Marketing Mistakes


Marketing Mistakes
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99 Marketing Mistakes


99 Marketing Mistakes
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Author : Kenyon Blunt
language : en
Publisher: Yorkshire Publishing
Release Date : 2020-06-17

99 Marketing Mistakes written by Kenyon Blunt and has been published by Yorkshire Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-17 with Business & Economics categories.


Why do you need 99 Marketing Mistakes? 99 Marketing Mistakes is not another "how-to" book on digital marketing. It's born from from actual marketing mistakes that happen to small business owners. As we know, the point isn't to realize that you're screwing up; the point is to do something about it. The Top 10 Marketing Challenges of Small Business Owners: Kenyon surveyed small business owners, and here are the top 10 marketing challenges: 1. How do you get the most bang for your marketing bucks? (mistake #23) 2. How do you market with a small budget? (mistake #2) 3. What is the best channel for marketing a small business? (mistakes #48, 53 and 81) 4. How do you generate high-quality leads? (mistakes #58 and 59) 5. Who is your target customer? (mistake #4) 6. Is name recognition and branding more important than leads? 7. How do you carve out enough time to do marketing? (mistake #76) 8. How can you make digital marketing more effective? (mistake #81) 9. Where are you wasting money? (mistake #52) 10. Why aren't small businesses more consistent? (mistake #34)



Marketing Mistakes


Marketing Mistakes
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Author : Robert F. Hartley
language : en
Publisher:
Release Date : 1989-01-18

Marketing Mistakes written by Robert F. Hartley and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989-01-18 with Business & Economics categories.


Aimed at business and economics students, this marketing textbook incorporates case studies of notable marketing mistakes, and discusses the reasons for their failures. Most of the examples presented are recent and failures are compared to successes in a variety of industries.



The 10 Biggest Sales Marketing Mistakes Everyone Is Making And How To Avoid Them


The 10 Biggest Sales Marketing Mistakes Everyone Is Making And How To Avoid Them
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Author : Tom Hopkins
language : en
Publisher: Made For Success Publishing
Release Date : 2015-02-05

The 10 Biggest Sales Marketing Mistakes Everyone Is Making And How To Avoid Them written by Tom Hopkins and has been published by Made For Success Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-05 with Business & Economics categories.


Studies show that about 90% of all small businesses fold in five years. All too often, business owners focus too heavily on products, facilities, and everything but the sales and marketing process. Yet, your ability to advertise, generate leads and close a high ratio of those leads is the engine that drives growth. Ten thousand companies rely on Tom Hopkins to teach them how to avoid sales and marketing mistakes and how to explode profits and create exponential growth. Now you can get in on the action too! In Tom’s eBook, titled 10 Biggest Sales and Marketing Mistakes, you can forgo years of trial and error, and chart your way towards meteoric success starting immediately!



A Short Course In International Marketing Blunders Electronic Resource


A Short Course In International Marketing Blunders Electronic Resource
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Author : Michael White
language : en
Publisher: World Trade Press
Release Date : 2009

A Short Course In International Marketing Blunders Electronic Resource written by Michael White and has been published by World Trade Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business failures categories.




Marketing Mistakes And Successes Twelfth Edition Wileyplus Blackboard Card


Marketing Mistakes And Successes Twelfth Edition Wileyplus Blackboard Card
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Author : Hartley
language : en
Publisher:
Release Date : 2013-10-28

Marketing Mistakes And Successes Twelfth Edition Wileyplus Blackboard Card written by Hartley and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-28 with categories.




Marketing Mistakes And Successes


Marketing Mistakes And Successes
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Author : Robert F. Hartley
language : en
Publisher: John Wiley & Sons
Release Date : 2009-02-03

Marketing Mistakes And Successes written by Robert F. Hartley and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-02-03 with Business & Economics categories.


Robert Hartley uses case studies of major companies such as IBM, Sears and Harley Davidson, to explain how to analyse the marketing strategies and outcomes of a variety of corporations.



Six Timeless Marketing Blunders


Six Timeless Marketing Blunders
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Author : William L. Shanklin
language : en
Publisher: Lexington Books
Release Date : 1990

Six Timeless Marketing Blunders written by William L. Shanklin and has been published by Lexington Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Business & Economics categories.


Six major marketing mistakes are responsible for most product or business failures. This book explains hwo entrepreneurs and executives can increase their chances of success by ridding their companies of such errors as the better mousetrap philosophy. This entertaining guide also contains checklists to help marketers stay on safe ground.



Marketing Blunders Cases Lessons For Managers


Marketing Blunders Cases Lessons For Managers
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Author : Zalfa Laili Hamzah
language : en
Publisher: Partridge Publishing Singapore
Release Date : 2020-12-21

Marketing Blunders Cases Lessons For Managers written by Zalfa Laili Hamzah and has been published by Partridge Publishing Singapore this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-21 with Business & Economics categories.


Marketing Blunders: Lessons for Future Managers is all about marketing lessons from year 2009 to 2020. It starts off with a brief background of the business. Then, the authors reveal what went wrong in each case and how the company solved the issue or turned a bad situation into a positive one. All cases end with a list of lessons learnt and discussion questions. You will learn the potential marketing blunders and how to avoid them. This book will help you build and strengthen your brand.



Classic Failures In Product Marketing


Classic Failures In Product Marketing
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Author : Donald W. Hendon
language : en
Publisher: Contemporary Books
Release Date : 1992

Classic Failures In Product Marketing written by Donald W. Hendon and has been published by Contemporary Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992 with Business failures categories.


How many of these soft drinks are still around? Hagar-the-Horrible Cola, Nutrimato, Panda Punch, Sudden Soda, and Yabba Dabba Dew? None. That's because they all failed. And everyone remembers such mammoth marketing mistakes as Coca-Cola's replacement of its market leader with the "New Coke," or Chevrolet's introduction of its Nova automobile into Latin American markets, where in Spanish "no va" means "doesn't go." This book documents numerous examples of marketing disasters like these, focusing on common error patterns and explaining how to avoid them. Highlighting both top brands and lesser known products and services, this book pulls examples from large and small companies, local, national, and international campaigns, consumer and industrial marketers, and profit-making and not-for-profit organizations. From mistakes in new product launches, pricing, and packaging to unlucky choices in advertising and sales strategies, this book helps marketers learn from the bad experiences of others--and avoid costly, damaging decisions of their own.



The 7 Marketing Mistakes Every Business Makes And How To Fix Them


The 7 Marketing Mistakes Every Business Makes And How To Fix Them
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Author : Terri Langhans
language : en
Publisher:
Release Date : 2003-06-01

The 7 Marketing Mistakes Every Business Makes And How To Fix Them written by Terri Langhans and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-06-01 with categories.