Mass Communication Research And Theory
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Mass Communication Research And Theory
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Author : Guido Hermann Stempel
language : en
Publisher: Addison-Wesley Longman
Release Date : 2003
Mass Communication Research And Theory written by Guido Hermann Stempel and has been published by Addison-Wesley Longman this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Mass media categories.
Combines mass communication theory with detailed descriptions of the various research methods from content anaysis to survey research, historical and legal research and qualitative studies. Also includes information on ethics and research presentation.
Theory And Research In Mass Communication
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Author : David K. Perry
language : en
Publisher: Routledge
Release Date : 2001-11-01
Theory And Research In Mass Communication written by David K. Perry and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-11-01 with Language Arts & Disciplines categories.
This updated edition presents a civic journalism treatment of the field of mass communication research. The sine qua non of the civic journalism movement seems to center around an implicit assumption that the human mind is an evolved part in the natural world, not a detached spectator as much traditional philosophy assumes. Thus, it has attempted to encourage journalists and members of their audiences to participate actively in civic life. Applying the same idea to mass communication academics, this book focuses on the empirical consequences of their work, especially its possible impact on human life. It argues that researchers need to connect with the broader communities in which they live and considers the impact of media research on society. Features of the second edition include: *detailed update of research evidence concerning the media violence issue; *additional material concerning media ownership structures and their possible relationship to media content and effects; *new material focusing on the impact of tobacco and alcohol advertising; *updated and expanded section concerning the history of media studies; and *an expanded discussion of philosophical issues pertaining to theory construction. This book is intended for graduate and advanced undergraduate students studying mass communication theory and related subjects, such as communication theory, media effects, media literacy, and media and society.
Mass Communication Theories And Research
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Author : Alexis S. Tan
language : en
Publisher: Simon & Schuster Books For Young Readers
Release Date : 1986
Mass Communication Theories And Research written by Alexis S. Tan and has been published by Simon & Schuster Books For Young Readers this book supported file pdf, txt, epub, kindle and other format this book has been release on 1986 with Communication categories.
Communication Theory And Research
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Author : Denis McQuail
language : en
Publisher: SAGE
Release Date : 2005-12-15
Communication Theory And Research written by Denis McQuail and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-12-15 with Language Arts & Disciplines categories.
This exciting collection of papers represents some of the finest communications research published over the last decade. To mark the 20th anniversary of the European Journal of Communication, a leading international journal, the editors have selected 21 papers, all of which make significant and valuable interventions in the field of media and communications. The volume is prefaced with an introduction by the editors and will be a central research text for scholars in this field.
Mass Communication Theory
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Author : Denis McQuail
language : en
Publisher: Sage Publications (CA)
Release Date : 1987
Mass Communication Theory written by Denis McQuail and has been published by Sage Publications (CA) this book supported file pdf, txt, epub, kindle and other format this book has been release on 1987 with Language Arts & Disciplines categories.
".....introduction to the study of mass communication theory available and .........received unanimous critical acclaim from scholars ......... . .......a brisk, elegantly organized and comprehensive textbook for students at all levels of communication studies. ....... [from back cover]
Mass Communication Research Methods
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Author : Anders Hansen
language : en
Publisher: SAGE Publications Limited
Release Date : 2009-02-03
Mass Communication Research Methods written by Anders Hansen and has been published by SAGE Publications Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-02-03 with Reference categories.
This essential set brings together leading articles on the three major domains of the communication process: 1) Institutions/Organisations/Production; 2) Content/Representation; and 3) Audiences/Consumption.
Advances In Foundational Mass Communication Theories
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Author : Ran Wei
language : en
Publisher: Routledge
Release Date : 2018-02-02
Advances In Foundational Mass Communication Theories written by Ran Wei and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-02 with Language Arts & Disciplines categories.
Providing leading-edge perspectives on the legacy theories of mass media and society, this collection advances the foundational theories of mass communications, which have sustained the field of study over the past fifty years. Many of these contributions were originally published as a Deutschmann Scholarly Essay in the Mass Communication and Society journal, and together they comprise a remarkable source of knowledge, equipped to lead mass communications theory through the emergence of new technologies, and the evolution of communications, in the 21st century. Moreover, the contributions gathered in this volume contradict any critics who may claim the theories of the 20th century have outlived their usefulness, for these prove to guide contemporary research as forcefully as ever in the digital era. Validating the classic media theories across time and their various forms constitute the second focal section of this volume. Finally, senior media scholars offer their views on the future directions in which mass communication theories can be advanced.
An Integrated Approach To Communication Theory And Research
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Author : Don W. Stacks
language : en
Publisher: Routledge
Release Date : 2014-04-08
An Integrated Approach To Communication Theory And Research written by Don W. Stacks and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-08 with Language Arts & Disciplines categories.
This volume provides an overview of communication study, offering theoretical coverage of the broad scope of communication study as well as integrating theory with research. To explicate the integration process, the chapter contributors -- experts in their respective areas -- offer samples in the form of hypothetical studies, published studies, or unpublished research, showing how theory and research are integrated in their particular fields. The book will appeal to graduate students and faculty members who want a thorough overview of not only the field, but also sample research stemming from its various component parts.
Refining Milestone Mass Communications Theories For The 21st Century
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Author : Ran Wei
language : en
Publisher: Routledge
Release Date : 2017-12-22
Refining Milestone Mass Communications Theories For The 21st Century written by Ran Wei and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-22 with Language Arts & Disciplines categories.
The ‘Milestones’ essays in Mass Communication and Society are reflective and analytical articles by the most notable scholars in the field. These classic essays address 21st century issues from the pioneers of media and communication studies, including Elihu Katz on new media and social movements, George Gerbner on cultivation analysis, and Dietram Scheufele on political communication. As technologies evolve and mass communication becomes mobilized and democratized - more individual and also more social - these landmark scholars provide ideas about how established theories may be applied in new ways, and how future research can expand our understanding of mass communication as its reach and effects grow ever larger. This book will be essential reading for both students and researchers of Mass Communications Research.
Mcquail S Mass Communication Theory
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Author : Denis McQuail
language : en
Publisher: SAGE
Release Date : 2010-02-28
Mcquail S Mass Communication Theory written by Denis McQuail and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-02-28 with Social Science categories.
"Denis McQuail′s Mass Communication Theory is not just a seminal text in the study of media and society - it is a benchmark for understanding and appreciating the long and winding road people and their media have taken to get us here." - Mark Deuze, Indiana University and Leiden University "This is a unique work tested by time and generations of students around the world - North, South, East and West." - Kaarle Nordenstreng, University of Tampere "McQuail′s Mass Communication Theory continues to be the clearest and best introduction to this sprawling field." - Anders Hansen, University of Leicester With over 125,000 copies sold, McQuail′s Mass Communication Theory has been the benchmark for studying media and communication for more than 25 years. It remains the most authoritative and comprehensive introduction to the field and offers unmatched coverage of the research literature. It covers everything a student needs to know of the diverse forms of mass communication today, including television, radio, newspapers, film, music, the internet and other forms of new media. Denis McQuail shows that more than ever, theories of mass communication matter for the broader understanding of society and culture. Unmatched in coverage and used across the globe, this book includes: Explorations of new media, globalization, work, economy, governance, policy, media audiences and effects New boxed case studies on key research publications, to familiarize students with the critical research texts in the field Definitions, examples, and illustrations throughout to bring abstract concepts to life. McQuail′s Mass Communication Theory is the indispensable resource no student of media and communication studies can afford to be without.