : John Z. Kracmar
language : en
Publisher: Greenwood
Release Date : 1971
Marketing Research In The Developing Countries written by John Z. Kracmar and has been published by Greenwood this book supported file pdf, txt, epub, kindle and other format this book has been release on 1971 with Marketing research categories.
E Marketing In Developed And Developing Countries Emerging Practices
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Author : El-Gohary, Hatem
language : en
Publisher: IGI Global
Release Date : 2013-04-30
E Marketing In Developed And Developing Countries Emerging Practices written by El-Gohary, Hatem and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-04-30 with Business & Economics categories.
While e-marketing has emerged as an aid in allowing businesses to reach a broader audience, evolutions in computer science and technology have made its comprehension a bit more complex. E-Marketing in Developed and Developing Countries: Emerging Practices aims to create a deeper understanding of the policies and practices that are involved in a successful e-marketing environment. This publication highlights the strategies and applications currently being used in both developed and developing countries; proving to be beneficial for entrepreneurs, policy makers, researchers, and students wishing to expand their comprehensive knowledge in this field.
Improving Marketing Systems In Developing Countries
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Author : Martin Kriesberg
language : en
Publisher:
Release Date : 1972
Improving Marketing Systems In Developing Countries written by Martin Kriesberg and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1972 with Developing countries categories.
Agricultural And Food Marketing In Developing Countries
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Author : Technical Centre for Agricultural and Rural Cooperation (Ede, Netherlands)
language : en
Publisher: Oxford University Press, USA
Release Date : 1993
Agricultural And Food Marketing In Developing Countries written by Technical Centre for Agricultural and Rural Cooperation (Ede, Netherlands) and has been published by Oxford University Press, USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993 with Business & Economics categories.
Marketing is defined as the business activities associated with the flow of goods and services from production to consumption. The marketing of agricultural products begins on the farm, with the planning of production, and is completed with the sale of food or other goods to consumers or manufacturers. Agricultural marketing also includes the supply to farmers of fertilizers and seeds as inputs for production. Overall, marketing is an essential component of successful agriculture but its importance is often underestimated, especially in developing countries. This book brings together the most significant writings on agricultural and food marketing as related to development over the last 40 years. The editor has selected key sections of significant books and papers, grouped them by their overall theme, and provided introductory commentaries. The book is intended for students of food and agricultural marketing in the developing countries and will also interest professionals in this subject area.