Marketing The Church How To Communicate Your Church S Purpose And Passion In A Modern Context
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Marketing The Church How To Communicate Your Church S Purpose And Passion In A Modern Context
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Author : Michael Daehn
language : en
Publisher: Lulu.com
Release Date : 2011-05
Marketing The Church How To Communicate Your Church S Purpose And Passion In A Modern Context written by Michael Daehn and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-05 with Religion categories.
This book by Michael Daehn, author of the Seven Keys to Marketing Genius, shows churches how to effectively communicate their purpose and passion in a modern context and sell the Gospel without selling out. Marketing the Church shows you how to use marketing to become more effective at communicating with people. The stakes are high for churches because the product is a message of hope. That message brings people into relationship with God, grows His kingdom, and enables the Christian to be faithful to the great commission. Learn more at MichaelDaehn.com/books.
Perception Based Marketing Of Parishes Using The Example Of Catholic Academics And Students
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Author : Thomas Peters
language : en
Publisher: BoD – Books on Demand
Release Date : 2019-03-28
Perception Based Marketing Of Parishes Using The Example Of Catholic Academics And Students written by Thomas Peters and has been published by BoD – Books on Demand this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-28 with Business & Economics categories.
The Roman Catholic Church in Germany is faced with an increasingly pluralistic and secularized society that further precipitates the decline in membership that has been ongoing already since the 1970s through instances of aging population and church leavings, and has been causing at the level of locally and regionally operating parishes and their establishments a growing shortage of personnel and other resources. Here a marketing communication that is based on target group-specific perception can be useful to remedy the situation in that the religious and social offers as well as the personal and media appearance of parishes are adjusted to population groups that credit to their socioeconomic potentials are able to substantially contribute to building social capital in church contexts. Particularly Catholic Academics with high affinity to the Church make their comprehensive individual, professional and financial resources available more frequently and more consistently for voluntary engagements than the majority of the German population. A group that positively engages to great extent is that of those students and Academics who are organized in Catholic student fraternities or associations and their local institutions. A targeted involvement of this small but high-resourced population group in local church activities can be a substantial and existential aid for the Catholic Church in Germany and sustain its further development. This is explored and discussed on the example of the largest academic association in Europe (Cartel Confederation of the Catholic German Student Associations (CV), in German: Cartellverband der katholischen deutschen Studentenverbindungen), and attached specific practical recommendations for parish marketing. The Germany-based research results can be applied to other European countries such as Austria and Switzerland. Furthermore the discussion of results offer a broad range of new perspectives and ideas for church marketing in those countries, which have a living culture of denominational student associations.
Public Library Services For The Poor
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Author : Leslie Edmonds Holt
language : en
Publisher: American Library Association
Release Date : 2010-04-05
Public Library Services For The Poor written by Leslie Edmonds Holt and has been published by American Library Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-04-05 with Language Arts & Disciplines categories.
For many poor people, the library is their only resource for information, literacy, entertainment, language skills, employment help, free computer use, and even safety and shelter. Get concrete advice about programs and support for this group.
Wahrnehmungsbasiertes Marketing Von Pfarrgemeinden
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Author : Thomas Peters
language : de
Publisher: Springer-Verlag
Release Date : 2019-01-29
Wahrnehmungsbasiertes Marketing Von Pfarrgemeinden written by Thomas Peters and has been published by Springer-Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-29 with Business & Economics categories.
Thomas Peters untersucht kirchliches Marketing und freiwilliges Engagement in Deutschland am Beispiel der Mitglieder des größten europäischen Akademikerverbandes (CV). Daraus entwickelt er konkrete Handlungsempfehlungen für die Konzeption und Vermarktung kirchlicher Aktivitäten und Angebote, vor allem zur gezielten Rekrutierung ehrenamtlicher Mitarbeiter und Sponsoren mit akademischem Hintergrund, z.B. für die Durchführung kirchlicher Bildungs- und Kulturveranstaltungen, für Hilfsprojekte oder zur administrativen Unterstützung.
Komunikace A Vztahy S Ve Ejnost Nov Ch N Bo Ensk Ch Hnut
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Author : Marek Adamík
language : cs
Publisher: VeRBuM
Release Date : 2017-01-01
Komunikace A Vztahy S Ve Ejnost Nov Ch N Bo Ensk Ch Hnut written by Marek Adamík and has been published by VeRBuM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-01 with Business & Economics categories.
Monografie se zabývá marketingovou komunikací nových náboženských hnutí v České republice a jejich mediální image.
V Ra N Bo Enstv A C Rkve
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Author : Radim Bačuvčík
language : cs
Publisher: VeRBuM
Release Date : 2017-01-01
V Ra N Bo Enstv A C Rkve written by Radim Bačuvčík and has been published by VeRBuM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-01 with Business & Economics categories.
Tato monografie nabízí obraz vztahu lidí k otázkám víry, náboženství a církevního života, který je načrtnut pomocí kombinace závěrů kvalitativního a kvantitativního výzkumu. Kvalitativní výzkum nabídl pohled na otázku, jak lidé vnímají benefity náboženské víry, s ohledem na to, jestli oni sami jsou věřící, či nikoliv. Kvantitativní výzkum se zabýval obecným postojem české veřejnosti k otázkám víry, náboženství a církví. Speciální pozornost byla věnována image Církve římskokatolické, jakožto největšího subjektu tohoto druhu u nás. Monografie představuje pátou část hlubší sondy do postojů veřejnosti k jednotlivým oblastem kulturního života. Předchozí části se týkaly divadla, filmu, muzeí a galerií, knih a čtení a hudby, pokračování se bude týkat nákupního chování na trzích hudebních a filmových nahrávek. Tato sonda je zároveň součástí autorova dlouhodobého výzkumu nákupního chování na trzích kulturních produktů, který se ve výzkumné rovině postupně zabývá vztahy mezi poptávkovou stranou jednotlivých trhů kulturních produktů i podrobnou deskripcí stavu a vývoje preferencí při nákupním chování obyvatel České republiky na těchto trzích.
Church Marketing 101
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Author : Richard L. Reising
language : en
Publisher: Baker Books
Release Date : 2006-01-01
Church Marketing 101 written by Richard L. Reising and has been published by Baker Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-01-01 with Religion categories.
Over 90 percent of all Christian churches in the United States have fewer than 200 members. While they vary in shape, size, ethnicity, and denomination, they have one thing in common: the desire to grow. So why is it that some churches fail to grow for years, while other congregations in the same community increase exponentially? The problem, says church marketing authority Richard Reising, is that most churches should not be doing promotion. Instead, they should focus on the preparation that will make members eager to invite others. In ChurchMarketing 101®, he demystifies basic marketing principles for the church, evaluates them against biblical principles, and illustrates how simple changes can remove roadblocks that hinder members from reaching out. Reising's simple yet insightful approach will be invaluable to pastors and ministry leaders from churches of all denominations and styles.
Ministry Marketing Made Easy
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Author : Yvon Prehn
language : en
Publisher: Wipf and Stock Publishers
Release Date : 2012-08-21
Ministry Marketing Made Easy written by Yvon Prehn and has been published by Wipf and Stock Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08-21 with Religion categories.
Most churches are not as effective as they could be in their marketing ministry because printed communications are not seen as vital and essential tools in church growth. Often, church publications primarily consist of getting the bulletin and newsletter completed, plus whatever flyers people need for youth group meetings or the church potluck. This book gives a simple how-to explanation of how to implement a church marketing plan. Using church growth paradigms combined with proven marketing strategies and specific publication techniques, this book shows pastors, church leaders, and administration staff how to produce publications that will grow their churches and change the lives of people in congregations. This book assists pastors and other church leaders intentionally move people from one stage of church growth to the next.
Concise Encyclopedia Of Church And Religious Organization Marketing
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Author : Robert E Stevens
language : en
Publisher: Routledge
Release Date : 2013-04-15
Concise Encyclopedia Of Church And Religious Organization Marketing written by Robert E Stevens and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-04-15 with Business & Economics categories.
Discover the marketing basics to draw new members—and more funds—to your church! Though more and more religious organizations increasingly attempt to use marketing techniques to improve response, little literature exists to explain crucial concepts, terms, and strategies. The Concise Encyclopedia of Church and Religious Organization Marketing fills this gap by providing novice marketers with basic theories and terms in easy-to-understand language. This A-to-Z reference presents the essential concepts and techniques, such as benefits to constituents, target markets, market research, and advertising, all with plain and concise explanations to apply to your situation, all aimed to effectively increase the numbers and resources of your faith-based organization. As people become increasingly inundated with advertising and given more choices, the need for a religious organization to cut through this informational clutter to present its own positive features to the right audience becomes vital. From social cause marketing to measuring attitudes of respondents and constituent analysis, the Concise Encyclopedia of Church and Religious Organization Marketing details the tools needed to measure and increase positive response to allow your organization to effectively compete in today’s world. Numerous figures and tables clearly illustrate more complex concepts and terms to make comprehension fast and easy. An appendix has been included that provides a complete review of the early and contemporary literature applicable to marketing and religion as well as the origins of religious organizational marketing. The Concise Encyclopedia of Church and Religious Organization Marketing clarifies foundational marketing concepts and terms as they relate to church and religious organizations. Entries include: benefits brand equity cause-related marketing communication methods competition competitive advantage constituent analysis and behavior controlling marketing activities data collection and analysis demographics quantitative research directive marketing focus groups geodemographics marketing planning and research new program development performance evaluation and control publicity SWOT analysis—Strengths, Weaknesses, Opportunities, and Threats of an organization target audience and so much more! The Concise Encyclopedia of Church and Religious Organization Marketing is the perfect source for marketing beginners looking for the basic knowledge needed to market their church or organization, as well as being a quick bookshelf reference for more experienced religious marketers.
Preparing For Growth And Marketing In Today S Church
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Author : Michael Dixon
language : en
Publisher: Covenant Books, Inc.
Release Date : 2022-08-05
Preparing For Growth And Marketing In Today S Church written by Michael Dixon and has been published by Covenant Books, Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-08-05 with Fiction categories.
Churches are facing a crisis of epidemic proportions: attendance is dropping, empty pews are not being refilled, and doors are closing! Unfortunately, the leadership in today's churches are not trained, nor equipped, to handle this crisis. Leaders at all levels must know how to be an effective leader and communicate in a 360-degree radius effectively with each person they are in contact with. Knowing and understanding what the objectives of the church are is of paramount importance. Planning for church growth is more than a simple prayer. Church growth starts with prayers, visions of where God wants the church to go, and an evaluation and analysis of where the church is. Unfortunately, not every church is prepared for growth and must take the necessary steps to be prepared for growth. Love sells itself, and love must be shown to all those who not only enter the church's doors, but throughout the community. Love is not shown by being the loud carnival barker who is selling chances to win a stuffed animal, but by actions. Love is a warm smile, a heartfelt welcome, a firm handshake or hug, a short sweet introduction, a sincere inquiry about the person, and most importantly, love is listening. Love does not sell anything, especially denominationalism. The life cycle of the church must be understood, and leadership must know where the church is in the life cycle. In order to extend the church's life cycle, new ideas and services must be continuously developed and initiated in order to stay relevant. This relevancy leads to a strong brand for the church. This book was developed with interviews and conversations with pastors and clergy from all walks of faith and from all areas of the United States. Regardless of the denomination, this book is designed to guide church leaders through the necessary steps in order to grow and market your church.