Marketing Research And Information Systems
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Marketing Research And Information Systems
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Author : I. M. Crawford
language : en
Publisher: Food & Agriculture Org.
Release Date : 1997
Marketing Research And Information Systems written by I. M. Crawford and has been published by Food & Agriculture Org. this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Business & Economics categories.
Marketing Research and Information Systems
Marketing Research And Information Systems
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Author :
language : en
Publisher:
Release Date : 1969
Marketing Research And Information Systems written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1969 with categories.
Trends And Innovations In Marketing Information Systems
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Author : Tsiakis, Theodosios
language : en
Publisher: IGI Global
Release Date : 2015-10-21
Trends And Innovations In Marketing Information Systems written by Tsiakis, Theodosios and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-10-21 with Business & Economics categories.
Information technology has helped to facilitate the development of various marketing techniques, thus enabling a more efficient distribution of the data that are essential to business success. These advances have equipped managers with superior tools to interpret available consumer and product data and use this information as part of their strategic planning. Trends and Innovations in Marketing Information Systems features the latest prevailing technological functions and procedures necessary to promote new developments in promotional tools and methods. Bringing together extensive discussions on the role of digital tools in customer relationship management, social media, and market performance, this book is an essential reference source for business professionals, managers, and researchers interested in the use of current technology to improve marketing practice.
Marketing Research
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Author : Bertram Schoner
language : en
Publisher: Huntington, N.Y. : R.E. Krieger Pub.
Release Date : 1981
Marketing Research written by Bertram Schoner and has been published by Huntington, N.Y. : R.E. Krieger Pub. this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Marketing research categories.
Marketing Research And Information Systems
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Author : Robert Dow Buzzell
language : en
Publisher:
Release Date : 1969
Marketing Research And Information Systems written by Robert Dow Buzzell and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1969 with Management information systems categories.
Readings In Marketing Information Systems
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Author : Richard H. Brien
language : en
Publisher:
Release Date : 1968
Readings In Marketing Information Systems written by Richard H. Brien and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1968 with Marketing categories.
Marketing Information Systems
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Author : Kimball P. Marshall
language : en
Publisher: Boyd & Fraser Publishing Company
Release Date : 1996
Marketing Information Systems written by Kimball P. Marshall and has been published by Boyd & Fraser Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Business & Economics categories.
This text is organized into four parts that present a comprehensive view of marketing information systems. Practical examples and illustrations from real-world marketing practitioners are integrated into the text. As a learning tool, key words are fully defined when first presented, then are listed at the end of each chapter. Includes recommended reading lists.
Marketing Research
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Author : Bertram Schoner
language : en
Publisher: Huntington, N.Y. : R.E. Krieger Pub.
Release Date : 1981
Marketing Research written by Bertram Schoner and has been published by Huntington, N.Y. : R.E. Krieger Pub. this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Marketing research categories.
Marketing Research And Information
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Author : John Williams
language : en
Publisher: Elsevier
Release Date : 2005
Marketing Research And Information written by John Williams and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Marketing categories.
Intended to provide fundamental information to assist students in passing the CIM exams. This work accompanies the CIM Coursebook and MarketingOnline website to provide a suite of products to support the CIM qualifications.
Internet Marketing Research Theory And Practice
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Author : Lee, Ook
language : en
Publisher: IGI Global
Release Date : 2000-07-01
Internet Marketing Research Theory And Practice written by Lee, Ook and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-07-01 with Business & Economics categories.
Internet marketing has become an important issue for many businesses around the world which have any form of commercial presence on the net. It is often perceived that doing business on the Internet mostly requires competency in the technology area. However as many dot com companies are failing due to lack of revenue generation, which could be induced by the inadequate marketing and marketing research, practitioners and scholars of e-commerce are keen to obtain a better understanding of the whole phenomenon of Internet marketing. To understand what's working as an Internet marketing strategy or tactic, one needs to conduct marketing research using rigorous statistical methodology.